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MUMBAI: Havas Media’s flagship brand, MPG India, has launched its mobile marketing brand Mobext in Asia with India being chosen one of the first markets for...
MUMBAI: Starcom MediaVest Group (SMG) has named Mallikarjunadas CR as its new chief executive officer. Mallikarjunadas takes charge on 25 May and will be based in...
MUMBAI: Hip Brands, the third party licensing banner within The Jim Henson Company, has acquired global licensing rights (excluding the Philippines) to Psyclops. This is a...
MUMBAI: Percept/H, New Delhi‘s new television commercial for Canon IXUS HS features Indian cricketer Sachin Tendulkar as an avid photographer capturing the beauty of India‘s nights...
MUMBAI: McCann Worldgroup’s creative agency TAG Ideation has won the branding duties of India‘s first F1 racing arena, introduced by Jaypee Group. The account size is...
MUMBAI: TBWA India has appointed Manosh Mukherjee as its chief operating officer and chief financial officer. Mukherjee moves in after an 11-year stint at Bates141. He...
MUMBAI: P Subramanian has joined OTS Advertising as VP strategy and planning. Subramanian moves in from O&M Chennai, where he was head of client servicing....
MUMBAI: Reliance Broadcast Network Limited (RBNL) has elevated Siddharth Bhardwaj as its National Sales Head. As part of his new portfolio, Bhardwaj will be responsible for...
MUMBAI: FMCG major Marico has cut down its advertising spend marginally in the fiscal 2010-11 compared to the year- ago period. The company, which manufactures hair-oil...
MUMBAI: The royal wedding of Prince William and Kate Middleton, now Catherine the Duchess of Cambridge, may be one of the most awaited events of the...
MUMBAI: The media planning and buying agency of the WPP group, GroupM, has appointed Karthik Nagarajan as its national director — social media. Nagarajan will be...
MUMBAI: Coalition loyalty programme, i-mint Loyalty Solutions and Research, has signed three new marketing and advertising agencies to assist the company in brand development, marketing strategies,...
MUMBAI: Brand consultancy, The Brand Union (TBU), has appointed Ashutosh Karkhanis as creative director. Karkhanis moves in from Rediffusion-Y&R’s digital and design arm Rediffusion WHO!, from...
MUMBAI: McCann Erickson has won the corporate and digital creative business for all of General Motors‘ brands in India. Talking to Indiantelevision.com, General Motors India vice-president...
MUMBAI: Concept Digital, the digital arm of Concept Group, has appointed Kushal Sanghvi as its managing director. Sanghvi will be based in Mumbai and report to...
MUMBAI: The average Indian youth believe that lies don’t hurt anyone and honesty is no longer about always doing the right thing, according to a recent...
MUMBAI: The Indian youth is very dynamic and will soon get bored of social networking sites. This will lead to the emergence of a new space,...
MUMBAI: After the split from Japanese major Honda, Hero Honda has appointed Law & Kenneth as its creative agency to create a new brand identity. According...
MUMBAI: Lintas Media Group (LMG), the media planning and buying agency, has launched a new specialised media solutions unit, Limelight. LMG has roped in Kaacon Sethi...
MUMBAI: LG Electronics India (LGEIL) will spend Rs 2 billion on television out of its total marketing budget of Rs 8 billion. General entertainment channels (GECs)...
MUMBAI: Rediffusion Y&R has roped in Manish Ajgaonkar as creative head in Mumbai. Ajgaonkar moves in from Contract Advertising. Ajgaonkar comes with over 14 years of experience....
MUMBAI: As part of its digital campaign for the recently concluded ICCCricket World Cup, Mentos rolled out two campaigns created by OgilvyOne India. The campaign got...
MUMBAI: After a promising debut, the fourth season of the Indian Premier League (IPL) has seen a 21.8 per cent skid in its ratings over the...
MUMBAI: Lowe Lintas India has roped in S. Subramanyeswar as its national planning director. Previously, Subramanyeswar was national planning director at Publicis Communications. In an advertising...
MUMBAI: United Biscuits has signed on Bollywood actress Bipasha Basu and South Indian actor Shriya Saran for endorsing its flagship brand McVitie‘s in India. Basu and...
MUMBAI: HAVAS’ Media Planning Group (MPG) has bagged the global media account of Mittal family trust-owned Escada. MPG will take over the seven-digit account in April...
MUMBAI: Dentsu India Group has appointed Nobuki Sakai as its chief financial officer. Sakai relocates to India from Dentsu’s Group Companies Management Division in Tokyo. Prior...
MUMBAI: LG Electronics plans to spend Rs 3 billion towards marketing its flat panel televisions as it aims to get a 50 per cent share in...
NEW DELHI: Metacafe, an entertainment destination solely dedicated to showcasing videos from the world of movies, video games, sports, music and TV, has entered into an...
MUMBAI: Advertisers will need to cough out more to place their ads on television as two leading Indian broadcasters have indicated that they would be upping...
MUMBAI: Reliance Broadcast Network Ltd. (RBNL) has appointed Asheesh Chatterjee as its chief financial officer. Chatterjee will lead the finance and legal side of the business...
BANGALORE: Costa Coffee India (Costa) has started promoting the Bolllywood film ‘I am’ in some of the 75 of its select outlets in India. The movie...
MUMBAI: Colors’ latest fiction show Sasural Simar Ka, which is launching tonight at 7.30 pm band, will open with an average TVR of 2.6 in the...
MUMBAI: Microsoft has named Frank Holland to the job of corporate vice president in charge of Microsoft‘s global advertising sales business, the newly created advertising and...
MUMBAI: The IPL fever is enticing international hospitality chains. Close on the heels of Marriott India Hotels & Resorts’ sponsorship deal with Rajasthan Royals comes the...
MUMBAI: Mudra Max has launched an on-the-ground promotional activation for Slice, PepsiCo’s mango drink. Slice Mango lounges aims to reach out over 1.5 million consumers by...
MUMBAI: Publicis Ambience has appointed Paritosh Srivastava as its Mumbai head. He is expected to come on board in early May. Srivastava moves in from Rediffusion...
MUMBAI: The Suzlon Group has roped in Lowe Lintas as their creative partner. Grey was the incumbent agency. According to industry sources, the size of the...
MUMBAI:Publicis Groupe’s media services group, ZenithOptimedia India, has appointed Roopam Garg as chief operating officer, India. Until recently, Garg was managing director, PGM across ZenithOptimedia, Starcommediavest...
MUMBAI: The IPL fever is on. As per data from Tam Sports for the week ended 16 April, the 12 matches that were played clocked an...
MUMBAI: It seems that the cricket euphoria in India is never- ending. Just after the World Cup when experts were casting doubts on the Indian Premier...
MUMBAI: After Dentsu bought out its joint venture partner in India in January this year, four senior executives have resigned—the latest being Dentsu India president Rajesh...
MUMBAI: Fox International Channels (FIC) has roped in Grey Worldwide as the creative partner for its business in India. TapRoot India, the network‘s creative partner in...
MUMBAI: Private life insurance company, HDFC Life, has unveiled a new campaign featuring Rajasthan Royals players such as Shane Warne, Rahul Dravid, Ross Taylor, Shaun Tait,...
MUMBAI: Marketer of dry cell batteries, Eveready Industries, has signed up Bollywood actor Akshay Kumar as its brand ambassador. Eveready VP Deepak Khaitan said, “We are...
MUMBAI: McCann Erickson has won the creative duties of four Mankind Pharma brands: Addiction, men’s deodorant; Manforce condoms; Gas-o-fast, digestive tablet and pregnancy detection kit Prega...
BANGALORE: Former Australian spin bowler and IPL-4 Rajasthan Royals cricket team captain Shane Warne and Reliance Trends announced the launch of Warne’s apparel label ‘Spinners by...
MUMBAI: Sanitary ware products manufacturer, HSIL, has unveiled a new identity for its ceramic brand, Hindware. With the new identity, the company intends to position Hindware...
MUMBAI: The IPL 4 online viewership has witnessed a surge of 62 per cent in the first week, over last year. In IPL 3, during the...
MUMBAI: Dentsu Marcom national creative director Nitin Suri has resigned from his position. Suri will be serving his notice period till middle of May. Suri’s...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
