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MUMBAI: Godrej Consumer Products (GCPL) has acquired 51 per cent stake in Darling Group Holdings that manufactures and distributes a range of hair extension products across...
MUMBAI: Havas Media’s flagship brand, MPG India, has retained telecom service provider MTS’s media account. The account size is estimated to be Rs 1.5 billion. The...
Mumbai: Media audit company Spatial Access has restructured its management team into two business verticals – media and marketing input audits. It has also appointed of...
MUMBAI: Guava Creative Solutions has bagged the creative duties for social marketing organisation, DKT India. The account size is estimated to be Rs 250 million. Pickle...
MUMBAI: Jethalal, the lead character of Taarak Mehta Ka Ooltah Chashmah, has become the most favourite fiction character. As per the seventh edition of Ormax Media’s...
MUMBAI: Synovate’s strategic consulting arm, Synovate Business Consulting (BC), has expanded in the Middle East-North Africa region (MENA), and also announced the new top team. Synovate...
BANGALORE: Tyroo Media (Tyroo) announced today the launch of its dynamic retargeting capabilities to Indian advertisers. Tyroo claims that its dynamic retargeting platform transforms static display...
MUMBAI: Mitsubishi Motors has awarded its creative duties worth Rs 300-350 million to Euro RSCG India. The account that was won following a multi agency pitch...
MUMBAI: Vizeum India, the media arm of Aegis Group, has won the media duties for management entrance training institute, IMS Learning Resources. The business that has...
MUMBAI: The Consumer Complaints Council (CCC) of Advertising Standards Council of India (ASCI) has upheld complaints against 34 advertisements for the four-month period starting November. The...
MUMBAI: Social Media agency, Social Wavelength, has been appointed by retail-finance company, Magma Fincorp (MAGMASHFI) to manage its social media communications. The mandate was awarded following...
MUMBAI: Nielsen, a global provider of insights and analytics into what consumers watch and buy, has acquired NeuroFocus which works in the area of neurological testing...
MUMBAI: In a major move that would allow it to consolidate nearly 50 per cent of its creative business under its in-house ad agency, LG Electronics...
MUMBAI: JWT India CCO Delhi Adrian Miller will be leaving the agency by the end of June. After his departure, the WPP company, will revert to...
NEW DELHI: New strong pictorial warnings are to be put on cigarette and tobacco packets and in advertisements with effect from 1 December this year in...
MUMBAI: As the fourth edition of the Indian Premier league (IPL) enters the last lap of conclusion, the ratings are showing no signs of improvement. The...
MUMBAI: Colors is gearing up to launch the fourth season of its daredevil reality show, Fear Factor – Khatron Ke Khilaadi, and Akshay Kumar is coming...
MUMBAI: Loyalty is about finding the right balance and is at the heart of management, said Ipsos product development & innovation director Gailynn Nicks at the...
MUMBAI: Diamond jewellery brand, D‘Damas, has roped in Bollywood actress Sonakshi Sinha as its new brand ambassador. D‘damas has also unveiled a new campaign. It takes...
MUMBAI: MediaCom has elevated its India MD Divya Gururaj to the position of head of South and Southeast Asia. MediaCom India COO Debraj Tripathy will take...
BANGALORE: Godrej Appliances, a division of Godrej & Boyce manufacturing Company Limited, announced the third phase of its launch of LED, LCD, LCD Game TV and...
MUMBAI: Japanese luxury car manufacturer Infiniti has signed Formula One World Champion Sebastian Vettel as its first ever Global Brand Ambassador. The collaboration with Sebastian Vettel...
BANGALORE: Blazer Media said it has won digital duties for Honda Seil Cars. The media agency bagged the account through a pitch that involved other agencies....
MUMBAI: Viacom18 Media has emerged as the clear winner, with seven gold and seven silver, at the PromaxBDA Awards. Nick got the maximum, winning four gold...
MUMBAI: Taglines can be very strong only if used effectively, said Lee Hunt president and founder Lee Hunt, while speaking at the PromaxBDA conference. Citing the...
MUMBAI: Television is the best form to create demands and Web to fulfill them, making the combination a multi-billion dollar industry. These were the words of...
MUMBAI: Integrated brand communications agency, Six Inches Communication, has won the brand communication mandate of bullion traders, RiddiSiddhi Bullions (RSBL). No pitch process took place prior...
MUMBAI: United States is better than any other country when it comes to marketing products, says Crest Animation Studios chief executive officer A K Madhavan. Madhavan...
MUMBAI: Aegis Group’s market research arm, Synovate, has appointed Shreya Baksi Sen to lead its specialist customer experience practice in India. Sen, who has close to...
MUMBAI: Ogilvy & Mather India has bagged creative duties of MIRC Electronics’ consumer electronics brand, Onida. The account size is estimated to be approximately Rs 1...
MUMBAI: IMG Licensing, a division of global sports, fashion and media company IMG Worldwide, has signed the family of legendary basketball coach John R. Wooden for...
MUMBAI: HDFC Life‘s advertising spend will stay flat this year as the insurance company seeks to turn profitable. “This is the first year we are trying...
MUMBAI: Leo Burnett has appointed Suvadip Ghosh Mazumdar as vice president at the Mumbai office. Mazumdar, who has over 12 years of varied experience as a...
MUMBAI: After the buyout of its local partner, Dentsu is working out its team at the top in India. Dentsu India Group has announced five senior-level...
MUMBAI: Media conglomerate Zee Enterprises Entertainment Ltd (Zeel) will unveil on 19 June a new brand identity that will feature the network’s new logo, packaging and...
MUMBAI: McCann Worldgroup’s creative agency, TAG Ideation, has won the mandate for Mohan Clothing’s ready-to-wear brand, Blackberrys. This is the second win for MWG TAG in...
MUMBAI: Dentsu Marcom has promoted its executive creative director Titus Upputuru as the national creative director. Upputuru will be replacing former NCD Nitin Suri, who left...
MUMBAI: Percept’s brand activation arm, Percept Activ, recently organised a two-day road show starting 5 May in Thimpu to promote the art, culture, cuisine and tourism...
MUMBAI: Colors‘ flagship dare devil reality show Fear Factor Khatron Ke Khiladi returns on 3 June with a weekend telecast, a strong indication that Hindi general...
MUMBAI: Further ramping up its creative team, Rediffusion – Y & R has brought on board Prabhakar Jampa as creative head – design and digital. Jampa...
BANGALORE: Food and beverage player (F&B) Blue Foods (Pan India Food Solutions) recently changed creative agencies, replacing Focus with Mumbai-based Rickshaw. Future Media continues as the...
BANGALORE: The Godrej group (Godrej) today published a brand valuation report that has pegged the present value of the Godrej brand at $2.86 billion. Godrej commissioned...
MUMBAI: Publicis Groupe’s Saatchi & Saatchi Delhi has roped in Jaibeer Ahmad as the new vice president. In his advertising career spanning over a decade, Ahmad...
MUMBAI: The fourth edition of the Indian Premier League (IPL), following the cricket World Cup, continues to put up a weaker performance compared to its earlier...
MUMBAI: Swedish home furnishing retail company, IKEA, will receive the prestigious Advertiser of the Year Award at the 58th Cannes Lions International Festival of Creativity, to...
MUMBAI: Indian agencies were placed well at the 9th edition of Asian Marketing Effectiveness Awards, with all the 19 shortlists being on the winning side. While...
BANGALORE: French female actor Le?la Bekhti, who has just been named ‘Most Promising Actress’ at the Cesar awards 2011, today joined the family of L’Oréal Paris...
MUMBAI: US software company SeaChange International has announced its new generation SeaChange Infusion Advanced Ad Platform to help video operators manage centralised ad operations and scale...
MUMBAI: Advertising Agencies Association of India (AAAI) and The Times Group have proclaimed the winners for AAAI-Cannes Young Lions Creative Competition 2011. Leo Burnett Mumbai‘s art...
MUMBAI: Havas Media’s flagship brand, MPG India, has won the media duties for Swiss brand Victorinox, which offers products such as pocket multi-tools, fine cutlery, time-pieces...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
