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MUMBAI: Lodestar UM CEO Shashi Sinha has taken guard as the new Bombay Ad Club president for 2011-12, replacing Bennett, Coleman and Co. Ltd (BCCL) director...
MUMBAI: Percept/H has appointed Rajiv Agrawal as executive creative director for its Delhi branch. He joined the agency on 13 September and will report to Percept/H...
MUMBAI: Wieden+Kennedy Delhi has won the creative duties of Invista Apparel’s Lycra and Coolmax brands. A person close to the development also informed that the account was...
MUMBAI: For Star India, the unconventional strategy of premiering a big-ticket film on its movie channel rather than on Star Plus seems to have worked. Powered...
MUMBAI: Gulf Oil, a Hinduja Group Company, has roped in cricket captain MS Dhoni to be the new face of the company. Dhoni will now represent...
MUMBAI: Former Ignitee Digital Solutions‘ COO Shankar. B has joined media sales outsourcing company, Fourth Dimension Media Solutions, as CEO. He will be relocating to Chennai...
MUMBAI: Star shined bright in the week ended 10 September. Not only did its Hindi movie channel Star Gold see a major surge but also Star...
MUMBAI: OOH media agency Scala India has acquired the digital signage advertising rights for Terminal 3 at the Indira Gandhi International Airport – New Delhi. Scala...
BANGALORE: Sony India plans to spend Rs 1 billion towards marketing during the festive season of Durga Pooja and Diwali, as it aims to garner revenues...
MUMBAI: Former Law & Kenneth, Mumbai SVP and branch head, Neeraja Kale has joined PerceptH as COO. She will be reporting to PerceptH CEO Prabhakar Mundkur....
MUMBAI: Broadcast networks in the US continued to stumble despite humble gains in advertising spends on television as a whole. During the first half of 2011,...
MUMBAI: Sports will see a degrowth in advertising revenue while Hindi general entertainment channels (GECs) will lose their pricing power this fiscal, said Zee Entertainment Enterprises...
MUMBAI: India’s nutrition brand, Ultimate Nutrition, has signed Bollywood actor John Abraham as its brand ambassador. This is the first time ever that Abraham, is going...
MUMBAI: Star Gold has unveiled its new brand logo with a new tagline — ‘Karo Dil Ki‘. The new logo was launched during the television premiere...
MUMBAI: Mobile handset manufacturer HTC India has appointed OMD India as its media Agency on Record (AOR). When contacted, OMD managing director Jasmin Sohrabji declined to...
MUMBAI: Dentsu India Group has made another two key appointments. Ashwin Parthiban has joined Dentsu Communications, Bangalore as executive creative director, while Rajesh Bhargava has been...
MUMBAI: ESPN Star Sports (ESS) will spend in the region of Rs 250-300 million to market the Champions League Twenty20. Bollywood Badshah Shah Rukh Khan will...
MUMBAI: After two-weeks of hysteria surrounding Anna Hazare’s crusade against corruption, television news channels have gone back to their old ratings graph. The English TV news...
MUMBAI: Makani Creatives has bagged the creative duties of the popular suiting and shirting company Siyaram Silk Mills. Confirming the same, Makani Creatives director Sameer Makani...
MUMBAI: Proximity, the digital and data arm of BBDO, has won the digital mandate of Visa. Proximity was launced in June last year to meet the...
MUMBAI: Tapping into a growing segment, Publicis Groupe‘s ZenithOptimedia (ZO) has launched its search engine marketing unit, Performics, in India. ZO said Thursday the India launch...
NEW DELHI: Around 1200 delegates are expected to converge in the Indian capital to hear 50 of the world’s top experts in the world of marketing,...
MUMBAI: Eenadu director I Venkat has been elected chairman of the Board of the Advertising Standards Council of India (Asci). Leo Burnett chairman of India sub-continent...
MUMBAI: Mudra West has won the creative duties for Maxo, the household insecticide brand of Jyothy Laboratories. The account was awarded following a multi-agency pitch that...
MUMBAI: Euro RSCG India has appointed Ravi Raghavendra as executive creative director (ECD) to head the creative team at its Gurgaon office. Raghavendra will take charge...
MUMBAI: Edging out incumbent Carat Media, OMD has won the global media account of Tourism Australia for three years. In addition to Carat, that worked on...
MUMBAI:Arnab Banerjee, who was earlier the creative consultant with August Communications for a year, has joined Everest Brand Solutionsb as Head of Creative – Art, for...
MUMBAI: Daiki Brands has assigned its creative duties to Percept/H. Confirming the same to indiantelevision.com, Daiki Brands assistant manager Shilpa Rathi said,” Though we had offers...
MUMBAI: A week after the Anna Hazare movement when the whole nation was hooked on to news channels, the Hindi general entertainment genre has seen a...
MUMBAI: GlaxoSmithKline Consumer Healthcare is repositioning its Horlicks brand as Horlicks Gold. This is a phased launch; south and east are the first markets for this...
MUMBAI: Textile company Sangam India has released their television commercial to launch their latest collections — Naturals and Glaciers. Conceptualised by TWBA India, the campaign features...
MUMBAI: Adfonic, one of Europe’s largest mobile advertising company, has raised $7.5 million in funding. The investment, made by Adfonic‘s existing investors, is expected to fuel...
MUMBAI: Grey Group has formed a strategic alliance with a Taiwan-based ad agency, Eastern Advertising. Eastern Advertising CEO Paul Tsai said that the industry is currently...
MUMBAI: MPG India, the flagship brand of Havas Media, has been given the media account of Gufic Biosciences Ltd (GBSL), a Mumbai-based biosciences company that focuses...
MUMBAI: Triton Communications has lapped up the creative and media mandate for Orient Home Appliances business, a new division of the CK Birla Group-owned Orient brand....
MUMBAI: In a nod to the millions of people leaving a relaxing summer behind and embarking on a reenergised autumn, Diet Coke in the US is...
MUMBAI: Ormax Media, the media research and consulting firm, has launched a new research product – Television Omnibus for TV production houses. The consulting firm said...
MUMBAI: Having acquired a slew of non-cricket properties, Neo Sports Network is kickstarting a campaign that will push Neo Sports channel for the first time. The...
MUMBAI: Mindshare, the flagship media agency of GroupM has appointed Kavitha Srinivasan as partner – client leadership in Chennai. This is Srinivasan’s second stint with Mindshare,...
MUMBAI: Times Television Network has announced the appointment of Hemant Arora as its new chief sales officer. Based out of Mumbai, Arora will head the sales...
MUMBAI: Network18 has given the creative duties of its business portal, Moneycontrol.com, to Mumbai-based Contract Advertising. Contract Advertising EVP Kumar Subramaniam confirmed to Indiantelevision.com that the...
MUMBAI: Cycling manufacturer Hero Cycles and Sport18, the sports marketing division of the Network18 group, have renewed their association for the Hero Cycles India Cyclothon. Three...
MUMBAI: Hero Motors has announced its association with F1 driver Narain Karthikeyan and his Formula One team. Hero Motors will be sponsoring Narain Karthikeyan and his...
MUMBAI: Cycling manufacturer Hero Cycles and Sport18, the sports marketing division of the Network18 group, have renewed their association for the Hero Cycles India Cyclothon. Three...
MUMBAI: Even as viewers were watching a bigger drama unfold on news channels with Anna Hazare holding ground at Ramlila Maidaan and the Government in the...
MUMBAI: As London 2012 prepares to mark one year to go to the Paralympic Games, the London 2012 Paralympic mascot Mandeville graced the silver screen alongside...
MUMBAI: eCommerce portal www.homeshop18.com today launched its new TV commercial titled “India Shops Online at HomeShop18.com”. The new commercial has been produced by Cell18 under the...
MUMBAI: Mobile advertising company Blyk has promoted its chief commercial officer Eric Kip as the company‘s chief executive, replacing co-founder Pekka Ala-Pietila. Ala-Pietila will continue as...
MUMBAI: Dentsu India Group has appointed Narayan Devanathan as national planning head, Dentsu Marcom. Based out of the Group‘s India headquarters in Gurgaon, Devanathan will be...
MUMBAI: Ten Sports is targeting advertising revenue of Rs 40 million from telecast of the US Open tennis Grand Slam. The channel has roped in Reliance...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
