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MUMBAI: Justin Rabindra, who was vice-president training and knowledge management at Ogilvy Delhi, has put in his papers after an 11 year stint with the agency....
MUMBAI: Star Movies is looking to build up the excitement and anticipation for the Oscars® with initiatives across the country with the ‘Star Movies Oscar tour‘,...
BANGALORE: Aegon Religare Life Insurance (Religare LI) has increased its ad spends to around Rs 250 million for this fiscal as compared to the Rs 100...
MUMBAI: The war between the two print titans has got even uglier with The Times of India hitting hard at The Hindu in a new ad...
MUMBAI: Dentsu Marcom has retained the media account of Honda‘s sports bike brand CBR. Sources from the agency have confirmed the development to Indiantelevision.com. Honda had...
MUMBAI: Mudra West, an SBU of Mudra India, has won the Lonely Planet guide‘s creative and digital media account following a multi-agency pitch. Lonely Planet recently...
MUMBAI: Daily deals website Snapdeal.com has appointed OMD as its media AoR. OMD managing director Jasmin Sohrabji confirmed the development to Indiantelevision.com. The account is estimated...
MUMBAI: Bollywood Music Channel 9XM has entered into a strategic alliance with Tantra to launch a special range of t-shirts. The t-shirts will feature 9XM‘s animated...
MUMBAI: Lintas Media Group has won the media mandate of Kochi-based readymade textile retailer Jayalakshmi Silks. The account is pegged at Rs 200 million. A local...
MUMBAI: Starcom MediaVest Group (SMG) has won the media planning account for Dabur’s entire portfolio of skin care, hair oils and home care products. The account...
MUMBAI: FMCG major Marico has increased its advertising and promotional spends by 48.62 per cent for the three-month period ended 31 December compared to the year-ago...
MUMBAI: Luminous Power Technologies has appointed Arms Communications for its new home electrical division. The agency won the business following a multi-agency pitch that took place...
MUMBAI: Times Television Network‘s 24-hour English business news channel ET Now has launched a new campaign, Always Thinking Markets, across different media including television, print and...
MUMBAI: With motorsports forming a key part of marketing strategy, German sportswear brand Puma has entered into a new multi-year partnership with BMW Motorsport to become...
MUMBAI: Publicis Groupe has acquired Middle East digital agency network Flip Media. Flip Media will be folded into Leo Burnett Worldwide and will retain its name....
MUMBAI: Birla Sun Life Insurance (BSLI) has launched a new 360 degree campaign continuing with its strategy to provoke mass India into realising and appreciating the...
MUMBAI: A 100 per cent allocation of a $1.75 million budget to free-to-air (FTA) results in a campaign viewed by just 33 per cent of the...
MUMBAI: Software giant Microsoft has announced the launch of a creative storytelling contest -The Microsoft Advertising Story Awards (MSAs) – which invites marketers from 30 countries...
MUMBAI: Colors, the Hindi general entertainment channel from the Viacom 18 stable, has emerged as the biggest gainer in the week ended 28 January, as far...
MUMBAI: Malar Publications promoted radio venture Hello FM 106.4 has awarded its creative duties to Chennai-based communication agency, Gutfeel. Confirming the development to Indiantelevision.com, Hello FM...
MUMBAI: Havas Media has announced the expansion of its specialist Performance and quantitative marketing arm, Ecselis ,to Singapore, Kuala Lumpur and Sydney. Ecselis will be headquartered...
NEW DELHI: Vedanta, a global diversified resources group committed to sustainable development, has received two entries from Delhi for its ‘Creating happiness’ campaign. In this interesting...
MUMBAI: Percept/H Company’s total communication solutions agency, Integrated Brand Development (IBD) India, has appointed Kartikeya Dixit and Soumya Nagabhushan as associate creative directors. Dixit and Nagabhushan...
MUMBAI: Steel enterprise SRMB Srijan has awarded its creative duties to RK Swamy BBDO. The account will be handled by the agency’s Kolkata office, sources confirmed....
MUMBAI: Coal India Limited (CIL) has empanelled four agencies to handle the creative duties of the company following a multi-agency pitch. The account size is pegged...
MUMBAI: While FMCG companies have been reducing their ad and promotions spend in the third quarter of the current fiscal, Dabur India has considerably upped them....
MUMBAI: Orchard Advertising has roped in former Ogilvy Africa general manager Anish Daryani as vice president and branch head at the agency’s headquarters in Bangalore. Daryani‘s...
MUMBAI: Al Jazeera has awarded its media duties to GroupM’s media agency, Motivator. Meanwhile, the creative duties will be handled by Ogilvy. Industry sources confirmed the...
MUMBAI: Two-wheeler major Hero MotoCorp Ltd (formerly Hero Honda) has renewed its commitment towards national sport Hockey by coming on board as the title sponsor of...
MUMBAI: Television trade event MipTV has opened nominations for the second Brand of the Year Award as part of its two-day Branded Entertainment programme (2-3 April)...
MUMBAI: Aurora Comms (A Comms), which has been connecting brands to consumers at consumer spend zones, has tied up with the e-commerce site Snapdeal.com for a...
MUMBAI: Maaza has launched a brand campaign, ‘Har Mausam Aam’, to take ahead the thought and positioning of the brand as a ‘Mango’ that is available...
MUMBAI: General Motors has left Madison untouched to handle its media account in India while deciding to have Aegis Group’s Carat Media as its global media...
MUMBAI: Woodward‘s has awarded its Gripe Water’s creative mandate to Ogilvy India following a multi-agency pitch. The account will be handled by the agency‘s Chennai office....
MUMBAI: National TV sports in the US generated $10.9 billion in advertising expenditure last year, compared to $10.3 billion one year prior, according to Nielsen’s State...
MUMBAI: McCann Healthcare has appointed Rajesh Rai as Sr. VP and ECD. Rai moves in from Sorento Healthcare Communications where he was working as EVP and...
MUMBAI: In a classic media ad war, The Hindu has hit indirectly against The Times of India to protect its turf in Chennai. With its ‘Stay...
MUMBAI: Aiming at growth in a slowing economy, Multi Screen Media (MSM) has roped in early sponsors for the IPL at rates that are 10 per...
MUMBAI: Balaji Telefilms’ joint managing director and soap queen Ekta Kapoor has been voted as the Entertainment Industry Icon of 2011, in a Decision Makers Survey...
MUMBAI: Ogilvy & Mather has conceptualised the latest TVC for Best Foods’ rice brand based on the concept of ‘the perfect match’. The TVC is an...
MUMBAI: Job portal Naukri.com has launched a TVC to introduce its mobile application. The mobile app and site will allow jobseekers to search and apply for...
MUMBAI: Skin care brand Nivea India has appointed Sunil Gadgil as the marketing director of the Indian Operations. Gadgil joins in from Bausch and Lomb India...
MUMBAI: Lintas Media Group has announced promotions at the Mumbai, Kolkata and Cochin offices. Also, Himank Das, Joydeep Raha and S Muthukumarasamy, who head the Karishma...
MUMBAI: Nick Emery will be taking over as Mindshare Worldwide CEO, overseeing operations across 112 countries including India. Emery succeeds Domonic Proctor who has been elevated...
MUMBAI: Post the launch of its cinema campaign recently, South African Tourism has now entered the television and outdoor arena to popularise the destination among Indian...
MUMBAI: Ogilvy Delhi won the Ministry of Tourism account for the India Incredible campaign following a multi-agency pitch from among agencies across India. Earlier, the account...
MUMBAI: Travel and tourism company Kuoni Travel Group India’s brand SOTC has appointed DDB Mudra as its new creative agency. Sources said the digital mandate will...
MUMBAI: Frozen yoghurt chain Red Mango, which has recently launched operations in India, has appointed IBD India, a division of Percept Hakuhodo as its creative and...
MUMBAI: Star Plus, Sony Entertainment Television (Set) and Zee TV, three among the top four Hindi general entertainment channels (GECs), have seen an upswing in ratings...
MUMBAI: Thinkbox has announced that linear TV viewing figures in the UK for 2011 equaled the record high set in 2010. The average viewer watched 4...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
