Connect with us
MUMBAI: Grey Worldwide Delhi has won the communication duties for Kalanithi Maran-owned low-cost airline SpiceJet, following a multi-agency pitch. The other agencies that participated in the...
MUMBAI: GroupM has launched an innovation unit, GroupM Next, to support the ongoing efforts of its four agencies- Maxus, MEC, MediaCom and Mindshare. The agency has...
MUMBAI: Integrated supply chain and logistics infrastructure solutions provider Arshiya International has chosen DDB Mudra as its creative agency following a multi agency. The agency’s Mumbai...
MUMBAI: Zee TV, which had reached to the second spot last week after a gap of one year, has slumped back to No. 4. As per...
MUMBAI: Percept Limited, India‘s leading entertainment, media and communications company, has launched a new unit, Percept Media Lab, which will delve into analytics, forecasts and future...
MUMBAI: Automobile major Hyundai Motor Company has launched a new global brand campaign called ‘Live Brilliant‘. Through the campaign, the company aims to reinforce its brand...
MUMBAI: Coca-Cola has added Lowe Lintas to the roster for its flagship brand Coke. The other two agencies already on the panel are McCann Erickson and...
MUMBAI: IPL franchise Deccan Chargers has added two more sponsors to their roster. While Jaypee Cements has come on board as principal sponsor, TVS has joined...
MUMBAI: Aegis Media’s Vizeum India has been awarded the media mandate of Fox Star Studio. Fox has appointed the agency in a move towards consolidating its...
MUMBAI: Casual menswear brand ColorPlus has appointed KarishmaLintas, an IPG company and part of Lintas India Group, as its new creative agency. ColorPlus chief operating officer...
MUMBAI: Dalmia Bharat Group has appointed JWT Delhi to handle its corporate campaign. JWT India CEO Colvyn Harris confirmed the development to Indiantelevision.com. The account was...
NEW DELHI: Rohit Samarth has joined DDB Mudra Max as senior vice president, heading the operations of Terra, its rural marketing agency. Samarth comes from Percept...
MUMBAI: IPL franchisee from the south Chennai Super Kings is geared up for the fifth season of IPL with the launch of a new range of...
MUMBAI: That the English movies genre is undervalued is not disputable, but Times Television Network’s English movie channel Movies Now has taken a giant leap forward...
MUMBAI: After a smooth ride for the first four seasons, IPL’s official broadcaster Max has hit the rough patch this year with only six official sponsors...
MUMBAI: Quick service restaurant, McDonald’s, has launched a new range of ‘SpongeBob SquarePants Happy Meal’ in association with Viacom 18-owned kids channel Nick. The Happy Meal...
MUMBAI: In a bid to leverage the Indian Premier League advantage, associated sponsors on the wireless broadband category, Tata Docomo Photon has launched its latest ad...
NEW DELHI: Kings XI Punjab has announced that Videocon d2h has come on board as the title sponsor of the team for the upcoming season of...
MUMBAI: Online fashion and lifestyle retail destination Jabong.com has appointed Mindshare to handle its media consulting and deployment mandate. The win comes on the back of...
MUMBAI: Strengthening its association with the Rajasthan Royals, HDFC Life has announced extension of its sponsorship deal with the team for the fourth consecutive year as...
MUMBAI: Tennis diva Maria Sharapova has inked a three-year sponsorship deal with Samsung Electronics covering her native Russia and the Commonwealth of Independent States after her...
MUMBAI: National Payments Corporation of India (NPCI) has brought three ad agencies on board to work on its brand RuPay. The empanelled agencies include R K...
MUMBAI: Havas Media’s flagship brand, MPG India, has been appointed as the media AOR for Sleepwell. The account size is in the range of Rs 200...
MUMBAI: Cheil Worldwide SW Asia has appointed Vivek Dutta to the post of vice president planning. He will report to Cheil Worldwide SW Asia COO Alok...
MUMBAI: Carat Media, Aegis Media Group‘s media communication agency has been appointed as the media AoR for luxury Italian linen brand Frette. The agency has been...
MUMBAI: Media consulting, marketing and advertising sales company Aidem Ventures has been appointed as an advertising partner for Policybazaar.com. Aidem will help Policybazaar.com to optimise the...
MUMBAI: Madison Media has appointed Gautam Kiyawat as CEO – Madison Media Group. He will replace Punitha Arumugam who is joining Google India. Kiyawat moves in...
MUMBAI: Zee News Ltd (ZNL) has set the pace for other television news broadcasters to follow, cutting the commercial time of its flagship Hindi news channel...
BANGALORE: Food products major Britannia Industries Ltd will be launching new variants in its 5050 kitty named Snackuits in three tastes or flavours – Swiss Cheese...
MUMBAI: Leading global airline Emirates has iundulged in a new branding initiative named ‘Hello Tomorrow’ to position it as the enabler of global connectivity and meaningful...
NEW DELHI: Times Group‘s digital arm Times Internet, which has the new media rights for IPL till 2014, has has roped in Coca-Cola, Samsung and Maruti...
MUMBAI: Percept‘s Mash Advertising has won the creative and strategic account of Philips‘ mobile handset business. The size of the account is pegged at Rs 150...
MUMBAI: Net4 India has awarded its creative mandate to Cheil Worldwide South West Asia. Net4, which is a data centre, cloud hosting and network services provider,...
MUMBAI: Shah Rukh Khan co-owned IPL team Kolkata Knight Riders has inked a licensing deal with apparel e-com venture, Freecultr, which will see the latter developing...
MUMBAI: The majority of Indians are interconnected with the world due to email and social networking sites such as Facebook and Twitter, according to a new...
MUMBAI: Indian Premier League (IPL) franchise Kings XI Punjab has inked a six-year licensing and merchandising deal with UK-based Miroma Entertainment for a minimum guaranteed amount...
MUMBAI: Sanjay Sipahimalani has returned to Bates as executive creative director. His immediate mandate will be to take care of the Colgate account and will report...
MUMBAI: It took one year to happen. Zee TV has climbed to the second spot in the Hindi GEC space, intensifying the battle for the rank...
MUMBAI: Apparel brand Allen Solly has launched its new brand identity. Being a brand that has always believed in drawing from the heritage of the past...
MUMBAI: Bollywood actor Salman Khan will hold around five per cent stake in travel portal Yatra.com. He has been signed in by the portal to play...
MUMBAI: Global airline company Emirates has shifted its sponsorship alliance from Kings XI Punjab to Deccan Chargers, signing a three-year multi-million dollar deal with the Hyderabad...
MUMBAI: In a first of its kind move, global giants Omnicom and Interpublic Group have entered a 50:50 joint venture to service the global creative account...
MUMBAI: Ogilvy Delhi has appointed Aniruddha Deb as vice president and business head. He moves in from Lowe and Partners Thailand, where he was working as...
MUMBAI: Rural India is now bigger than urban India, triggered by growth in the hinterland and rise in smaller towns. “Indian rural economy is a $1...
MUMBAI: Lodestar UM has been appointed as the media AoR by Population Services International (PSI), for Freedom 5 (Intra-Uterine Device for Women). The agency has also...
MUMBAI: Sandeep Sharma has joined RK Swamy Media Group as head of the company. Sharma‘s last stint was with Times Now where he was working as...
MUMBAI: If out-of-home (OOH) business has to scale up in India, it has to align with digital media to reach out to a rising youth population...
MUMBAI: The television trade event MipTV which takes place next month in cannes, France has announced that Heineken will receive the 2nd annual MipTV Brand of...
NEW DELHI: India could open the window for late night slot for telecast of adult ads following a recommendation by the Advertising and Standards Council of...
NEW DELHI: Cashing in on the IPL fever beginning to grip the country, the leading Asian mobile media company Affle has tied up with Samsung Mobile...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
