MUMBAI: Bengaluru-based creative agency Happy has launched a new division — Design Cell — as part of its expansion plans. The new division will be led...
MUMBAI: Fortifying its position in the Swiss ad market, global media group Havas Media has acquired its majority stake in Zurich based media group Mediaxis MPG....
MUMBAI: Bheem is the favourite television character among kids followed by Doraemon, according to the sixth edition of Ormax Media‘s kids‘ favourite character ranking study Small...
MUMBAI: Business news channel BloombergUTV has appointed Aegis Media‘s Vizeum India as the media AoR. Bloomberg UTV president Sriram Kilambi said, “We were on the lookout...
MUMBAI: My FM has announced changes in its management team to address growth in key markets. The private FM station has elevated Rahul Namjoshi to the...
MUMBAI: Ashwini Dhingra has been appointed DDB Mudra Delhi SVP and will report directly to DDB Mudra Group Delhi president Vandana Das. He will be handling...
MUMBAI: Media technology platform Komli Media Asia Pacific‘s has raised $39 million, bringing the total funds raised to $62 million. Norwest Venture Partners (NVP) led the...
MUMBAI: Broadcasters have earned a five-week vacation from the upsetting regulation of limiting ad time on their networks, as Tdsat has stayed the Trai notification till...
MUMBAI: Bihar State Co-operative Milk Producers’ Federation (COMFED) has empanelled four agencies to look after its creative business. The empanelled agencies are Goldmine Advertising, Crayons, Sharad...
MUMBAI: Aamby Valley Mauritius, a subsidiary of Sahara India Pariwar, has bagged the sponsorship rights for the Bangladesh cricket team for $9.4 million. The Bangladesh Cricket...
MUMBAI: In a bid to consolidate diverse client portfolio and propel growth, independent digital marketing agency Webchutney has announced key movements within the organisation in its...
MUMBAI: Digital marketing agency Digitas India has appointed Tim Guillois as the senior vice president for social media. He will report to Digitas India president Kanika...
MUMBAI: Bollywood icon Amitabh Bachchan has added Nestle‘s instant noodle brand Maggi to the list of brands he endorses. The actor has recently shot a one-minute...
MUMBAI: Telecom major Vodafone has backed out of its sponsorship of Australian Test team, thereby bringing to an end its 11-year-old partnership with Cricket Australia. The...
MUMBAI: Collage Group has appointed Two55am to handle its online marketing duties. The account was won on the back of a multi-agency pitch held in New...
MUMBAI: MEC India has appointed Ritesh Singh as head of digital. He will be designated as MEC Interaction national director. Singh moves in from Starcom MediaVest...
MUMBAI: Global outdoor company JCDecaux India has consolidated the account of Delhi Transport Infrastructure Development Corporation Limited (DTIDC) for 20 years. JCDecaux will install, upgrade, operate,...
MUMBAI: Creativeland Asia has won the creative mandate of Godrej‘s personal care brand Cinthol. The agency will be working on the rebranding of Cinthol. It will...
MUMBAI: The ad slowdown is not a serious worry at this stage but is beginning to bite mildly, a senior executive at Mindshare said. Slashing the...
BANGALORE: Star Network‘s Malayalam general entertainment channel Asianet has roped in a number of sponsors, many of them local, for its ‘Asianet Television Awards 2012‘. The...
MUMBAI: Treading the unconventional route yet again, youth entertainment channel MTV has tied up with mens innerwear Crusoe to launch the ‘Roadies’ range of innerwear. The...
MUMBAI: Lifestyle channel NDTV Good Times has announced its latest food show ‘Love Bites with Joey‘. Hosted by supermodel Joey Matthew, the show presents her in...
MUMBAI: Disney Consumer Products India, the consumer products division of Walt Disney India, has launched its back to school range featuring popular Disney characters such as...
NEW DELHI: Reliance Communications, which claims a wireless broadband in over 1,300 towns, announced the launch of a new marketing initiative for its latest unique offering,...
MUMBAI: Cricket South Africa (CSA) has roped in financial services group Momentum as its official single-title sponsor of all one-day events under its jurisdiction. The contract...
MUMBAI: Jhalak Dikhhla Jaa, the celebrity dancing reality show, which will have its fifth season aired on Colors, is expected to earn ad revenues in the...
MUMBAI: Delhi-based creative agency, From Here On Communications (FHO), has won the creative duties for location-based check-in service Hoppr. The size of the business is in...
MUMBAI: Neemrana chain of Hotels has brought on board digital marketing agency Internet Moguls to handle its search engine optimisation. The agency will work towards helping...
MUMBAI: Magnon Solutions has bagged the interactive and social media mandate of Luminous Power Technologies. The digital media agency has been appointed to handle the digital...
MUMBAI: Global imaging and innovation leader Epson has concluded a four-year extension to its sponsorship agreement with the Asian Football Confederation (AFC). The association enhances awareness...
MUMBAI: Neo Sports Broadcast, the owner and operator of Neo Sports and Neo Prime channels, is looking at Rs 400 million ad revenue from Uefa Euro...
MUMBAI: Delhi based creative agency What The Hell? (WTH?) has bagged the creative duties for electronic voucher distribution system provider Payworld. The brand‘s creative mandate was...
MUMBAI: Turner Broadcasting System Asia Pacific has appointed Melissa Tinker as vice president of its licensing and merchandise division, Cartoon Network Enterprises (CNE). Tinker brings over...
MUMBAI: Casbaa has appointed Jenny Setnicker as head of advertising development. Setnicker has more than 15 years of media industry experience with eight years at CNBC...
MUMBAI: JWT has announced two senior level appointments in digital. Strengthening its digital team, the agency has brought on board Sushobhan Chowdhury as VP- digital strategy,...
Mumbai: NAMS, the National Advertising Monitoring Service, has tracked down 55 print and TV ads as potentially making misleading/false/unsubstantiated claims. Hence, they were violating chapter 1...
MUMBAI: The final match of the IPL, which saw Kolkata Knight Riders win against Chennai Super Kings in the last over, has notched viewership of 8.92...
MUMBAI: Hindi general entertainment genre has seen some shuffling among the top players in the week ended 2 June. Though, the genre leader Star Plus continues...
MUMBAI: CK Harish Kumar has been appointed as VP sales and marketing at Writemen Media‘s Kannada channel Public TV. Kumar moves from Suvarna News, where he...
MUMBAI: Building on its nutrition guidelines established in 2006, Disney has become the first major media company in the US to introduce new standards for food...
MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) has re-designated its head – network sales Ashish Sehgal as chief sales officer. Indiantelevision had reported in November last year...
MUMBAI: Electronics major Sony India has earmarked a marketing budget of Rs 900 million for the fiscal to push its new line of Vaio laptops. In...
MUMBAI: Saatchi & Saatchi VP planning Kavita Kailas has put in her papers after serving at the company for one year. She will be launching her...
MUMBAI: Mindshare Asia Pacific said Wednesday its new ‘global to local‘ structure will be under a leadership team helmed by Ashutosh Srivastava. APAC CEO Srivastava will...
MUMBAI: ESPN Star Sports, the official broadcaster of 2012 London Olympics in India, is targeting advertising revenue of Rs 550 million from the 16-day event which...
Mumbai: Vodafone, Pepsi, Kingfisher, Volkswagen and Hero are the five top recalled brands during IPL5, as per the cricket advertising recall and effectiveness research – Day...
Mumbai: Cohn & Wolfe, WPP‘s global communication agency, has appointed Charlotte Chunawala as CEO of India operations. The agency was launched in India in April this...
Mumbai: Hungama Digital, part of Hungama Digital Media Entertainment, has won the social media mandate for Microsoft India‘s corporate brand. The digital agency will manage all...
MUMBAI: Diversified FMCG company Emami has brought on board five sports stars for its instant pain relief ointment brand Fast Relief. Indian cricketer Gautam Gambhir, Olympic...
Mumbai: Ram Kapoor, who is playing the lead role in Sony Entertainment Television‘s Bade Achhe Lagte Hain, continues to be the No. 1 favourite character among...