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MUMBAI: Indian Premier League (IPL) franchise Rajasthan Royals has terminated its agreement with one of its ad partners, RN Sports Club, due to non payment of...
Mumbai: Ormax Media, a media and entertainment consulting firm, has launched syndicated research-based software Celebritix. Celebritix will allow brands to evaluate and select the best celebrities...
MUMBAI: Four decades after Rajesh Khanna ruled over Indian hearts with his romantic brand of movies, the forgotten and lonely superstar warmed up Indian audiences again...
MUMBAI: Media communications group WPP‘s digital arm WPP Digital has bought majority stakes in the two holding companies of marketing technology firm Acceleration. The two holding...
NEW DELHI: Media Planning Group‘s (MPG) outdoor arm, MPG Active has appointed Krishnamurthy Kari as its chief operating officer. Kari was earlier with Aircel as the...
MUMBAI: Lintas Initiative SVP Ankur Bhartiya has decided to move on from the agency to join Vizeum India as EVP. According to industry sources, Bhartiya is...
MUMBAI: Tata Global Beverages‘ brand Tata Tea has awarded its digital duties to independent digital solutions provider 22feet Digital Solutions after calling for a multiagency pitch...
NEW DELHI: Bollywood actor Anushka Sharma is the new brand ambassador for the Japanese sanitary napkin brand ‘Sofy‘. She has replaced Prachi Desai as the brand...
New Delhi: Pune-based Rasoi Magic Food (India) Pvt Ltd, manufacturer of ready to cook spice mixes, will spend around 40 per cent of its sales revenue...
MUMBAI: Paris-based global media communications group, Publicis Groupe, has reported a 19 per cent rise in profit to 275 million euro in the six months ended...
MUMBAI: Digital agency Indigo Consulting has appointed Nitin Singh as business head, Delhi NCR. Singh comes in from Media2win, where he was responsible for digital execution...
MUMBAI: Ignitee Digital Services, a digital marketing and media agency, has appointed Ranjoy Dey as the chief operating officer. Based in Ignitee’s Gurgaon office, Dey will...
MUMBAI: Cadbury Dairy Milk has launched a new television commercial ‘nayi dosti ka shubh aarambh‘ created by Ogilvy India. The new TVC celebrates the beginning of...
MUMBAI: Computer brand Acer has launched its latest marketing campaign in India featuring its brand ambassador Bollywood actor Hrithik Roshan. As part of the campaign, Roshan...
MUMBAI: WPP‘s global research agency Millward Brown has acquired Chilean consumer insights company Cadem Advertising. Millward Brown is a global company focused on brands, media and...
MUMBAI: Online fashion portal Rock.in has awarded its creative duties to integrated agency Digital Driftwood (DDW). DDW account manager on the Rock.in business Firoz Merchant said,...
MUMBAI: Swimming against the slowdown tide in the economy, fast moving consumer goods (FMCG) giant Hindustan Unilever has upped its ad spends by 29.5 per cent...
MUMBAI: Mogae Media is launching a specialist mobile planning unit focused on SEO/SEM and has named it Mobiwise. The unit will be located at the Gurgaon...
MUMBAI: With a share of 18.6 per cent, GroupM‘s Mindshare is the leading media agency in India, as per the RECMA Global Billings Rankings 2011. The...
MUMBAI: Personal care and oral care product manufacturer Colgate-Palmolive has increased its advertising spend by 32 per cent in the three-month period ended 30 June 2012....
MUMBAI: Indian FMCG major Dabur India has upped its ad spends in the first quarter of the fiscal by a whopping 51.31 per cent over the...
MUMBAI: Yamaha has appointed Deepika Padukone as the brand ambassador of its scooter range – Ray – in India. John Abraham will continue to be the...
MUMBAI: In order to expand its product offerings, the mobile ad network Seventynine has launched its Analytics service. Seventynine’s analytics is available on Android and HTML5....
BENGALURU: Hafele India, a distributor of furniture fittings, hardware and architectural ironmongery, is intending to shift its focus from business-to-business (B2B) to business-to-consumer (B2C) operations. The...
MUMBAI: Mindshare Exchange partner Rohan Noronha has moved on from the agency. Noronha is likely to Komli Media soon. He was associated with brands like ICICI,...
MUMBAI: Saatchi & Saatchi India has appointed Vidhya Sankarnarayanan as VP – integrated brand strategy at its Mumbai office. Sankarnarayanan will be involved in driving brand...
MUMBAI: A weakening Indian economy has prompted GroupM to cut by almost half its India ad growth forecast for 2012, from 12 per cent to 6.6...
MUMBAI: Samsung Galaxy S III is launching a new worldwide ad campaign with David Bekham to make London 2012 “Everyone‘s Olympic Games”. Conceptualised and created by...
MUMBAI: MTR Foods has partnered with Fox Star Studios, the makers of animated franchise The Ice Age, to market its range of Badam drink mix. The...
MUMBAI: As one of the most awaited Hollywood movies ‘The Dark Knight Rises‘ releases in India, the brands are leveraging the opportunity by partnering with it...
MUMBAI: Havas Media Asia Pacific has appointed Naman Sharma as the head of research and analytics for Asia Pacific. Based out of Singapore, Sharma will lead...
MUMBAI: MTV, the youth entertainment channel, in association with Firefox Bikes, has launched a new range of co-branded adventure bikes. With this launch, MTV Consumer Products...
MUMBAI: Delhi based integrated advertising agency From Here On Communications has won the creative and media mandate for eyewear brand Aureole Inspecs. The account size is...
MUMBAI: Cycle Pure Agarbathies, India’s leading incense brand, has come in as ground associate sponsor for the upcoming India-Sri Lanka men’s cricket tournament consisting of 5...
MUMBAI: Delhi-based integrated advertising agency, From Here On Communications, has won the creative and media mandate for eyewear brand Aureole Inspecs. The account size is between...
Mumbai: Post its partnership with Warner Bros for the The Dark Knight Rises (TDKR), Cadbury Bournville has has rolled out its first television commercial to generate...
MUMBAI: Global media communications group Omnicom has posted a net profit of $282.7 million for the second-quarter of fiscal 2012. The net profit has rose 2.8...
MUMBAI: Three OOH agencies from Gurgaon – NS Publicity, Salt OOH and Explomedia – have come together to form a new OOH agency by the name...
MUMBAI: WPP’s wholly-owned pure play digital network VML Qais launched its operations in India. The India operations will be headed by VML Qais Asia CEO Tripti...
MUMBAI: Zee TV has held on to the second position in the Hindi general entertainment channel (GEC) hierarchy, adding 15 GRPs after strengthening its weekend programming....
MUMBAI: Taproot is launching a new division, Taproot India Plus (TRIP). TRIP, headed by Purushottam Joshi, will handle creative execution and services, specialising in non –...
MUMBAI: Akzo Nobel India, the maker of Dulux Paints, has signed on Bang in the Middle as its digital communication partner. The agency would be responsible...
MUMBAI: State Bank of Bikaner & Jaipur has appointed eight agencies on its creative roster following a multi-agency pitch that took place in Jaipur. The empanelled...
MUMBAI: Zee Entertainment Enterprise (Zeel) has appointed Interactive Avenues as the digital agency for its two channels – Zee TV and Zee Cinema. The account was...
MUMBAI: In the acquisition storm swirling across the advertising world, there are two strong currents that are pushing from below to force change in adland: the...
MUMBAI: Kolkata-based men‘s fashionwear manufacturer Turtle has awarded the duties for its social media and online promotion to digital marketing agency Cogmat. As part of the...
MUMBAI: Digital marketing agency Creativa India has been awarded the duties for the entire spectrum of online activities for the Indian arm of the UK-based publisher...
MUMBAI: Amitabh Bachchan has been roped in as the brand ambassador of jewellery retail chain Kalyan Jewellers. The announcement is in tandem with Kalyan‘s focus on...
MUMBAI: Getit has appointed Aidem Ventures as its corporate advertising sales representative for the next 5 years. Through this mandate, Aidem will be responsible for marketing...
MUMBAI: Asset Management Ventures, a new venture of the Sanjay M. Lal-led Assetz FZC, has bagged the rights to manage cricketer Yuvraj Singh’s entire brand portfolio....
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
