MUMBAI: Salt Brand Solutions‘ Anisha Sarin has joined Metal Communications Mumbai office as executive creative director. She is one of the founding members of Salt Brand...
MUMBAI: Mindshare, WPP‘s brightest jewel in India, is wearing the media agency crown for the fifth straight year. Continuing its winning streak, Mindshare has bagged the...
MUMBAI: Leo Burnett‘s Indigo Consulting has been roped in by Sony Entertainment Television to launch the digital media campaign for its game show Kaun Banega Crorepati....
MUMBAI: Kareena Kapoor, who plays a stellar role in UTV Motion Pictures‘ Heroine has become favourite of different brands. In other words, it can also be...
MUMBAI: Travel guidebook publisher Lonely Planet has appointed New Delhi-based Iffort as its digital media agency partner in India. Iffort will handle the full digital spectrum...
MUMBAI: Radio Mirchi has appointed Starcom Worldwide as its media mandate, replacing incumbent agency Madison. Starcom‘s Mumbai office will handle the account. Work on the mandate...
MUMBAI: Prasanna Kulkarni and Nitin Pradhan have joined JWT as executive creative directors. This is a part of the agency‘s plan to invest in talent and...
NEW DELHI: The pressure on TAM Media Research, India‘s sole television ratings provider, is just not easing. The Information & Broadcasting (I&B) Ministry has decided to...
MUMBAI: Media Communications specialist Carat, part of Aegis Media, has revised downwards the global ad spend due to economic stresses in Europe and the US. In...
MUMBAI: HCL Infosystems, hardware, services and ICT Systems Integration and Distribution Company, has signed on Nargis Fakhri as the brand ambassador for its computing products. The...
New Delhi: Renaming itself ‘Gopaljee Ananda‘, the dairy brand Gopaljee today announced an investment of Rs 35 million in its rebranding exercise and unveiled its new...
MUMBAI: Centuryply has unveiled its new advertising campaign to communicate a new interpretation to the brand tag line ‘Sab Sahe Mast Rahe‘. Bates Kolkata has ideated...
MUMBAI: Dhara, the edible oil brand from the Mother Dairy stable, is launching its new marketing campaign titled- ‘India Ka Tadka‘. Developed by DDB Mudra Delhi...
MUMBAI: Nihar Naturals has launched its latest ad campaign with the theme- ‘Chhotte Kadam Pragati ki Aur‘. It has been created by BBH India. The campaign...
MUMBAI: Being one of the global sponsors of the ICC World Twenty20 2012 Sri Lanka, Pepsi has launched its latest campaign that aims to celebrate the...
MUMBAI: Zee Cinema has lined up digital innovations for the premiere of Agent Vinod on 1 September at 8 pm. The presenting sponsor of the movie...
MUMBAI: London headquartered global media communications network WPP plc has reported a 5.5 per cent growth in revenues for the half year ended 30 June 2012....
MUMBAI: Grey India ECD Karan Rawat has decided to move on from the agency after serving it for two years. Today is Rawat‘s last day at...
MUMBAI: Sony Entertainment Television (Set) has roped in eight associate sponsors and two title sponsors for the sixth season of its premium game show ‘Kaun Banega...
NEW DELHI: The Telecom Disputes Settlement and Appellate Tribunal (Tdsat) has directed the Telecom Regulatory Authority of India (Trai) to hold on to its commitment of...
MUMBAI: Mumbai-based sports management company ID Sports has roped in consumer electronics brand Godrej Eon as the title sponsor for its cycling event Tour de India...
MUMBAI: Mumbai-based digital creative agency Flying Cursor has won the social media mandate of Bisleri. The incumbent agency on the account was Digital Beehive. The mandate...
MUMBAI: It had been pacing on the sidelines for the past seven weeks, waiting to reoccupy the second slot in the Hindi GEC sweepstakes. And week...
MUMBAI: Malabar Gold & Diamonds has signed South Indian actor Suriya as its brand ambassador. Suriya has launched the company‘s latest CSR initiative of providing educational...
MUMBAI: International media and marketing research firm Arbitron has announced that Manish Bhatia has joined the company in the newly created position of executive VP, new...
MUMBAI: Carat Media has retained the BMW India media account following a multi-agency pitch that saw participation of agencies like Zenith Optimedia, Maxus and BPN. The...
MUMBAI: Global communications conglomerate WPP Plc and its group companies have filed an application for dismissal of New Delhi Television Ltd‘s (NDTV) lawsuit against them in...
MUMBAI: The Media Research Users‘ Council (MRUC) has decided to award the Indian Readership Survey (IRS) contract to the Nielsen Company. The decision was made on...
MUMBAI: Japanese advertising giant Dentsu is on a shopping spree. After snapping up UK-based media buying company Aegis in July for $4.9 billion, Dentsu has taken...
NEW DELHI/MUMBAI: Sports broadcaster ESPN Star Sports has sold 80 per cent ad inventory for the upcoming ICC Twenty20 World Cup, a top company official revealed....
MUMBAI: SapientNitro, an interactive marketing, creative design, and technology services agency, has appointed Sushobhan Mukherjee as vice president- strategy for Asia Pacific. Based in Singapore, Mukherjee...
MUMBAI: Debt-ridden real estate company DLF has ended its costly association with cricket by ending its Rs 2 billion title sponsorship deal with Indian Premier League....
Mumbai: WPP, the global marketing communications agency, is making its confrontation with NDTV over alleged corruption in TAM’s television ratings louder. The agency, in a late...
MUMBAI: Windchimes Communications, a social media agency, has won the social media mandate of the notebook brand ITC Classmate. With the help of social media, the...
MUMBAI: Ralco Tyres has appointed Triton Communications as the creative agency following a multi-agency pitch that took place six months ago. The brand is planning to...
MUMBAI: Fourth Dimension Media Solutions, a media outsourcing company, has partnered with digital marketing agency Media2win to leverage the digital services of the agency. Fourth Dimension...
MUMBAI: Naresh Kumar has joined Draftfcb Ulka as vice president, planning for its Delhi operations. In a career spanning 16 years, Kumar has been associated with...
MUMBAI: Allied Media, the media planning, buying and evaluation arm of Percept, has appointed Santanu Bhattacharjee as the business head for team Panasonic. Based in New...
MUMBAI: Bangalore-based AliveNow has bagged the social media duties of Reliance Trends following a multi-agency pitch that took place in Bangalore. The retailer brand will be...
MUMBAI: Recording its second win in two days, Aegis Media‘s Vizeum India has been appointed as media AoR for Prism TV Private Limited to handle five...
MUMBAI: Dentsu India Group has appointed Shantanu Mukherji to the post of executive creative director at Dentsu Creative Impact. Mukherji moves from JWT Delhi where he...
MUMBAI: In typical NDTV reportage style, the news broadcaster has fired a fresh salvo at Sir Martin Sorrell seeking answers from the CEO of global marketing...
MUMBAI: Dhingana, a social music streaming service provider, is launching an advertising platform that aims to help brands reach the Indian population around the world. The...
MUMBAI: TBWAIndia has bagged the creative duties of The Forum Mall- Bangalore. The account was awarded to the agency following a multi-agency pitch. The Forum Mall...
MUMBAI: Citizen Watches has roped in cricketer Kevin Pietersen as its new brand ambassador. Citizen Watches India MD Katsusuke Tokura said, “We are delighted to have...
MUMBAI: Grey Group chief financial officer Vinod Prabhakar departed for his heavenly abode on Sunday morning. He succumbed to a cardiac arrest in Mumbai at the...
MUMBAI: Amrutanjan Limited has awarded Vizeum as the media agency for its brands Amrutanjan Care (specialised centre for pain management), Fruitnik (company‘s foray into the beverages...
MUMBAI: IPG Mediabrands has appointed Suresh Balakrishnan toreplace Hemanth Shah who was heading Lintas Initiative Outdoor. Balakrishnan will be taking over the responsibilities of CEO of...
MUMBAI: It is a full-blown battle with both NDTV and WPP reacting with vengeance against each other. NDTV’s (New Delhi Television Ltd) lawsuit in the Supreme...
MUMBAI: Why New York? This is the question those keenly following the NDTV’s lawsuit against TAM Media Research would want answered. For the past several years,...