Connect with us
MUMBAI: Zee TV has successfully battled the storm of new show launches on rival channels and has emerged as the leading Hindi general entertainment channel (GEC)...
MUMBAI: Well, well, we predicted that it would be a runaway hit for Sony Entertainment Television (Set). And sure it has. The Amitabh Bachchan hosted Kaun...
NEW DELHI: Bollywood heartthrob Ranbir Kapoor shot an exclusive promo saluting the pioneering spirit of Hindi news channel Aaj Tak. Kapoor, the lead actor in upcoming...
Mumbai: Saatchi & Saatchi has designed the latest Olay campaign – ‘Olay Total Effects Skin Challenge‘. Besides taking the print, television and digital route, the campaign...
MUMBAI: Carrier Midea India Pvt. Ltd. has appointed DDB Mudra Delhi as its creative agency for the Midea Brand. DDB Mudra Group was entrusted with the...
MUMBAI: McCann Delhi has appointed Sambit Mohanty as the executive creative director. His last stint was with Bates- New Delhi as creative head where he worked...
MUMBAI: Odonil, the air freshener from Dabur‘s stable, has signed Bollywood actress Karishma Kapoor as its new brand ambassador. The company will soon be rolling out...
MUMBAI: In June 2012, two senior executives Sudha Natrajan and Raghav Subramanian quit Lintas Initiative Media to commence a new journey together. The duo had announced...
MUMBAI: German automotive manufacturer Volkswagen is showing how print can used effectively as the main advertising platform as an India entry strategy and then subsequently for...
MUMBAI: TBWAIndia has appointed Aejaz Khan as executive vice president and head of its Mumbai operations. Khan was with Lowe Lintas- Bangalore where he was working...
MUMBAI: Aegis Media‘s Vizeum India wins the media duties of C.R.I. Pumps, a new entrant in the Coimbatore market. The business will be handled out of...
MUMBAI: Hakuhodo Percept has appointed Jayanto Banerjee as national planning director. Banerjee will be working closely with agency leaders across all major brands and clients handled...
MUMBAI: Comedy Central, the English comedy channel from the Viacom18 stable, has awarded its creative mandate to Cactii Communications. “The agency will look after the creative...
MUMBAI: After getting the Rs 1 billion media account of Larsen & Toubro last year, DDB MudraMax has pocketed the company‘s full service digital mandate. DDB...
MUMBAI: Bates India has appointed Sourabh Mishra as the agency‘s national planning head and group chief strategy officer. Mishra will commence his new role in October....
MUMBAI: After a ding-dong battle between news broadcaster NDTV and global advertising major WPP, there is finally something one gets to hear from the New York...
MUMBAI: The Havas Group posted revenue of $654.41 million for H1 2012 ended 30 June 2012. This is a 7.7 per cent increase from $607.58 in...
MUMBAI: Mudra Ahmedabad has retained the creative account of N K Proteins following a multi agency pitch in which Grey had also participated. The agency‘s mandate...
MUMBAI: Former Australian cricket player Brett Lee will help push Australian tourism in India as a part of the ‘Friends of Australia‘ advocacy program by Tourism...
MUMBAI: Birla Sun Life Insurance has launched a new TVC with brand ambassador Yuvraj Singh who has just recovered from cancer. The television commercial is the...
MUMBAI: AVT Consumer products has awarded Push Integrated Communications the creative duties for its flagship brand CTC Dust brand, AVT Premium. AVT Premium is a player...
MUMBAI: E-commerce portal Tradus.com has handed its creative duties to Yang Communications following a multi agency pitch. The media spend on Tradus is estimated to be...
MUMBAI : Everest Brand Solutions, the creative agency of record for Parle‘s confectionery range, has created the launch campaign for Londonderry. The three television commercials (TVCs)...
MUMBAI: Grey Worldwide- Mumbai has created the new corporate campaign for Network18 titled ‘Red Tag‘. It has been directed by filmmaker Dibakar Banerjee. Grey India national...
MUMBAI: WPP‘s wholly-owned global digital and relationship marketing network Wunderman has launched PT Wunderman Pamungkas Indonesia. The agency will be partnering Rahadian Nugraha Agung and Tommy...
MUMBAI: LG India has earmarked a marketing spend of Rs 50 million during the international Cricket Council (ICC) World Twenty20 that kicks off later this month....
MUMBAI: Nikon has renewed multi-platform sponsorship deal with CNN International for its special series ‘Human to Hero‘ thereby building on the long standing partnership between CNN...
MUMBAI: The Consumer Complaints Council (CCC) of the Advertising Standard Council of India (Asci) upheld complaints made against 25 advertisements from various sectors like education, healthcare,...
MUMBAI: Havas‘ media marketing agency MPG has appointed Lori Hiltz as the chief executive officer of its North American operations. She will also lead Havas Media...
MUMBAI: BBDO India has appointed Sidheshwar Sharma as the regional business director on the Blackberry regional and local business. Sharma will be based in Mumbai and...
BENGALURU: Telcom player Aircel announced the all India launch of a new product ‘PocketBuddies- Srf n txt‘ in Bengaluru. The company plans to back this product...
MUMBAI: WPP‘s five agencies, which separately service Colgate-Palmolive, are combining under one operating unit to handle the world‘s 34th largest marketer with annual advertising spends of...
MUMBAI: Don‘t mistake the alternative television ratings system to be under the total control of the private broadcasters, advertising agencies and the advertisers. The government is...
MUMBAI: Havas Media has launched its mobile marketing agency Mobext in Singapore and Malaysia with Michael de Souza as general manager of the newly launched agency....
MUMBAI: Cheil Worldwide SW Asia has strengthened its leadership with appointments in leadership positions across three verticals. The agency has appointed Vikas Khanna to the post...
MUMBAI: WPP‘s integrated marketing communications agency Grey Group has elevated Sujit Sen to the post of chief financial officer South Asia. He will be responsible for...
MUMBAI: Some more good news for Sony Entertainment Television. The channel‘s mega game show, Kaun Banega Crorepati (KBC), which is kicking off its sixth season on...
MUMBAI: Allied Media Network, the media planning, buying and evaluation arm of Percept, has appointed Shilpa Dhanu as Head – M3 Project & Strategy Team. In...
MUMBAI: A roadblock strategy on two DTH platforms, heavy usage of radio and a marketing spend of Rs 60 million. That is how Colors will promote...
MUMBAI: Salgaonkar Football Club (SFC) has used the services of Brand Harvest, a brand solutions company, to establish its new identity and positioning. The club is...
MUMBAI: Grey Worldwide Mumbai has created the new corporate campaign for Network 18 titled ‘Red Tag‘. It has been directed by filmmaker Dibakar Banerjee. Grey India...
MUMBAI: The pecking order of the top four Hindi general entertainment channels (GECs) remains unchanged and Star Plus continues to lead the genre. As per TAM...
MUMBAI: DDB Health & Lifestyle has won the creative mandate for global pharmaceutical and biotechnology firm Wockhardt. Wockhardt founder chairman and group CEO, Dr. Habil Korakiwala...
NEW DELHI: Prasar Bharati, which had been asked by the Information and Broadcasting Ministry to consider action against TAM, is expected to file a petition before...
NEW DELHI/MUMBAI: The government on Tuesday directed broadcasters, advertisers and advertising agencies to submit a detailed plan for making Broadcast Audience Research Council (BARC) functional soon....
MUMBAI: Promotional, retail and shopper marketing agency The Integer Group has appointed Ketan Desai as managing director of The Integer Group India. Desai will be assuming...
MUMBAI: Vikatan Group has assigned the responsibilities of national head-ad sales to Pravin Menon. Menon joins in from Worldwide Media where he was working as GM...
MUMBAI: Financial services company Franklin Templeton (India) has decided to continue with M&C Saatchi as its creative partner. The agency has been working with the brand...
MUMBAI: FMCG major Dabur has signed Priyanka Chopra as the new brand ambassador for Dabur Amla hair oil that has been restaged with a younger, modern...
MUMBAI: Digital media agency CogMat has won the digital media mandate of a broking company Angel Broking. The agency has won the account on the back...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
