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MUMBAI: Saatchi & Saatchi India has appointed Priti Kapur as the executive creative director of the agency. She will be based in Delhi. The news comes...
MUMBAI: Perfetti Van Melle India (PVMI) has launched an ad campaign for its latest offering in the snacks category, Stop Not Disks. The new TVC conceptualised...
MUMBAI: Vuclip, the world‘s largest independent mobile video company, has been selected by Nokia and Maxus India to promote the much touted Trendify brand campaign for...
MUMBAI: Tea Board of India (TBI) has empanelled JWT India, Ogilvy and Grey India to jointly handle its creative mandate. Lowe Lintas, which was the incumbent...
MUMBAI: Star Plus bounced back to the top position among Hindi general entertainment channels (GECs) in the penultimate week of 2012. It was at number two...
MUMBAI: Digital marketing agency Ignitee Digital has appointed Jaya Bhatia as the director – West. In her new role, she will formulate strategy for business development...
MUMBAI: Online shopping portal GreenDust has awarded its social media duties to social media agency Social Wavelength. GreenDust offers customers and bulk buyer‘s an option to...
MUMBAI: WPP‘s global digital and relationship marketing company Wunderman has acquired a majority stake in Mexico-based digital marketing agency CM Interactive S.A. -Crossmedia. According to WPP,...
MUMBAI: Care India, a non-governmental organisation, has awarded its digital media duties to Isobar India following a pitch that happened around two month ago. Care India...
MUMBAI: Disney-UTV India creative director – marketing and on-air promotion Prashant Madan has been awarded the Piyush Pandey Scholarship for Creative Leadership. He will receive full...
MUMBAI: Skincare brand Nivea India has appointed Parineeti Chopra as the brand ambassador for Nivea‘s face cleansing range. Chopra will be seen endorsing the newly launched...
MUMBAI: McCann Worldgroup has announced the appointment of Vinod Lal Heera Eshwer and Melvin Jacob as creative directors. Both Eshwar and Jacob will be based in...
CHENNAI: Marks & Spencer, one of the UK‘s leading retailer with 24 stores in India, has come on board as the ‘Official Fashion Show Partner‘ of...
MUMBAI: Star Plus stays at the top based on average ratings for the 10 weeks ended 15 December while Colors rules for the last four weeks...
MUMBAI: Viewership data for individual news channels from 7 October 2012 will be available on 9 January when TAM Media Research, the television ratings service provider,...
MUMBAI: The Arbeitsgemeinschaft Fernsehforschung (AGF), the partnership of the TV stations ARD, ProSiebenSat.1, RTL Media Group Germany and ZDF, has commissioned GfK to continue monitoring TV...
MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) is making efforts to push its advertising revenues up in the international market at a time when its subscription income...
MUMBAI: Bates CHI & Partners, a joint venture between Bates and CHI & Partners formed this month, has strengthened its Bangalore operations by roping in two...
MUMBAI: Hungama Digital Services (HDS) will be working on the complete online and social media content for SunRisers, an IPL team owned by Sun Group. Incidentally,...
MUMBAI: IMG Worldwide, the global sports, fashion and media company, has signed ATP World No. 1 player Novak Djokovic for exclusive worldwide management and representation. Under...
MUMBAI: Madison Media has appointed of Amit Duggal as digital director to head its Delhi and Kolkata Digital business. Duggal‘s last stint was with Mindshare where...
MUMBAI: After much drama and negotiations over the last few days, India will get its first television viewership data from the digital viewership with news being...
MUMBAI: India‘s battering at the hands of English team notwithstanding, sports broadcaster ESPN Star Sports has almost sold out its ad inventory for the upcoming India-Pakistan...
MUMBAI: Aegis Group plc announced that it has acquired a majority stake in its affiliate Triangulo Publicitario in Santiago, Chile. Triangulo and Aegis have been partners...
MUMBAI: Publicis Groupe has acquired 100 per cent stake in New York based full service digital agency Rokkan Media LLC. This is the group’s third acquisition...
MUMBAI: Cashing in on its association with Salman Khan, Coca-Cola’s aerated beverage brand Thums Up has tied up with the actor’s upcoming movie Dabangg 2 through...
MUMBAI: WPP’S wholly-owned operating company information, insight and consultancy group Kantar has acquired AdGooroo, Inc. (“AdGooroo”) which provides global digital media intelligence. The acquisition is a...
BENGALURU: The Star Network’s Malayalam GEC Asianet has roped in Josco Jewellers as Christmas Day sponsor with Malabar Gold and Kalyan Silks as co-sponsors. The channel...
MUMBAI: News broadcasters Association (NBA) has agreed to have resumption of TAM Media Research’s viewership ratings data of all news channels from 9 January, a deferment...
NEW DELHI: Research In Motion (RIM) today announced that Bollywood superstar Ranbir Kapoor is its first brand ambassador in India and will endorse BlackBerry products across...
MUMBAI: WPP‘s global digital and relationship marketing network Wunderman has acquired a majority stake in Sydney-based digital marketing and analytics consultancy Mayko Trading Pty Ltd. Mayko...
MUMBAI: Clayground has won the creative mandate of Apollo Cosmetics Clinics following a multi agency pitch. Launched in July, the agency‘s first client was Jaypee Group...
MUMBAI: In the third quarter of 2012, US internet advertising revenues reached $9.26 billion, according to the latest figures released by the Interactive Advertising Bureau (IAB)...
MUMBAI: IMRB International (formerly Indian Market Research Bureau) has been bestowed the title of “Mr Agency of the Year” at the recently concluded 22nd Annual Seminar...
MUMBAI: Publicis Groupe continued with its shopping streak by acquiring global mobile agency Monterosa. The newly acquired entity will report into Bartle Bogle Hegarty (BBH), providing...
MUMBAI: Sahara India has announced its association with Saina Nehwal, as a part of which the Badminton player will don Sahara logo while playing at tournaments...
MUMBAI: Bollywood actor Akshay Kumar is the latest celebrity roped in to endorse Sugar Free, in a new high-energy campaign. With this, Sugar Free seeks to...
MUMBAI: Mosons Group’s personal care brand Indulekha that operates in the skin care and hair care category has roped in Aegis Medias’ Carat Media as its...
MUMBAI: English movie channel Movies Now, part of the Times Television Network, celebrates its second anniversary with a contest. Merchandise is up for grabs every hour...
MUMBAI: WPP has announced that its wholly-owned operating company GroupM, WPP’s global media investment management arm, has agreed to acquire Filmworks China, an entertainment marketing agency...
MUMBAI: Nielsen Holdings, a leading global provider of information and insights into what consumers watch and buy, has said it has signed a definitive agreement to...
MUMBAI: The industry will have to wait longer to get to know how audiences watched television for the last nine weeks in a digitised environment. TAM...
NEW DELHI: ESPN Star Sports will sell advertisement spots on Doordarshan for the upcoming India-Pakistan cricket series, having bid an amount of Rs 220 million as...
MUMBAI: Star Plus is bringing back one of its most popular shows, Nach Baliye, after a gap of three years. Star has roped in Vaseline as...
MUMBAI: The first-ever Shivam Maruti Treasure Hunt was nothing short of a grand success. With as many as 150 participants in thirty-five cars, racing around the...
MUMBAI: Starcom Worldwide has won the media mandate of Navin’s Housing and Properties. There was no formal pitch for the account shift. The company had called...
MUMBAI: LG Electronics India chief marketing officer LK Gupta has decided to move on from the company after a stint of five years. Gupta is serving...
MUMBAI: Razorfish, Publicis Groupe’s digital and technology agency, has launched Razorfish Co-Lab, a new property that will co-create products with media and platform partners on behalf...
MUMBAI: Global provider of information and consumer insights Nielsen and micro blogging site Twitter have entered am exclusive multi-year agreement to create the “Nielsen Twitter TV...
MUMBAI: MediaCom has won the media mandate for Qyuki.com, a social media platform founded by Shekhar Kapur and AR Rahman. After a multi-agency pitch, MediaCom‘s Bengaluru...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
