ITV

Category: Marketing

  • OneClickDrive- UAE’s Top Platform for Used Car Sales & Rental Offers Exclusive Deals.

    OneClickDrive- UAE’s Top Platform for Used Car Sales & Rental Offers Exclusive Deals.

    Dubai, with its iconic luxurious lifestyle and automobile marketplace, has become a dream city for car enthusiasts and buyers willing to pay a fair price for luxury cars. Luxury cars in Dubai are now more affordable than ever, thanks to OneClickDrive, the top UAE platform for used cars and rentals. A platform that is changing the game when it comes to the buying and renting of luxury and premium cars in the UAE. OneClickDrive offers exclusive promotions on used luxury cars in Dubai sales.

    OneClickDrive has long been recognized as a platform for both car rentals and used car sales in the UAE. By connecting buyers with a variety of vehicle selection, it offers a smooth, transparent, and hassle-free experience. When looking for a luxury vehicle at reduced costs, OneClickDrive’s listings from local dealerships and sellers is the perfect stopover for buyers.

    The website offers customers to handpick vehicles from a range of luxury brands, whether it is a sporty automobile, an SUV with smoking tires, or a quiet gentleman sedan. From the household names of Mercedes-Benz, BMW, Audi, and Porsche to the more exotic names of Maserati and Lamborghini, the marketplace boasts of a large inventory of top-end vehicles.

    What distinguishes OneClickDrive from the rest of used car websites in Dubai is that it can provide customers with special discounts on luxury cars. With alliances with luxury dealerships and private individuals in the UAE, the platform provides clients with the lowest Ferrari price in Dubai and limited time offers. The discounts are being provided to make luxuries accessible to more clients at a considerable discount than purchasing brand-new models.

    OneClickDrive simplifies the process of finding a car that fits varied budgets and requirements. The ease of use of the platform makes it possible for prospective buyers to sort cars according to make, model, price, and features, making it easy for them to choose the car that meets their requirements.

    For prospective buyers of used luxury vehicles in Dubai, OneClickDrive offers an unparalleled combination of variety, affordability, and ease. Whether looking for a high-performance sports car or a sophisticated executive sedan, the sellers on the platform have something for everyone. With their commitment to customer satisfaction and exceptional service, OneClickDrive is the go-to platform for luxury car buyers in Dubai.

  • Madhur Bajaj, auto industry stalwart and Bajaj scion, dies at 73

    Madhur Bajaj, auto industry stalwart and Bajaj scion, dies at 73

    MUMBAI:  Madhur Bajaj, non-executive director of Bajaj Auto and a key figure in India’s automobile sector, passed away on Friday morning at Breach Candy Hospital, Mumbai. He was 73.

    Bajaj, who had been hospitalised due to health complications, suffered a stroke two days ago and succumbed to it around 5 am, company sources confirmed. Further details on the funeral arrangements are awaited.

    Born on 19 August 1952, Madhur Bajaj was a driving force behind Bajaj Auto’s growth and played a pivotal role in shaping the auto and finance industries in India. A graduate of Sydenham College, Mumbai, he later earned an MBA from IMD Lausanne, Switzerland.

    His career spanned across diverse sectors, from automobiles to consumer durables and financial services. He was the past president of Siam, India’s apex automobile manufacturers’ body, and also led the Mahratta Chamber of Commerce, Industries and Agriculture (MCCIA).

    Bajaj held senior positions within the Bajaj group, including non-executive vice chairman of Bajaj Auto and chairman of Maharashtra Scooters Ltd. He also served as a director on the boards of Bajaj Holdings, Bajaj Finserv, Bajaj Electricals, and Bajaj Finance. His contributions to Aurangabad’s industrial and social landscape, including the development of the Kamalnayan Bajaj Hospital and Nath Valley School, remain a lasting legacy.

    Beyond corporate boardrooms, Bajaj was a passionate philanthropist. A trustee of the Jamnalal Bajaj Foundation, he was deeply involved in rural development and water conservation initiatives. He firmly believed that “the secret of living is giving,” dedicating much of his life to social causes.

    Bajaj’s passing marks the end of an era for both the auto industry and Indian business leadership. His vision, influence, and contributions will long be remembered.

  • Sula Vineyards toasts to record revenue in FY25, wine tourism pours in double-digit growth

    Sula Vineyards toasts to record revenue in FY25, wine tourism pours in double-digit growth

    MUMBAI: : Sula Vineyards, India’s largest wine producer, has uncorked its Q4 and FY25 sales update, reporting a record annual revenue of Rs 618.8 crore – a modest 1.7 per cent rise year-on-year. The last quarter was flatter, up just 0.7 per cent, but wine tourism stole the show with a strong 24.6 per cent jump in Q4 and a 10.2 per cent gain for the full year.

    SulaFest’25, a crowd-puller, helped boost revenue alongside higher spend per guest and strong occupancy rates. While the elite and premium wine categories held steady in the domestic market, the elite segment alone grew a healthy 8 per cent. The Source range was the standout performer, enjoying robust double-digit growth.

    In a major milestone, Sula secured listings for four new wines with the canteen stores department (CSD) after a two-year effort, expanding its range to nine wines. The first shipments rolled out in March, setting the stage for a strong CSD performance in FY26.

    Flying high, Sula’s premium wine cans—Chenin Blanc, Zin Red, and Zin Rosé—are now served aboard IndiGo’s international business class, giving the brand a taste of global skies as India’s top airline spreads its wings overseas.

    Meanwhile, the 2025 grape harvest delivered in both quantity and quality, marking five straight years of stellar vintages. With ample wine stocks, Sula is well positioned for a sparkling FY26.

    Commanding over 50 per cent of the Indian wine market, Sula  is the country’s largest wine producer and a pioneer in wine tourism. Its portfolio of nearly 70 labels is crafted across five state-of-the-art wineries in Maharashtra and Karnataka. Sula’s vineyard resorts and tasting rooms in Nashik and Bangalore attract over 400,000 visitors annually. 

  • Aditi Kothari Desai takes the reins at DSP Asset Managers

    Aditi Kothari Desai takes the reins at DSP Asset Managers

    MUMBAI:  Aditi Kothari Desai has been named chairperson of DSP Asset Managers, stepping into the top job from her father, Hemendra Kothari, who has led the firm since its inception in 1996. Aditi, the fifth-generation custodian of the Kothari family’s financial empire, is also the first woman to lead the firm.

    With over 20 years of experience across investments, sales, marketing and digital transformation, Aditi started her career in investment banking at Merrill Lynch, New York. She joined DSP Asset Managers in 2002 and has since spearheaded the firm’s domestic growth strategy, founded its international business, and driven digital transformation. She also chairs DSP’s fintech arm, Compound Express.

    A Wharton graduate with an MBA from Harvard, Aditi is determined to uphold DSP’s legacy. “I am honored to take on this responsibility and continue building on our AMC’s legacy. This transition is simply a continuation of the same long-term thinking and investor-first philosophy that has defined DSP’s journey for over 160 years, and I intend to continue our endeavor to make a difference to and elevate as many lives as we can. We are one of the few fully independent family-run firms among India’s top 10 asset managers, and our family continues to invest its own public fund capital into the very funds we manage which speaks to our deep conviction and accountability,” she elaborated.

    Her father, Hemendra Kothari,  a towering figure in India’s financial sector, is confident in her leadership.  Said he: “It has been a privilege to lead DSP Asset Managers since its inception. While I am passing the baton to my dear daughter Aditi, I feel proud to see our family’s legacy continue with a visionary leader who embodies the values of reputation, integrity, and high standards that have guided us for generations. Our unwavering commitment to these principles has been the cornerstone of our success, and I am confident that Aditi will uphold these traditions while leading the firm into a new era of innovation, digitization and growth.” 

  • VIP Clothing zips into quick commerce with Zepto

    VIP Clothing zips into quick commerce with Zepto

    MUMBAI:  VIP Clothing, one of India’s top innerwear brands, is getting snug in the quick-commerce space by launching its premium range on Zepto. Shoppers can now snap up Frenchie, Feelings, and VIP with just a few taps, enjoying rapid doorstep delivery.

    Zepto chief business officer Devendra Meel called it a perfect fit. “We’re thrilled to have VIP Clothing on board. Our Sellers goal has always been to provide users with fast and reliable access to daily essentials,
    and this partnership enhances that mission. Thanks to our sellers for enabling this. With VIP’s premium
    innerwear now available on Zepto, we are confident that users will enjoy the ease of shopping for their
    favourite products with just a few clicks.”

    VIP Clothing chairman & managing director Sunil J. Pathare said, “We are looking forward to our partnership with Zepto, as it represents a significant step towards enhancing the shopping experience. This collaboration aligns perfectly with our vision of making high?quality innerwear easily accessible—whenever and wherever our customers need it. As we expand into quick commerce, we look forward to reaching more consumers and providing them with the efficiency and convenience they need for their everyday purchases.”

    After a successful launch on Swiggy Instamart, VIP Clothing is doubling down on digital, adapting to modern shopping habits. With Zepto’s lightning-fast network, the brand is set to reach consumers across Mumbai, Delhi NCR, Bengaluru, and Chennai.

    As VIP Clothing rethreads its retail strategy, blending digital and physical stores, the message is clear: convenience is king, and getting premium innerwear is now faster than ever.

  • Sahibandhu becomes Manipal Fintech amid gold credit boom

    Sahibandhu becomes Manipal Fintech amid gold credit boom

    MUMBAI: Sahibandhu, has officially rebranded as Manipal Fintech Pvt. Ltd. The transformation reflects the company’s sharpened focus on delivering future-ready, technology-led financial solutions at scale.

    The rebrand comes at a time when demand for gold-backed credit is on the rise across India. Manipal Fintech aims to tap into this momentum while expanding into adjacent financial services, targeting underserved regions, and investing in next-gen fintech infrastructure.

    Manipal Fintech CEO Puja Singh shared, “The transition to Manipal Fintech is more than a rebranding, it is a reflection of the evolution we have undergone as a company and the future we are committed to building. Over the years, we have earned the trust of customers and banking partners by delivering transparent, secure, and seamless gold loan services. With this transformation, we are scaling our efforts to make finance more accessible, seamless, and secure for every Indian. Backed by the Manipal Group’s legacy of trust, we are positioned to lead the next phase of financial innovation, delivering long-term value to customers and partners.”

    Having built a strong ecosystem for gold-backed lending in partnership with major Indian banks, the company now sets its sights on broadening its reach and deepening its impact with smarter, faster, and more inclusive financial offerings.

    The new identity also brings a fresh visual presence. The logo features a bird forming the letter ‘M’ symbolising financial freedom and upward progress. A blue gradient signifies digital agility, while the gold gradient reflects trust and long-term value creation.
     

  • Creativefuel scoops up Missmalini for Rs 6 crore

    Creativefuel scoops up Missmalini for Rs 6 crore

    MUMBAI: In the world of content queens and digital clout, the original ‘blogger-to-brand’ icon has just switched sides. Missmalini Entertainment – the sparkly pioneer of India’s celeb-and-lifestyle blog boom – is now officially part of the Creativefuel empire.

    Price tag?

    A cool Rs 6 crore.

    Sass?

    Still intact.

    Creativefuel, the marketing and content agency run by brothers Nikhil and Tushar Sukhramani, has been on a buying spree like an influencer with a fresh credit card. The latest in their cart? The domain and social media assets of Missmalini, once the glittering jewel in the Good Glamm Group’s content crown.

    “Missmalini has long been a cultural touchstone in India’s digital storytelling space. Bringing it into our fold allows us to amplify its voice and legacy in new ways,” said a senior executive from Creativefuel.

    Under the deal, Good Glamm Group keeps the talent management vertical while parting ways with the brand’s core online presence. Essentially, Creativefuel gets the stage and the spotlight – GGG keeps the backstage crew.

    Missmalini Entertainment was founded in 2008 by Malini Agarwal and shot to stardom by blogging Hindi cinema before Hindi cinema knew what blogging was. GGG bought it in 2021 as part of its multi-brand content strategy – but with rising pressure to cut the fat, they’re now selling off the family silver.

    This is not an isolated event. GGG, once the unicorn strutting in sequins, has been quietly divesting. It’s already sold Sirona back to its founders, waved goodbye to Scoopwhoop, and exited its sneaker fantasy, 7-10.

    Rumours swirl that Organic Harvest and The Moms Co. are next on the auction block.

    Meanwhile, the group is reportedly raising Rs 150–240 crore at a drastically slashed valuation—down from $1.26 billion to a humbling sub-$120 million. Ouch.

    But for Creativefuel, it’s all opportunity and optimism. This move follows their recent pick-ups—Youtube channels Hasley India and Pataakha – positioning them as serious players in the ‘digital entertainment multiverse’.

    Their game? Build a media house that dances across platforms and demographics, blending viral with viable.

    Missmalini’s portfolio comes with strong verticals like Girl Tribe, Ignite Edge, Agent M, MM Studios and of course, its juicy celeb gossip heritage. Add Creativefuel’s marketing chops, and you’ve got a cocktail with brand equity, nostalgia, and serious monetisation mojo.

  • Best Countries for a Honeymoon Outside India on a Budget

    Best Countries for a Honeymoon Outside India on a Budget

    A honeymoon is more than just a vacation – it’s the first big adventure of your married life. Travelling abroad offers new cultures, dreamy landscapes, and memories that last forever. While international travel may seem expensive, several destinations offer stunning views, romantic experiences, and unforgettable moments – all without burning a hole in your pocket.

    From scenic beaches and snow-capped mountains to vibrant cities and serene countryside, you can find a perfect honeymoon spot that suits your taste and budget.

    Top Budget-Friendly Honeymoon Destinations Outside India

    Here are some of the best countries for honeymoon destinations outside India that offer a perfect mix of romance, adventure, and affordability:

    1. Thailand

    Thailand is a classic honeymoon favourite for Indian couples. It combines tropical beaches, lively cities, and mouth-watering cuisine.

    . Highlights: Explore the beaches of Krabi and Phuket, take a romantic boat ride in Phi Phi Islands, or enjoy the nightlife of Bangkok.

    . Budget Tips: Local transport, street food, and budget hotels make Thailand a cost-effective choice.

    . Average Budget: ₹70,000 to ₹1,00,000 for a 5-6 day trip (per couple).

    2. Sri Lanka

    Just a short flight from India, Sri Lanka offers a mix of lush greenery, ancient ruins, and beautiful beaches.

    .Highlights: Visit the tea plantations in Nuwara Eliya, take a beach break in Bentota, or go sightseeing in Kandy and Galle.

    .Budget Tips: Affordable accommodation and local buses help keep costs low.

    .Average Budget: ₹60,000 to ₹90,000 for a 5-7 day trip (per couple).

    3. Bali, Indonesia

    Bali is known for its spirituality, scenic rice terraces, and luxurious yet affordable villas.

    .Highlights: Sunset at Uluwatu Temple, couples’ spa sessions, and beachside dinners in Seminyak.

    .Budget Tips: Choose homestays or mid-range resorts, and dine at local warungs (eateries).

    .Average Budget: ₹80,000 to ₹1,20,000 for a 6-7 day trip (per couple).

    4. Vietnam

    Vietnam is fast gaining popularity for its stunning landscapes and budget-friendly travel.

    . Highlights: Cruise in Ha Long Bay, walk hand-in-hand through the lantern-lit streets of Hoi An, or explore the capital Hanoi.

    . Budget Tips: Local transport and food are very inexpensive, and many attractions are free or low-cost.

    .  Average Budget: ₹70,000 to ₹1,00,000 for a 7-day trip (per couple). 

    5. Nepal

    If you love the mountains, Nepal is an ideal romantic escape with its cool weather and serene surroundings.

    . Highlights: View the Himalayas in Pokhara, take romantic strolls around lakes, or explore Kathmandu’s heritage sites.

    . Budget Tips: Proximity to India makes travel cheap, and meals and stays are very affordable.

    . Average Budget: ₹40,000 to ₹70,000 for a 5-day trip (per couple).

    6. Maldives (On a Budget)

    The Maldives is known for luxury, but it can be done on a budget by choosing guesthouses on local islands.

    . Highlights: Snorkelling, beach walks, and private dinners with ocean views.

    . Budget Tips: Skip the expensive resorts and stay on local islands like Maafushi or Thulusdhoo.

    . Average Budget: ₹90,000 to ₹1,30,000 for a 4-5 day trip (per couple).

    7. Turkey

    Turkey offers a blend of European and Asian cultures with diverse landscapes.

    . Highlights: Hot air balloon rides in Cappadocia, exploring Istanbul’s history, and relaxing at the beaches in Antalya.

    . Budget Tips: Plan in shoulder seasons (spring/autumn) and choose budget airlines and B&Bs.

    . Average Budget: ₹1,00,000 to ₹1,40,000 for a 6-7 day trip (per couple).

    How Does Travel Insurance Add Security to Your Trip?

    While planning your honeymoon, international travel insurance might not be the first thing that comes to mind, but it’s essential. Here’s why:

    1. Medical Emergencies

    Healthcare abroad can be expensive. Travel insurance covers hospital stays, doctor visits, and emergency treatments, saving you from unexpected bills.

    2. Trip Cancellations

    If your trip is cancelled or delayed due to unforeseen circumstances like weather or personal emergencies, insurance helps recover prepaid costs.

    3. Lost Belongings

    Baggage loss or passport theft can ruin your honeymoon. Travel insurance ensures support and reimbursement in such cases.

    4. Peace of Mind

    Knowing that you’re protected allows you to enjoy your honeymoon without worrying about what might happen.

    When buying travel insurance, compare policies, emergency evacuation, and 24/7 support. A small upfront cost can save you from big losses later.

    Your honeymoon marks the start of your life together. With some research and planning, you can make it magical and memorable – all within your budget. 

    Planning a dreamy honeymoon doesn’t have to break the bank. From the pristine beaches of Thailand and the cultural charm of Sri Lanka to the romantic streets of Vietnam and the breathtaking views in Turkey, plenty of international destinations offer unforgettable experiences without stretching your budget. 

    With a little research and early planning, you can enjoy a perfect blend of romance, adventure, and relaxation—all while keeping your expenses in check. So, pick the place that speaks to your heart and start the first chapter of your married life with memories that last a lifetime.

  • Starbucks unveils 50 store in Bengaluru with first drive-thru outlet

    Starbucks unveils 50 store in Bengaluru with first drive-thru outlet

    MUMBAI: Starbucks marked a significant milestone with the opening of its 50 store in Bengaluru, also unveiling its first drive-thru outlet in South India. The occasion was commemorated with a special event attended by Tata Starbucks CEO Sushant Dash and Swiggy Food Marketplace CEO Rohit Kapoor.

    The event highlighted the strength of the long-standing partnership between Starbucks and Swiggy, which began eight years ago with just six stores in Mumbai. Since then, the collaboration has expanded across 70 cities and 350+ stores nationwide, supported by Swiggy’s robust delivery ecosystem.

    As part of the celebration, Kapoor joined 50 Swiggy delivery partners on a ride to the new store, capping the journey with a cup of Starbucks coffee. Dash added a personal touch by brewing a signature Americano for Kapoor symbolising their shared passion for quality and consistency.

    Tata Starbucks CEO Dash shared, “Our 50 store in Bengaluru and first drive-thru in South India marks an exciting new chapter in our growth journey one rooted in accessibility, innovation, and deep local relevance. At Starbucks, we use the specialty grade Arabica for every cup of coffee, serving the finest quality to every consumer. Swiggy has been a trusted partner in this journey, helping us deliver the Starbucks experience to customers wherever they are. As we expand across India, we remain committed to crafting new moments of connection, whether in-store or delivered to your doorstep.”

    Swiggy Food Marketplace CEO Kapoor added, “Starbucks’ 50 store in Bengaluru is not just a milestone for their retail footprint, but also a marker of how far this partnership has come. From just a handful of stores in one city to now serving customers in 70 cities Swiggy has been proud to partner with Starbucks every step of the way. Together, we’ve worked to make high-quality coffee and food experiences more accessible to millions of consumers across the country. As we scale further, we’re excited to keep pushing boundaries and delivering memorable experiences, one order at a time.”

    The duo has collaborated on popular campaigns such as ‘Double the Love,’ ‘Friday Frappuccino,’ and ‘Items at 199,’ and co-created the ‘Classics’ menu tailored to Indian palates. This celebration reflects not just a store count but a shared mission to bring premium coffee and food closer to consumers, in-store and at home.

  • Pulse Golmol imli goli brings tangy nostalgia for Just Rs 1 a pop

    Pulse Golmol imli goli brings tangy nostalgia for Just Rs 1 a pop

    MUMBAI: Dharampal Satyapal Group (DS Group), has expanded its confectionery portfolio with the launch of Pulse Golmol imli flavour goli. This soft, tangy tamarind-based goli is priced at just Rs 1 per pouch and promises to spark nostalgia among Indian consumers.

    Infused with natural tamarind, Pulse Golmol taps into the flavour profile that generations have grown up loving. The product also highlights tamarind’s Ayurvedic benefits, especially its role in aiding digestion.

    DS Group business head – confectionery Jyotiroop Barua said, “DS Group is excited to unveil its newest offering, Pulse Golmol, adding to the Pulse product line. It’s more than just a goli; it’s a delightful journey down memory lane, reawakening the carefree joy and zest. Each tangy tamarind treat is bursting with the playful Pulse flavour. Pulse is market leader in HBC category and just like our core Pulse products, we’re confident that this new offering will be a favourite among our consumers and further strengthen our position in the market.”

    To support the rollout of Pulse Golmol, the brand is launching a multi-faceted campaign across the country. The pre-launch phase includes impactful in-store displays, product sampling, and on-ground consumer activations. A wider media campaign will follow, crafted to evoke playful nostalgia and highlight the mischievous tang of tamarind.

    DS Group’s confectionery division recently crossed Rs 1,000 crore in annual turnover for FY 2023-24. It holds a dominant position in the non-chocolate confectionery segment, particularly in the hard-boiled candy (HBC) and Indian ethnic confectionery (IEC) categories.

    Sustainability also remains a key focus for DS Group. The company operates a fleet of over 800 electric vehicles for confectionery distribution, aligning with its ESG vision and commitment to ethical business practices.

    DS Group continues to innovate across its diverse brand portfolio, which includes Pulse, Pass Pass, Rajnigandha Pearls, Chingles, Pulse Natkaare, and the recently acquired LuvIt. With a strong grip on evolving consumer tastes especially among Gen Z the group is modernising its ethnic offerings and embracing new-age marketing and digital strategies.