Category: MAM

  • All about cats and dogs and their Indian pet parents

    All about cats and dogs and their Indian pet parents

    MUMBAI: Indians are increasingly welcoming animals into their home. That’s something which is more than reflected in major metros and urban areas where you find pet owners walking their furry friends on the sidewalk at dusk or at dawn.

    A global pet parent survey by pet care and nutrition company Mars Petcare totally reaffirmed this. 20,000 pet (cats and dogs)  parents were contacted  – 1,000 of them from India – and two thirds of them expressed that their feline or canine companions  are the most important thing in their lives.

    For Gen Zs and millennials,  pets are companions who provide unconditional love, alleviate stress, and make great companions to bond with. More than 64 per cent of young dog owners and 60 per cent of young cat owners in India reported that their pets helped reduce stress and anxiety. These numbers reveal that pets are an integral part of their life. Pet adoption starts at least three months or younger, with 67 per cent of them being puppies and 70 per cent, kittens.
     
    The survey reveals that there’s still a journey ahead in raising awareness about adoption. Only six  per cent of puppies and four per cent of kittens are adopted from shelters, with 17 per cent of puppies and 10 per cent  of kittens being acquired through breeders and, maximum, through pet shops, with 23 per cent  of puppies and 19 per cent of kittens. This indicates a significant opportunity to promote adoption and responsible pet ownership, potentially leading to a more compassionate pet care culture in India.
     
    Mars Petcare India managing director Salil Murthy acknowledged that a new generation of Indian pet parents- especially young Indians-  are adopting pets in record numbers and are also prioritising the emotional and mental benefits these relationships bring. “At Mars Petcare, we are obsessed with pet parents and are always listening and learning from them. The Mars Global Pet Parent Study reflects our commitment to learn and share awareness about how pet ownership is evolving worldwide. It’s no longer ownership; it’s become a lifelong relationship. India is no different. Just as they care about their own health, Gen Z is equally committed to the health and nutrition of their pets,” he added. “We ensure every product in our portfolio provides 100 per cent complete and balanced nutrition wherever pets are. Beyond nutrition, we aim to ease pet parents’ challenges and build a better world for pets. Our initiatives like building better cities for pets, organising national adoption weekends, deploying mobile shelters across key metros, and partnering with animal welfare organisations in multiple cities are a testament to our commitment to this purpose.”

    Couple cuddling with their cats and dogs
     
    Globally, Mars Petcare’s survey revealed similar trends in pet ownership, with 56 per cent  of people worldwide identifying as pet parents, and nearly half of them being first-time owners. Around 37 per cent  of global pet parents view their pets as the most important thing in their life, showing that this deep bond between people and pets extends beyond borders. With insights like these, Mars Petcare continues to innovate and evolve its offerings to meet the needs of pet parents around the world.
     
    Conducted over 30 days in early 2024, Mars Petcare’s study surveyed 20,000 pet parents across 21 countries, including Canada, USA, Mexico, Brazil, Spain, UK, France, Germany, Italy, Poland, Turkey, South Africa, China, Thailand, Indonesia, Philippines, Japan, Australia, New Zealand, and India. This study—the largest of its kind—reveals how pets profoundly impact lives worldwide and the evolving priorities of today’s pet parents.

    Following are some of the highlights of the survey”
     
     Pet Ownership is Expanding and Evolving
    * Growing pet ownership globally: Over half (56 per cent) of respondents globally are pet parents;  47 per cent being first-time owners. In India, first-time pet parents rise to 69 per cent
    * Pet prioritisation: Gen Z and millennials lead a more emotional approach to pet ownership, with 47 per cent of global Gen Z dog owners and 43 per cent of cat owners saying their pets are “the most important part of their lives.” In India, this number is a remarkable 66 per cent for dog and cat owners.
    * Younger pets for younger generations: Globally, 70 per cent of puppy owners and 72 per cent of kitten owners are Gen Z or millennials, reflecting their desire to start early bonds. 

    Pet Parents’ Satisfaction and Challenges
    * High satisfaction with pets’ impact: Globally, 37 per cent of pet parents feel their pets are central to their lives, with India showing an even stronger bond at 68 per cent. Dog owners value unconditional love (42 per cent in India) and family completeness (40 per cent), while cat owners highlight entertainment (43 per cent) and stress relief (41 per cent).
    * Guilt around leaving pets alone: One-third of global dog owners (33 per cent) and 32 per cent  of Indian dog owners feel guilty about leaving pets alone. For cat owners, this rises to 38 per cent in India.
     
    Barriers to Pet Ownership and Pet Friendliness
    * Key barriers: Globally, challenges include unsuitable living conditions and the commitment level. In India, emotional pain from pet loss (23 per cent) is a top reason for not owning a dog, while living conditions and furniture concerns impact cat ownership.
    * Pet-friendliness of neighborhoods: While 42 per cent globally find their neighborhoods pet-friendly, India ranks higher, with 56 per cent viewing it positively. However, nine per cent of Indian respondents still hold negative sentiments about having pets in their neighborhood.
    * Pet adoption: Most pets are acquired through friends, family, or breeders, with minimal adoption rates. In India, 23 per cent of dogs and 19 per cent of cats come from pet shops, while adoption rates remain low at six per cent  for dogs and four per cent for cats.

  • Health care services provider LifeCell opts for Kapture CX customer service tool

    Health care services provider LifeCell opts for Kapture CX customer service tool

    MUMBAI: Health care services provider LifeCell International has signed up with Kapture CX, a provider of customer experience solutions to enhance its customer support operations across all channels and optimise its omnichannel ticketing management system. As a part of the implementation, a single, unified platform for all customer tickets has been built, eliminating the need to toggle between multiple systems.

    Kapture CX has also melded with LifeCell’s order management systems and logistics providers to ensure seamless access to critical customer data for faster, more accurate resolutions. Additionally, Kapture CX enables proactive customer support, such as addressing abandoned carts to improve revenue generation, lead conversions, apart from  including outbound call support to empower agents to initiate conversations when necessary, enhancing customer outreach and engagement.

    LifeCell found it imperative to integrate all its customer support systems as it offers several  services and it reasoned that  centralising all of these under one customer response system would improve response time.

    Among the services LifeCell offers include: a community banking program  which has the world’s largest repository of ready-to-use access to over 70,000+ matching stem cell and tissue units for Indian origin patients seeking a transplant; skincare brand AreoVeda targeted at  pregnant women, new moms, and new borns and finally, health investigations for patients seeking discreet self-service offerings from the comfort of their homes through mail-order test kits. 

    “Integrating Kapture CX into our customer support system will significantly contribute to LifeCell’s journey in providing seamless, efficient, and proactive service,” said LifeCell CTO Pawan Singh. “We look forward to centralising our customer data and improved agent productivity whilst emphasising consumers’ responsiveness and the high-quality care they deserve. We look forward to its positive impact on both our customer relationships and business growth.”

    Added Kapture CX CRO Gaurav Juneja: “This collaboration exemplifies how our tech-first approach and AI-driven systems can transform customer engagement, ensuring that LifeCell continues to lead the way in innovation while enhancing overall customer satisfaction.”

  • Cylndr  India creates interactive infinite zoom christmas video for Birla Opus

    Cylndr India creates interactive infinite zoom christmas video for Birla Opus

    Mumbai: This holiday season, Cylndr India has collaborated with Birla Opus to create an innovative and interactive Infinite Zoom Christmas Video. Designed to captivate and engage, the video immerses viewers in a vibrant and magical holiday world filled with hidden gifts, twinkling lights, and cozy corners. The interactive nature of the video challenges audiences to explore every detail and discover as many gifts as they can within the infinite zoom experience.

     Cylndr India has leveraged cutting-edge technology and creative expertise to bring this holiday video to life, pushing the boundaries of what’s possible in today’s digital content landscape., offering not only a visual feast but also a fun and participatory experience for viewers. The video offers a seamless zooming effect that allows viewers to continuously dive deeper into the scene, finding new surprises and festive elements with every exploration. The collaboration with Birla Opus showcases how interactive experiences can be seamlessly integrated into storytelling.

    This collaboration marks a significant milestone in  Cylndr India’s ability to deliver dynamic, engaging digital content that pushes the boundaries of creativity and interactivity. The infinite zoom christmas video is an excellent example of how innovative technology can transform the way audiences experience digital media, making it both visually stunning and fun.

    The infinite zoom christmas video is now available for viewing across various platforms.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by CYLNDR (@cylndr.india)

     

     Cylndr India – Creative. Production. New-Age Content  

    About:   Cylndr India

     Cylndr India empowers brands with creative, production, and new-age content for their present and future communication goals. As a versatile powerhouse for brands, content creators, and advertisers, it operates across platforms, mediums, and agencies.  Cylndr offers end-to-end production, post-production, and new-age content for the virtual world and Web 3.0. Additionally, it caters to live and social commerce services for D2C brands.  Cylndr India also provides state-of-the-art production studios with in-house online and offline editing. With a global footprint,  Cylndr collaborates with clients worldwide, featuring regional Center of Excellence. At  Cylndr, we define it as connected production, where we are linked through data and technology, united by dynamic working, and connected through a global network.

     Cylndr is an established content production brand of BMB, which is an overseas subsidiary of Cheil Worldwide Inc.

    For more information, visit: www.cylndr.in

  • Nazneen Kashikar snags GM marketing role at Burger King

    Nazneen Kashikar snags GM marketing role at Burger King

    MUMBAI: It’s been four months since she has joined Burger King India, but she’s chosen to make the announcement just as Christmas is approaching. Nazneen Kashikar took to Linkedin a short while ago to tell the world that she has been appointed as general manger marketing at Restaurant Brands Asia which runs the Burger King chain in India.

    Prior to this, Nazneen was a partner digital at Mindshare India, a position she occupied for nearly three years. The botany graduate and post-graduate diploma holder (in advertising and public relations) began her career as a senior research associate at Communicate2 where she stayed for three years working on return on marketing investment and performance marketing and digital campaigns.

    From there onwards, she got herself going and exposing herself to a variety of roles by doing short stints at companies like Quikr, Sokrati, Equitymaster Agora Research,  Liqvd Asia, India Circus, Di-Mentions Studios, Pyxis One, and Asymmetrique. Nazneen has had longer assignments of two years or so with iProspect and GroupM in between the short stints.

    Said Nazneen on linkedin: “Excited to contribute, grow, and be a part of this amazing team.”

     

  • How Semiconductor Stocks Are Driving India’s Digital Future

    How Semiconductor Stocks Are Driving India’s Digital Future

    India’s digital future is being shaped by a range of industries, with the semiconductor sector playing a crucial role in driving technological advancements. As the backbone of the digital economy, semiconductor chips are at the heart of all modern electronic devices, from smartphones to computers, IoT devices, and automobiles. Semiconductor stocks have become a major focus for investors, offering both growth opportunities and stability, particularly in the context of India’s rapidly expanding tech landscape.

    The Growing Role of Semiconductor Stocks

    Semiconductors are integral to the digital infrastructure of any nation. In India, semiconductor stocks are poised to benefit from the accelerating demand for technology in both the public and private sectors. From 5G networks to AI, data centres, and smart manufacturing, the reliance on semiconductors is expected to soar in the coming years. As India becomes a global technology hub, the demand for semiconductor chips is expected to grow exponentially, driving growth in semiconductor stocks.

    The Indian government’s push towards becoming a global manufacturing leader has made semiconductor manufacturing and development a priority. In December 2021, the Indian government approved a ₹76,000 crore ($10 billion) incentive package to boost domestic semiconductor production. This package aims to establish semiconductor fabs (fabrication plants) and display manufacturing units in the country, ensuring that India can meet its own demand for chips and reduce reliance on imports.

    The semiconductor market in India is expected to be worth $100 billion by 2025, up from $27 billion in 2022. With such rapid growth projected, semiconductor stocks are attracting attention from investors looking to capitalise on the sector’s potential. Several companies in the semiconductor space, such as India’s own Sutlej Textiles & Industries and Bharat Electronics, as well as multinational players with operations in India, stand to benefit from the demand surge.

    How Semiconductor Stocks Are Driving India’s Digital Future

    1.  5G Network Expansion India’s 5G rollout is a game changer in terms of digital transformation. The technology promises to revolutionise industries, including healthcare, education, and entertainment, by enabling faster internet speeds and more efficient data transmission. Semiconductor chips are critical to powering 5G infrastructure, from base stations to consumer devices. Companies like Qualcomm and MediaTek have established a significant presence in India, supplying chips crucial for 5G devices and infrastructure.  
    As 5G adoption accelerates, the demand for semiconductors in both telecom and consumer devices is expected to skyrocket. This boost in demand provides semiconductor stocks with a significant growth opportunity, which will contribute to India’s digital future. For investors, this means increased interest in semiconductor companies that supply the necessary technology to build and support 5G networks.

    2.  Smart Manufacturing and Industry 4.0 The Indian manufacturing sector is also undergoing a digital transformation. With the advent of Industry 4.0, India is embracing smart factories, automation, robotics, and AI-driven production systems. Semiconductor chips are the lifeblood of this transformation. Whether it’s the sensors used in automation or the processors that power robotics and AI systems, semiconductor stocks are seeing a surge in demand.  
    India’s push towards making the country a manufacturing powerhouse means that the role of semiconductors in driving productivity improvements is becoming more important. Companies in India involved in the semiconductor ecosystem are now integral to the future of smart manufacturing, giving semiconductor stocks a significant role in shaping the future of the Indian economy.

    3.  The Rise of Electric Vehicles (EVs) Another area where semiconductor stocks are expected to play a pivotal role is in the rapidly growing electric vehicle (EV) sector. India is aiming to become a major player in the EV market, with companies like Tata Motors and Mahindra Electric leading the way. EVs rely on a wide range of semiconductor components for power management, battery systems, and motor control.  
    As the Indian government continues to push for greener transportation and stricter emission norms, the demand for electric vehicles will continue to grow. This, in turn, will drive demand for the semiconductors that power these vehicles. Semiconductor stocks tied to the EV supply chain are poised to benefit from this transition.

    4.  Internet of Things (IoT) and Smart Devices India’s growing middle class and increasing internet penetration have fueled the adoption of IoT devices and smart home technologies. From wearable health devices to smart refrigerators, thermostats, and security systems, semiconductors are at the heart of these innovations. Semiconductor stocks of companies that manufacture chips for IoT devices are thus well-positioned for growth in India’s expanding digital landscape.

    As more industries, from agriculture to healthcare, begin to integrate IoT solutions, semiconductor companies will continue to see rising demand. This trend further cements the role of semiconductor stocks in driving India’s digital future.

    Defensive Stocks: A Key Component of Investment Strategy

    While semiconductor stocks are viewed as high-growth investments due to their association with cutting-edge technology, they also come with a level of risk. However, some investors view semiconductor stocks as defensive stocks due to the essential nature of semiconductors in various industries. A defensive stock is typically one that is expected to perform well even during economic downturns, as the products or services it provides are always in demand.

    Semiconductors, as a critical component of modern technology, fall into this category. Regardless of economic cycles, the need for semiconductors in everything from smartphones to healthcare devices and electric vehicles remains high. For this reason, semiconductor stocks can act as a stabiliser in an investment portfolio, offering steady returns even in times of uncertainty. With India’s increasing focus on technology, the semiconductor industry has been recognised as a strategic sector, making semiconductor stocks a long-term investment opportunity.

    Conclusion

    Semiconductor stocks are undeniably one of the driving forces behind India’s digital future. From powering 5G networks and smart manufacturing to fuelling the growth of electric vehicles and IoT devices, semiconductors are the foundation of modern technological progress. As India continues to embrace the digital revolution, semiconductor stocks will remain central to the nation’s economic growth and digital ambitions. Investors who align their portfolios with this growing sector stand to benefit from both the current and future potential of semiconductor stocks, making them a wise choice for those looking to tap into the digital future of India.

    In conclusion, semiconductor stocks are not just a key component of India’s digital transformation but also a stable and essential part of the global technology ecosystem. With continued investment and technological advancements, these stocks will help propel India into the future, offering growth and security for both the economy and investors.

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  • Bata India partners with Zepto for ten-minute footwear delivery

    Bata India partners with Zepto for ten-minute footwear delivery

    MUMBAI: Imagine rushing to a wedding and realising your shoes don’t match your outfit. With time running out, a quick solution is all you need.

    With Bata India’s collaboration with Zepto, such worries could soon be a thing of the past. Bata India has teamed up with the quick commerce platform to deliver fashion and festive footwear to customers within minutes, marking a significant shift in how footwear is purchased in India.

    The partnership, launched in Delhi-NCR, leverages the growing quick commerce market, which has been expanding at a compound annual growth rate of over 4.5 per cent. It aims to cater to the rising demand for on-the-go shopping experiences, with plans to expand to major metropolitan cities across India. With an estimated 48 lakh weddings expected in the coming months, this initiative promises convenience for customers needing footwear at short notice.

    Bata India CEO Gunjan Shah expressed the importance of this collaboration saying, “At Bata, we’re constantly transforming & innovating to meet the needs of our customers, and our partnership with Zepto marks a significant step in that journey. We wanted to strengthen our omni-channel presence to ensure that customers can shop for our stylish and high-quality footwear in the way that best suits them—whether online, in-store, or now, with rapid doorstep delivery. Today’s consumers seek the convenience of having everything delivered to them, and this collaboration perfectly aligns with our mission to enhance accessibility.”

    Zepto CEO Aadit Palicha echoed similar sentiments saying,“We are excited to partner with India’s leading footwear brand, Bata, and bring their stylish & comfortable range of footwear to our customers at lightning speed. This collaboration is all about convenience, speed, and making a wide variety of styles available to our consumers. We are united in our goal to enhance the shopping experience, redefining how quickly people can access stylish and quality shoes, making it easier for them to express their personal style on the go.”

    The partnership underscores Bata’s commitment to adapting to the evolving retail landscape, ensuring its customers have seamless access to a wide range of stylish and comfortable footwear options at their convenience.

  • Mashreq chooses Jyothi  Bhatula as MGN India MD

    Mashreq chooses Jyothi Bhatula as MGN India MD

    MUMBAI:  Indian women executives have been making their mark in the world of finance like never by leading banks and what have you. Now, here’s another one who has joined the pack of  women financial leaders. 
    Jyothi Bhatula has been appointed as the global head of Mashreq Global Network (MGN)  as well as managing director of MGN India,. In her new role, Jyothi will oversee the operations of MGN’s distributed workforce platform across India, Pakistan, and Egypt, ensuring it continues to deliver dynamic, high-quality talent and services to support Mashreq’s strategic, digital, and operational goals. MGN is part of the Mena-based financial services group Mashreq. 

    With a professional career spanning over 20 years, Jyothi brings extensive experience in banking and technology services. Prior to joining Mashreq, she served as the chief operating officer for UBS India Service, where she also managed India operations and the technology divisions, playing a key role in integrating Credit Suisse into UBS. Previously, Jyothi held leadership roles in Singapore and India at Credit Suisse, where she managed global programs and enhanced operational efficiencies.

    Mashreq group head of operations Mark Edwards, said: “Jyothi’s  extensive experience in banking, technology services, and leadership equips her to drive MGN’s continued evolution as a strategic enabler of Mashreq’s global operations. With her expertise and proven track record, we are confident that MGN will continue to advance as a world-class talent and services platform, enabling Mashreq to deliver innovative and sustainable solutions to its customers globally.”
     
    Added Jyothi: “Mashreq is an institution with a remarkable legacy in banking and financial services. Mashreq’s commitment to driving innovation, operational excellence, and digital transformation is truly inspiring and resonates with my professional journey. I look forward to working closely with the talented teams at MGN and Mashreq to enhance our distributed workforce platform further, ensuring it remains a strategic enabler of the bank’s global vision and growth.”

    Jyothi’s entrepreneurial spirit is also reflected in her tenure as the owner and operator of two restaurants in Mumbai. She holds a degree in electronics engineering from JNTU Hyderabad and an MBA from NUS Business School.

  • Cylndr India delivers  CGI TVC  for Boroplus Soft launch

    Cylndr India delivers CGI TVC for Boroplus Soft launch

    MUMBAI: Winters are synonymous with cozy sweaters, warm beverages, and, yes, dry skin woes.

    But this year, Boroplus is ditching the mundane for the magical.

    The iconic winter trusted skincare brand has teamed up with Cylndr India—an advertising and digital storytelling production studio run by CEO Umesh Bopche  — to unveil its Boroplus Soft moisturising cream in a way never seen before. With a stunning CGI-driven campaign, the duo has transformed a winter essential into a vibrant visual masterpiece, proving that skincare can be as fun as it is functional.

    Who knew moisturising could steal the spotlight this season?

    Using advanced CGI techniques, the video brings the product and its natural ingredients to life, creating a vibrant and seamless visual story. The film highlights the cream’s transformative moisturising properties while showcasing Cylndr’s technical precision and creative prowess.

    For this project, the concept note came directly from Emami, and Cylndr’s  in-house team of over 50 skilled CGI and VFX artists delivered an immersive and interactive experience aligned with the brand’s vision.

    Harbouring a robust portfolio, Cylndr India has produced content for leading brands like Samsung, Nippo Batteries, Rollick Ice Creams, Evocus, Linc Pen, and Luminous Solar.  It integrates  the latest animation tools and artificial intelligence into its  production process.

    The Boroplus Soft project represents Cylndr’s commitment to impactful storytelling and cutting-edge visuals. 

    Watch the CGI film here: Cylndr India 

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by CYLNDR (@cylndr.india)

     

  • Recykal highlights its contribution to a cleaner planet through OOH campaign

    Recykal highlights its contribution to a cleaner planet through OOH campaign

    MUMBAI: Here’s another example of OOH being put to use effectively – on social media. 

    It began by Blinkit highlighting the volume of Coca-Cola cans ordered in 2024 (18,517,980 Coca-Cola cans) on a signboard. Coca-Cola added to it with its signage with the message: “Toh isi baat par ek ek aur ho jaaye?” 

    In came Hyderabad-based Recykal, a cleantech startup offering sustainable waste management solutions across plastic, e-waste, metal, and paper. It added its bit to  the banter by putting up its billboard which said: “18,517,980 and many more bottles have been collected and recycled.”

    Recykal issued a press release talking about its clever use of the campaign, saying that it bridges the the gap between consumption and waste recovery. It said: “Recykal completes the narrative. Consumers can enjoy their drinks with the assurance that someone is ensuring those bottles are managed responsibly. The company guarantees that each bottle follows an appropriate end-of-life journey, transforming waste into opportunity.”

    Recykal co-founder Abhishek Deshpande added: “This achievement is not just about numbers – it represents impact at scale. Every bottle collected and recycled through our platform is a step closer to a cleaner planet. At Recykal, we’re committed to turning India’s consumption challenges into sustainability success stories through technology and collaboration.”

    Recykal’s solutions enable traceable, high-quality recovery of PET bottles and other materials, helping brands meet their extended producer responsibility (EPR) compliance and sustainability goals. This initiative prevents millions of bottles from reaching landfills and polluting the environment, contributing to a cleaner India.

    Recykal director of marketing  Chetan Baregar stated, “Every bottle collected is a step towards cleaner cities and a greener planet. As consumption scales, our technology ensures waste recovery and recycling also scale, creating measurable impact. Hyderabad’s role as a hub for cleantech innovation strengthens our resolve to drive India’s circular economy forward.”

  • TLS: A Leading Educator in Venture Capital Law for Aspiring Legal Professionals

    TLS: A Leading Educator in Venture Capital Law for Aspiring Legal Professionals

    The Legal School (TLS) is a trusted name in legal education. It helps students become experts in various fields of law. TLS provides top-quality courses designed for aspiring lawyers and professionals. The courses focus on practical skills and real-world applications. This makes TLS stand out as a leader in legal training.

    TLS was founded by Bhaswat Agarwal and Mukul Rustagi. They are committed to providing excellent legal education. Their vision is to make TLS a hub for high-quality legal learning. Both founders work to ensure that students get the best guidance to build strong careers.

    TLS has the backing of many well-known investors. Sourav Ganguly, the Classplus Brand Ambassador, supports TLS. Alvin Tse, the former CEO of Xiaomi India, is another key investor. Kunal Shah, the founder of CRED, and Sriharsha Majety, co-founder of Swiggy, also believe in TLS’s mission. Arpan Sheth, a Global Partner at Bain & Co., and Deborah Quazzo, Managing Partner of GSV Ventures, are also part of the TLS success story.

    TLS is a pioneer in teaching Venture Capital Law to aspiring legal professionals. The school offers specialized training to help students understand the complexities of venture capital deals. Students learn about fundraising, investment structures, and legal frameworks for startups and investors. The hands-on approach ensures they can analyze and solve real-world challenges effectively.

    TLS focuses on the evolving nature of venture capital and its impact on the legal field. The courses provide insights into market trends and strategies used by venture capitalists. This prepares students to handle high-stakes transactions with confidence. By mastering the legal aspects of venture capital, TLS students gain a competitive edge in the legal market.

    TLS collaborates with industry experts to deliver cutting-edge education. The faculty includes experienced lawyers and professionals from leading firms. Their expertise ensures students are well-prepared to navigate the legalities of venture capital. Case studies and interactive sessions make the learning process engaging and practical. This approach sets TLS apart as a leading educator in this niche field.

    TLS offers many exciting courses. These include Certification in Mergers and Acquisitions, Certification in Intellectual Property Law, and Certification in Contract Drafting & Negotiation. Each course focuses on building skills. The courses include practical examples, case studies, and real-life applications. This helps students gain confidence and knowledge to succeed.

    Students love the teaching at TLS. Monika Atram, pursuing LLM at MIT School of Law, Pune, praises TLS. She says the faculty explains every concept clearly. According to her, the practical examples make learning better. Anuj, an advocate at the Bombay High Court, agrees. He says TLS teaches in a way that is easy to understand. He believes the training has improved his legal skills.

    TLS focuses on preparing students for the future. It blends theory and practice in its teaching. The expert faculty at TLS ensures students are job-ready. The school helps students build strong foundations in law. This sets them apart in the competitive legal field.

    TLS is shaping the future of legal professionals. It is creating opportunities for students to excel in their careers. With great courses and expert support, TLS continues to lead the way in legal education.