ITV

Category: MAM

  • GoMechanic launches Protect Plus: Extended warranty program for multi-brand cars

    GoMechanic launches Protect Plus: Extended warranty program for multi-brand cars

    Mumbai: GoMechanic, the renowned provider of innovative car servicing solutions, proudly announces the debut of GoMechanic Protect Plus, an unprecedented warranty program aimed at transforming the car repair experience for owners nationwide.

    Protect Plus stands as a pioneering initiative by GoMechanic, offering a comprehensive warranty covering all parts for cars up to eight years old. This initiative is poised to provide unparalleled peace of mind to car owners, alleviating concerns about unexpected repair costs and ensuring quality service backed by genuine spare parts.

    CEO and co-founder, Himanshu Arora, expressed excitement about the launch, stating, “Protect Plus is a game-changer in car repair, offering savings of more than ₹1,00,000 and ensuring manageable repair costs for our customers. Our commitment to providing complete peace of mind means saying goodbye to worries about unexpected mechanical issues – your car is in good hands with Protect Plus.”

    Protect Plus not only offers financial benefits but also prioritizes customer convenience through an easy one-click claim process. This streamlined approach enhances the overall customer experience, minimizing inconvenience and maximizing efficiency.

    COO and co-founder, Muskan Kakkar, emphasised the program’s aim to alleviate customer stress and financial strain. “With Protect Plus, we aim to offer a comprehensive warranty on all parts, backed by our commitment to quality service and genuine spare parts,” said Kakkar.

    Protect Plus is poised to revolutionise the car repair landscape, offering unparalleled convenience, reliability, and value to car owners nationwide. Whether it’s a minor issue or a major repair, GoMechanic Protect Plus has got you covered.

  • TheSmallBigIdea unveils its credo ‘What’s Next!’ with its new identity as it turns 10

    TheSmallBigIdea unveils its credo ‘What’s Next!’ with its new identity as it turns 10

    Mumbai: Leading independent full-service digital agency, TheSmallBigIdea, celebrates a decade of innovation, creativity, and unrivalled growth. In conjunction with this significant milestone, TheSmallBigIdea now unveils its refreshed brand identity with a new logo and credo ‘What’s Next!’. Backed by its renewed vision and brand refresh, TheSmallBigIdea is committed to staying at the forefront of digital disruption while evolving and crafting another decade of many firsts.

    Synonymous with its purpose and journey towards redefining the ‘next’ in advertising, TheSmallBigIdea’s new identity is inspired by the symbiotic relationship between insight, idea, and execution. The identity is a visual representation of the agency’s commitment to contributing to the sector with new-age, unconventional, and out-of-the-box strategies.

    Speaking on this milestone and new brand identity, TheSmallBigIdea CEO and co-founder Harikrishnan Pillai said, “We are committed to directing our gaze towards the future while drawing inspiration from the past decade. The brand ethos guiding our journey ahead is, ‘What’s Next!’. At TheSmallBigIdea, we are dedicated to inspiring both our teams and clients to contemplate the future of content marketing, performance marketing, and technology, and constantly push boundaries in advertising. Our focus extends beyond business development; it encompasses nurturing individuals and building professional careers in advertising.”

    TheSmallBigIdea COO and co-founder Manish Solanki added, “As we mark a significant milestone, we express our gratitude to all our team members, clients, and partners. This 10-year journey has been phenomenal. Over these years, our unwavering commitment, endless creativity, and transformative growth have been instrumental to our success. We are ready to push our boundaries, deliver exceptional results, and create remarkable experiences.”

    In 2023, TSBI Studios, the production arm of TheSmallBigIdea, crafted over 100 ad films and digital videos for leading brands like ICICI Direct, AGL Tiles, and Adani Sportsline. In addition to this, the company expanded its portfolio by building a specialist division that supports brands in their ‘Digital Transformation’ journey. More recently, the introduction of a dedicated Sports Marketing unit and an Artist Management team has enabled TheSmallBigIdea to diversify into other avenues with robust partnerships. The agency’s reputation for seamlessly entering and dominating new categories is well-established, reinforcing its commitment to staying ahead with its mantra of ‘What’s Next!’.

  • Swiggy & Greater Chennai City Traffic Police partner for three-day road safety and traffic awareness program

    Swiggy & Greater Chennai City Traffic Police partner for three-day road safety and traffic awareness program

    Mumbai: On the occasion of Road Safety Week, Swiggy, India’s leading on-demand convenience platform has collaborated with the Greater Chennai City Traffic Police to organise a comprehensive road safety and traffic awareness program for its delivery partners in the city. The program, initiated on 5 February, aims to run over a span of three days, covering key locations such as Anna Nagar and Adyar in Chennai.

    The program commenced with a safety rally by Swiggy’s delivery partners at Anna Nagar yesterday, witnessing an impressive turnout of over 100 participants. This was followed by informative traffic awareness sessions led by traffic inspector Shakthivel. The inaugural session was graced by the esteemed presence of Kumar, Deputy Commissioner of Police Traffic, and Sundar Raj, Assistant Commissioner of Police. Today, another session has been lined up at Anna Nagar.

    Following this, the program will extend its reach to delivery partners in Adyar next week before encompassing significant zones across Coimbatore.

    The “Road Safety and Traffic Awareness Programme” underscores Swiggy’s commitment to promoting responsible driving practices among its delivery fleet. Participants will receive training on crucial aspects such as traffic rules, helmet usage, case studies, consequences of reckless driving, and parking etiquette. Swiggy has been conducting annual road safety training for its delivery partners in the city since 2018.

    “We appreciate Swiggy’s proactive approach to road safety challenges as evident from their collaboration with the Greater Chennai City Traffic. Their commitment to ensuring the safety of their delivery partners and the communities they serve is commendable. Such initiatives set a positive example for responsible corporate citizenship in our state,” remarked police traffic deputy commissioner Kumar.

    “Road accidents, and resultant fatalities and injuries are a big scourge for India. Every year these cost the Indian economy 4-5 percent of the GDP. Most of the victims are pedestrians, bicyclists, and motorcyclists, with many of them in their prime working age. Swiggy is committed to the welfare of its delivery partners. By conducting regular road safety awareness programmes in association with police authorities, we hope to improve traffic sensitisation to delivery partners and to improve their safety,” said Swiggy VP corporate affairs Dinker Vashisht.

    Swiggy delivery partner Parthasarthy who attended the session, expressed appreciation for the initiative. “Considering we delivery partners spend so much time on the road, I am glad that Swiggy and the Greater Chennai Traffic Police organized this session for us. Such sessions help us realize that Swiggy cares about our safety as much as it does about delivering to the customer.”

    Over the years, Swiggy has conducted drives in different cities across India in its commitment to enabling a safe working environment for its delivery fleet. All delivery partners at Swiggy are provided with insurance that protects them on the road.

    Last year, in an industry-first initiative, Swiggy partnered with Dial 4242 to provide on-demand, free, and fast ambulance services to its delivery partners. Swiggy also has Emergency Support Services (ESS), which encompasses various options to cater to the needs of delivery partners during an emergency or mishap on the road. The ESS includes 24*7 hotline numbers, emergency cards for delivery partners, and a direct link to the local police and ambulance service via an SOS button on the delivery partner app.

    For Swiggy, the safety and well-being of its delivery partners and the wider community are paramount. All delivery partners go through a road safety guidance module at the time of onboarding. The platform also conducts safety campaigns offering support and guidance throughout the year.

  • Chalo launches BEST Airport Express

    Chalo launches BEST Airport Express

    Mumbai: The BEST Chalo Airport Express, Mumbai’s premium Airport bus service has officially been launched, keeping in mind the various challenges travellers face during their airport travel. These buses are set to change the way public mobility is seen and, in many ways, the quality of these services is at par with those that are found at airports in some of the prominent metros of the world.

    With comfort being at the core of this service, the Airport Express stands to positively reduce traffic congestion. Chalo has been operating public trials of the service so far, and the response has been good. Based on public trials and feedback, the service is now being launched on four routes officially.

    Fleet and frequency: The Airport Express currently operates 230 trips daily to and from the airport and is on its way to expanding the fleet in the near future. With 50 per cent buses already electric and the fleet going towards a 100 per cent electric buses by March 2024, it is a positive step in the direction of sustainable mobility for the city of Mumbai. The Airport Express service operates every day from Monday to Sunday. The buses are scheduled to run at approximately 30-minute intervals in both directions, starting at 6.30 am from the airport, with the last bus departing at 11.00 pm.

    Booking: These buses offer guaranteed seating.  ● Passengers can find the Airport Express counters outside both the airport terminals from where they can book their ticket ● They can also book confirmed seats via the BEST Chalo App ● Booking can also be done via the web portal chalo.com/airport-express

    Faster travel: The Airport Express will only stop on the way if a passenger has made a reservation, ensuring faster travel with fewer stops.

    Chalo CEO Mohit Dubey highlighted the transformative aspects of the service, “The Airport Express service aligns with what Chalo exists for – making bus travel better for everyone. This extends beyond a mere convenience; it is an effort to shape how we should travel in our cities. It has been built on the pillars of efficiency and positive ecological impact so that we not only have a better quality of life today but also for future generations”.

    The Airport Express service transforms Mumbai’s airport commute, emphasizing both comfort and sustainability. The express route, tailored for value-conscious travellers, ensures swift connections between the airport and key city spots connecting the airport to all corners of Mumbai, including Colaba in the south, Borivali in the north, Thane in the northeastern suburbs, and Kharghar in Navi Mumbai.

    How to reserve a seat on the Airport Express

    Reserving a seat on the Airport Express is a seamless process with multiple options tailored to suit passengers’ preferences.

    Counter bookings are available at Airport Express counters in both terminals. Arriving passengers can buy a ticket for the next available bus at the counter.

    Bookings can also be done on a web portal by visiting chalo.com/airport-express or done through the BEST Chalo App. On both the web and the app, passengers can key in their destination, pick a convenient time slot and book a guaranteed seat by paying online. 

    chalo

  • Anupam Mittal grants lakhs in DreamDeal S2 to young entrepreneurs nationwide

    Anupam Mittal grants lakhs in DreamDeal S2 to young entrepreneurs nationwide

    Mumbai: With a mission to uplift India’s youth and democratise entrepreneurship Super Shark, Anupam Mittal, the visionary behind Shaadi.com, introduced Season 2 of his unique DreamDeal initiative in 2023. The initiative is a one-of-a-kind ground-breaking move, where Mittal invites aspiring entrepreneurs to present their business ideas in a 30-second Instagram reel. He has now selected five extraordinary talents from across India to receive micro-grants in over 2 lakhs without any equity in their business and mentorship from Mittal himself. This path-breaking move has also positioned Mittal as the first investor in India to harness the power of social media to find entrepreneurial potential from across the country.

    Season 2 of DreamDeal saw over 1000 entries from across diverse sectors like FMCG, D2C, B2B, home farming, pharma, sustainable products, FnB and many others. Following this, a meticulous evaluation process was initiated based on the novelty, creativity and potential impact of the idea pitched, alongside engagement metrics including the number of likes on Instagram. From the pool of entries, the top 12 best ideas were carefully selected, of which the following emerged as winners:

    First position

    Gaikar Omkar Rajaram who envisions transforming the energy landscape with a groundbreaking gravity-powered energy system that generates continuous electricity through a cyclic process of circular pulleys and strategic underground holes. He plans to use the grant money to scale the system’s reach and elevate clean energy availability by bringing his game-changing technology to homes and industries, reducing carbon footprints one cycle at a time.

    Second position

    1) Jaisal Sandeep Shah & Cyrus Setna are 13-year-olds from Grade 8 of Dhirubhai Ambani International School, have worked on ‘The Transhifter Pro Academia,’ which seeks to assist prospective students and parents to the gates of their dream institution and help them choose the right board of education. The academy will provide advice about securing admission to Mumbai’s prestigious schools, including the availability of past papers of entrance exams, interview questions, etc – all under one roof. They will use the grant money to rent space for the academy.

    2) Shashank Srivastava is the co-founder of Plantera Banana Fiber Pvt Ltd. The company develops bio-leather from banana fiber, a renewable and biodegradable biomaterial that can reduce the environmental impact of leather production and consumption. The company designs and produces various types of leather products, such as bags, wallets, shoes, and accessories, using different materials like canvas, paper, and wood. His goal is to combine his creativity and technical expertise to shape a more sustainable and ethical future with banana fiber biomaterials.

    Third position

    1) Nikunj Walia’s Wrestlefanent is an engagement platform for wrestling fans and Indian wrestlers. Through this platform, the fans can showcase their passion for the sport through competitions, celebrity meets, online engagement, events, gaming, and much more, while Indian wrestlers get an opportunity to display their in-ring talent. He plans to use the grant money in marketing and attracting sponsorship interests for the first edition of its large-scale event, Wrestleverse. The event will be a massive expansion step for the company.

    2) Nagaland-based Ididaule Ngia’s Nagahaat is a re-use/renew brand that will give a second life to textile waste by turning it into beautiful household items or accessories. This, in turn, will help reduce land and air pollution. She will use the grant money for marketing and sales of the products.

    Talking about the initiative, People Group founder & CEO Anupam Mittal said, “Our country is home to rich talent, and I am delighted to support, encourage and nurture their creative potential. This season, too, we encountered brilliant ideas that gave a glimpse of India’s entrepreneurial spirit and the potential of each individual. What amazed me was that this included talents as young as 13 year-old-school students! I hope the grants and mentorship the winners receive will help boost their confidence, chart meaningful career paths and establish themselves as stalwarts in the business realm.”

    A ‘Super Shark’ of Shark Tank India, Anupam has consistently expressed a strong commitment to helping young Indian entrepreneurs explore diverse business opportunities. The launching of DreamDeal is an extension of this commitment. A testament to this is brothers Dhaval (20 years) and Jayesh Prakashbhai (22 years) who went on to be a part of Shark Tank India S2 and walked away with the season’s second all-shark deal.

  • Onsitego acquires Qdigi Services from Quess Corp Rs 80 cr

    Onsitego acquires Qdigi Services from Quess Corp Rs 80 cr

    Mumbai: Onsitego, a device-care provider, has announced the acquisition of Qdigi Services from Quess Corp Ltd, India’s leading business services provider.

    Qdigi provides installation, repair, and maintenance services to leading OEMs like Samsung, Apple, One Plus, Xiaomi etc., and online retailers like Amazon. The company has 1400 employees and operates 100 company-owned & 200 plus franchise service centers.

    Qdigi’s capabilities highly complement the device protection business of Onsitego. The acquisition will help Onsitego further enrich its customer service experience and open up new areas of growth such as approaching OEM partners and retailers with new market offerings.

    As part of the transaction, the entire team and business of Qdigi will be transferred to Onsitego. Onsitego will pay total cash consideration of Rs 80 cr., subject to customary closing adjustments. In addition, Quess will be acquiring a minority stake in Onsitego. The transaction is expected to be completed over the next two to three months.

    Onsitego founder & CEO Kunal Mahipal said, “Onsitego has been a leader in the protection plan business owing to its excellent customer service. Over the past decade, we have been able to build a strong service network. The acquisition of Qdigi will further add to our service capabilities and market offerings. While we will expand Qdigi’s existing relationships, we are also looking to target new OEM partners and retailers to accelerate growth. I am sure together we will be able to create India’s largest and the most customer-obsessed service company.”

    Quess Corp Ltd ED & CEO Guruprasad Srinivasan said, “In line with the Corporate structure simplification process of business lines, we have divested our stake in Qdigi. Quess Corp helped Qdigi team to scale and create an unparalleled pan-India customer reach and service capabilities. We believe that going forward the Qdigi business is hugely complimentary to the offerings of Onsitego, while Onsitego will provide the platform for the next level of growth in Qdigi business.”

    Qdigi Services Ltd CEO Deven Sharma said, “Being a part of the Quess family since 2018 has helped us build scale by leveraging Quess’ platform and the management expertise. Integration of Qdigi services with Onsitego will help both businesses accelerate growth and create a more enriching service experience for our customers.”

  • Tim Hortons x Biscoff to offer exclusive Valentine’s delights

    Tim Hortons x Biscoff to offer exclusive Valentine’s delights

    Mumbai: Tim Hortons India is set to elevate Valentine’s Day celebrations with an exciting collaboration, marking Biscoff’s first-ever co-branded venture in the Indian market. This partnership brings together the distinct flavour of Tim Hortons and the irresistible charm of Lotus Biscoff, offering a unique experience for coffee and dessert enthusiasts.

    The limited-time menu includes Biscoff  Hot Milk,  Biscoff  Cold Coffee, Biscoff  Tims Shake, Biscoff  Cheesecake, and the decadent Biscoff  Donut.

    The prices for our indulgent Biscoff-infused offerings:

    Biscoff Milk (Hot): Small (S) – 350, Medium (M) – 400, Large (L) – 450

    Lotus Biscoff Cold Coffee: Small (S) – 420, Medium (M) – 470, Large (L) – 520

    Lotus Biscoff Tim Shake: Small (S) – 420, Medium (M) – 470, Large (L) – 520

    Lotus Donut: 189

    Each item is meticulously crafted to encapsulate the caramel essence and opulent taste that defines the Biscoff brand. This sweet addition is our way of expressing gratitude to our valued customers during this special period.

    This limited-time affair starting from Rs 189 onwards runs from 5 to 20  February, offering a sweet escape into the world of love and flavor.

    Tim Hortons invites you to celebrate this special day with an extraordinary array of premium offerings for a sweet Valentine’s experience.

  • Neeraj Chopra joins team Visa as brand ambassador in India

    Neeraj Chopra joins team Visa as brand ambassador in India

    Mumbai: Visa Inc. (NYSE: V), the in digital payments, has signed up Olympic gold medalist and World no. 1  in men’s javelin throw, Neeraj Chopra as a Team Visa athlete, ahead of the Olympic Games Paris 2024. Chopra’s collaboration with Visa makes him the second athlete from India to join team Visa along with other global athletes and reinforces Visa’s salience in and commitment towards sports.

    “Sports is one of the strongest unifying factors worldwide and Visa is delighted to have the nation’s pride, Neeraj Chopra, join Team Visa and be our brand ambassador. As a trusted brand in digital payments, we truly believe in uplifting everyone, everywhere. Thus, by championing sports and sportspersons and our association with India’s Olympics icon Neeraj Chopra, we underscore our dedication to support inspirational athletes across sporting disciplines”, said Visa group country manager, India and South Asia, Sandeep Ghosh.

    Neeraj Chopra, who made history as the first track and field athlete to win a gold medal for India at the Olympics, said, “I am excited to be associated with Visa, a brand that all of us have been so familiar with. Trust and consistency are essentials of every partnership and Visa has stood for these principles for several years now. I hope that through this association, we can inspire people to go from strength to strength with the values of hard work and consistent commitment.”

    Visa has a history of collaborating with renowned sports personalities. In 2019, Visa signed badminton ace PV Sindhu as the first Team Visa athlete from India, for the Olympics Games Tokyo 2020. Visa has supported the Olympic and Paralympic Games as a worldwide sponsor since 1986, a commitment that extends through 2032, serving as the Exclusive Payment Technology partner. Major sports events like the Olympics, FIFA World Cup and Super Bowl attract a diverse and global audience. As a partner, Visa ensures safe and secure digital payments at these events – for tickets, merchandise and concessions, regardless of location or currency.

  • Wahter and Scrapbuddy collab to recycle 10M PET bottles in Delhi-NCR

    Wahter and Scrapbuddy collab to recycle 10M PET bottles in Delhi-NCR

    Mumbai: Wahter, the innovative force in the packaged water sector, and Scrapbuddy, an innovator in PET recycling, forge a transformative alliance to champion sustainability in Delhi-NCR. With a shared vision, they pledge to recycle 10 million PET bottles over the next three months, curbing plastic pollution and transforming waste into valuable products.

    Wahter is backed by certifications from industry authorities and are proud bearers of FSSAI, ISO, and various other quality assurances that attest to their unwavering dedication to delivering the purest form of hydration.

    Wahter takes a significant step in environmental sustainability by supplying Scrapbuddy with PET scrap for recycling millions of bottles. Scrapbuddy has already achieved a notable milestone, successfully recycling over 1,000,000 kilograms of PET scrap to date. This substantial accomplishment, through both offline and online channels, underscores Scrapbuddy’s commitment to reducing carbon emissions and advancing sustainable waste management.

    Scrapbuddy founder Sachin Garg expresses excitement about the partnership, stating, “Our collaboration with Wahter is a significant stride towards a greener and more sustainable future. Scrapbuddy aims to make a lasting impact on plastic waste reduction in Delhi-NCR.”

    Wahter co-founder Amitt Nenwani echoes this sentiment, saying, “We are thrilled to collaborate with Scrapbuddy in this impactful venture. Together, we aim to set new standards in PET recycling, fostering environmental responsibility and community engagement.”

    Beyond business collaboration, this initiative reflects a joint commitment to community-driven sustainability. The recycled PET materials produced by Scrapbuddy contribute to environmental conservation and community development, aligning with both companies’ vision for a cleaner and more sustainable Delhi-NCR. By joining forces, the two companies aim to set new benchmarks in PET recycling, fostering environmental responsibility and community engagement.

    Wahter will also act as a distribution partner, to provide clean and safe drinking water to public and communities across Delhi NCR for boAt, India’s leading consumer electronics brand. The mandate comes into effect through Boat’s partnership with Shoobhi Foundation, a recognised NGO dedicated to social causes.

  • BNI Greater Surat’s BNI Business Conclave 2024 drew 10,000 entrepreneurs

    BNI Greater Surat’s BNI Business Conclave 2024 drew 10,000 entrepreneurs

    Mumbai: More than 10,000 entrepreneurs from 79 plus cities participated in BNI Business Conclave 2024, the flagship event of BNI Greater Surat from 2 to 4 February. BNI Greater Surat is part of Business Network International (BNI), the world’s largest business referral organisation.

    The BNI Business Conclave 2024 brought together the titans of industry, innovative entrepreneurs, and visionary leaders for a transformative experience. The conclave got underway with a mega textile business meet and a workshop on the travel industry at The Amore in Surat. The opening ceremony, exhibition, one-to-one conclaves, and product launches took place at the Sarsana International Exhibition and Convention Centre.

    Bollywood actor Boman Irani was the keynote speaker on 3 February. Eminent speakers and successful entrepreneurs shared their unique insights and techniques with the participants during the master classes organized as a part of the conclave.

    The BNI Business Conclave reflects BNI Greater Surat’s commitment to building impactful platforms that can drive economic growth and usher in positive change. The Conclave also aimed at creating a dynamic space for entrepreneurs from the textile and travel sectors to collaborate, exchange ideas, and explore new business opportunities.

    With more than 220 exhibitors showcasing their products and services, and over 10,000 participants from all over the country, the BNI Business Conclave 2024 was the biggest business event of its kind in Surat.

    Steam House India Pvt Ltd was the title sponsor of BNI Business Conclave 2024, and it was organised in association with Avimee Herbal Pvt Ltd.