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MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 8 February and 14...
MUMBAI: Gurugram based, Zvesta, a proptech start-up has raised USD 5.5 million from Hindustan Media Ventures. Zvesta is a 360-degree comprehensive AI-powered real-estate solutions company which...
MUMBAI: Myntra, one of the leading destinations for fashion and lifestyle, has partnered with Microsoft to accelerate its digital transformation and offer an unmatched experience to...
MUMBAI: Sula Vineyards, India’s largest and most awarded winery, is taking its brand ethos of innovation one step further with the launch of India’s first Wine-In-A-Can...
MUMBAI: Love is in the air and Valentines’s day is not just an occasion for those who love to connect but also for brands to connect...
MUMBAI: According to the recently released 23rd edition of Deloitte Global Powers of Retailing 2020 report, the average company size of top 250 retailers has increased...
DELHI: With the society and media & entertainment industry getting more serious about issues like inclusivity and women rights in their approach, it becomes tactical to...
MUMBAI: Purplle.com, the leading Indian online beauty and personal care company, has signed an agreement with television personality & dancepreneur Shakti Mohan to launch an exclusive...
MUMBAI: No other sport generates as much excitement in India as does cricket. No other sport unites a nation of 1.3 billion more than cricket. The...
Football fans or to be more precise, American Football fans, like every year gathered around to watch the Super Bowl. The event can be touted as...
MUMBAI: ShopClues and Momoe Technologies (part of Clues Network) have entered into a strategic Memorandum of Understanding (MoU) with the Korea Trade-Investment Promotion Agency (KOTRA), reinforcing...
MUMBAI: The Union Budget for the fiscal 2020-21 announced by finance minister Nirmala Sitharaman had a prominent focus on further strengthening the digital infrastructure of the...
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 18 January and 24...
MUMBAI: Mondelez International, Inc. is taking playful cookie moments to the next level with a GUINNESS WORLD RECORDS title-attempt! Mondelez International today announced the company set...
MUMBAI– Capgemini, the official Global Innovation Partner of the Men’s and Women’s HSBC World Rugby Sevens Series since January 2018, has launched a new report, ‘Emerging...
MUMBAI: There are certain experiences that money cannot buy and Mastercard truly believes that. With a Mastercard credit card, consumers can book enticing offers and life...
Bangalore: India’s biggest mobile gaming and skill monetisation platform Mobile Premier League (MPL) and Indian Cricket Captain Virat Kohli have renewed their association for another year....
DELHI: The ongoing economic slowdown is bugging a lot of brands and marketers out there but Mother Dairy is utilising the slight slump in the financial...
New Delhi: – Expanding its international portfolio to bring the best value-for-money products to its customers from Real Bharat, ShopClues.com launched its new online store –...
MUMBAI: How the Chinese mobile brands are making merry in India. The latest study from Counterpoint Research shows that Chinese brands today account for a 72...
While we all know the importance of Republic day, brands have taken this opportunity to put on their creative hats and roll out their contributions through...
MUMBAI: Online food delivery app Zomato has acquired Uber’s food delivery business, Uber Eats, in India in an all-stock deal. According to media reports, the acquisition...
MUMBAI: Barbeque Nation, India’s leading casual dining restaurant chain, has announced the launch of its customer loyalty program, ‘Happiness Club’, on the occasion of its 14th...
MUMBAI: Media Research Users Council (MRUC) on Monday released an updated report of Indian Readership Survey (IRS) for the third quarter of 2019 that includes data...
MUMBAI: The Advertisement Standards Council of India (ASCI) has introduced guidelines for usage of awards/rankings in advertisements effective 1 February 2020. According to a press release,...
Whenever I talk about artificial intelligence (AI) and machine learning (ML), most people immediately think of Terminator or one of the many sci-fi movies that show...
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 4 January and 10...
MUMBAI: On this Republic day, Realme, which is one of the fastest-growing smartphone brands in India, has announced the “Realpublic Sale” with lucrative offers on the...
MUMBAI: South African Tourism with the aim of targeting close to 500000 tourists from India by the end of 2020 has now come up with its...
MUMBAI: Even though Cadbury attempted to change its 5Star campaign strategy recently, it's got itself in a fix. The new ad film has drawn ire from...
DELHI: Within just half-a-decade of its launch, Bira 91, the craft-beer ‘imagined in India, has gained a name and momentum that decades-old competitors are now striving...
MUMBAI: Chocolate brand 5Star is known for its smart and catchy TVCs but now it's singing a new tune. 'Eat 5Star, Do Nothing’ is a progression...
MUMBAI: It's added another feather to its cap. And not very surprisingly it's for brand and media effectiveness. Star India has trumped the Advertising Club Mumbai's...
MUMBAI: Snapdeal, India’s leading value-focused e-commerce marketplace, plans to add another 5000 manufacturer-sellers on its platform this year. In the last one year, many manufacturers...
INDIA: Consumers of today world-over are relishing chocolate in different avatars especially within the bakery world. In India as well, Mondelez India sees this nascent and...
Mumbai: Birla Ayurveda has launched two new products catering to skincare & hair care respectively. The new rose soap is specifically designed for skin nourishment and...
MUMBAI: Economic slowdown in 2019 brought the country, as well as the media industry, to a standstill. It visibly impacted advertising spends. This view was shared...
MUMBAI: Around 70 per cent of brands, which participated in a survey done by Buzzoka – influencer marketing company, have bet on Instagram, a Facebook-owned photo-sharing...
MUMBAI: Known to be a feminist brand standing for female empowerment and gender equality, The Body Shop recently announced its partnership with Plan International, a global...
December 12, 2019: Homes in Kerala tell a story of tradition, beauty and magnificence, clearly the most important asset for people of Kerala and to keep...
MUMBAI: Traditionally known to be a whiskey and rum market, India, in the past few years, has developed a fine taste for beers as well. They...
MUMBAI: Detel, the world's most economical feature phone, TV and accessories brand is the official gifting Partner for the MTV Beats Turns 3 Contest. Celebrating its...
MUMBAI: FableStreet – a technology-enabled premium work wear brand, offering timeless, versatile pieces, with custom fits for women, has raised Rs 21 crore in Series A...
MUMBAI: Japan-based sportswear company ASICS and India’s leading sports promoter Procam International today unveiled the limited-edition GEL-NIMBUS™ 22 along with the official ‘Race Day T-Shirt‘ for...
MUMBAI: OPPO, a leading global smartphone brand, has announced the extension of its partnership with the International Cricket Council (ICC) for another 4 years, up-till September...
DELHI: The new-age customer is getting smarter. S/he knows the value of their digital data and how it is being used to serve the purpose of...
MUMBAI: Vivo, the global innovative smartphone brand, today announced its collaboration with the upcoming season of the 2018 International Emmy nominated Amazon Original Series Inside Edge,...
MUMBAI: Myntra, the country’s leading destination for fashion and lifestyle announces the launch of ‘Alterations’ as a new value added service for its customers. The first...
MUMBAI: Mindshare, India’s largest full-service media agency and part of GroupM, collaborated with Cosmic Information and Technology Ltd to launch a new voice-driven platform called ‘Audio...
MUMBAI: To celebrate India’s first National Health Check-up Day, instituted by the Times of India in association with Healthians, people across seven major Indian cities got...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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