ITV

Category: Brands

  • HUL marketing expenses down in Q2-17, HY1-17

    HUL marketing expenses down in Q2-17, HY1-17

    BENGALURU: Indian FMCG giant Hindustan Unilever Limited (HUL) spent 7.6 per cent less towards Advertisement and Promotions expense (marketing spends, ASP) in the quarter ended 30 September 2016 (Q2-17, current year) as compared to Q2-16(year-over-year or y-o-y) on a standalone basis. Also, quarter-over-quarter (q-o-q) ASP declined 3.2 per cent in the current quarter as compared the immediate trailing quarter Q1-17. HUL spent Rs 851.38 crore (10 per cent of Total income from operations or TIO) in Q2-17, Rs 921.04 crore (11 per cent of TIO) in Q2-16 and Rs 879.75 crore (10 per cent of TIO) in Q1-17 towards ASP.

    ASP was also down, both in terms of absolute rupees as well as percentage of TIO during the half year ended 30 September 2016 (HY1-17) versus the corresponding half year period of the previous year. As a matter of fact, ASP in HY1-17 was the lowest since HY1-13.

    HUL chairman Harish Manwani said, “In challenging market conditions, we delivered another quarter of profitable growth. We remain focused on market development, consumer led innovations and an even sharper drive on operating efficiencies. With a good monsoon, weexpect a gradual improvement in market demand and remain positive on the mid-long term outlook for the industry. Our strategic agenda of delivering consistent, competitive, profitable and responsible growth remains unchanged.”

    Trends

    During aneighteen quarter period starting Q1-13 until Q2-17, HUL’s ASP in Q4-15 was the highest in absolute rupees at Rs1,027.89 crore (13.4 per cent of TIO), while in terms of per centage of TIO in current fiscal, it was highest in Q2-14 at Rs954.02 crore (13.8 per cent of TIO). Please refer to Fig A below. ASP shows linear increasing trend in terms of absolute rupees while in terms of ASP as per centage of TIO, the trend shows a decline during the eighteen quarter period under consideration in this report.

    Please refer to Fig B below. HUL’s ASP in HY1-17 at Rs 1,731.13 (10 per cent of TIO) was 4.6 per cent lower than the Rs 1,813.77 crore (11.2 per cent of TIO) in HY1-16. As is obvious, HY1-17 ASP is the lowest over a five year period starting HY1-13 in terms of per centage of TIO and second lowest during the same period in terms of absolute rupees. ASP during the first half period of a fiscal shows a declining trend in terms of per centage of TIO during the period HY1-13 to HY1-17.

    The company’s TIO in the current quarter increased 1.6 per cent y-o-y to Rs8.480.26 crore as compared to Rs8,348.60 crore but declined 3.7 per cent q-o-q  from Rs8,802.82 crore q-o-q. Please refer to Fig C below. TIO represented by the broken light blue line shows a linear increasing trend during the eighteen quarter period under consideration in this report.

    HUL’s Profit after Tax (PAT) in Q2-17 increased11.6 per cent y-o-y to Rs 1,095.60 crore (12.9 per cent margin) as compared to Rs982.06 crore (11.8 per cent margin) and increased by 11.5 per cent q-o-q from Rs 982.17 crore (11.2 per cent margin). PAT shows a linear decreasing trend in terms of percentage of TIO, but indicates a linear increasing trend in terms of absolute rupees during the eighteen quarter period under consideration in this report.

    HUL’s Q2-17 reporton categories

    Home Care: Robust growth with continued momentum on premium laundry In Fabric Wash, growth was driven by the premium segment as Surf maintained its strong volume-led growth. In Household Care, Vim liquiddid well on the back of sustained market development. The water business continued to do well.

    Personal Care: Growth impacted by slowing markets and Personal Wash volumes. In Personal Wash, the performance was impacted by price increases taken during the quarter. Skin Care growth was driven by the BB andCC creams. Hair Care growth was led by the premium brands Dove and TRESemmé. The recently acquired Indulekha brand continued toperform well and was extended to four new states in the quarter. In Oral Care, the overall performance was subdued, though Pepsodent started recovering post relaunch. Lakme Colour Cosmetics sustained its broad based innovation led growth. In Deodorants, Axe Signature continuedto gain ground during the quarter.

    Refreshment: Strong growth led by Tea. In Tea, all key brands grew well driven by focused in-market initiatives. Lipton Green Tea and the Natural Care portfolio registered anotherquarter of high growth on sustained market development. In Coffee, Bru Gold continued to lead premiumisation and performed well. In Ice Cream & Frozen Desserts, Magnum Minis were launched during the quarter.

    Foods: Modest growth in a challenging market. The focus continues to be on market development for the category. Kissan range of premium Jams gained further traction with consumersand Instant Soups led the growth for Knorr.

  • HUL marketing expenses down in Q2-17, HY1-17

    HUL marketing expenses down in Q2-17, HY1-17

    BENGALURU: Indian FMCG giant Hindustan Unilever Limited (HUL) spent 7.6 per cent less towards Advertisement and Promotions expense (marketing spends, ASP) in the quarter ended 30 September 2016 (Q2-17, current year) as compared to Q2-16(year-over-year or y-o-y) on a standalone basis. Also, quarter-over-quarter (q-o-q) ASP declined 3.2 per cent in the current quarter as compared the immediate trailing quarter Q1-17. HUL spent Rs 851.38 crore (10 per cent of Total income from operations or TIO) in Q2-17, Rs 921.04 crore (11 per cent of TIO) in Q2-16 and Rs 879.75 crore (10 per cent of TIO) in Q1-17 towards ASP.

    ASP was also down, both in terms of absolute rupees as well as percentage of TIO during the half year ended 30 September 2016 (HY1-17) versus the corresponding half year period of the previous year. As a matter of fact, ASP in HY1-17 was the lowest since HY1-13.

    HUL chairman Harish Manwani said, “In challenging market conditions, we delivered another quarter of profitable growth. We remain focused on market development, consumer led innovations and an even sharper drive on operating efficiencies. With a good monsoon, weexpect a gradual improvement in market demand and remain positive on the mid-long term outlook for the industry. Our strategic agenda of delivering consistent, competitive, profitable and responsible growth remains unchanged.”

    Trends

    During aneighteen quarter period starting Q1-13 until Q2-17, HUL’s ASP in Q4-15 was the highest in absolute rupees at Rs1,027.89 crore (13.4 per cent of TIO), while in terms of per centage of TIO in current fiscal, it was highest in Q2-14 at Rs954.02 crore (13.8 per cent of TIO). Please refer to Fig A below. ASP shows linear increasing trend in terms of absolute rupees while in terms of ASP as per centage of TIO, the trend shows a decline during the eighteen quarter period under consideration in this report.

    Please refer to Fig B below. HUL’s ASP in HY1-17 at Rs 1,731.13 (10 per cent of TIO) was 4.6 per cent lower than the Rs 1,813.77 crore (11.2 per cent of TIO) in HY1-16. As is obvious, HY1-17 ASP is the lowest over a five year period starting HY1-13 in terms of per centage of TIO and second lowest during the same period in terms of absolute rupees. ASP during the first half period of a fiscal shows a declining trend in terms of per centage of TIO during the period HY1-13 to HY1-17.

    The company’s TIO in the current quarter increased 1.6 per cent y-o-y to Rs8.480.26 crore as compared to Rs8,348.60 crore but declined 3.7 per cent q-o-q  from Rs8,802.82 crore q-o-q. Please refer to Fig C below. TIO represented by the broken light blue line shows a linear increasing trend during the eighteen quarter period under consideration in this report.

    HUL’s Profit after Tax (PAT) in Q2-17 increased11.6 per cent y-o-y to Rs 1,095.60 crore (12.9 per cent margin) as compared to Rs982.06 crore (11.8 per cent margin) and increased by 11.5 per cent q-o-q from Rs 982.17 crore (11.2 per cent margin). PAT shows a linear decreasing trend in terms of percentage of TIO, but indicates a linear increasing trend in terms of absolute rupees during the eighteen quarter period under consideration in this report.

    HUL’s Q2-17 reporton categories

    Home Care: Robust growth with continued momentum on premium laundry In Fabric Wash, growth was driven by the premium segment as Surf maintained its strong volume-led growth. In Household Care, Vim liquiddid well on the back of sustained market development. The water business continued to do well.

    Personal Care: Growth impacted by slowing markets and Personal Wash volumes. In Personal Wash, the performance was impacted by price increases taken during the quarter. Skin Care growth was driven by the BB andCC creams. Hair Care growth was led by the premium brands Dove and TRESemmé. The recently acquired Indulekha brand continued toperform well and was extended to four new states in the quarter. In Oral Care, the overall performance was subdued, though Pepsodent started recovering post relaunch. Lakme Colour Cosmetics sustained its broad based innovation led growth. In Deodorants, Axe Signature continuedto gain ground during the quarter.

    Refreshment: Strong growth led by Tea. In Tea, all key brands grew well driven by focused in-market initiatives. Lipton Green Tea and the Natural Care portfolio registered anotherquarter of high growth on sustained market development. In Coffee, Bru Gold continued to lead premiumisation and performed well. In Ice Cream & Frozen Desserts, Magnum Minis were launched during the quarter.

    Foods: Modest growth in a challenging market. The focus continues to be on market development for the category. Kissan range of premium Jams gained further traction with consumersand Instant Soups led the growth for Knorr.

  • Dabur India extends Honitus brand with ‘Hot Sip’

    Dabur India extends Honitus brand with ‘Hot Sip’

    MUMBAI: Moving forward on its mission to present the benefits of Ayurveda in modern-day formats, Dabur India has extended its Honitus brand with the launch of Dabur Honitus Hot Sip, a powder to make Ayurvedic ‘Kadha’ especially designed to help fight cough & cold. Enriched with the goodness of 15 powerful unique Ayurvedic herbs such as Shunthi, Kantakari, Kulanjana & Tulsi, combined with honey to provide effective natural formulation for effective relief from cough, cold and sore throat, Honitus Hot Sip comes in two ready-to-use formats – a tea-stick and a sachet.

    Backed with the traditional Ayurvedic knowledge of medicinal Kadha preparation, Dabur Honitus Hot Sip is easy to use – Just stir the tea stick or the contents of the sachet in either warm water, tea or milk, and experience the goodness of Ayurveda Kadha. Dabur Honitus Hot Sip sachet is priced at Rs. 10, while the stick format is priced at Rs. 95 for a box of five sticks.

    Dabur India Marketing Head-OTC Ganapathy Subramaniam said: “This marks a first for Dabur and for the Ayurvedic and healthcare industry in India. Indian consumers have always sworn by the health benefits of Ayurvedic Kadha, and with Dabur Honitus Hot Sip we are now offering a effective alternative to fight cough and cold, that is convenient, time saving and packed with the goodness of Ayurvedic herbs.”

  • Dabur India extends Honitus brand with ‘Hot Sip’

    Dabur India extends Honitus brand with ‘Hot Sip’

    MUMBAI: Moving forward on its mission to present the benefits of Ayurveda in modern-day formats, Dabur India has extended its Honitus brand with the launch of Dabur Honitus Hot Sip, a powder to make Ayurvedic ‘Kadha’ especially designed to help fight cough & cold. Enriched with the goodness of 15 powerful unique Ayurvedic herbs such as Shunthi, Kantakari, Kulanjana & Tulsi, combined with honey to provide effective natural formulation for effective relief from cough, cold and sore throat, Honitus Hot Sip comes in two ready-to-use formats – a tea-stick and a sachet.

    Backed with the traditional Ayurvedic knowledge of medicinal Kadha preparation, Dabur Honitus Hot Sip is easy to use – Just stir the tea stick or the contents of the sachet in either warm water, tea or milk, and experience the goodness of Ayurveda Kadha. Dabur Honitus Hot Sip sachet is priced at Rs. 10, while the stick format is priced at Rs. 95 for a box of five sticks.

    Dabur India Marketing Head-OTC Ganapathy Subramaniam said: “This marks a first for Dabur and for the Ayurvedic and healthcare industry in India. Indian consumers have always sworn by the health benefits of Ayurvedic Kadha, and with Dabur Honitus Hot Sip we are now offering a effective alternative to fight cough and cold, that is convenient, time saving and packed with the goodness of Ayurvedic herbs.”

  • Samir Ahluwalia, pinkshastra.com in race for Superbrand Award; entries close on 11 Nov

    Samir Ahluwalia, pinkshastra.com in race for Superbrand Award; entries close on 11 Nov

    MUMBAI: The Superbrand’s SuperStartUps Awards has met with an overwhelming response. The organisers are having to close entries early on 11 November.

    “The response we got was phenomenal, but most of the entries till now are from later-stage startups” said Shivjeet Kullar, Council Leader “We’re looking for the younger ones, the different ones, the brave ones, the ones who may have launched only a few years back but feel they can take on the world.” To this he adds “since the entry is free anyway, there’s only a fee when they win, it becomes an investment – to be recognized by the world!”

    For over 20 years, Superbrands has been the definitive honour for top brands across the world. From Australia to Argentina, Germany to Ghana and UAE to USA in over 50 countries over the globe, Superbrands has been the ‘Oscar’ of the business world.

    The SuperStartUp Council in India, led by legendary brand-builder turned online entrepreneur, Shivjeet Kullar, who has over 100 national and international awards to his credit, also features Make My Trip founder Deep Kalra, Sanjiv Bikchandani – the poster boy of the Internet world, Lightbox founder turned VC Sid Talwar, Prahalad Kakkar – India’s top Ad Film Maker, and Weber Shandwick CEO Valerie Pinto.

    Samir Ahluwalia ex-CEO – Content Zee Media, who has just launched his start-up, says ‘we might not be the biggest start up, but we believe in our idea and our site, so we are entering and since these awards will be judged by the public we have as much a chance to win as anyone else.’ Adding to this thought, Shubho Sengupta, noted Internet evangelist and founder pinkshastra.com says ‘quite frankly it’s an investment. You only pay any fees if you win, and if you do – you immediately stand out from everyone else looking for recognition and investors!’

    Log in to superstartupsindia.com

  • Samir Ahluwalia, pinkshastra.com in race for Superbrand Award; entries close on 11 Nov

    Samir Ahluwalia, pinkshastra.com in race for Superbrand Award; entries close on 11 Nov

    MUMBAI: The Superbrand’s SuperStartUps Awards has met with an overwhelming response. The organisers are having to close entries early on 11 November.

    “The response we got was phenomenal, but most of the entries till now are from later-stage startups” said Shivjeet Kullar, Council Leader “We’re looking for the younger ones, the different ones, the brave ones, the ones who may have launched only a few years back but feel they can take on the world.” To this he adds “since the entry is free anyway, there’s only a fee when they win, it becomes an investment – to be recognized by the world!”

    For over 20 years, Superbrands has been the definitive honour for top brands across the world. From Australia to Argentina, Germany to Ghana and UAE to USA in over 50 countries over the globe, Superbrands has been the ‘Oscar’ of the business world.

    The SuperStartUp Council in India, led by legendary brand-builder turned online entrepreneur, Shivjeet Kullar, who has over 100 national and international awards to his credit, also features Make My Trip founder Deep Kalra, Sanjiv Bikchandani – the poster boy of the Internet world, Lightbox founder turned VC Sid Talwar, Prahalad Kakkar – India’s top Ad Film Maker, and Weber Shandwick CEO Valerie Pinto.

    Samir Ahluwalia ex-CEO – Content Zee Media, who has just launched his start-up, says ‘we might not be the biggest start up, but we believe in our idea and our site, so we are entering and since these awards will be judged by the public we have as much a chance to win as anyone else.’ Adding to this thought, Shubho Sengupta, noted Internet evangelist and founder pinkshastra.com says ‘quite frankly it’s an investment. You only pay any fees if you win, and if you do – you immediately stand out from everyone else looking for recognition and investors!’

    Log in to superstartupsindia.com

  • Dabur strengthens its ayurveda push with AyurMedha

    Dabur strengthens its ayurveda push with AyurMedha

    MUMBAI: After Patanjali reminded the market of the country’s belief in its ancient ayurvedic solutions with its aggressive performance in the FMCG sector, it is now Dabur India’s turn to solidify its position as the ‘oldest ayurvedic brand’ in India.

    Dabur India is promoting Ayurveda amongst the young professionals with AyurMedha scholarship. This program has been inculcated to encourage young talents in the field of Ayurveda. Through this initiative, the company will reach out to India’s top 50 Ayurveda medical colleges and select three meritorious students for the scholarship prize.

    Introduced in 2012, this initiative has already facilitated over 300 students till now and endeavors to reach out to more colleges each year. In an attempt to make Ayurveda practices contemporary, Dabur is inviting successful Ayurveda practitioners from across the country to deliver lectures on Clinical Aspects of Ayurveda.

    Dabur India head ethicals Dr. Durga Prasad said, “We are very pleased to announce this year AyurMedha scholarship. Such platform encourages young professionals to practice Ayurveda and take Goodness of Ayurveda across. Dabur as the continuum of traditional Ayurveda and cutting edge science strongly believes in passing on this knowledge to the younger generations which can take the Ayurveda heritage forward.

    Dabur recently announced Dabur Chyawan Vatika, in which, the company with the help of Bio resource scientists, local tribes and NGOs has identified and established Green houses, across India, to cultivate rare medicinal plants. Under this initiative, the rare herbs/ saplings grown in the Chyawan Vatika green houses will be donated to India’s top 50 Ayurveda medical colleges and cultivated into medicinal plant garden, which will be named ‘Dabur Chyawan Vatika.”

  • Dabur strengthens its ayurveda push with AyurMedha

    Dabur strengthens its ayurveda push with AyurMedha

    MUMBAI: After Patanjali reminded the market of the country’s belief in its ancient ayurvedic solutions with its aggressive performance in the FMCG sector, it is now Dabur India’s turn to solidify its position as the ‘oldest ayurvedic brand’ in India.

    Dabur India is promoting Ayurveda amongst the young professionals with AyurMedha scholarship. This program has been inculcated to encourage young talents in the field of Ayurveda. Through this initiative, the company will reach out to India’s top 50 Ayurveda medical colleges and select three meritorious students for the scholarship prize.

    Introduced in 2012, this initiative has already facilitated over 300 students till now and endeavors to reach out to more colleges each year. In an attempt to make Ayurveda practices contemporary, Dabur is inviting successful Ayurveda practitioners from across the country to deliver lectures on Clinical Aspects of Ayurveda.

    Dabur India head ethicals Dr. Durga Prasad said, “We are very pleased to announce this year AyurMedha scholarship. Such platform encourages young professionals to practice Ayurveda and take Goodness of Ayurveda across. Dabur as the continuum of traditional Ayurveda and cutting edge science strongly believes in passing on this knowledge to the younger generations which can take the Ayurveda heritage forward.

    Dabur recently announced Dabur Chyawan Vatika, in which, the company with the help of Bio resource scientists, local tribes and NGOs has identified and established Green houses, across India, to cultivate rare medicinal plants. Under this initiative, the rare herbs/ saplings grown in the Chyawan Vatika green houses will be donated to India’s top 50 Ayurveda medical colleges and cultivated into medicinal plant garden, which will be named ‘Dabur Chyawan Vatika.”

  • Zee Mundo hires Steinbranding

    Zee Mundo hires Steinbranding

    MUMBAI: Steinbranding, the international design agency with headquarters in Buenos Aires, responsible for the image of more than 50 channels worldwide, was chosen by the major Indian media group, Zee Entertainment Enterprises to create the brand, naming and on-air & off-air branding for Zee Mundo, the new Bollywood movie channel which was recently launched in the US Hispanic Market.

    Steinbranding has been delivering successful branding projects in Latin America, US and Asia, for more than 16 years. In addition to the channel branding, the company is in charge of producing daily and monthly promos for ZEE Mundo, with special campaigns and stunts.

    Zee Mundo provides exclusive and original HD Bollywood movies from the Zee library to the Hispanic audience in the US. It was recently launched in Dish Latino and Sling Latino. The programming offering includes titles that cover five genres (action, suspense, romance, drama and comedy), all dubbed completely in Spanish.

    “The fact that we were chosen as partners for Zee Mundo’s arrival in the USH market is very important for us, especially after having produced 15 projects exclusively in India and more than 35 in Latin America. We are pleased to create new commercial opportunities in the region”, said Guillermo Stein, Steinbranding CEO.

    Furthermore, he added: “Our experience is mainly focused on the creation of brand architecture. We work together with the networks’ in-house teams and produce promos, graphic packages, full-on rebrandings, design for Over-The-Top services (OTT), Subscription VOD (SVOD), news graphic packages, sport events, Idents, special promos, upfronts, trailers and other audiovisual media.”

    Zee Mundo programming manager David Cabán emphasized: “Steinbranding consistently gives us the highest level of creativity and production. Its work reflects the outstanding quality values of modern Bollywood cinema presenting our audience a complete product full of elegance and magic.”

    Likewise, Zee Mundo marketing and communication manager Rolando Figueroa stated: “We are very satisfied with the support Steinbranding‘s creative team gives us. It is a very professional company and they are helpful with all our requirements.”

    Steinbranding has been in charge of several projects in Latin America such as the creation of Doki, Discovery Kids’ brand character, graphic campaigns for Discovery Channel, the complete re-branding for Canal (á), TV Azteca 7 and Azteca 13, Telefé, TV Pública Argentina, Elgourmet.com, Encuentro, Fox, Film &Arts, Fox sports, Paka Paka, Studio Universal, Yups, Cosmopolitan, DeporTv, Ecuador TV and HBO, among other channels. Stein branding has also created the visual language for projects such as Cablevisión, América, Utilísima, Hallmark, CityMundo, CityFamily and MovieCity.

  • Zee Mundo hires Steinbranding

    Zee Mundo hires Steinbranding

    MUMBAI: Steinbranding, the international design agency with headquarters in Buenos Aires, responsible for the image of more than 50 channels worldwide, was chosen by the major Indian media group, Zee Entertainment Enterprises to create the brand, naming and on-air & off-air branding for Zee Mundo, the new Bollywood movie channel which was recently launched in the US Hispanic Market.

    Steinbranding has been delivering successful branding projects in Latin America, US and Asia, for more than 16 years. In addition to the channel branding, the company is in charge of producing daily and monthly promos for ZEE Mundo, with special campaigns and stunts.

    Zee Mundo provides exclusive and original HD Bollywood movies from the Zee library to the Hispanic audience in the US. It was recently launched in Dish Latino and Sling Latino. The programming offering includes titles that cover five genres (action, suspense, romance, drama and comedy), all dubbed completely in Spanish.

    “The fact that we were chosen as partners for Zee Mundo’s arrival in the USH market is very important for us, especially after having produced 15 projects exclusively in India and more than 35 in Latin America. We are pleased to create new commercial opportunities in the region”, said Guillermo Stein, Steinbranding CEO.

    Furthermore, he added: “Our experience is mainly focused on the creation of brand architecture. We work together with the networks’ in-house teams and produce promos, graphic packages, full-on rebrandings, design for Over-The-Top services (OTT), Subscription VOD (SVOD), news graphic packages, sport events, Idents, special promos, upfronts, trailers and other audiovisual media.”

    Zee Mundo programming manager David Cabán emphasized: “Steinbranding consistently gives us the highest level of creativity and production. Its work reflects the outstanding quality values of modern Bollywood cinema presenting our audience a complete product full of elegance and magic.”

    Likewise, Zee Mundo marketing and communication manager Rolando Figueroa stated: “We are very satisfied with the support Steinbranding‘s creative team gives us. It is a very professional company and they are helpful with all our requirements.”

    Steinbranding has been in charge of several projects in Latin America such as the creation of Doki, Discovery Kids’ brand character, graphic campaigns for Discovery Channel, the complete re-branding for Canal (á), TV Azteca 7 and Azteca 13, Telefé, TV Pública Argentina, Elgourmet.com, Encuentro, Fox, Film &Arts, Fox sports, Paka Paka, Studio Universal, Yups, Cosmopolitan, DeporTv, Ecuador TV and HBO, among other channels. Stein branding has also created the visual language for projects such as Cablevisión, América, Utilísima, Hallmark, CityMundo, CityFamily and MovieCity.