Category: Brands

  • Vero Moda pledges support for World Environment Day

    MUMBAI: Vero Moda understands that fashion is an art that constantly borrows heavily from nature. The awe and admiration that nature beckonstime and again inspires the world of fashion, making it a better place. This World Environment Day, Vero Moda pays ode to our natural habitat through its latest ‘Go Green’ collection.

    Comprising three beautiful stories – Linen, Ivy Green and Flora & Fauna, the collection is a must have for Indian summers. From classy empire cut dresses for early morning meetings, laid back linen pants for scorching afternoons, to flirty shorts that will allow you to strut with fashionable ease, Vero Moda has you covered!

    Vero Moda Go Green Collection: Linen is the perfect accompaniment to every summer wardrobe. A fabric that is exceptionally cool and simply spells elegance, making it the seasons most hassle-free item of clothing. Taking summer’s favorite fabric out of the closet, Vero Moda introduces the Linen Story, with fresh, breathable options in chic and subtle colors of powder blue, beige and earthy tones.

    The Ivy Green story boldly incorporates Pantone’s color of the year; a color that has been ruling international runways and dominating trends around the world.

    Flora and Fauna is a collection that is whimsical as well as fashionable. Inspired by the advent of all things spring – burst of color and freshness of new leaves feature heavily in this story. Choose from an array of dresses in every style, printed tops dipped in summer friendly colors and motifs that will bloom your summer wardrobe!

    On 5th June – World Environment Day, Vero Moda takes a step towards building a conscientious tomorrow. It’s time to join the movement and put your green thumbs to test as India’s favorite fashionbrand will be providing each customer with a free sapling along with every purchase. Head to the nearest Vero Moda store for all things green!

  • Cox & Kings opens Algeria visa centre at six locations

    MUMBAI: Cox & Kings Global Services (CKGS), today announced the opening of Algeria Visa Application and Information Centres (AVAIC) at six different locations including Mumbai. The main centre in Mumbai is located at Dalamal Towers, A Wing, 4th Floor, Unit No: 410 – 412, Free Press Journal Marg, Nariman Point. The other AVAIC s are based in Pune, Ahmedabad, Goa, Indore and Chennai respectively.

    The Centres will cater to all categories of Visa such as tourist, business, work, family, cultural and press, accepting applications from states like Andhra Pradesh, Telangana, Tamil Nadu, Kerala, Maharashtra, Goa, Gujarat, Karnataka and Madhya Pradesh. With this move, CKGS will become the main service provider for Algeria Visa in West and South India.

    The Mumbai VAC was inaugurated on Monday by Algeria ambassador to India Hamza Yahia-Cherif in presence of the senior CKGS officials. Yahia-Cherif said, “We are pleased to appoint CKGS as our representative to manage the Algeria Visa Application centre in India. We want to encourage more and more Indians to consider travelling to Algeria and at the same time provide a seamless experience in applying for visas.”

    CKGS COO Venku Murthi said, “All six centres will be committed to ensure excellent visa services to applicants who want to travel to Algeria. We are confident, this partnership will make visa processing quicker and easier for travellers.”

    The visa application form can be filled online but the applicants would have to visit the AVAIC to submit printout of the duly signed application form along with other required documents and collect them once the visa has been issued. Applicant can also opt for passport return at doorstep through courier service. The applicants have an option to submit the applications at the AVAICs in Mumbai, Pune, Goa, Ahmedabad, Indore and Chennai or send across to Mumbai AVAIC through courier service. All the centres are open between Monday to Friday and the timings are 09:30 – 16:30 hours for Ahmedabad, Chennai and Pune and 09:00 – 16:00 hours for Mumbai, Indore and Goa.

    Embassy takes 3 to 7 days for issuance of visa on receipt of application. The total turnaround time may be approx. 2 weeks. The Embassy of Algeria in New Delhi accepts application only on Monday, Tuesday and Wednesday and returns the passports only on Wednesday, Thursday and Friday.

  • ASSOCHAM & Videocon pledge GST summit across 200 towns

    MUMBAI: In a view to generate awareness and educate retail partners around GST implications, ASSOCHAM and the leading Consumer Electronics and Home Appliances Company, Videocon, organized the first-of-its-kind GST Summit for traders. The daylong ASSOCHAM Videocon GST Summit for traders witnessed deep discussions around GST, addressing retailers’ queries, and offering them a clearer understanding of the GST concept.

    The seminar was inaugurated by the chief guest Arjun Ram Meghwal, Minister of State for Finance, Ministry of Finance. The Seminar was also addressed by R. N Dhoot, Member of Parliament and Manish Sharma, President, CEAMA.

    Being the most pro-active Chamber of Commerce, ASSOCHAM has taken a step towards imparting knowledge on immediate as well as far reaching impact of GST on the businesses through the ASSOCHAM Videocon GST Summit. Emerging as the fountainhead of Knowledge for Indian industry, ASSOCHAM has always worked towards creating a conducive environment for India business to compete globally.

    Congratulating on organising the GST Summit and taking it to over 200 districts, Meghwal said, “GST will be beneficial in promoting level playing field and giving an overall boost to supply. In the context of traders, GST will bring down logistics costs massively and bring us at par with the developed nations. It will also simplify filling returns. With India’s biggest tax reforms of the 21st century, the country will be known for its leadership, and the year 2017 will be marked for bringing wholesome economic betterment. While there is an opportunity there is also a need to generate awareness and such seminars are the need of the hour. As a representative of the Government, I promise that businesses will be simplified including the MSMEs. With GST, India will rise up to paying taxes than evasion.”

    Dhoot said, “Announcement of GST in the country has been a revolutionary step. Not only will it lead to lower tax burden on several commodities, but will also bring ease of doing businesses in the country. I congratulate ASSOCHAM and Videocon to take this initiative and address retailer queries related to implementation of GST.”

    Sandeep Jajodia, President ASSOCHAM, said, “It’s a nationwide observation that in general, the trade (mostly MSMEs) are not in line with knowledge with GST. Therefore, ASSOCHAM & Videocon have embarked upon the process of training and awareness of GST in a big way, which will be of paramount importance in the smooth roll-out of GST. As the contours of GST law are more or less known, the purpose of such programs is to sensitize the trade across India to make them aware of the salient features of GST.”

    C. M Singh, COO Videocon, said, “We plan to hold more than 200 of such seminars to raise GST awareness across the country. Videocon has always taken initiatives to ensure industry growth and welfare. Through these GST Summits, Videocon will try to ensure that all queries of consumer electronic traders with regards to GST implementation are resolved and they are GST ready. Videocon is happy to contribute in its small way in the smooth implementation of GST.”

  • Sonam to showcase Kalyan’s Ziah collection

    MUMBAI: Kalyan Jewellers, India’s most trusted and leading jewellery brand, has launched Ziah – Infinite Sparkles, an exquisite range of diamond jewellery, which recreates the perfect look of Solitaires.

    Ziah will be showcased in a new brand campaign featuring style diva and Kalyan Jewellers brand ambassador Sonam Kapoor.

    Smaller diamonds are set tightly together in a cluster or precious setting, thus creating the impression of a single solitaire. This collection features necklaces, bracelets, earrings, rings and pendants, set in 18 carat gold. They are available in heart, oval, round, marquise, pear and cushion shape, and are set together to create the perfect Ziah piece.

    Kalyan Jewellers CMD T.S.Kalyanaraman said, “Solitaires have a timeless appeal, but it is also exclusive and premium. The Ziah – Infinite Sparkles diamond jewellery collection has been created to offer a smarter alternative to the expensive solitaires. It gives the contemporary woman a beautiful range of diamond jewellery that has the visual and sensory appeal of solitaires, at a more affordable price bracket. The collection has been designed to elevate daily wear as well as for celebrations.”

    Ziah offers a huge variety of designs and styles, ensuring that everyone will find something they love. The brand’s merchandising strategy is to fulfill distinct customer preferences based on cultural sensibilities while also offering Kalyan’s popular collections from around the world.

  • betterU ropes in Chris Gayle as brand ambassador

    MUMBAI: betterU, India’s largest online marketplace for education, has announced that Chris Gayle, cricketer from the Indian Premier League (IPL), has joined betterU’s Brand Ambassador programme in the company’s effort to continue to grow awareness and draw attention to the importance and personal value of skills development through betterU’s global education marketplace.

    betterU’s vision is to provide all individuals across the country with the opportunities to learn and grow. This bold initiative is in line with prime minister Modi’s mandate to skill up 500 million people by 2022. To achieve such levels of mass education, betterU understands that there is a need for a collective collaboration between global educators, industry leaders, and government as well as influential individuals such as Chris Gayle. This also aligns with the recent addition of Satnam Singh, the first NBA player to ever get drafted from India, who joined betterU back in late 2016. Part of betterU’s ongoing strategy is to continue to create awareness to the value of life-time learning and the ongoing need for personal advancement of one’s skills.

    Gayle and the CEO of betterU both came from backgrounds in which they struggled with access to quality education. Yet even through these limiting moments, their dedication, persistence and a passion to become more, resulted in both growing to become leaders in their respective fields. “When Chris and I met in Bangalore many months back, I realized the value he could bring to betterU because of his appreciation and understanding towards the value of education along with his love of India, made us immediate partners. Everyone has the right to education, but the realities are that not everyone has access to it, whether that be due to their physical location, affordability, connection to technology, or fear of the unknown. I am excited to welcome Chris to the betterU family, and for helping support betterU and India! I am also looking forward to building a life-time friendship” said Brad Loiselle, President and CEO, betterU Education Corp.

    betterU and Gayle will be working on collaborative opportunities to promote the company’s content partners’ through betterU’s overall vision to support India. “I am excited to be working with Brad and betterU in the supporting of this great initiative. I have so many fans across the country that have supported me for so many years and I feel passionate about continuing to support them outside of Cricket. I love India, I love the people and I want to be part of making a global difference through opening education to all!” said Gayle.

  • Orient urges in digital film: #StubTheHabit

    MUMBAI: In the world of YOLOs and Carpe Diem’s, we are somewhere losing sight of the world we are creating for our future generation. On World No Tobacco Day, Orient Electric has touched upon a harsh reality of being a wrong influence on children through its new digital film #StubTheHabit.

    The film begins with a small kid stylishly pulling off his father’s oversized coat in an attempt to imitate his father. He then tries on a tie with it, as the father secretly admires his son’s innocence from behind the door. In his effort to look more like his father, the kid picks up a pencil and starts to puff into it like it’s a cigarette.

    The sight baffles his father, as he realises what he’s been teaching his son subconsciously. He takes a conscience-stricken look at the burning cigarette in his hand and immediately stubs it and walks towards his son implying a new beginning of no smoking.

    Good or bad, a habit is very simple to pick up and kids follow what they see their parents or people around them do. Through this digital film, Orient Electric smartly addresses the pertinent issue of smoking and relays the importance of being the right influence for our future generation by saying no to cigarette smoking.

    The film also resonates well with Orient Electric’s positioning of ‘Switch to Smart’ by urging people to switch to smarter ways of living.

  • Cricketing legends to speak at Aaj Tak conclave in London

    MUMBAI: India’s No. 1 Hindi news channel- Aaj Tak, is bringing the legends of cricket together on a mega cricket platform– Aaj Tak Salaam Cricket 2017 on 31st May in London to brainstorm and predict the winner of the upcoming Champions Trophy 2017.

    The 08th edition of the bi-annual cricket tournament, second in importance only to the Cricket World Cup is scheduled to start on 1 June, 2017 in England. Eleven former Captains, Five Members of Champions Trophy Winning Teams and other superstars of the game will converge at the largest Cricket event being held just before the start of the tournament.

    Prominent names from cricket word would include: Sunil Gavaskar, Kapil Dev, Shane Warne, Michael Clarke, Nasser Hussain, Graeme Smith, Kumar Sangakkara and Brendon McCullum. Legends Like these are now in London at Salaam Cricket 17’.

    The day will start with the session – Master Stroke by Sunil Gavaskar, Former Captain & Member of the World Cup Winning Indian Team. This will be followed by a session by Australian Cricket Legend Shane Warne- Wow Warne!

    The Champions of Captains session will be attended by former Captains- Michael Clarke, Australia, Kumar Sangakkara, SriLanka, Graeme Smith, South Africa and Mohammad Azharuddin, India while Sourav Ganguly, Shane Warne & Michael Clarke will share their views during session Warnie, Pup and Dada Show.

    Former South Africa captain Graeme Smith, former England skipper Nasser Hussain, former Pakistan captains Rameez Raja, Amir Sohail and former Bangladesh captain Habibul Bashar will also speak at the event alongside Ganguly, Warne, Clarke and Azharuddin.

    There will be a big clash between India and Pakistan before the match on June 4th as captains Kapil Dev, Sourav Ganguly, Mohammad Azharuddin, Rameez Raja and Aamir Sohail clash off the field in the session Superhit Muqabla-Indo-Pak Captains .

    The cricket conference will be an all-day affair and it would be a chance for cricket aficionados to listen to some of the most well respected minds in the game.

  • Voda offers complimentary smartphone insurance

    MUMBAI: Vodafone Red Shield is offering complimentary insurance cover for new and up to six months old handsets Offers Theft protection apart from Damage cover and Anti-virus protection.

    Redefining customer experience through innovative products and services is at the core of Vodafone’s philosophy. As one more initiative to serve the dynamic needs of customers, Vodafone India has introduced Vodafone Red Shield, a complete device security solution with complimentary insurance for smartphones that assures a protection cover of up to Rs. 50,000 (fifty thousand) on brand new handsets and those up to six months old. Currently available exclusively for Vodafone Red Post Paid customers, Vodafone Red Shield is the only device protection offering in the industry that offers theft cover, beyond basic handset damage cover and extends complimentary insurance cover to handsets that have been purchased up to six months earlier.

    Vodafone Red Shield – Security Tools Theft Cover Any kind of accidental liquid & physical damage Anti Virus protection Block Calls Network Statistics – Know the statistics of your network and its performance Memory Management – Manage memory consumption of apps and optimise memory of your phone Identify and Uninstall Apps which take multiple permissions and may compromise your privacy or your data Battery Saver – Identify battery consumption patterns of your mobile phone The Vodafone Red Shield App, available at Google Store and iOS, offers a comprehensive security solution to smart phone devices. In addition to the theft cover, Vodafone Red Shield comes with malware protection and other security features.

    Vodafone Red Shield is being brought to the customers through an association with Shotformats Digital Productions Pvt. Ltd. This insurance cover is provided through New India Assurance Company Ltd.

    While actual premium amount will be borne by Vodafone, the subscription fee has been maintained at a pocket friendly price point so that maximum number of customers can avail the benefits of Vodafone Red Shield. The annual subscription of Rs 720 will be debited to the customer’s monthly bill through 12 equal installments (Rs. 60 x 12). Vodafone Red Shield comes with a validity of one year.

    Announcing the launch of Vodafone RED Shield, Arvinder Singh Sachdev, Business Head- Kolkata & Rest of Bengal, Vodafone India, said “Smartphones have become a way of life in our country and it’s no longer just a calling device but has gone on to become the lifeline for people. To ensure the hard earned money spent by our customers on acquiring expensive handsets remains insured, we are delighted to launch Vodafone Red Shield, a first of its kind mobile security offering that builds in a unique combination of features like Theft protection, Accidental Physical & Liquid damage, Virus protection and many more security features. Our own customer research has revealed that most mobile phone buyers tend to either be unaware about handset insurance or don’t seem to have it as a priority/top of mind factor while purchasing a new smart phone. To bring larger numbers of our customers within the protective cover of Vodafone Red Shield, we have extended the facility to handsets upto 6 months old, at a very nominal price. I am happy to say Vodafone Red Shield is also the only service that covers handset theft.”

    Another aspect which makes Vodafone Red Shield unique is that customers can claim insurance cover up to two times in a single year.

  • Parineeti is Lux Lyra’s brand ambassador

    MUMBAI: The bubbly Parineeti Chopra has joined the club of celebrity endorsers of Lux Group, a conglomeration of diverse brand portfolio across multiple product segments, as the brand ambassador of Lyra.

    Lyra that today enjoys very high level of consumer awareness and consumer loyalty has successfully established itself as the largest legging brand in the women wear segment.

    Positioned as legging for anytime anywhere, the manufacturers of Lyra, Ebell Fashion Pvt. Ltd, a Lux group company, has further plans of premiumisation and portfolio expansion and thus signing up with Parineeti Chopra facilitates targeting the current youth fraternity reflecting confidence, simplicity and the ability to think out of the box which synchronizes with the marketing intention of Lux Group.

  • ASCI introduces ‘Independent Review Process’, appoints Justice Mudgal as chairman

    MUMBAI: The Advertising Standards Council of India (ASCI) has introduced an ‘Independent Review Process’. This procedure facilitates an independent mechanism to review the recommendations made by Consumer Complaints Council (CCC) if either the advertiser or the complainant is dissatisfied with such recommendations.

    The new Independent Review Process will have a chairman, who will be a retired Judge of the Supreme Court/High Court, assisted by the secretary general/chief complaints officer, along with the chairman or co-chairman who was involved in the CCC recommendation and a technical expert, where necessary. Currently, Justice Mukul Mudgal (Retd. chief justice of Punjab and Haryana, High Court) has been appointed by the self-regulatory organisation as the chairman for all Independent Review Process cases henceforth.

    ASCI has been rapidly progressing on various initiatives for upholding self-regulation in advertising, safeguarding consumers’ interest and partnering with various government bodies in restraining misleading advertisements. This has led to a substantial increase in ASCI’s responsibilities and work load. In this background, ASCI appoints Dr. CBS Venkataramana, IAS (Retd.), as the chief complaints officer (CCO), who will play a vital role in driving efficient complaint redressal and 360 degree stakeholder interactions.

    Serving as an Indian Administrative Service (IAS) officer for about 33 years, Dr. Venkataramana has undertaken several important assignments at the State Govt. and Central Govt. level. In his role as the CCO, Dr. Venkataramana will be responsible for managing complaint lodging, investigation, redressal and follow up processes for effective compliance of ASCI codes.

    Commenting on these initiatives, ASCI’s chairman Srinivasan K. Swamy said, “ASCI is constantly evolving and seeking effective measures to enable self-regulation in advertising and compliance to ASCI codes. The inclusion of the Independent Review Process mechanism creates transparency for both advertiser and complainant in further facilitating fair judgement of complaints. Further, the appointment of Dr. Venkataramana will go a long way in ensuring speedier and more effective complaint redressal process.”

    DETAILS: The Independent Review Process is applicable where the CCC recommendations are made after considering the response received from the Advertiser and on fulfilling the following conditions by the party seeking review:

    A written application, in the prescribed form, (available on the ASCI website) has to be submitted within 10 business days of the receipt of CCC recommendations.

    The application is accompanied by a non-refundable prescribed Fee plus applicable taxes.

    The Parties will be at liberty to provide additional information/material not submitted earlier together with the application as per (a) above. Additional information/material submitted by the complainant seeking a review will be sent to the advertiser who shall send his response to the ASCI secretariat in five business days from the date of receipt of such additional information/material.

    The advertiser seeking review confirms suspension of the offending advertisement, pending the Independent Review Process recommendations. By submitting the Independent Review Process application, it is understood that the advertiser shall accept and comply with the recommendations made by the Chairman of the Independent Review Process.

    The Independent Review Process meeting will be convened once in a Fortnight/Month. Both the complainant and the advertiser will be intimated as to the date, time and venue of the meeting at least 5 business days prior to the date of the meeting.

    Proceedings under the Independent Review Process are not adversarial or adjudicatory in nature and hence parties may be represented in the meeting by their company officials only.

    The Chairman of the Independent Review Process, after hearing both parties, will give his/her recommendations within two business days thereafter. In case, additional information or clarification is required from either party or the technical expert, the Chairman may, as per his/her discretion, continue the hearing on another convenient date.

    In the event either of the parties do not wish a personal hearing, the Chairman of the Independent Review Process may complete the review based on the additional information/material submitted and his/her findings would be conveyed over email to both the parties within a period of 2 business days.

    Independent Review Process shall not be applicable in case of ex-parte CCC recommendations. However, Re-examination of such recommendations will be undertaken by the CCC on payment of prescribed fee plus applicable taxes (which at the discretion of ASCI maybe reduced/ waived off in deserving cases) and adhering to the conditions laid down in clause (a) (d) & (e) above.