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MUMBAI: Nikon has unleashed its latest weapon in the camera wars—the Z5II, a full-frame mirrorless marvel that promises to turn night into day. Unveiled yesterday in...
MUMBAI: India’s natural beauty heavyweight Lotus Herbals is ramping up promotion for its latest sun-shielding innovation with a multimedia marketing assault. The company’s Safe Sun Ultra...
MUMBAI: Clevertap has partnered with global cloud communications platform Infobip to integrate Rich Communication Services (RCS) messaging into its omnichannel offering, promising a new era of...
MUMBAI: India’s brewing behemoth United Breweries Limited (UBL) has finally popped the cap on its premium beer Amstel Grande in Uttar Pradesh, giving the state’s tipplers...
MUMBAI: Haier Appliances India, has redefined luxury and innovation with the launch of Lumiere, India’s first 4-door convertible side-by-side refrigerator. The grand unveiling took place at...
MUMBAI: Honda Motorcycle & Scooter India (HMSI) hit the finish line of FY 2024–25 with its engines roaring, posting a massive 58.31 lakh unit sales—cruising ahead...
MUMBAI: If your morning fix is stuck between a scoop of protein and a shot of espresso, here’s a newsflash you’ll actually want to digest. Myprotein...
MUMBAI: Who said luxury stays were only for metros? Dusit International, Thailand’s hospitality heavyweight, is going deep into India’s belly—and we’re not talking about Bangkok curry....
MUMBAI: Listerine, has announced its official partnership with Kolkata Knight Riders (KKR) for IPL 2025, bringing a refreshing twist to the cricketing season. With over 95...
MUMBAI: The private credit market just got a new heavy-hitter, and it’s not playing small. Incred Alternative Investments, the alt-assets arm of Incred Capital, has locked...
MUMBAI: Schaeffler India, has ramped up efforts to eliminate counterfeit bearings and components from the market. In collaboration with local authorities, its brand protection team has...
MUMBAI: Thomas Cook (India) Limited has just dialled up the charm—and the Gen Z appeal—by roping in Hindi cinema heartthrob Kartik Aaryan as the brand ambassador...
MUMBAI: Iodex, has introduced its latest innovation—Iodex Active Muscle Care cream, a non-sticky formula designed for rapid relief from pain and stiffness caused by everyday activities....
MUMBAI: If Achilles had a wardrobe malfunction, Hektor would’ve walked in wearing wrinkle-free armour and saved the day. Ginza Industries has just dropped its slick new...
MUMBAI: Prerna Gursahani has slathered herself in corporate success, landing the coveted role of global brand manager for Dove at consumer goods behemoth Hindustan Unilever. After...
MUMBAI: The Bear House, a Bengaluru-based contemporary menswear brand, has secured Rs 50 crore in Series A funding led by JM Financial India Growth Fund III,...
MUMBAI: Maruti Suzuki’s WagonR has maintained its pole position as India’s highest-selling car for the fourth consecutive year, with 198,451 units sold during the financial year...
MUMBAI: Mamaearth, has launched a new campaign for its mosquito repellents, featuring cinema actress and brand ambassador Shilpa Shetty Kundra. The campaign underscores the importance of...
MUMBAI: In a country where kiranas outnumber cricketers and every street corner hides a shop with more snacks than sense, Channelplay has pulled off a retail...
MUMBAI: When the school bell rings and the parental cab service is running late (again), Uber has now entered the chat. In a bold new move...
MUMBAI: Caratlane – A Tata Product, has launched two celestial-inspired festive collections, Sol & Luna, capturing the essence of new beginnings with stunning craftsmanship in gold...
MUMBAI: V-Mart Retail Ltd wrapped up the fourth quarter of FY25 with a decent tailwind, reporting a 17 per cent year-on-year surge in total revenue, proving...
MUMBAI: Madame, has launched its latest Exclusive Brand Outlet (EBO) at Srinagar International Airport, further strengthening its footprint in Jammu & Kashmir. Located at AAI Terminal...
MUMBAI: April Fools’ Day just got upgraded from pranks to plane tickets. While brands scrambled to pull legs, ixigo pulled wallets—but in the best way possible....
MUMBAI: The Indian Garage Co (TIGC) has struck a deal with Warner Bros Discovery Global Consumer Products (WBDGCP), unleashing a new collection that’s a proper mash-up...
MUMBAI: As IPL 2025 gears up, ITC Masterchef Creations returns as the official gourmet food partner for Royal Challengers Bangalore (RCB) for the third year in...
MUMBAI: Delhi’s Kamani Auditorium is gearing up for a musical event, as the 12th edition of Bhilwara Sur Sangam rolls into town on 2-3 April 2025....
MUMBAI: In a celebration of Kashmir’s rich cultural heritage, Asian Paints has launched a special festive edition of its Apex Ultima Weatherproof pack, aptly named ‘Aks-e-Kashmir’....
MUMBAI: Gostops, pulled off an ingenious April Fools’ prank that had netizens in stitches. Their ‘Reverse Hostel’ campaign promised an irresistible deal pay Rs 500 to...
MUMBAI: The Indian sports sponsorship scene has flexed its muscles, punching through the Rs. 16,633 crore barrier, according to GroupM ESP’s latest Sporting Nation report. That’s...
MUMBAI: India’s fashion world threw a dazzling bash as Lakme Fashion Week marked its 25th anniversary with a glittering gala that brought together the country’s design...
MUMBAI: ITC has inked a business transfer agreement to acquire the pulp and paper division of Aditya Birla Real Estate Ltd (ABREL) for Rs 3,500 crore....
MUMBAI: Shibashish Roy has taken over as chief executive & managing director of Infiniti Retail Ltd (Croma), India’s electronics retail powerhouse, effective 1 April 2025. The...
MUMBAI: Kolkata Knight Riders (KKR) is serving up a fitness masterclass with Amul presents Train like a Knight, a new digital series that’s set to give...
MUMBAI: HSBC India, in a collaboration with Thriwe, teed off the grand finale of its third golf league at Pune’s exclusive Oxford Golf Course, turning the...
MUMBAI: Madhur Sugar, in a sweet partnership with Dentsu Creative Webchutney, is shaking up the packaging world with The Good Cut, a simple yet radical redesign...
MUMBAI: Pearl Academy, in partnership with the Fashion Design Council of India (FDCI), unleashed “First Cut” at Lakmé Fashion Week X FDCI, a student showcase. Inspired...
MUMBAI: Somya Goyal’s Pivot collection, a veritable fashion fandango, pirouetted its way to victory at Lakmé Fashion Week, bagging the “Nexa Presents The Spotlight” award. Goyal,...
MUMBAI: After years of frosty relations, the Gandhi family—owners of India’s beloved Vadilal ice cream brand—have struck a peace deal to end their corporate meltdown. On...
MUMBAI: Lakmé Fashion Week’s grand finale saw AFEW Rahul Mishra unveil his Fall Winter 2025 Silk Route collection, a sartorial odyssey that blended ancient trade routes...
MUMBAI: With IPL 2025 underway, it’s worth examining why the combination of cricket and Indian cinema remains the most potent market entry and brand acceleration strategy...
MUMBAI: Tarun Tahiliani’s OTT has returned to Lakmé Fashion Week with season 2, and frankly, it’s a bit of a belter. This ain’t your average frock...
MUMBAI: Reliance Industries’ online luxe and fashion platform Ajio teamed up with Asos, the online fashion behemoth, to deliver a right proper Summer of Style at...
MUMBAI: Shivan & Narresh have given Lakmé Fashion Week a right royal splash of colour, unveiling a Resort 2025 collection that’s as bold as a brass...
MUMBAI: Shantnu Nikhil, darlings of the Indian fashion scene, have just celebrated five years of their S&N prêt line with a runway spectacle that had Lakmé...
MUMBAI: In a plot twist straight out of a Hindi cinema action montage, Asus India has teamed up with India’s youngest action icon Tiger Shroff to...
MUMBAI: De Beers Group has introduced an innovative gifting occasion to enhance the appeal of natural diamonds among younger consumers—the second ear piercing. Rooted in India’s...
MUMBAI: Once upon a brand… In a world flooded with content, the magic of storytelling remains the ultimate spell to captivate audiences and cash in on...
MUMBAI: 7UP, is now aiming to ignite taste buds with its “7UP Spiceit Playlist,” a collaboration with Spotify that marries science and sound. It’s a sensory...
MUMBAI: Mcdonald’s India north and east is digging deep into the digital realm, teaming up with Warner Bros to launch the Minecraft Movie Meal. Forget your...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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