MUMBAI: When cricket took a break, Coke turned up the beat. The ICC Women’s Cricket World Cup semi-final in Navi Mumbai turned into more than just...
MUMBAI: Rashmi Gagan has stepped into a new role as director – field marketing at JLL India, where she will spearhead strategic growth initiatives and elevate...
MUMBAI: Now that’s a glow partnership! Ceuticoz, one of India’s fastest-growing dermatologist-led skincare brands, has joined hands with Dabur NewU to make science-backed skincare more accessible...
MUMBAI: Now that’s what you call a shockingly good reminder! Polycab, one of India’s leading electrical brands, has unveiled a moving new campaign for its Green...
MUMBAI: Now that’s what you call a reel good design! Filmmaker Karan Johar is bringing his trademark flair to the world of home appliances, teaming up...
MUMBAI: Now that’s what you call a glow-up! Joy Personal Care has rolled out a refreshing new campaign for its much-loved skin fruits moisturising cream, bringing...
KOLKATA: ITC, India’s Rs 1.25 lakh crore conglomerate, demonstrated the resilience of its multi-business model in the quarter ended 30th September 2025, posting net profit from...
MUMBAI: They say love hurts, and Škoda Auto India is proving it with Heartbreak, a tongue-in-cheek campaign celebrating the coveted Škoda Octavia RS, created in collaboration...
MUMBAI: There’s something cooking, and this time, it’s digital. Nik Baker’s, the beloved premium bakery chain known for transforming north India’s café culture, has teamed up...
MUMBAI: He’s defended wickets, now he’s defending dreams. Rahul Dravid has teamed up with Bengaluru-based home construction company buildAhome for a one-of-a-kind outdoor campaign that turns...
MUMBAI: When it comes to parenting, perfection takes a backseat and love takes the wheel. KT Kids’ new national TVC, featuring Kareena Kapoor Khan, celebrates exactly...
MUMBAI: Who knew a humble kitchen kadhai could cook up such a storm? Shaadi.com’s latest outdoor campaign in Lucknow has done just that, turning a beloved...
MUMBAI: This Halloween, Wendy’s is swapping ketchup for cobwebs and fries for fright. The burger chain is turning its outlets in Bangalore, Hyderabad and Pune into...
NEW YORK: PepsiCo has binned the branding it has worn for a quarter-century. Out with the old, in with the grin. The company’s fresh corporate identity,...
MUMBAI: Forget the flowery talk about clean air and conscious commuting. Exelmoto, the electric cycle venture backed by actor Suniel Shetty, cricketer KL Rahul and actor...
MUMBAI: Who says chills only come from the big screen? This Halloween, Cinépolis India and Fanta are serving up a frightfully fun experience that’s equal parts...
MUMBAI: Paris lost a jewel, but Fevicol stole the moment! In a stroke of sticky brilliance, Fevicol turned the recent Louvre Museum jewel heist into a...
MUMBAI: Game, set, match! Gallant Sports has just scored big. The sports infrastructure pioneer has unveiled one of India’s largest four-court padel complexes at the Jindal...
MUMBAI: Education just got an upgrade. The Radcliffe Group of Schools has rolled out Radcliffe 2.0, a bold new chapter in schooling that promises to prepare...
MUMBAI: In an era where artificial intelligence orchestrates our every click, the most valuable marketing insights remain decidedly human. Dentsu’s latest media trends report strips away...
MUMBAI: In a world where ad campaigns come and go with the seasons, one man has managed to make his impact timeless. Srinivasan Swamy, chairman of...
MUMBAI: When beauty met bling, sparks quite literally flew. As the Diwali lights shimmered across the grand Raabta by Rahul showcase, all eyes were on the...
MUMBAI: When life gives you bread, drizzle chocolate on it. ITC’s Sunfeast Fantastik! is making that sweet fantasy a delicious reality with its latest innovation, Choco...
MUMBAI: Now that’s how you take the chips on your shoulder and turn them into a punchline. Bingo! potato chips has flipped the script on its...
MUMBAI: If there’s anything we Indians look forward to as much as our morning chai and newspaper, it’s the festive season. Homes come alive with the...
MUMBAI: Fasten your seatbelts, luxury just hit the fast lane. Rannvijay Singha, along with co-founders Arvind Balan and Rohit Jha, has launched Madcap Luxe Travel Experiences,...
MUMBAI: They came, they skilled, they conquered. Mahindra & Mahindra’s Kaabil initiative and Centum Foundation have unveiled a stirring new film that celebrates the extraordinary journeys...
MUMBAI: Talk about a power play in the kitchen! Fortune, India’s leading edible oil brand from AWL Agri Business Ltd., has bowled Bengal over with its...
MUMBAI: ITC Hotels is spelling epic with a ‘q’. The hospitality giant has unveiled its newest premium brand, Epiq Collection, marking a fresh chapter in its...
BENGALURU: Kabeer Biswas has skipped out from Flipkart after barely ten months, leaving behind the quick-commerce outfit he helped scale to over 300,000 daily orders. The...
MUMBAI: Looks like it’s time for some toilet talk with a twist! Dulcoflex, India’s trusted digestive wellness brand, has launched its cheeky yet impactful campaign, ‘kNOw...
NEW DELHI: Mario Alvisi is revving off into the sunset. The chief growth officer for electric vehicles at Eicher Motors has tendered his resignation, effective from...
MUMBAI: Looks like luxury just got a little more Karisma! Hyatt has launched its latest World of Hyatt campaign in India, starring Hindi cinema icon Karisma...
MUMBAI: It’s time to raise a can to one of football’s greatest comebacks! To mark 20 years of Liverpool FC’s unforgettable “Miracle of Istanbul”, Carlsberg India...
MUMBAI: When it comes to intimate wellness, Cipla Health is ready to turn the page, or rather, Unfold it. The healthcare major has entered the sexual...
MUMBAI: This October, as pink ribbons bloom across India, Krvvy, the country’s first functional d2c lingerie brand, is putting the spotlight on something often ignored in...
MUMBAI: Fasten your seatbelts, the Hyundai Venue just got a serious software update. The compact SUV that once ruled the roads with its style is now...
MUMBAI: Now here’s a pawsitive tune-up for Diwali! India’s leading dog food brand Pedigree, from Mars Petcare, has launched an AI-powered ‘Pawsome Playlist,’ a first-of-its-kind musical...
MUMBAI: If chai breaks could charge your scooter, India’s EV story just got its perfect plug. Thunderplus, the country’s fastest-growing EV charging network, has teamed up...
MUMBAI: HDFC Securities has launched Kya Aap Taiyyar Ho?, a nationwide fraud awareness drive that brings Bollywood storytelling to the world of financial security. The campaign,...
MUMBAI: Talk about a move in the right direction! Wrap2Earn is hitting the advertising fast lane with its latest partnership with Uber Shuttle, Uber’s intracity bus...
Mumbai: Vijay Kumar has climbed to the top of Kia India’s marketing ladder, taking on the role of general manager and head of marketing and public...
MUMBAI: Swati Bhattacharya is leaving Godrej Consumer Products, effective January 1st 2026, barely months into her tenure as head of Lightbox Creative Lab. The reason? Blunt...
NEW DELHI: Talk about fast networking! Cognizant has signed on as the title sponsor of the New Delhi Marathon 2026, set to hit the capital’s streets...
MUMBAI: Hindustan Unilever limped through the September quarter with anaemic growth and shrinking margins, a performance that underscores the headwinds buffeting India’s consumer-goods bellwether. The maker...
MUMBAI: Home got poetic this week as Interio by Godrej teamed up with celebrated storyteller Priya Malik to turn furniture into feelings and design into dialogue....
MUMBAI: This Diwali, McCain is striking all the right chords. The brand’s new campaign, Jugalbandi, brings together three generations of the Uthup family in a heartwarming...
MUMBAI: Ola has flipped the switch on a new kind of power. With Ola Shakti, the company is charging into the fast-growing Rs 1 lakh crore...
MUMBAI: This Diwali, Aashirvaad, one of India’s most trusted household staple brands, is celebrating the women who bring every home to life. Its festive campaign, ‘Ghar...
MUMBAI: Move over front-row seats, this one was an entire production. Reliance Brands Limited (RBL) rolled out the red carpet for India’s most discerning shoppers with...

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