ITV

Category: Brands

  • Juicy Chemistry & Mommy Shots by Amrita unite for the Scars are Beautiful campaign this Women’s Day

    Juicy Chemistry & Mommy Shots by Amrita unite for the Scars are Beautiful campaign this Women’s Day

    Mumbai: This Women’s Day, Juicy Chemistry and Mommy Shots by Amrita come together for the ‘Scars are Beautiful ’ campaign, showcasing the beauty of postpartum bodies and stretchmarks. Feared and hidden always, it’s time they are celebrated and a reminder of how remarkably these women’s bodies change, grow, and stretch to accommodate life.

    This unique photo series campaign goes live today, 5 March 2024, where 11 moms flaunt their bodies, sharing their experiences of motherhood online to empower other women to change their perceptions and develop an appreciation for their bodies. Their stories are all about their raw emotions while reflecting and their change of perception of their bodies.

    Era Vashishta, mother of a 2.5-year-old shares her story “ I was diagnosed with chronic PCOD when I was 28, which got me very scared as to whether or not I would ever get pregnant or have a baby. I never thought of motherhood before this. Because of the PCOD, it made me want to be a mom because I thought maybe it might not happen. After which, I became a mom and everything changed. As soon as I met my baby that’s when I knew this was someone I wanted to protect for the rest of my life, the love is unconditional. It was so scary and overwhelming, but once you hang on to all these feelings you wouldn’t have it any other way, I’d never not want to be a mom. My scars are my tiger stripes, because I think I draw a lot of power from them. I’m a mom and this body gave birth to a life, which is what makes me bigger, it makes me a tiger.”

    Juicy Chemistry the co-founder & COO Megha Asher on the partnership with Mommy Shots and the impact on body positivity through the campaign, said, “At Juicy Chemistry, we believe in promoting self-love and body positivity, and we are thrilled to partner with Mommy Shots for this unique campaign. Through this powerful photo series, we hope to inspire and empower women to embrace their bodies, and scars not just physical but emotional ones as well, and celebrate their unique journeys of motherhood. As mothers ourselves, we understand the challenges that come with motherhood and the impact it can have on a woman’s body and self-perception. We hope that this campaign will help shift the narrative and encourage women to see their bodies as beautiful and strong, no matter their shape or size. Together, we can create a more inclusive and diverse representation of beauty and promote self-love and acceptance for all women.”

    Mommyshots founder & CEO Amrita Samant who conceptualized and shot the campaign says, “In my world of photography, motherhood, babies and art, creating something meaningful that helps change the world obsessed with perfection was very close to my heart. We want to redefine beauty with every line and every scar that spells resilience strength and a unique journey, we want to go beyond the surface with this campaign. They’re more than blemishes, they’re badges of honour, they are tender and timeliness. I am super proud of the 11 women who came forward to normalize what the society has for far too long considered unsightly.”

    Sonia Chandrakumar, one of the 11 mothers who posed and actively participated in the shoot, shares her journey. “The journey of motherhood is very different for me, I had a really tough time the first 6 months. I had all kinds of nausea, I could not brush my teeth and I had a lot of body changes that took place. My husband was my greatest support because he constantly reminded me that there’s something beautiful coming out of this and if you want something beautiful in life you need to cope with the changes that take place in your body or yourself. So I kept reminding myself and dealing with the challenges. I’d describe my marks as Caleb’s wonderful art palette that I have around my stomach.  I would not want to get rid of my marks, I want to keep it as a memory.”

    Motherhood scars, resembling intricate battle scars, are a testament to the unparalleled strength embedded in a woman’s journey. Each mark etched on the canvas of her body symbolizes not just physical endurance but an unwavering spirit. Celebrating these scars is a homage to the formidable strength required to bring life into the world. Each line narrates a story of resilience, transforming moments of vulnerability into showcases of maternal power. In the celebration of motherhood scars, we honour the remarkable strength that women possess, acknowledging their ability to endure, overcome, and emerge as the embodiment of unyielding courage. #scarsarebeautiful

     

     

     

  • Trailblazing divas celebrate International Women’s Day

    Trailblazing divas celebrate International Women’s Day

    Mumbai: International Women’s Day, a global celebration of the extraordinary contributions and resilience of women across diverse fields and industries. As we honour this significant day, let’s embark on a journey through the powerful voices and inspiring stories of women leaders and entrepreneurs shaping the landscape of today’s world. From breaking barriers in influencer marketing to championing inclusivity in healthcare and entrepreneurship, these remarkable individuals embody the spirit of progress, innovation, and empowerment.

    Here are the quotes for International Women’s Day from various industry leaders

    SocialTAG co-founder  Anushree Jain

    In the ever-evolving world of content creation, women are at the forefront, pushing the boundaries and setting new trends in influencer marketing. As we celebrate International Women’s Day, it’s important to acknowledge the role these leaders play. They’re not just making waves by producing engaging content; they’re also building communities that value inclusivity and connection, fostering an environment where everyone is encouraged to participate and succeed.

    Beyond the realm of social media and content creation, women’s leadership spans across various industries, driving innovation and progress. Their presence in leadership roles significantly enhances company performance, highlighting the critical role diverse perspectives play in achieving success. Today, we salute the achievements of women leaders who not only contribute to the influencer marketing world but also shape our collective future with their determination, expertise, and commitment to inclusivity. Their efforts ensure that the path forward is more accessible and equitable for everyone.

    TNS India Foundation managing director Rupa Bohra

    Today, as we celebrate the contributions and achievements of women, I’m deeply moved to see how women are increasingly getting represented across various industries, a cause that I am personally passionate about. At TNS India Foundation, we focus on putting women beneficiaries at the forefront of all our programs, be it youth employability, entrepreneurship or agriculture as we believe that inclusivity is everyone’s responsibility – be it employers, the community, at home or of the women themselves.

    However, to me, true inclusion only happens when we embrace the rich diversity that all genders bring, yet acknowledge the differences in ability, faith, body and identity. It’s a collective effort, a global commitment to ensuring that women have a meaningful presence in every field and they are enabled to put their best foot forward on their journey to achieve economic and social resilience. Let’s champion inclusivity together, break down barriers, and create spaces where every woman’s potential is not just recognized but is celebrated so that more women are encouraged to break the proverbial glass ceiling.

    KITES Senior Care Co-Founder and COO Dr Reema Nadig

    In the relentless hustle of life, balancing the demands of work and family poses immense challenges, particularly in the noble field of healthcare. Yet, amidst it all, these extraordinary women shine brightly, their unwavering commitment and tireless dedication serving as beacons of hope and inspiration.

    Women consistently demonstrate their capacity for excellence across diverse fields and industries. Given the opportunity, they thrive when provided with a supportive and nurturing environment, enabling them to achieve notable success. This Women’s Day, let’s not only express gratitude but also pledge unyielding support to these exceptional leaders and would-be leaders. Let’s create spaces of inclusivity across all the spheres, where every woman’s voice is heard, valued, and respected.

    CPR Global Founder Chaitali Pishay Roy

    The journey of women entrepreneurs is riddled with diverse challenges, ranging from societal biases, and limited access to resources to the struggle of maintaining work-life balance and thriving in male-dominated industries. Yet, amidst these hurdles, women bring to the table a unique set of strengths – adaptability, empathy, and collaborative spirit. Women have always inherently shied away from putting themselves out there and being recognised for their achievements.

    As a woman entrepreneur myself, I resonate deeply with these issues. That’s why I founded CPR Global, a reputation management consultancy helping leaders build their personal brand. We strive to amplify the stories of women entrepreneurs breaking stereotypes and showcasing their remarkable contributions in traditionally male-dominated sectors such as geriatric care, alco-bev companies, and D2C brands. Witnessing women shatter glass ceilings and empower others through job creation fills me with immense pride. Their resilience and determination not only inspire but also drive innovation and diversity in the entrepreneurial landscape.

    It’s time we stopped considering ourselves to be the weaker gender or fairer sex.

    Odette founder Mamta Roy

    Recognizing the vital role women play in every industry, I believe that true overall progress can blossom only when diversity thrives. The importance of women’s inclusion cannot be overstated – it brings forth diverse perspectives, celebrates creativity, and promotes collective success. We must break barriers, value each other, and create spaces where every woman’s voice is not just heard but cherished as well.

    As we celebrate Women’s Day, we at Odette are all about embracing the uniqueness of every woman. Having women working with us isn’t just a way of working at Odette– it’s a powerful thread that weaves through our journey. Let’s continue fostering environments where every woman’s voice is not only valued but integral to our collective progress.

    Leegality head of Internal Operations Tabir Rakhshinda Hussein

    “I believe India as a country has immense potential, and at the heart of this potential lies the incredible contribution of women. Women in India are leading the charge with their innovative ventures, contributing significantly to the nation’s economic growth and societal development.

    In every sphere of life, women play a multifaceted role, balancing work and home with grace and determination. At Legality, we recognise the potential women hold and we strive to provide them with a nurturing environment to grow and succeed. We empower women by offering flexible work policies, including remote work opportunities, to prioritise work-life balance. Additionally, our liberal leave policy and holiday flexibility create a supportive and inclusive workplace environment.

    On the occasion of International Women’s Day, I would like us all to come together to provide an inclusive environment for all women so they to grow and prosper in every field. Here’s to celebrating and uplifting women across all spaces. Happy Women’s Day!”

    Wondrlab Network co-founder & managing partner Vandana Verma

    “International Women’s Day is a powerful reminder of the invaluable contributions women make to our world every day. As a co-founder of Wondrlab Network, I’ve seen firsthand the dedication and passion women bring to their work, driving success in every project. The research underscores the undeniable strength of gender-diverse teams, showcasing their ability to surpass homogenous groups in creativity, problem-solving, and overall performance. However, beyond statistics, it’s important to recognize that everyone, irrespective of gender, deserves equal opportunities to thrive based on their merits and capabilities. Let’s celebrate not just the achievements of women, but also advocate for an inclusive world where talent knows no gender boundaries.”

  • L’Oréal Professionnel unveils the iNOA shades of Red campaign

    L’Oréal Professionnel unveils the iNOA shades of Red campaign

    Mumbai: This International Women’s Day, L’Oréal Professionnel is painting the town red – quite literally – with the launch of its iNOA Shades Of Red campaign. In a confident expression of individuality, enthusiasts from diverse backgrounds are ready to showcase vibrant shades of red, indicating a transformative moment in hair colour trends.

    The campaign witnesses women from different walks of life embracing the colour red: Shenaz Treasury, an actor and a passionate supporter of mental health, wellness, and happiness, Aishwarya Mohan Raj- the witty comedian, Aswathi Balakrishna- a skilled Civil Engineer, Nimrit Kaur Ahluwalia- a formidable Lawyer, and Sharanya Iyer-a Certified Scuba Diver, Gen Z Guru Anushka Hazra, Legal Luminary Nimrit Kaur Ahluwalia, Athletic Dynamo Kirpit Kaur Arora, Finance Prodigy Shreya Jaiswal, and Entrepreneurial Extraordinaire Shagun Pannu, all donning the vibrant colour red. The ensemble also includes the likes of Dancing Diva Shakti Mohan, Screen Sensation Asha Negi, and Sonal Devraj, presenting a captivating array of Shades of Red. Together, they stand as a powerful testament to the multifaceted roles that women play in society.

    L’Oréal Professionnel’s expansive colour panier with 18 shades of red and new-age colouring techniques, offers a personalized color experience that caters to every woman’s unique style and personality. enabling them to express their individuality.

    Integral to this personalized experience is the AR filter launched in collaboration with Meta on Instagram, a pioneering feature that has captivated over One million users with its virtual try-on successes. The filter enables you to try on different hair colour shades virtually before deciding on your next hair colour.

    The campaign celebrates women who fearlessly make statements, embrace their uniqueness, and stand out from the crowd. In a celebration of diversity and individuality, L’Oréal Professionnel introduces a spectrum of red shades tailored for every Indian woman. Guided by skilled salon hair artists, each woman finds her ideal shade, embodying various facets of womanhood.

    L’Oréal Professionnel’s commitment to extraordinary transformations extends to the My Hair [iD] app, an AI-powered marvel. The ‘Colour Consultation & Diagnosis’ is an essential tool, providing a personalized in-salon experience and its unique Virtual try-on feature empowers women in the decision-making process before making their final hair colour choice.

    With red being the on-trend hair colour of the year, it sparks a revolution to find your unique shade of red whether subtle or bold.

    L’Oréal Professionnel India general manager Mathilde Barthélemy-Vigier added:

    “L’Oréal Professionnel is the leading professional hair tech brand. We believe in breaking norms and inspiring women to embrace rich red shades that beautifully complement Indian skin tones. In a market predominantly focused on grey coverage, the hesitation among younger women to experiment with hair colour often stems from uncertainty about the outcomes. The revolutionary, AI-powered My Hair Id app, helps in breaking this barrier by personalizing beauty and empowering women to complete freedom of self-expression.”

    This International Women’s Day we invite everybody to choose their shade of red.

    https://www.instagram.com/ar/2599924616833222

  • Hindustan Coca-Cola beverages launch empowering campaign “We Can” on International Women’s Day

    Hindustan Coca-Cola beverages launch empowering campaign “We Can” on International Women’s Day

    Mumbai: This International Women’s Day, (HCCB) unveils a compelling campaign titled “We Can,” dedicated to honouring the unwavering spirit of women in the manufacturing sector. The heart of this initiative lies in a powerful video featuring testimonials and success stories, spotlighting women who have triumphed over challenges in a traditionally male-dominated industry.

    The video serves as a testament to the resilience and determination of these trailblazers, breaking down stereotypes and showcasing that, with unwavering commitment, anyone can surmount obstacles and leave an indelible mark. The resounding message, “WE CAN,” echoes the collective strength and potential within every woman striving for success.

    Under the theme of “Inspiring Inclusion,” the campaign emphasises the crucial importance of recognizing, appreciating, and amplifying the contributions of women in sectors historically dominated by men. HCCB’s commitment to fostering gender equality is evident in its proactive efforts to champion diversity, inclusivity, and the empowerment of women.

    As we celebrate International Women’s Day, HCCB hopes to shed more light on these empowering stories of resilience and triumph. 

  • Britannia Marie Gold chooses ‘an act over an ad’ with HerStore on International Women’s Day

    Britannia Marie Gold chooses ‘an act over an ad’ with HerStore on International Women’s Day

    Mumbai: Britannia Marie Gold, one of India’s leading biscuit brands today launched  HerStore, a unique digital ecosystem for women entrepreneurs honoring its commitment from 2023 of #LetsKeepGoing to celebrate women every day. With HerStore, it is furthering its commitment to empower women entrepreneurs with constant support throughout their journey.

    The tagline “Saath Judo, Saath Udo” captures the essence of the brand’s commitment to cultivating a supportive digital ecosystem where women entrepreneurs stand united, and uplift each other, so that they can do more and be more.

    HerStore, powered by Britannia Marie Gold has taken the initiative towards its commitment with the launch of a unique marketplace which lists both products and services  – all owned by women. The platform will also soon offer a comprehensive suite of training, workshops, and upskilling videos tailored to equip women entrepreneurs with the skills and knowledge needed to thrive in a dynamic market landscape. This will be complemented by a community to enable knowledge-sharing and mentoring among women entrepreneurs. The platform will also further fuel aspiring womenpreneurs with seamless access to Britannia Marie Gold Mystartup Contest Season 5.

    HerStore is built on learning from four immensely successful chapters of the Britannia Marie Gold Mystartup programme. The programme was initiated in 2019 to enable women to overcome barriers concerning finance and upskilling required to embark on their entrepreneurial journeys. Thus far, MyStartup Contest has provided seed funding of Rs. 10 lakhs each for over 50 entrepreneurs and equipped 50k+ women with the skills to start their businesses. More than 25 of the winners now have thriving businesses, and already over 10 winners have been onboarded on HerStore.

    The strategic design of HerStore with the proposition of ‘Shop | Be Inspired | Sell,’ is aimed at democratising an end-to-end ecosystem for women business owners. HerStore is a unique platform to list both products and services for Indian consumers at no additional cost to sellers and a zero-perc ent commission model. The platform will soon be available in several Indian languages such as Hindi, Kannada, Bengali, Tamil and many more. Currently, over 50 businesses have already been listed on the HerStore marketplace.

    Commenting on the launch, Britannia Industries chief marketing officer Amit Doshi said, “At Britannia Marie Gold, our unwavering commitment lies in empowering women entrepreneurs and nurturing their growth. This year, we decided to solidify our commitment by choosing not to do a brand advertisement, but by launching a digital ecosystem which will truly empower women – every single day of the year.

    With the launch of the marketplace as the first step, we are hopeful that the ease of managing a business on HerStore along with the extensive Britannia Marie Gold community in India will truly democratise the ecosystem for women entrepreneurs.”

    HerStore is conceptualised by MullenLowe Lintas group and the digital ecosystem has been built by Hash Connect.

    Subramanyeswar S. (Subbu), Group CEO, MullenLowe Lintas Group & Chief Strategy Officer – APAC, MullenLowe Global exclaimed, “Britannia Marie Gold has a strong emotional resonance among its audience –  the Homemakers or as the brand believes them to be – Everyday Athletes. Led by an inspiring purpose to make them  “Do more. Be more”, the new idea “HerStore” is a movement to empower and support womenpreneurs. ‘HerStore’ is also special to us as it’s the very first initiative from Lowe Lintas DX, our digital creative unit set up in collaboration with Meta. Their offering of advanced strategic and creative services, specifically designed for long-term brand building in the digital domain, was a perfect fit for this particular drive from Britannia.

    I do not doubt that ‘HerStore’ will help revolutionize the digital landscape on the web. It embodies the spirit of the brand to enable entrepreneurship and drive meaningful change in the lives of the Everyday Athlete!”

    Hash Connect chief strategy officer Vinod Kumar emphasised the project’s unique challenges. “Creating HerStore posed distinct challenges – our goal was to build a robust technology platform empowering women entrepreneurs as sellers. Simultaneously, we aimed to ensure a simple yet sophisticated user experience. Another element of uniqueness is that HerStore caters to not just e-commerce businesses with products, but services and local businesses as well. Leveraging our e-commerce knowledge and insights into Indian consumer behaviour, we’ve built a platform promising an excellent experience for sellers, buyers, and the brand.”

  • Six unique gifts to honor the women who inspire you

    Six unique gifts to honor the women who inspire you

    Mumbai: From mothers to mentors, sisters to friends, women play a valuable role in our lives. Let us all take a moment to honor their strength, understanding, and love. Together, let’s recognise the remarkable contributions of these exceptional women and express our sincere appreciation for their guidance and assistance. My Pooja Box’s co-founder and CEO Kaveri Sachdev curated a list of six unique and meaningful gifts to honor the women who inspire and support us with their immense light and energy!

    Rose Quartz Crystal healing bracelet | Love Stone

    Radiating with the gentle energy of love and compassion, the Rose Quartz Crystal Healing Bracelet is a beautiful token of affection for the women who fill your life with warmth, unconditional love, and calmness. Known as the “Love Stone,” rose quartz promotes self-love, inner healing, and emotional balance, making it a thoughtful gift to honor the nurturing spirit of the women who inspire you. This is a perfect gift for the most loving and selfless woman you know.

    Pyrite German Silver adjustable ring

    Symbolising strength, abundance, and prosperity, the Pyrite German Silver Adjustable Ring is a stunning accessory that empowers the women in your life to shine bright like the golden sunCrafted from lightweight pyrite and polished to perfection, this ring features a unique texture finish that lends glamour and sophistication. This adjustable ring serves as a reminder of the resilience and resilience of the women who overcome challenges with grace and determination. A perfect gift to show gratitude and kindness to your female best friend and life partner.

    Amethyst heart pendant necklace

    Adorned with a radiant amethyst heart pendant, this necklace celebrates the inner beauty and wisdom of the women who inspire you. Amethyst is renowned for its calming and spiritual properties, promoting clarity of mind, intuition, and inner peace. Gift this necklace as a symbol of admiration and gratitude for the profound impact these women have had on your life. So, this is the perfect gift for someone who has been the “pillar” of your life.

    Hammered heart candle, Urli Brass

    Illuminate the hearts of the women who inspire you with the Hammered Heart Candle Urli Brass. Crafted with intricately hammered brass, this decorative piece serves as a timeless symbol of love and unity. Fill it with scented candles or floral arrangements to create a serene ambiance and express your heartfelt appreciation for the nurturing and supportive presence of these extraordinary women.

    Handcrafted Brass Peacock Chirag dhuni/fumer

    Inspired by the grace and beauty of the majestic peacock, this handcrafted Brass Peacock Chirag Dhuni/Fumer adds a touch of elegance to any space. Used traditionally for spiritual purification and healing rituals, this exquisite piece honors the spiritual journey and inner strength of the women who inspire you. Gift it as a token of gratitude for their unwavering guidance and wisdom. Gift this piece to one who has inspired you in the journey of life with their precious advice and guidance.

    12″ Brass Finish Luxury Scented Candle Urli

    Gift this exquisite 12″ Brass Finish Luxury Scented Candle Urli to the remarkable woman who has inspired you. With its elegant brass finish and luxurious scent, this decorative piece is more than just a candle holder—it’s a symbol of appreciation and admiration for her unwavering strength, grace, and wisdom. So if you know someone who has a thing for aesthetics and antiques, this is the perfect gift for her.

    This Women’s Day, express your appreciation for the remarkable women who inspire you with these six unique and meaningful gifts. From symbolizing love and compassion to celebrating strength and resilience, each gift is a tribute to the extraordinary women who enrich your life with their presence and guidance. Happy Women’s Day!

  • Festive spirit fuels travel: Indians seek getaways for Holi and Easter

    Festive spirit fuels travel: Indians seek getaways for Holi and Easter

    Mumbai: With Holi (25 March) and Good Friday (29 March ) just a few days apart, Indian travellers are seizing this opportunity and exploring both domestic and international destinations for this festive break. Booking.com, connecting travellers with the widest choice of incredible places to stay, reveals the travel insights of Indian travellers for the upcoming festive break.

    From exploring vibrant cities to soaking in the cultural festivities, Indians are seeking diverse experiences to make the most of their time off. According to Booking.com data, besides metros, some of the most searched leisure destinations include Udaipur, Jaipur, Goa, Lonavala and Manali.

    Spiritual destinations are also experiencing a surge in demand, with Vrindavan, known for its Holi celebrations, emerging as the top five most searched destinations in India, alongside destinations like Rishikesh, Puri and Varanasi.

    Top 10 most searched domestic destinations for Indian travellers travelling from March 23-31, 2024

    Mumbai 
    Bengaluru
    Udaipur
    New Delhi
    Vrindavan
    Jaipur
    Goa
    Rishikesh
    Puri
    Varanasi

    Exploring international getaways 
    Closer to home international destinations like Dubai, Singapore, Bangkok, Kuala Lumpur, Bali and Hanoi are also gaining traction as popular travel choices during this period.

    Top 10 most searched international destinations by Indian travelling internationally from March 23-31, 2024

    Dubai
    Singapore
    Bangkok
    Makkah (Saudi Arabia)
    London 
    Paris 
    Kuala Lumpur
    Bali
    Tokyo 
    Hanoi

    Booking.com, country manager for India, Sri Lanka, Maldives and Indonesia Santosh Kumar said, “Long weekends and festivities offer Indians the perfect opportunity to unwind and escape the daily grind with a short getaway. Our Travel Predictions 2024 research revealed that 85% of Indian travellers feel more alive when they are on vacation and we are thrilled to see the surge in travel demand for the Holi and Easter weekend. As travel enthusiasm continues to grow, Booking.com remains committed to making it easier for everyone to experience the world and make the most of this festive period by providing them with flights, rental cars, attractions and of course unique places to stay.”

    Methodology 
    This release looks at search sessions between 22-02-2024 and 02-03-2024, with check-in dates between 23-03-2024 and 31-03-2024

  • The Kind Citizen announces new brand identity created by Chimp&z Inc

    The Kind Citizen announces new brand identity created by Chimp&z Inc

    Mumbai: Mumbai-headquartered digital marketing agency, Chimp&z Inc, has lent its creative expertise to a rebranding initiative for a non-profit organization, The Kind Citizen (TKC). As part of this one-time collaboration, Chimp&z Inc has redesigned TKC’s logo and provided essential brand guidelines, reinforcing the agency’s commitment to social responsibility and supporting initiatives that drive positive change. These tailored brand guidelines ensure TKC’s alignment with the ever-evolving digital landscape and guarantee an impactful and resonant presence, fostering an organization’s consistent and compelling brand identity.

    The Kind Citizen (TKC) is an organization that is transforming the landscape of social impact by seamlessly connecting NGOs, corporations, and humans for collaborative efforts. The essence of the brand is built on the principles of kindness, connection, and positive change, which are reflected in the new logo created by the agency. Non-profits can post opportunities on TKC’s platform, specifying the needed skills, time commitments, timelines, and a minimal & optional volunteer stipend. Corporations, facing challenges in aligning with the right NGOs for their CSR goals, benefit from TKC’s curated volunteering options, with end-to-end management provided by the platform. Volunteers, often constrained by the demands of full-time jobs, find flexibility and purpose through TKC’s offerings, complete with e-certifications and tailor-made profiles. Chimp&z Inc’s recent creative contribution further amplifies TKC’s reach, reinforcing the platform’s commitment to creating a harmonious ecosystem for collective progress.

    Chimp&z Inc CEO and co-founder Angad Singh Manchanda expressed his enthusiasm for the collaboration, stating, “When we first spoke to Dolly Aswani, we knew we needed to create a logo that needed to have a ‘lot of heart’ in it. Dolly’s compassion and enthusiasm for giving back to the community have been reflected upon when we were creating the branding for the same. Team Chimp&z Inc loved working on this project as this wasn’t just another branding project, it reflected our dedication to supporting initiatives that make a difference. By enhancing TKC’s brand, we aim to contribute to their mission of fostering impactful collaborations and positive change in the community.”

    The Kind Citizen founder Dolly Aswani commented on the collaboration, saying, “TKC’s first interaction with Chimp&z Inc’s team was the perfect combination of compassion with professionalism. In all our conversations with the team involving Angad, Vishakha, Modini & Sean, we felt the team wanted to capture TKC’s true essence in the new logo & branding. The newly crafted brand guidelines enhance our digital presence and strategically position the organization for better connectivity with its audience. TKC’s refreshed logo and branding now embody our mission, uniting the three pillars with kindness at the core, fostering connections, and amplifying the impact of our community-driven initiatives. Together, we built a positive force for change with like-minded individuals and corporations.”

  • Lenskart’s next-gen tech frames takes centre stage

    Lenskart’s next-gen tech frames takes centre stage

    Mumbai: Lenskart the leading eyewear brand is thrilled to unveil its latest innovation in eyewear technology – Memory Metal. The Beta- Titanium cutting-edge material is set to transform the glasses-wearing experience, featuring ultra-flexible and remarkably lightweight frames. These frames not only offer seamless flexibility but also assure enduring durability, marking a significant advancement in eyewear design.

    Built to withstand the rigors of everyday life, Lenskart’s new frames redefine expectations with unparalleled shape retention technology. Constructed from the exceptionally durable Beta Titanium that makes them super lightweight and stainless steel making them compatible with high power & progressive prescriptions. These frames not only bend and fold to seamlessly adapt to your lifestyle but also effortlessly spring back to their original form. The addition of adjustable silicone nose pads enhances adaptability, allowing customers to twist and turn with ease, without compromising on comfort.

    “We believe that eyewear should not only enhance vision but also reflect personal style,” said Lenskart co-founder Ramneek Khurana. “Our new ultra-flexible and super light frames redefine the standard for comfort and durability in eyewear, providing customers with unmatched flexibility and resilience.”

    Beyond their exceptional flexibility, these frames boast a sleek and stylish design. Presented in timeless shapes and vibrant neutral and metallic hues, these frames effortlessly fuse fashion with functionality. Whether you’re heading to the office or enjoying a night out on the town, Memory Metal by Lenskart Air is meticulously crafted to navigate each day, offering a flawless combination of style and resilience. This eyewear is made to last.

  • BenQ announces X300G Smart-LED Projector launch

    BenQ announces X300G Smart-LED Projector launch

    Mumbai: BenQ, a DLP projector brand, is proud to announce the launch of its X300G Smart-LED portable Gaming Projector, poised to revolutionise the immersive gaming experience. Packing unparalleled 4K HDR visuals with true cinematic colors, low input lag of 4.1ms, and 16W treVolo speakers & Bongiovi DSP chip, the X300G is exclusively available on Amazon India.

    The X300G sets a new bar for gaming enthusiasts with its superior 3LED light source that guarantees vibrant and long-lasting colour performance. Combined with 95% Rec709 color accuracy, it ensures actions translate instantly to the screen. Powered by DLP technology and boasting native 4K UHD resolution alongside powerful 2000 ANSI Lumens brightness, it delivers breath-taking visuals and deep contrasts, immersing you in every detail.

    This compact gaming projector boasts specialised game modes for the RPG, FPS, and SPG genres, enhancing gameplay with tailored audio and visual settings. With stereo chamber speakers along with patented passive radiator, real-time autofocus and 3D keystone correction, the gaming projector offer a seamless setup for impromptu gaming sessions anywhere.

    Powered by Android TV with Netflix pre-installed, the X300G unlocks a universe of entertainment beyond gaming. Its connectivity features include USB-A, USB-C, and HDMI 2.0 ports, providing versatility for various multimedia needs and gaming devices.

    According to BenQ India MD Rajeev Singh, “There are over 500 million gamers in India. With the X300G, BenQ is set to transcend traditional gaming, offering unmatched 4K HDR visuals, minimal input lag, and specific game modes tailored for RPG, FPS, and SPG enthusiasts in a compact package. Designed for the discerning gamer, it reflects our vision to redefine immersive gaming.”

    The X300G gaming projector is going be available from 7 March, 2024 on Amazon as an Amazon exclusive product with special introductory price of Rs. 1,52,490.