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MUMBAI: Skechers Performance, an American sports lifestyle brand, recently introduced the latest version of their popular GoRun range called the GoRun 5. To highlight the benefits...
MUMBAI: KidZania Delhi NCR, an indoor theme park that inspires and educates children, has partnered with Nutella via the launch of the ‘Nutella Breakfast Deli’ establishment....
MUMBAI: Krazy Kids Karnival, a kids’ event with innovative fun and engagement activities for toddlers-to-teens, has been planned on 14 and 15 October at City Park,...
MUMBAI: OnePlus, a mobile technology startup, has released a short film titled “The Perfect Partner for a #HappyDiwali” to mark the beginning of the festivities as...
MUMBAI: Hyundai Motor India, a car manufacturer and exporter, has announced as an exclusive right to provide transportation of FIFA officials through premium Hyundai cars during...
MUMBAI: Radio Mirchi has culminated the second season of Mirchi Degree and educated students on the issues of substance use. Radio Mirchi 98.3FM – a leading...
MUMBAI: It’s World Smile Day on 6 October and Britannia’s flagship brand, Good Day, is celebrating the day with a new, heart- warming and soulful digital...
MUMBAI: We have all tried to cram our thoughts into a single tweet, and it’s a pain! You have so much to write about, but the...
MUMBAI: Airbnb, a community-driven hospitality company, announced the launch of its #LiveThere online contest, which appeals to spirited travelers who seek unique travel experiences whether it’s...
MUMBAI: Chinese smart phone maker Oppo Mobiles is getting into overdrive mode this festive season. The brand, which has tapped into the tendency of Indian youth...
MUMBAI: Smartphone major Gionee India known to acquaint prominent campaigns from time to time to enhance its engagement with partners has announced exciting rewards and offers...
MUMBAI: Marketing mavens are aware that a majority of brand spending in India takes place between August and December every year because of a range of festivals...
BENGALURU: The annual ‘Big Billion Day’ and ‘Great Indian Festival sale’ will be back soon – and the respective players are quite noisy about them on...
MUMBAI: Colors Delhi Pinkathon, empowering Indian Women, an initiative to raise awareness about the importance of a healthy lifestyle for women and issues like breast cancer,...
MUMBAI: Uber has made two moves — launched premier service in Mumbai and Pune, and started UberEATS in Delhi. Uber, an on-demand ride-sharing company, announced the...
NEW DELHI: Internet provider DataWind Inc. (owned by a Canada-based Indian) holds 68.5 per cent market share in the below-Rs 5000 tablet category — the largest...
MUMBAI: HDFC Bank has continued to maintain its leadership position in fourth consecutive year, according to the BrandZ Top 50 Most Valuable Indian Brands 2017 report...
MUMBAI: The Body Shop announced its latest CSR initiative for the Indian market, of commencing its Bio-Bridge project in Garo Hills, Meghalaya, India. It has pledged...
MUMBAI: Oriflame India, a Swedish direct selling beauty brand, has roped in national award-winning actress Kalki Koechlin as its brand ambassador to launch the much-awaited campaign,...
BENGALURU: Baba Ramdev has been taking on the might of the existing biggies in the Indian FMCG and related spaces right from the launch of his...
MUMBAI: Star India chairman & CEO Uday Shankar has this uncanny ability to see opportunity where many do not. For many years, TV broadcasters had only...
MUMBAI: Smaaash, a sports-based virtual entertainment company co-owned by Sachin Tendulkar, has acquired a 100 per cent stake in SVM Bowling and Gaming, a popular bowling...
MUMBAI: Asus, a Taiwanese leader in mobile technology, has announced the young rising star Disha Patani as the new brand ambassador for laptops and smartphones. ASUS...
MUMBAI: It was a bit of a marketing blasphemy. And, Patanjali Ayurved’s advertisements have hit a legal hurdle. Telecast of Patanjali’s two product ads which allegedly...
MUMBAI: Big Bazaar, one of the leading hypermarket chains in India with a presence in over 120 cities with 225 stores, has worked closely with Google...
MUMBAI: VLCC, a global beauty and wellness brand, and Cigalah, a Saudi business house and healthcare services and products player, has announced a strategic partnership to...
MUMBAI: Pantaloons, a family fashion destination from Aditya Birla Fashion and Retail Limited, created a milestone by entering into the ‘India Book of Records’, for creating...
MUMBAI: Vodafone India HAS unveiled its unique initiative ‘Vodafone Eco-Ponds’ on the occasion of 125th anniversary of Ganeshotsav celebrations in Pune. Vodafone’s Maharashtra & Goa circle...
MUMBAI: Freedom of expression is considered to be a basic necessity for human beings to live a full life. It is a reflection of a healthy...
BENGALURU: Braving torrential rain, 8,000 people came to the Bengaluru leg of the Fastrack Music Run on Saturday, 19 August 2017. The event creators Fresh Events...
MUMBAI: Complan, a health drink brand, is going through a complete brand makeover and has adopted a new brand philosophy – Don’t Just Be Tall, Stand...
MUMBAI: Tata Global Beverages’ natural mineral water brand Himalayan has entered the U.S market. Alliance with Talking Rain Beverage Company to distribute and market the Himalayan...
MUMBAI: Western Union, a global payment and money transfer services company, has become the ‘official principal partner’ and the ‘official money transfer partner’ of Liverpool FC....
MUMBAI: Hindi business news channel CNBC–Awaaz is continuing its 12-year-old legacy in successfully educating its viewers about issues that matter to them. The channel has chosen...
MUMBAI: Ziox Mobiles, under the aegis of Sun Air Voice, has roped in Sushant Singh Rajput, as its brand endorser. Both, the brand and its ambassador...
MUMBAI: PVR Ltd today announced that it has entered into definitive agreement with Smaaash Entertainment (‘SMAAASH’) to sell its stake in bluO entertainment, a premium bowling...
MUMBAI: On its eleventh anniversary, Tata Sky, a growing brand in the DTH industry, introduced Tata Sky Blogbuster – Tata Sky’s first ever official blog —...
MUMBAI: As part of all the action leading to the upcoming release of the movie Viacom18 Motion Pictures’ “Toilet Ek Prem Katha”, the lead actor in...
MUMBAI: Wellness startup Cure.fit has announced its Rs 1 billion partnership with the Bollywood star Hrithik Roshan, who will promote Cure.fit through his brand, HRX. His...
MUMBAI: Future Consumer Limited the food and FMCG arm of Future Group launches a premium gourmet gifting brand – ‘Gruezi’, in partnership with ‘Chocolat Frey AG’...
MUMBAI: Spikes Asia has announced that this year’s Advertiser of the Year will be awarded to Samsung Electronics following a hugely successful 2016 Festival where the...
MUMBAI: Millennials today across the world are obsessed with their smartphones and are getting more dependent on their devices and the internet by the day. This...
MUMBAI: Infosys, a leader in consulting, technology and next-generation services, has announced a definitive agreement to acquire Brilliant Basics, a London-based product design and customer experience...
MUMBAI: They are fun, they are irresistible and they are now in India! This morning, M&M’s® took Maximum City by storm and, oh boy, what a...
NEW DELHI: There is no place like home to disconnect from the outside world, and spend some time with oneself. And if it is a place...
MUMBAI: #JumpForHealth, a month-long initiative launched by Aditya Birla Health Insurance, encouraged people to jump and share videos of them jumping on social media platforms. The...
MUMBAI: MobiKwik and Cox & Kings have associated with Jab Harry met Sejal movie. Mobile wallet company MobiKwik has partnered with the upcoming Bollywood movie Jab...
MUMBAI: It’s the beginning of a new academic year and with colleges set to reopen in a few days, students of Delhi-NCR are gearing up to...
MUMBAI: Marico South Africa Pty. Limited (MSA), a wholly owned step-down subsidiary of Marico Limited, has announced the acquisition of business including related intellectual property rights...
MUMBAI: Kalyan Jewellers, a leading jewellery brand, will commence its much-awaited global annual sale on 27 July, 2017, across all its showrooms. The 10-day sale period...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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