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MUMBAI: As audiences juggle remotes across streaming, cable, and broadcast, Nielsen and Vizio’s Inscape have hit play on an extended multi-year partnership to keep a sharper...
MUMBAI: Now that’s a headline-worthy combo. Business Standard just gave its digital subscribers a serious upgrade, complimentary unlimited access to The New York Times, including all...
MUMBAI: After two decades of making other people’s platforms profitable, Akshay Mathur has decided it’s time to build his own money-making machine. The adtech veteran has...
GOA: Who knew a masterclass in artificial intelligence could feel this human? At the 2025 edition of GoaFest, held at Taj Cidade de Goa Horizon, marketing...
MUMBAI: From spritzing Axe campaigns in Manila to stirring up Mauka Mauka magic back home, Sujay Ray’s marketing playbook has always mixed brains, buzz and bold...
MUMBAI: It’s loud, it’s bold, and it’s got a goat gunning for glory, Cashkaro’s latest campaign film is baa-rilliantly bonkers. India’s leading cashback and coupons platform...
MUMBAI: Who said stardom can’t be strategic? JioStar is flipping the influencer playbook with the launch of JioStarverse, a savvy, data-fuelled marketing platform designed to help...
MUMBAI: Cashkaro has just dropped the mic and a few coins in its latest swipe at rewards platform gimmickry. In a witty takedown of digital token...
MUMBAI: Anwesha Sanyal has taken the plunge into the world of feel-good nutrition, joining Wellbeing Nutrition as assistant vice president – content and creative, just as...
MUMBAI: There’s nothing like a price drop to brighten up your skincare shelf. The Body Shop India just rewrote the rules of ethical beauty retail with...
MUMBAI: Reliance Jewels has unveiled its latest digital campaign for Akshaya Tritiya 2025, featuring beloved actress Kajal Aggarwal in a moving tribute to faith, tradition, and...
MUMBAI: Rajiv S Sawhney, a seasoned tech and digital whizz, has landed a new gig as country manager for India at Campbell Pacific Media, hot on...
MUMBAI: Havas India has hired Prashanth Challapalli, a digital dynamo, to ignite its creative network as chief digital & innovation officer. Based in Mumbai, he’ll be...
MUMBAI: Adtech and martech firm Affle has marked its third decade with a rechristening and a bold leap into AI-driven advertising. The rebranding to Affle 3i...
MUMBAI: Adobe has rolled out its most extensive font update in half a decade, adding over 1,500 new fonts to its Adobe Fonts library now with...
MUMBAI: Fremantle is stepping into the future with a bold new production upgrade this time, behind the scenes. The global content powerhouse has roped in Prime...
MUMBAI: Inflight entertainment just got a futuristic facelift with a dash of CGI and a lot of XR. Maxposure Limited, known for keeping airline passengers engaged...
MUMBAI; In a world where Gen Z tunes out the moment an ad feels off, Vdo.ai is on a mission to turn advertising from an interruption...
MUMBAI: New Delhi-based AdzPressway, a fast-growing martech outfit with global ambitions, has elevated marketing whizz Vasudha Kalia to co-founder status in a move designed to turbocharge...
MUMBAI: Tanveer S. Uberoi, a seasoned Google stalwart, has hopped over to Singapore to take on the role of director of vendor partner management sales for...
MUMBAI: Milestone Systems is making waves, and it’s not just because of its video tech, it’s also because of the numbers that are stacking up! The...
MUMBAI: Tata Consultancy Services (TCS), has been appointed as the Official AI and technology partner for the Schneider Electric Marathon de Paris. This three-year partnership aims...
MUMBAI: Meta has dropped digital innovations, unveiling AI-powered creator marketing solutions that promise to turn brand partnerships into growth rockets. Meta director and head of ads...
Investing in gold just got a digital glow-up! GoSats, India’s leading asset-based rewards platform, has unveiled an innovative Systematic Investment Plan (SIP) that makes investing in...
MUMBAI: In a world where marketing meets machines, Dentsu India has launched its latest industry report, ‘Martech Landscape in India’, offering a deep dive into the...
MUMBAI: Adobe has announced a strategic partnership with Amazon Web Services (AWS) to create new offerings that help marketing and creative teams deliver better customer experiences...
MUMBAI: Two digital marketing outfits have decided that in the cutthroat world of online advertising, it’s better to bed down together than battle it out alone....
MUMBAI: Grapes Worldwide has been awarded the digital mandate for Livwell. The Bangalore-based team will oversee the brand’s digital strategy, focusing on strengthening its online presence...
MUMBAI: Network18 has appointed seasoned digital entrepreneur Angad Bhatia as chief executive of Firstpost and its freshly minted creator-focused venture, Creator18. Bhatia, who founded and scaled...
MUMBAI: In a groundbreaking move, Tata Capital has redefined digital inclusivity by becoming the first financial services firm to enhance its website with accessibility features tailored...
MUMBAI: In the fast-scrolling world of digital marketing, brands battle to create content that cuts through the noise. Enter 121 Comms, the latest AI-powered tool from...
MUMBAI: Fabric is stitching together an even richer data ecosystem with the acquisition of BB Media, a global data science and market research firm. This strategic...
MUMBAI: Tamil media publication Vikatan managing director B Srinivasan was a little taken aback when on 15 February his website became inaccessible to him and the...
MUMBAI: TheSmallBigIdea, a Mumbai-based digital agency, recently marked its eleventh anniversary. Founded by Harikrishnan Pillai and Manish Solanki, the agency has grown into a debt-free, independent...
MUMBAI: Alco-bev maker Modi Illva, in partnership with Mindshare India, has announced the launch of the second season of The Rockford Circle, a talk show dedicated...
MUMBAI: On Data Privacy Day, the Advertising Standards Council of India (ASCI) Academy, in collaboration with PSA Legal and Tsaaro Consulting, released a white paper titled...
MUMBAI: DB Corp has officially launched Bhaskar English, a mobile news application aimed at expanding its reach as a trusted source of journalism in multiple languages....
MUMBAI: Vishal Bali has taken over as Thomson Reuters managing director of Asia & emerging markets, effective January 2025. His appointment was announced in December 2024....
MUMBAI: AI-powered digital advertising solutions provider LeapX AI has unveiled DAC, a platform designed to simplify and transform the management of digital advertising campaigns through conversational...
MUMBAI: Suraj Joshi is pretty kicked up these days. He has just been kicked up upstairs to the post of vice-president of media sales for the...
MUMBAI: This postgraduate diploma holder in marketing and sales from Jaipuria Institute of Management has traveled a distance in her career over the past 19 years...
MUMBAI: It’s back to offices for most digital marketing companies, remote working is passe at the entry level – maybe hybrid working is ok – according...
MUMBAI: It’s hoping to get a large enough agency side audience in India. Independent sell-side advertising company Magnite announced the expansion of Magnite Audiences and its...
MUMBAI: A specialist in media and entertainment recruitment and people management. That’s Sripriya Iyer for you. The HR professional is all set to depart from Spotify...
MUMBAI: When you get an opportunity to lead performance marketing at a company which is building a category would you take it up or let it...
MUMBAI: He is getting on board to get to the depth of finance in tech and marketing services agency Dept. Former global CFO for Dentsu Creative...
Mumbai: Artificial intelligence (AI) is rapidly reshaping the marketing landscape, becoming a key tool for brands looking to deliver smarter, faster, and more personalised experiences. For...
MUMBAI: Television, digital, and branded content sales – she’s done it all. And now Manika Wadhwa has transitioned to the programmatic advertising platform side. She has...
Mumbai: Breaking barriers in men’s wellness, Bold Care launched their proprietary chatbot BH.ai – aapka bada bhai. It is an intuitive AI chatbot with a heart...
MUMBAI: Megha Kotian Kataria has joined adtech firm AppLabs.ai as sales head for UAE and India. Kataria holds an MBA in marketing and has over a...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
