Mumbai: The award-winning digital agency Puretech Digital has retained and expanded its mandate for Vijay Sales. The agency will handle performance marketing, organic search growth, social...
Mumbai: Sociapa has won the digital and creative responsibilities of Spectra Care’s French Essence. Speaking of this association, Spectra Care director Nidhi Gupta said, “Sociapa is...
Mumbai: The full stack agency Art-E Mediatech on Thursday has won the digital mandate for Hisense. As a part of this partnership, Art-E Mediatech will now...
Mumbai: Twitter’s former CEO Jack Dorsey has stepped down as a board member of the microblogging platform. Dorsey’s exit from the Twitter board means he no...
Mumbai: Edtech firm, upGrad’s latest campaign focuses on the importance of upskilling across tech domains for working professionals. It is a digital-first, gender-specific micro-targeted campaign. The...
MUMBAI: Microblogging and social networking giant Twitter has elevated Preetha Athrey as director of global business marketing, APAC. Previously, she was heading marketing at Twitter India....
As everyone acknowledges, Digitalization and Technology are amongst the most significant inventions and development of the human race. It has made our lives comfortable and provided...
NEW DELHI: The growing affinity of consumers towards digital platforms to connect with brands has elevated the popularity of influencer activities in India. Moreover, the Covid2019 outbreak...
New Delhi: Mirum India has won the digital mandate for Hero Electric, a pioneer and market leader in the Indian Electric two-wheeler industry. The account was...
NEW DELHI: Thrive Global India general manager Marcus Ranney has moved on from the organisation. He joined the company is 2018 and spent nearly three years...
NEW DELHI: State Bank of India’s senior digital marketing manager Meghna Chettri has moved on from the organisation. She has joined UTI Mutual as senior associate...
NEW DELHI: ThinkAnalytics has appointed Sky veteran and data and analytics expert Tony Mooney as SVP, advertising. Tony will head up the firm’s ThinkAdvertising business, helping...
MUMBAI: The new age digital entertainment organization, Rusk Media, is all set to launch a new YouTube channel, titled ‘BINGE’, with an aim to create premium...
NEW DELHI: The realm of digital marketing has grown much beyond the porticos of Google, Facebook and Amazon, with advertisers becoming eager to experiment with the...
MUMBAI: From the 1st to the 15th of March, India's popular storytelling platform TTT (via its Instagram, Facebook and YouTube handles) will tell stories of women...
MUMBAI: Started a little more than four years ago as a Facebook page, The Minimalist today is one of the most sought-after digital agencies within the...
New Delhi: Happydent, one of Perfetti Van Melle India’s flagship brands, has partnered with Smile Foundation for #HappydentSparklingSmile, a digital campaign under which brand is urging...
MUMBAI: First Economy, a digital marketing and media buying agency won the digital media mandate of Jockey and Speedo. The mandate tasks the agency with invigorating...
MUMBAI: Havas Group today announced its third acquisition in India in 2019 – Shobiz – the country’s first and most experienced experiential agency. Founded in 1982,...
As we move towards a digitally-driven world at a high pace, it is essential for brands to stay ahead of the curve and discover/develop newer and...
MUMBAI: To normalise the use of contraceptives and promote the importance of planned pregnancy, Logicserve Digital has created a one-of-a-kind digital campaign for Mankind Pharma’s Unwanted21Days. The...
MUMBAI: The world of video is constantly changing and evolving. Brands and platforms are looking for interactive solutions to monetise and distribute their content. The new...
We, as an industry, are witnessing the upsurge of digital trends and newer technologies YOY. Experiments are being conducted simultaneously to test their effectiveness too, like...