ITV

Category: Social Media

  • FB to make TV-style video app

    FB to make TV-style video app

    MUMBAI: Facebook is seeking publishers to make specific and niche content and also working on a TV-style video app. FB has no definite model of video programming except for live streams posted by its users and short video clips.

    The App is part of an initiative to own a video-first company – allowing for competition for TV advertising revenue. FB’s strategy to push more video content on the platform has been well prescribed, according to a report in WSJ.

    The report did not give details of attributes of the app, but said that the video programming content would last for around 10 minutes, from scripted shows to entertainment and sports.

    While there was no mention of which streaming boxes FB TV content will stream through, it may aim to start with Apple TV. 

    Also Read:

    Supreme Court flags privacy issues regarding WhatsApp, FB

    FB-WPP to nurture mobile-first creativity tools

  • FB to make TV-style video app

    FB to make TV-style video app

    MUMBAI: Facebook is seeking publishers to make specific and niche content and also working on a TV-style video app. FB has no definite model of video programming except for live streams posted by its users and short video clips.

    The App is part of an initiative to own a video-first company – allowing for competition for TV advertising revenue. FB’s strategy to push more video content on the platform has been well prescribed, according to a report in WSJ.

    The report did not give details of attributes of the app, but said that the video programming content would last for around 10 minutes, from scripted shows to entertainment and sports.

    While there was no mention of which streaming boxes FB TV content will stream through, it may aim to start with Apple TV. 

    Also Read:

    Supreme Court flags privacy issues regarding WhatsApp, FB

    FB-WPP to nurture mobile-first creativity tools

  • Twitter records over 700K Tweets with #Budget2017

    Twitter records over 700K Tweets with #Budget2017

    MUMBAI: Twitter is the live connection to news and culture and this reflected during the recently concluded #Budget2017 when people flocked to the platform for live breaking news and to know what’s happening. Conversations on Twitter on the Union Budget 2017 echoed the nation’s mood and its temperament towards an event of national significance.

    From common man to well-known personalities, everyone took to Twitter to express their opinions regarding the Budget. The platform recorded 720,000 Budget-related Tweets between January 30 – February 2, 2017.

    The conversations on the platform peaked at 12:01 PM with 1.5K Tweets per minute.

    Here’s a snapshot of what people were saying about #Budget2017:

    Together with the Finance Ministry (@FinMinIndia), Ministry of Information and Broadcasting (@MIB_India), CNBC-TV18 (@CNBCTV18News), SBI (@TheOfficialSBI), as well as Bloomberg-Quint (@BloombergQuint), Twitter provided live updates from #Budget2017, showcasing the presentation of the Union Budget and initiated conversation amongst policy makers, influencers, journalists, opinion-makers, and the public in general.

    This year, Finance Minister @ArunJaitley did two Q&As on Twitter, taking questions with the hashtags #MyQuestionToFM and #AskYourFM after the Budget itself, expanding the #Budget2017 discussion with the public and gathering feedback in real-time. @FinMinIndia also posted exclusive behind the scenes peek into the highly secretive process of the making of the #Budget2017 with an autographed picture of the Finance Minister @ArunJaitley via Twitter’s Challenger app as well as a video Teaser to the Q&A session.

    In a first of its kind Twitter collaboration, CNBC-TV18 and SBI joined forces for the first-ever Amplify partnership in the news category for India, providing video highlights of #Budget2017 on the platform. The highly informative content approach featured #Budget2017 videos from CNBC-TV18 and pre-roll ads from SBI.

  • Twitter records over 700K Tweets with #Budget2017

    Twitter records over 700K Tweets with #Budget2017

    MUMBAI: Twitter is the live connection to news and culture and this reflected during the recently concluded #Budget2017 when people flocked to the platform for live breaking news and to know what’s happening. Conversations on Twitter on the Union Budget 2017 echoed the nation’s mood and its temperament towards an event of national significance.

    From common man to well-known personalities, everyone took to Twitter to express their opinions regarding the Budget. The platform recorded 720,000 Budget-related Tweets between January 30 – February 2, 2017.

    The conversations on the platform peaked at 12:01 PM with 1.5K Tweets per minute.

    Here’s a snapshot of what people were saying about #Budget2017:

    Together with the Finance Ministry (@FinMinIndia), Ministry of Information and Broadcasting (@MIB_India), CNBC-TV18 (@CNBCTV18News), SBI (@TheOfficialSBI), as well as Bloomberg-Quint (@BloombergQuint), Twitter provided live updates from #Budget2017, showcasing the presentation of the Union Budget and initiated conversation amongst policy makers, influencers, journalists, opinion-makers, and the public in general.

    This year, Finance Minister @ArunJaitley did two Q&As on Twitter, taking questions with the hashtags #MyQuestionToFM and #AskYourFM after the Budget itself, expanding the #Budget2017 discussion with the public and gathering feedback in real-time. @FinMinIndia also posted exclusive behind the scenes peek into the highly secretive process of the making of the #Budget2017 with an autographed picture of the Finance Minister @ArunJaitley via Twitter’s Challenger app as well as a video Teaser to the Q&A session.

    In a first of its kind Twitter collaboration, CNBC-TV18 and SBI joined forces for the first-ever Amplify partnership in the news category for India, providing video highlights of #Budget2017 on the platform. The highly informative content approach featured #Budget2017 videos from CNBC-TV18 and pre-roll ads from SBI.

  • Arnab’s Republic widens footprint on Facebook, Twitter

    Arnab’s Republic widens footprint on Facebook, Twitter

    NEW DELHI: The nation is warming up to the Republic. Former Times TV Network chief editor Arnab Goswami, who quit late 2016 the media house where he built his career, is now whipping up social media frenzy with his new news and media venture dubbed Republic News.

    “The nation wants to know! We are now live on social. Until we hit your screens, track the revolution here! #RepublicOnSocial,” Republic or @republic tweeted on January 7, 2017 on its page that says it’s the official page of “India’s most awaited news venture” going on to add that “Republic is independent. Republic is global. Republic is disruptive. Republic is your movement. Join us.”

    Republic News India’s Facebook page already has about 14,000 `Likes’, while the Twitter page (handle @Republic) has over 43,000 followers till the time of writing this report. And, the number is growing. Some five thousand followers got added to the Twitter page between January, 7 2017 evening and January 8, 2017 afternoon as tweets are getting pinned by a global PR company, probably hired to oversee external communications, and retweets happening by media personalities, including the likes of South Asia chief of world’s largest advertising company.

    “I have placed my belief in the people of India. I believe in this republic. There is a reason why I have named it Republic – It’s for the public, voice of the public, undiluted. And I promise you today that till my last day in this profession, I will not let down your faith in me. I am placing my belief in you.” This is a message that has been attributed to Goswami on December 27, 2016 on the FB page of Republic News (@RepublicIndiaNews), which some observers described as mushy, theatrical and true to Goswami’s style.

    The sugary social media messages of RepublicIndiaNews continued on FB in the new year: “The new year stands before us, like a chapter in a book, waiting to be written.’Best Hope’ is the only word that is been reminded by me every new year evening. Wishing A Very Hopeful New Year Ahead to all my fans and well wishers. #HappyNewYear #Republic.” Both the Twitter and FB page carry a stylised photo of Goswami.

    public://IMG_0666.jpg

    The ‘About’ section of the FB page lists the owner/creator of the page as “News and Media House” and gives no other details or when the news venture likely to be launched.

    Though Goswami doesn’t have FB or Twitter page under his personal name, a tradition he seems to have carried from his Times Now days in sharp contrast to some his fellow celeb TV news anchors who are hyper active on social media — and get trolled heavily often by pro-government accounts — the Twitter handle @Repubic thanked the social media platform for associating with it and handing out an official welcome to the about-to-be-launched news venture, which also added to the buzz creation.

    public://IMG_0667.jpg

    Goswami announced his decision to quit Times Now early November 2016 first to his editorial team after returning from a trip to the Maldives and later conveyed it to his corporate bosses, which riled many within the Times of India group who felt that the editorial head used the Times group to create a new platform for himself by posturing on issues that were blatantly pro-BJP government in New Delhi.

    Meanwhile, media industry sources indicated that the application for Goswami’s news venture has been made to the government last month seeking at least various clearances to start a TV news channel. Though sketchy details are available, but the company lists a Kolkata-based businessman and a Bangalore-based media-entrepreneur-turned-politician as backers. This information could not be confirmed independently by Indiantelevision.com from the Republic or relevant government organisations.

    ALSO READ:

    It is Arnab’s Republic now

    Arnab Goswami quits as editor-in-chief of Times Television Network

    Times Network MD & CEO MK Anand speaks out on l’affaire Arnab

    ‘King’ content will take over monopolistic media entities, says Arnab

     

  • Arnab’s Republic widens footprint on Facebook, Twitter

    Arnab’s Republic widens footprint on Facebook, Twitter

    NEW DELHI: The nation is warming up to the Republic. Former Times TV Network chief editor Arnab Goswami, who quit late 2016 the media house where he built his career, is now whipping up social media frenzy with his new news and media venture dubbed Republic News.

    “The nation wants to know! We are now live on social. Until we hit your screens, track the revolution here! #RepublicOnSocial,” Republic or @republic tweeted on January 7, 2017 on its page that says it’s the official page of “India’s most awaited news venture” going on to add that “Republic is independent. Republic is global. Republic is disruptive. Republic is your movement. Join us.”

    Republic News India’s Facebook page already has about 14,000 `Likes’, while the Twitter page (handle @Republic) has over 43,000 followers till the time of writing this report. And, the number is growing. Some five thousand followers got added to the Twitter page between January, 7 2017 evening and January 8, 2017 afternoon as tweets are getting pinned by a global PR company, probably hired to oversee external communications, and retweets happening by media personalities, including the likes of South Asia chief of world’s largest advertising company.

    “I have placed my belief in the people of India. I believe in this republic. There is a reason why I have named it Republic – It’s for the public, voice of the public, undiluted. And I promise you today that till my last day in this profession, I will not let down your faith in me. I am placing my belief in you.” This is a message that has been attributed to Goswami on December 27, 2016 on the FB page of Republic News (@RepublicIndiaNews), which some observers described as mushy, theatrical and true to Goswami’s style.

    The sugary social media messages of RepublicIndiaNews continued on FB in the new year: “The new year stands before us, like a chapter in a book, waiting to be written.’Best Hope’ is the only word that is been reminded by me every new year evening. Wishing A Very Hopeful New Year Ahead to all my fans and well wishers. #HappyNewYear #Republic.” Both the Twitter and FB page carry a stylised photo of Goswami.

    public://IMG_0666.jpg

    The ‘About’ section of the FB page lists the owner/creator of the page as “News and Media House” and gives no other details or when the news venture likely to be launched.

    Though Goswami doesn’t have FB or Twitter page under his personal name, a tradition he seems to have carried from his Times Now days in sharp contrast to some his fellow celeb TV news anchors who are hyper active on social media — and get trolled heavily often by pro-government accounts — the Twitter handle @Repubic thanked the social media platform for associating with it and handing out an official welcome to the about-to-be-launched news venture, which also added to the buzz creation.

    public://IMG_0667.jpg

    Goswami announced his decision to quit Times Now early November 2016 first to his editorial team after returning from a trip to the Maldives and later conveyed it to his corporate bosses, which riled many within the Times of India group who felt that the editorial head used the Times group to create a new platform for himself by posturing on issues that were blatantly pro-BJP government in New Delhi.

    Meanwhile, media industry sources indicated that the application for Goswami’s news venture has been made to the government last month seeking at least various clearances to start a TV news channel. Though sketchy details are available, but the company lists a Kolkata-based businessman and a Bangalore-based media-entrepreneur-turned-politician as backers. This information could not be confirmed independently by Indiantelevision.com from the Republic or relevant government organisations.

    ALSO READ:

    It is Arnab’s Republic now

    Arnab Goswami quits as editor-in-chief of Times Television Network

    Times Network MD & CEO MK Anand speaks out on l’affaire Arnab

    ‘King’ content will take over monopolistic media entities, says Arnab

     

  • Poll schedule on social media shows unprecedented reach

    Poll schedule on social media shows unprecedented reach

    NEW DELHI: The impact of the social media and mobile apps became evident when the live-streaming of the Election Commission of India’s press meet on 4 January 2017 to announce the dates of elections in five states reached unprecedented figures.

    The press conference by the ECI was live-streamed on the Information and Broadcasting’s YouTube channel and on the Facebook Pages of Press Information Bureau, the Ministry, and Facebook India. Important highlights of the announcement were also tweeted live by PIB and MIB, and shared on their Facebook Pages as well.

    The actual figures of the reach of the relevant information on the ECI Press Conference the among the Citizens are as follows:

    (Figures as on 7:00 PM, 4 January, 2017)

    Among MIB’s social media accounts, a total of 22 tweets, 5 Facebook and 1 YouTube posts were made on Assembly Election Schedule.

    On Facebook, the 5 posts achieved a Total Reach of over 5,24,000 people, 1,219 Likes and 140 Shares.

    The ECI press conference was also Live-streamed on Ministry’s Facebook page, which received 12,000 views and reached over 4,95,000 people.
    A total of 55,127 Impressions were achieved for the 22 tweets made from MIB handle. These were re-tweeted 1,448 times and 550 favourites were achieved.

    The Live Stream of the ECI Press Conference on YouTube achieved 1,700 views.

    Among PIB’s social media accounts, a total of 68 tweets and 10 Facebook posts were made on Assembly Election Schedule. The Facebook posts achieved a total reach of more than 29,700 people, 167 Likes and 46 Shares, while PIB’s tweets resulted in 650,000 impressions (views), 4,140 re-tweets and 951 favourites, as of now.

    The live-streaming of the event on PIB’s Facebook page has reached 3,04,000 people and fetched more than 800 views.

    In addition to the above platforms, the ECI press conference was live streamed for the first time on two Facebook pages, Facebook India and Government, Politics and Non Profits, which collectively received a massive response with more than 100,000 video views and reached over 1.3 million people on Facebook. The Facebook Live Stream received 6,400 likes and 624 shares. (Figures as on 7:00 PM, 4th January, 2017)

    On Twitter, Top Trending Hashtags throughout the day were #ElectionCommission, #AssemblyElection, Manipur & Goa, 5 States, Phase2, Uttarakhand and Model Code of Conduct.

    The maximum potential reach was achieved on the hashtags #ElectionCommission and #AssemblyElection of about 2.12 million and 2.01 million respectively.

  • Poll schedule on social media shows unprecedented reach

    Poll schedule on social media shows unprecedented reach

    NEW DELHI: The impact of the social media and mobile apps became evident when the live-streaming of the Election Commission of India’s press meet on 4 January 2017 to announce the dates of elections in five states reached unprecedented figures.

    The press conference by the ECI was live-streamed on the Information and Broadcasting’s YouTube channel and on the Facebook Pages of Press Information Bureau, the Ministry, and Facebook India. Important highlights of the announcement were also tweeted live by PIB and MIB, and shared on their Facebook Pages as well.

    The actual figures of the reach of the relevant information on the ECI Press Conference the among the Citizens are as follows:

    (Figures as on 7:00 PM, 4 January, 2017)

    Among MIB’s social media accounts, a total of 22 tweets, 5 Facebook and 1 YouTube posts were made on Assembly Election Schedule.

    On Facebook, the 5 posts achieved a Total Reach of over 5,24,000 people, 1,219 Likes and 140 Shares.

    The ECI press conference was also Live-streamed on Ministry’s Facebook page, which received 12,000 views and reached over 4,95,000 people.
    A total of 55,127 Impressions were achieved for the 22 tweets made from MIB handle. These were re-tweeted 1,448 times and 550 favourites were achieved.

    The Live Stream of the ECI Press Conference on YouTube achieved 1,700 views.

    Among PIB’s social media accounts, a total of 68 tweets and 10 Facebook posts were made on Assembly Election Schedule. The Facebook posts achieved a total reach of more than 29,700 people, 167 Likes and 46 Shares, while PIB’s tweets resulted in 650,000 impressions (views), 4,140 re-tweets and 951 favourites, as of now.

    The live-streaming of the event on PIB’s Facebook page has reached 3,04,000 people and fetched more than 800 views.

    In addition to the above platforms, the ECI press conference was live streamed for the first time on two Facebook pages, Facebook India and Government, Politics and Non Profits, which collectively received a massive response with more than 100,000 video views and reached over 1.3 million people on Facebook. The Facebook Live Stream received 6,400 likes and 624 shares. (Figures as on 7:00 PM, 4th January, 2017)

    On Twitter, Top Trending Hashtags throughout the day were #ElectionCommission, #AssemblyElection, Manipur & Goa, 5 States, Phase2, Uttarakhand and Model Code of Conduct.

    The maximum potential reach was achieved on the hashtags #ElectionCommission and #AssemblyElection of about 2.12 million and 2.01 million respectively.

  • Social media access can be blocked under specific conditions

    Social media access can be blocked under specific conditions

    NEW DELHI: The Government has said that Section 69A of the Information Technology Act 2000 provides for blocking access to information under specific conditions.

    Answering a question about censoring new platforms for publication and broadcasting of media content like social networks and online video services, the minister of state for information and broadcasting Rajyavardhan Rathore told the Parliament that the Act has provisions for removal of objectionable online content.

    The Information Technology (Intermediary Guidelines) rules 2011 require that the Intermediaries shall observe due diligence while discharging their duties and shall inform the users of computer resources not to host, display, upload, modify, publish, transmit, update or share any information that is harmful, objectionable, affects minors and is unlawful in any way.

    With regard to the use of social media by the Government, he said social media platforms are used to disseminate/ publicise information pertaining to Government policies and programmes.

    The government has set up myGov as a social media platform for enabling greater people participation in matters relating to public policy.

    Meanwhile, the ministry has categorically said it is not contemplating any regulatory framework for censorship of content appearing on the internet.

    As far as OTT was concerned, sources in the ministry told indiantelevision.com that this was still a new subject, and the government would take action in the event of any complaints from viewers and subscribers.

    At present, the government does not certify any programmes coming on television, but the sources reiterated that programming has to be in accordance with the guidelines of the Programme and Advertising Code apart from the Uplink and Downlink Guidelines.

    The information and broadcasting ministry, sources said, has no control over films appearing online as this falls in the ambit of the IT Act which is administered by IT Ministry.

  • Social media access can be blocked under specific conditions

    Social media access can be blocked under specific conditions

    NEW DELHI: The Government has said that Section 69A of the Information Technology Act 2000 provides for blocking access to information under specific conditions.

    Answering a question about censoring new platforms for publication and broadcasting of media content like social networks and online video services, the minister of state for information and broadcasting Rajyavardhan Rathore told the Parliament that the Act has provisions for removal of objectionable online content.

    The Information Technology (Intermediary Guidelines) rules 2011 require that the Intermediaries shall observe due diligence while discharging their duties and shall inform the users of computer resources not to host, display, upload, modify, publish, transmit, update or share any information that is harmful, objectionable, affects minors and is unlawful in any way.

    With regard to the use of social media by the Government, he said social media platforms are used to disseminate/ publicise information pertaining to Government policies and programmes.

    The government has set up myGov as a social media platform for enabling greater people participation in matters relating to public policy.

    Meanwhile, the ministry has categorically said it is not contemplating any regulatory framework for censorship of content appearing on the internet.

    As far as OTT was concerned, sources in the ministry told indiantelevision.com that this was still a new subject, and the government would take action in the event of any complaints from viewers and subscribers.

    At present, the government does not certify any programmes coming on television, but the sources reiterated that programming has to be in accordance with the guidelines of the Programme and Advertising Code apart from the Uplink and Downlink Guidelines.

    The information and broadcasting ministry, sources said, has no control over films appearing online as this falls in the ambit of the IT Act which is administered by IT Ministry.