Category: iWorld

  • ‘Bombay Velvet’ song to premiere on Hotstar

    ‘Bombay Velvet’ song to premiere on Hotstar

    MUMBAI: One of the most anticipated releases of Bollywood this year, Anurag Kashyap’s Bombay Velvet starring Ranbir Kapoor and Anushka Sharma, will be premiering one of its song on Star India’s video on demand (VOD) platform hotstar.

     

    In what is seen as a first for cinema anywhere in the world, Fox Star Studios will premiere the song titled ‘Mohabbat Buri Bimari’ on hotstar during the Indian Premier League (IPL).

     

    The song will play out at 7.45 pm on 17 April on hotstar, just before the Pepsi IPL 2015 match between Mumbai Indians and Chennai Super Kings.

     

    With the increasing popularity of the hotstar platform, the song premiere is likely to attract a few million fans and give a dramatic fillip to one of Fox Star Studios’ biggest movie releases of 2015.

     

    With a million downloads in the first six days and nearly 15 million downloads since launch, hotstar has seen one of the fastest adoption of any digital service anywhere in the world.

     

    Fox Star Studios India chief marketing officer Shikha Kapur said, “We are excited about this premier. We believe this innovation will be a trailblazer for Indian cinema and an example of how it can engage with an audience that is young and on a mobile phone. We live in times where the digital doorway is omnipresent and is fast becoming the most effective and astute way to reach out to consumers. Bombay Velvet is a special film. And its song is being launched on a special platform, hotstar.”

  • Telecom Italia & Rupert Murdoch’s Sky partner for Internet TV service

    Telecom Italia & Rupert Murdoch’s Sky partner for Internet TV service

    MUMBAI: Fibre-optic cable TV has landed in Italy as part of a strategic partnership between Telecom Italia and Rupert Murdoch’s Sky. The companies will be sharing their assets and their respective expertise to bring forth a key business project that will also boost ultra-broadband demand in Italy.

     

    With this partnership, the two companies take a crucial step forward towards “convergence” between media and TLC, as the deal makes way for the first “quadruple play” offer in Italy, integrating landline and mobile services, broadband and ultra-broadband connectivity and premium television content available “anytime and anywhere” on all Internet-connected devices.

     

    The excellence of content and the uniqueness of Sky’s viewing experience turn into drivers for spreading TIM’s ultra-broadband and, at the same time, the access to Telecom Italia’s latest generation networks allows Sky to benefit from a new distribution platform for its content and services offer.

     

    The initiative strengthens TIM’s strategy in distributing innovative services and confirms its role as technology enabler thanks to very high-speed networks, thus bringing more and more households closer to the very quality of content and the new modes to enjoy the Sky-branded viewing experience.

     

    Similarly, the agreement with Telecom Italia does carry a strategic meaning for Sky too, as it makes all its wide-ranging offer of programs and exclusive services available on broadband and on ultra-broadband networks as well thus extending pay TV scope to reach out, for example, those prospects who reside in the city centers of the many Italian art cities and cannot install the satellite dish and therefore access Italy’s best TV offer.

     

    The TIM Sky joint offer will be available for TIM’s private customers with a fibre-optic connection from 30 to 100 Mbit/s and 20 Mbit/s ADSL.

     

    With TIM’s broadband and ultra-broadband networks, Sky’s television offer and user experience will equal those available via satellite. An offering featuring more than 150 channels, with all the quality of HD (about 60 HD channels and one 3D channel) and with all the innovative features that make viewing experience unique, from Sky On Demand, the video-library with more than 2500 titles to be watched at any time, to Restart, the service enabling subs to restart a movie already on air from the very beginning. All the other My Sky HD features allowing customers to record their favorite programs, pause a live show or watch again whatever scene with the replay, will be active within the summer.

     

    For the first year, the TIM Sky offer will be proposed, as a promotion, starting from €14 per month for users already with fibre or ADSL connectivity and from €39 per month for a quadruple play package (internet landline and mobile, voice and TV content).

     

    Telecom Italia CEO Marco Patuano said, “Today, in Italy, with Sky, we are starting a new collaboration model between Telco and Media Companies that allows us to go to the market with a fully convergent offer. We are convinced that this strategic deal is an important driver for the development of the new ultra-broadband networks and of the innovative technologies that are at the core of our business plan featuring more than 5 billion euros investments for the three years period 2015-2017. We are particularly pleased with this partnership as it allows our customers to access exclusive and high quality content thanks to Telecom Italia’s technological expertise and Sky’s editorial richness.”

     

    “This partnership is an example of how two leading companies, that have always been investing in innovation, can join together to create something that until recently was not even possible in Italy, therefore boosting demand, so far only potential, for quality pay TV also through ultra-broadband. From now on Telecom Italia’s fibre will bring all the richness of content and the excellence of Sky’s viewing experience, with HD, on demand, Restart, My Sky features, into the houses of millions of Italian families who, for various reasons, could not install a dish. Sky is currently present on all the main distribution platforms and this agreement does carry a strong strategic value for us as it broadens Sky’s commercial prospects base. To understand its importance just think that in the UK almost 20% of households enjoy a pay TV offer through cable or broadband,” added Sky Italia CEO Andrea Zappia.

  • OTT player Lukup applies for MSO licence

    OTT player Lukup applies for MSO licence

    NEW DELHI: Bangalore-based over-the-top (OTT) player Lukup Media has applied for a Multi system Operator (MSO) licence primarily to encourage consumers having a digital set top box to use OTT services.

     

    At present there is lower-than-expected demand for OTT service but the company expects that after acquiring MSO and Internet Service Provider (ISP) licences, it will be able to expand its OTT services.  The main reason for lower demand of OTT service is that customers who already own a digital TV STB do not wish to pay extra for OTT services.

     

    Last year, the company had started signing contracts with local cable operators and has signed with 200 operators with a total base of 1.8 million homes. 

     

    Lukup Media founder CEO Kallol Bora said that the company was looking at investing a sum of Rs 100 – 120 crore to roll out its services in first eight cities.

     

    The company will launch its bundled services in three phases. While the first phase will cover Mumbai, Pune, Hyderabad and Bengaluru, the second phase will cover Delhi NCR and Gujarat. In the third phase, the company will cover 47 cities with over one million population. 

     

    Lukup Media has also signed a deal with Widevine for integrating DRM solution. Widevine’s DRM solution provides the capability to license, distribute and protect playback of content on any consumer device. 

     

    Lukup can provide now access of protected content to its customers. The content including movies, music and television shows can be accessed to any device even in congested networks.

     

  • ErosNow launches movie streaming service with Asianet Broadband

    ErosNow launches movie streaming service with Asianet Broadband

    MUMBAI: Eros International Media’s online entertainment service ErosNow has joined hands with Kerala’s Internet Service Provider (ISP) Asianet Broadband to launch a movie streaming service called Broadband Movies.

     

    The streaming service will enable Asianet customers to watch high quality entertainment content including its south Indian repertoire of movies and music from the ErosNow platform on multiple smart devices. The subscription-based service will be available to all Asianet Broadband subscribers with a one month free subscription.

     

    Eros Digital CEO Rishika Lulla Singh said, “We are delighted to partner with Asianet Broadband and bring the best in movies to its large subscriber base in Kerala. Asianet’s large scale bandwidth and high speed will allow users to view unlimited entertainment from our wide catalogue.”

     

    Asianet Broadband executive vice president Satish Kumar added, “We are very happy to associate with Eros International and excited to offer ErosNow, a unique digital entertainment platform to our subscribers. This will help our customers to watch and listen to movies, music and other content in all Indian languages with high quality. This association will take the consumer viewing experience to the next level.”

     

    Asianet Broadband vice president Jiji John said, “Our superior technology to deliver high speed broadband connections have been possible through the implementation of DOCSIS and Fiber to the Home (FTTH) technologies, which have the capacity to deliver up to 300 Mbps broadband service to individuals. It will definitely boost the picture quality and ensure ultra high speeds to the Asianet Broadband subscribers which will enhance the video streaming experience.”

     

    The service will be offered at a monthly subscription price with a base price for unlimited viewing of movies to Asianet subscribers.

     

  • Telecom Ministry sets up committee to study net neutrality

    Telecom Ministry sets up committee to study net neutrality

    NEW DELHI: Even as the Telecom Regulatory Authority of India (TRAI) recently issued a Consultation Paper on over-the-top (OTT) services, the Telecom Ministry has set up a committee of its own to examine the whole issue of Internet usage in the country including the newly-highlighted debate on net neutrality.

     

    Telecom Ministry director (security) R Shakiya said that the committee was expected to finalise its recommendations towards the latter half of next month.

     

    Although there was no plan for the committee to give a hearing to stakeholders before finalising its report, he assured stakeholders present at a meet organised by ASSOCHAM that he would forward its request to the Minister in this regard.

     

    Meanwhile, he made it clear that OTT meant communication services like WhatsApp or WebChat and not sites related to e-governance. Similarly, internet governance is independent of net neutrality.

     

    He also said that Digital India was a delivery-oriented scheme and it would be erroneous to confuse it with Internet growth.

     

    Meanwhile, he added that India had asked the International Telegraphic Union (ITU) to conduct a study into how the traceability of the user can be brought in the present regulations.

     

    ASSOCHAM itself is also expected to form a paper on net neutrality.

     

    ASSOCHAM chairman for the National Council on Telecommunications T V Ramachandran, while holding that he was all for net neutrality and there was no reason for consumers to pay extra for services foisted on them, said telecom corporations have been discriminated against and wanted them to find ways to avoid this as far as net neutrality is concerned. 

     

    He cited a US Federal Communication Commission (FCC) statement, which said that these “…new service offerings, depending on how they are structured, could benefit consumers and competition.” The FCC, however, has ruled against a move that violated net neutrality principles.

     

    The net neutrality debate has arisen after Airtel launched a platform called Zero on which Internet companies could sign up to allow its users free-of-cost access.

     

    Other speakers included Pradeep Kumar Verma, who is a Scientist with the Department of Information Technology, and ASSOCHAM senior director Ajay Sharma among others.

     

    A representative of Asia Pacific Telecommunity (APT) wondered if TRAI, which sought views by 24 April, should interfere as net neutrality was more a matter of content than carriage and the regulator only dealt with carriage issues. He felt that the best body to deal with the issue was the Competition Commission of India (CCI).

     

    Meanwhile, in its paper on OTT, TRAI devoted one full chapter on net neutrality. It suggested that to ensure a thriving and neutral Internet, the issues that needed to be addressed are:

     

    i. The Internet must be kept open and neutral. Reachability between all endpoints connected to the Internet, without any form of restriction, must be maintained.

     

    ii. All data traffic should be treated on an equitable basis no matter its sender, recipient, type, or content. All forms of discriminatory traffic management, such as blocking or throttling should be prohibited.

     

    iii. Network service providers should refrain from any interference with internet users’ freedom to access content (including applications of their choice).

     

    iv. There should be restricted use of packet inspection software (including storage and re-use of associated data) to control traffic.

     

    v. Complete information on reasonable traffic management practices and justifications for the same must be accessible and available to the public. TSPs should be transparent and accountable to any changes in practices.

     

    vi. Non-neutral treatment of traffic for “voluntary” law enforcement purposes must be prohibited unless there is a legal basis for it.

     

    In view of this, TRAI sought to ask the stakeholders about their views on net-neutrality in the Indian context; what forms of discrimination or traffic management practices are reasonable and consistent with a pragmatic approach; what should or can be permitted; should the TSPs be mandated to publish various traffic management techniques used for different OTT applications; and how should the conducive and balanced environment be created such that TSPs are able to invest in network infrastructure and CAPs are able to innovate and grow. 

     

  • Netflix, Silverback Films’ ‘Planet Earth’ sequel to release in 2019

    Netflix, Silverback Films’ ‘Planet Earth’ sequel to release in 2019

    MUMBAI: Come 2019 and Netflix in collaboration with Silverback Films and WWF will premiere across all its territories – Our Planet, a new eight part natural history series made by the creators of the critically and popularly acclaimed series Planet Earth.

     

    The ambitious four year project — the largest of its kind ever attempted — will take viewers into never-before-filmed wilderness areas from the ice caps and deep ocean to deserts and remote forests, introducing them to the most precious species and places that must withstand the impact of humanity so generations to come can enjoy the bounties of the natural world. Using the latest in 4K camera technology, the series and a range of specially produced storytelling for multi-media platforms will bring millions of people into intimate contact with some of the world’s rarest animals and most precious natural habitats.

     

    The series is being produced by Silverback Films, led by Alastair Fothergill and Keith Scholey, who created Planet EarthFrozen Planet and Blue Planet for the BBC, as well as the Disneynature films EarthBearsAfrican Cats and Chimpanzee.

     

    WWF, the world’s leading conservation organization with operations in more than 100 countries and over five million members, is providing the Silverback team unparalleled access to its projects in protected areas around the world and will collaborate on multi-media storytelling across its web and other platforms.

     

    “Netflix is proud to be the global home for perhaps Silverback’s most ambitious project to date. The Planet projects have enjoyed great success on Netflix and have helped launch new technologies for viewing at home. We think watching Our Planet, fully on demand in 4K will be an unforgettable experience for our members,” said Netflix Original Documentaries vice president Lisa Nishimura.

     

    Our Planet is going to raise the bar for natural history landmarks. We will reveal the most amazing sights on Earth and show them in ways they have never been seen before. Partnering with Netflix and WWF gives us the ability to reach and enthuse global audiences with the wonder and importance of the natural world,” added Silverback Films executive producer Alastair Fothergill.

     

    Our Planet will inspire millions of people around the world by showcasing the planet’s most precious species and most fragile habitats through a visionary series and cutting edge multimedia storytelling. At this critical time for global conservation we are honored to work with Silverback and Netflix on this completely unique collaboration,” said WWF executive producer Colin Butfield.

  • Reliance Entertainment Digital partners with Personagraph to drive value for game developers, advertisers

    Reliance Entertainment Digital partners with Personagraph to drive value for game developers, advertisers

    MUMBAI: Reliance Entertainment Digital, comprising World Wide Open, Zapak, BigFlix and Reliance Games, has partnered with Personagraph to drive more value for advertisers by utilising mobile specific segments, both from the brand and brand performance perspective. The company’s three large publishers i.e. Reliance Games, Zapak, and BigFlix, will be utilising Personagraph’s Privacy Compliant SDK toolkit for monetisation, using its predictive audience segments product line.

     

    With Personagraph, which is transparent and privacy complaint, publishers can own their data. The partnership would mean greater opportunity in an ecosystem that is capable of leveraging user insights to drive higher relevance, context and personalisation in mobile, both at the publisher and advertiser end, while using a single data source.

     

    WWO and Personagraph are partnering to bring a Data/Audience driven Private Marketplace (PMP) specifically targeting Mobile Developers in India.  A private marketplace is an exchange derivative that is selective about how and what inventory is brought in to the platform, and similarly which marketers are being provided access to brands transparently with audience attached to every impression. The Private Marketplace will be open for Mobile Developers with clear instructions on ad viewability, sizing, brand transparency, etc. while marketers will be allowed buy in to the inventory via guaranteed and non-guaranteed means.

     

    This PMP will

     

      *   Allow to leapfrog the age old ad network model in India and bring transparency today by create a scaled marketplace model

     

      *   Bring audience at scale with the right reach and data embedded on every impression

     

      *   Bring clear value for Ad impressions to bear between marketers and game developers

     

      *   Allow game developers to have full transparency over how marketers value their impressions unlike ad network models

     

    By using the Personagraph technology and with WWO demand already built in to the marketplace, the Mobile Development community can access growing and consistent revenue for advertising monetization now and going forward as we bring more publisher side partners and marketers to the platform.

  • Competition Commission of India goes digital; hops on to Twitter

    Competition Commission of India goes digital; hops on to Twitter

    NEW DELHI: The Competition Commission of India (CCI) has made digital in-roads by making its debut on Twitter.

     

    CCI opened its account on the popular social networking website in order to provide prompt updates to all stakeholders, including the general public, legal community, business and the media. 

     

    The move comes at a time when the Indian government is attempting to use social media to the fullest to reach target readers.

     

    CCI’s Twitter handle is @CCI_India.

     

    While short messages will be communicated through tweets whenever possible, detailed orders will continue to be available on the website of the Commission.

     

  • After Flipkart, Airtel responds to Net Neutrality controversy

    After Flipkart, Airtel responds to Net Neutrality controversy

    MUMBAI: Net neutrality activists and the Indian netizen’s valiant effort marked its first goal as after e-commerce giant Filpkart backed out from its deal with Airtel for Airtel Zero, the telecom tycoon has now issued an explanation on various controversies.

     

    Airtel, in its statement, said that it fully supports the concept of net neutrality. “There have been some misconceptions about our toll free data platform – Airtel Zero. It is a not a tariff proposition but is an open marketing platform that:

     

    * Allows any application or content provider to offer their service on a toll free basis to their customers who are on our network.

     

    * Such customers whether on a data pack or not will therefore be able to access these toll free services free of charge.

     

    * No site whether on the toll free platform or not under any circumstances is blocked, throttled or provided any form of preferential access.

     

    * The toll free platform is open to all content providers on a completely non discriminatory basis and operates on the same principle as 1-800 toll free voice services.”

     

    Airtel further said, “The statement made by Flipkart regarding its decision to not offer toll free data service to its customers is consistent with our stand that Airtel Zero is not a tariff proposition. It is merely an open platform for content providers to provide toll free data services. The platform remains open to all companies who want to offer these toll free data services to their customers on a completely non discriminatory basis.”

     

    As was reported earlier by Indiantelevision.com, Flipkart issued a statement saying that the company has always strongly believed in the concept of net neutrality. While it backed off from Airtel Zero, the company also said that it was committed to the larger cause of net neutrality in India.

  • Streann Media & Level 3 joins hands to enable worldwide streaming OTT-TV services

    Streann Media & Level 3 joins hands to enable worldwide streaming OTT-TV services

    MUMBAI: Streann Media, a media streaming service provider headquartered in Miami, has selected Level 3 Communications, a global communications provider, to provide content delivery network (CDN) services to Streann’s global media streaming solution. With this new global CDN platform, Streann Media can now offer a full streaming solution to customers worldwide. 

     

    “TV, video, and audio are a necessity, but how we consume them is changing. While the market for traditional TV platforms is shrinking, the market for OTT-TV is growing exponentially. The millennial generation wants TV on its tablets, smart TVs and smart phones. Consumers want TV everywhere, and they’re cutting the cord from traditional cable operators that continue to offer the same entertainment without new interactive or innovative development,” said Streann Media chief operating officer and co-founder Antonio Calderon.

     

    Streann’s collaboration with Level 3 enables the streaming service company to offer its social media integration, push notification, live content recording, advertising roll back, and play out over IP streaming services to a global market.

     

    “Over the last six months, we expanded our footprint through valued-added resellers in Europe, Argentina, Brazil, Colombia, Central America and the Caribbean, as well as grew our white label customer base. The collaboration with Level 3 will enable us to guarantee bandwidth quality to our global resellers for streaming and OTT-TV. Streann is also working on two exciting streaming patents that will increase social media Television engagement and improve bandwidth optimization,” added Calderon.