Category: iWorld

  • Net Neutrality: DoT Committee suggests plan of action, roots for expansion of OTT services

    Net Neutrality: DoT Committee suggests plan of action, roots for expansion of OTT services

    NEW DELHI: User rights on the Internet need to be ensured so that Telecom Service Providers (TSPs) and Internet Service Providers (ISPs) do not restrict the ability of the user to send, receive, display, use, post any legal content, application or service on the Internet, or restrict any kind of lawful Internet activity.

     

    However only the Government can decide what constitutes legality in relation to the content, application or service, with scope for judicial adjudication in case of any dispute.

     

    This has been stated by a Committee constituted by the Department of Telecom (DoT) and headed by member (Technology) A K Bhargava on 19 January this year to study Net Neutrality and its implications. 

     

    Other members were A K Mittal who is senior DDG TEC; Shashi Ranjan Kumar joint secretary (A); V Umashankar joint secretary (T); Narendra Nath – DDG (Security); and R M Agarwal – DDG (NT) who was also convenor of the committee.

     

    The Telecom Regulatory Authority of India (TRAI) issued a consultation paper in March this year titled “Regulatory Framework for Over-the-Top (OTT) Services” where the issue of Net Neutrality in the backdrop of OTT services came to the fore.

     

    The TRAI consultation paper sharply intensified the debate on Net Neutrality with broadcasters and telecom operators giving radically opposite views.

     

    At the outset, the DOT Committee said India has 997 million telecom subscribers and 99.20 million broadband subscribers with an access to internet at speeds higher than 512 kbps. Out of about 300 million subscribers accessing the internet, around 93 per cent subscribers are on wireless media, whereas seven per cent are on fixed wire line media. Currently, both broadband and internet penetration in India is comparatively low in the global context.

     

    In India, Internet traffic is likely to increase manifold in the next few years. There is a constant pressure for investment in network infrastructure and to expand capacities and increase penetration. Telecom infrastructure, being a capital intensive industry, will require significant investments by operators to meet the network capacity demands brought about by increasing broadband penetration, increasing speeds and increasing data usage.

     

    Telecom service providers have also started facing competition from unlicensed application platforms, termed Over-the-Top (OTT) players, in their traditional voice communication field.

     

    With an objective of enhancing revenue streams and to face competition from OTT players, telecom service providers have been exploring new opportunities for generating revenues from users and the content providers. Some of the models attempted by TSPs, such as charging higher.

     

    The Committee said content and application providers cannot be permitted to act as gatekeepers and use network operations to extract value in violation of core principles of Net Neutrality, even if it is for an ostensible public purpose.

     

    The Committee refrained from making any specific recommendation on search-neutrality, however, flags this issue as a concern for public policy. 

     

    In the report that runs into more than 100 pages, the Committee unhesitatingly recommends that “the core principles of Net Neutrality must be adhered to.”

     

    The Committee suggested an enforcement process where the core principles of Net Neutrality may be made part of license conditions and the licensor may issue guidelines from time to time as learning process matures. Since Net Neutrality related cases would require specialized expertise, a cell in the DoT HQ may be set up to deal with such cases. In case of violations, the existing prescribed procedure may be followed. This would involve two stage process of review and appeal to ensure that decisions are objective, transparent and just. 

     

    The tariff shall be regulated by TRAI as at present. Whenever a new tariff is introduced it should be tested against the principles of Net Neutrality. Post implementation, complaint regarding a tariff violating principle of Net Neutrality may be dealt with by DoT. Net Neutrality issues arising out of traffic management would have reporting and auditing requirements, which may be performed and enforced by DoT. QoS issues fall within the jurisdiction of TRAI. Similarly reporting related to transparency requirements will need to be dealt with by TRAI. TRAI may take steps as deemed fit.

     

    National security is paramount, regardless of treatment of Net Neutrality. The measures to ensure compliance of security related requirements from OTT service providers need to be worked out through inter-ministerial consultations.

     

    India should take a rational approach and initiate action in making an objective policy, specific to the needs of our country. It says both innovation and infrastructure have to be promoted simultaneously and neither can spread without the other. 

     

    The primary goals of public policy in the context of Net Neutrality should be directed towards achievement of developmental aims of the country by facilitating “Affordable Broadband”, “Quality Broadband” and “Universal Broadband” for its citizens.

     

    OTT application services have been traditionally available in the market for some time and such services enhance consumer welfare and increase productivity. Therefore, such services should be actively encouraged and any impediments in expansion and growth of OTT application services should be removed.

     

    There should be a separation of “application layer” from “network layer” as application services are delivered over a licensed network. 

     

    Specific OTT communication services dealing with messaging should not be interfered with through regulatory instruments.

     

    In case of VoIP OTT communication services, there exists a regulatory arbitrage wherein such services also bypass the existing licensing and regulatory regime creating a non-level playing field between TSPs and OTT providers both competing for the same service provision. Public policy response requires that regulatory arbitrage does not dictate winners and losers in a competitive market for service provision. 

     

    The existence of a pricing arbitrage in VoIP OTT communication services requires a graduated and calibrated public policy response. 

     

    In case of OTT VoIP international calling services, a liberal approach may be adopted. However, in case of domestic calls (local and national), communication services by TSPs and OTT communication services may be treated similarly from a regulatory angle for the present. The nature of regulatory similarity, the calibration of regulatory response and its phasing can be appropriately determined after public consultations and TRAI’s recommendations to this effect.

     

    For OTT application services, there is no case for prescribing regulatory oversight similar to conventional communication services.

     

    Legitimate traffic management practices may be allowed but should be “tested” against the core principles of Net Neutrality. General criteria against which these practices can be tested are as follows:

     

    1.       TSPs/ISPs should make adequate disclosures to the users about their traffic management policies, tools and intervention practices to maintain transparency and allow users to make informed choices.

    2.       Unreasonable traffic management, exploitative or anti-competitive in nature may not be permitted.

    3.      Tariff plans offered by TSPs/ISPs must conform to the principles of Net Neutrality set forth in guidelines issued by the Government as Licensor and TRAI may examine the tariff filings made by TSPs/ISPs to determine whether the tariff plan conforms to the principles of Net Neutrality.

     

    New legislation, whenever planned for replacing the existing legal framework, must incorporate principles of Net Neutrality. Till such time as an appropriate legal framework is enacted, interim provisions enforceable through licensing conditions as suggested by the Committee may be the way forward.

     

    Since enforcing Net Neutrality principle is a new idea and may throw up many questions and problems in the days ahead, an oversight process may be set up by the government to advise on policies and processes, review guidelines, reporting and auditing procedures and enforcement of rules.

     

    Capacity building through training, institution building and active engagement with stakeholders is essential. In order to deal with the complexities of the new digital world, a think-tank with best talent may also be set up.

     

    Click here to read IAMAI welcomes DoT recommendations on Net Neutrality

  • IAMAI welcomes DoT recommendations on Net Neutrality

    IAMAI welcomes DoT recommendations on Net Neutrality

    MUMBAI: The Internet and Mobile Association of India (IAMAI) has welcomed the DoT Committee recommendations on Net Neutrality and agrees with the report that the primary goal of public policy should be directed towards facilitating affordable and universal connectivity.

     

    This actually is in line with IAMAI’s submission on Net Neutrality to the DoT. 

     

    IAMAI has always advocated a principle that guarantees consumers equal and non-discriminatory access to all data, apps and services on internet, with no discrimination on the basis of tariffs or speed, and is happy that the DoT paper also conforms to the view of IAMAI.

     

    The industry body has also welcomed the DoT recommendation that OTT services should be actively encouraged and any impediments in expansion and growth of OTT application services should be removed. This is also in line with the suggestions put forward by IAMAI that bringing in more regulation would be counterproductive to innovation and investments in this sector.

     

    According to IAMAI, Zero rating and other pro-access programs have the potential to dramatically expand internet access in India and bring more people online, but the report fails to fully recognize the value and potential of such programs. Not all Zero Ratings are violating the Net Neutrality principles and especially in countries like India where the Internet penetration is very low, such services can actually help in faster proliferation of broadband. So, the Net Neutrality laws should keep the plan of zero-rated services open and implement along the lines that is not anti-competitive and in lines with the principles of Net Neutrality. 

     

    In light of the observations made in the DoT Committee Report on Net Neutrality, IAMAI states that there are already enough regulations on the Internet Telephony in India [Calls from Skype to mobile numbers and land line consume reasonably less, but this is not yet permitted in India] and there is no need to further bring a licensing or revenue share arrangement between the OTTs and TSPs. This will disrupt VOIP and will also skew any further innovation in the same field, which is need of the hour.

  • Animesh Sharma joins Exclusively as chief technology officer

    Animesh Sharma joins Exclusively as chief technology officer

    MUMBAI: Snapdeal has appointed Animesh Sharma as chief technology officer of the recently acquired Exclusively.com. 

    Snapdeal co-founder Rohit Bansal said, “We are very happy to have Sharma on board. He comes with 13 years of leadership experience in building scalable technology products, as well as talented engineering teams. Technology is at the backbone of companies like ours and we are confident his rich experience in building technology platforms from scratch will complement Exclusively’s business expansion plans. At Exclusively, he will be driving the technology and product functions to make it the most preferred online shopping destination for premium fashion in India.”

     

    Sharma added, “I am very excited to be a part of the enthusiastic, dynamic and vibrant team at Exclusively. The company’s vision to transform the premium online lifestyle shopping experience in India is quite inspiring. I look forward to building a highly scalable and innovative technology platform with the team.”

     

    Prior to this, Sharma was working with Wize Commerce (formerly Nextag) for almost a decade where he served as vice president – engineering. He was responsible for managing all aspects of engineering, services and live site operations along with leading a team of 100+ engineers across multiple verticals. During his tenure at Wize Commerce, he was instrumental in building and managing some of the most critical technology modules – travel, store and mobile application.

  • Comcast to launch Internet TV service called Stream

    Comcast to launch Internet TV service called Stream

    MUMBAI: Keeping in mind the diversity in preferences of watching entertainment content, cable giant Comcast is all set to launch a streaming TV service called Stream.

     

    Comcast Cable executive vice president and general manager, video services Matt Strauss said, “The way we watch TV has become more personal than ever. I like to watch live on the big screen in my living room. My kids, on the other hand, prefer to catch up with their favorite shows on their laptops, on demand. As this diversity in preferences continues to grow, we’ve added new features and offerings to try and meet the needs of everyone who loves TV.”

     

    Comcast has previously created skinny bundles like Internet Plus and developed services that cater to students, like Xfinity on Campus. 

     

    The cable company has now launched a beta test of a new streaming cable service that furthers its goal to provide TV choices for everyone. “It’s unlike anything we’ve ever offered: no extra device or additional equipment required…or even a TV. And it’s called Stream,” Strauss said.

     

    With Stream, Xfinity Internet customers can watch live TV from about a dozen networks – including all the major broadcast nets and HBO – on laptops, tablets and phones in their home. It includes thousands of on demand movies and shows to watch home or away and even comes with access to TV Everywhere and a cloud DVR to record shows and watch later.

     

    Stream will be available to Comcast’s Xfinity Internet customers for $15 per month and will first launch in Boston at the end of the summer. The company will take it to Chicago and Seattle next, with plans to make it available everywhere in its footprint by early 2016.

     

    “We’ll continue to experiment by creating offerings like Stream, so that users can choose the service that works best for them. So if you love TV and spend most of your time with the screen in your lap as opposed to the one on the wall, Stream may just be the thing for you,” Strauss added.

  • Sky ties-up with Disney-Pixar’s ‘Inside Out’ to promote broadband offer

    Sky ties-up with Disney-Pixar’s ‘Inside Out’ to promote broadband offer

    MUMBAI: Sky is making superfast broadband more accessible to everyone with the launch of its best ever fibre deal. Effective immediately, customers can get superfast, super reliable Sky Fibre broadband (normally ?10 a month) free for 12 months, the first time that any major broadband provider has offered a whole year of superfast speeds at such a low price.

     

    To launch the offer, Sky has joined forces with Disneymedia+ and Pixar Animation Studios to create a new TV ad featuring characters from Disney-Pixar’s latest feature Inside Out

     

    The new campaign, which launched on 10 July, features the characters from the new animated epic, which broke the record for the biggest-ever US opening for an original film and will be premiering in the UK on 24 July. 

     

    The 50 second animated advert introduces Riley Anderson and the little voices inside her head – Joy, Anger, Fear, Disgust and Sadness – to showcase the emotions we all feel if our broadband fails to perform as we would like it to. 

     

    The offer is available to everyone switching to Sky Fibre when they take Sky line rental. A one year contract means there is no obligation beyond the free period.

     

    With more and more people wanting to try fibre, Sky Fibre is a great option for those who want superfast speeds but don’t need unlimited usage. It offers download speeds of up to 38Mbps and comes with a 25GB monthly usage cap, allowing customers to download an album in seconds or a full movie in just over 3 minutes. Customers who want unlimited usage can choose Sky Fibre Unlimited for just ?10 a month (normally ?20 a month).

     

    The offer represents a saving of ?186.13 over a year when compared with the closest comparable services from BT. According to research by Ofcom, Sky Fibre also has the most reliably consistent speeds and the fastest peak time speeds for up to 38Mb fibre broadband.

     

    The new campaign follows strong growth in Sky’s broadband business as customers continue to switch to Sky for better quality and value. More than five million customers now choose Sky for broadband including 100,000 new customers in the most recent reported quarter, up 43 per cent on last year.

     

    Sky Broadband director Lyssa McGowan said, “We know there are lots of people who would like to try superfast speeds but are put off by the high prices charged by some providers. With this ground-breaking offer, we’re making Sky Fibre even more accessible. Now superfast broadband is genuinely for everyone.”

  • Reliance Big Entertainment & FunOnGo ink deal for mobile entertainment content

    Reliance Big Entertainment & FunOnGo ink deal for mobile entertainment content

    MUMBAI: The ubiquitous nature of mobile phones has created a significant opportunity for monetization of video content on mobile Internet devices. Towards this objective Reliance Big Entertainment has entered into a strategic alliance with FunOnGo Entertainment, which provides customized platform and managed services. 

     

    FunOnGo is a content curator and licenses VAS content across movies, music, games and applications. The strategic alliance will focus on servicing Indian mobile handset brands. Across all its OEM clients such as Samsung, Micromax, Karbonn, Intex & Gionee, FunOnGo has the potential to reach 60 per cent of smartphone users in India.

     

    Handset vendors are moving from hardware specifications to focus on the user experience as a way to improve market penetration. FunOnGo helps OEMs set up on-device portals that allow users to easily browse, purchase and use content and services.

     

    Reliance Big Entertainment COO Sweta Agnihotri said, “We see the mobile phone brands as a fantastic gateway to the consumer. Our team will play an active operational role in this alliance wherein FunOnGo could leverage our understanding of content and industry relationships to amplify its value offering to the consumer.”

     

    FunOnGo CEO Vijay Singh added, “Until recently, the revenues generated through mobile came from on-deck services offered by telecom companies. Globally, the trend has shifted towards growth of off-deck services that are offered directly to consumers.”

     

    Maitreya Mass Media is a seed investor of FunOnGo & has business interests as wide-ranging as FMCG, hospitality, real estate and mass communication. 

     

    Maitreya Mass Media MD Varsha Satpalkar said, “The all-round growth on mobile be it devices, connections, traffic and content consumption, is astounding and we see that FunOnGo is rightly poised to gain from the momentum this ecosystem provides.”

  • HOOQ expands content offering; loads YRF movies on platform

    HOOQ expands content offering; loads YRF movies on platform

    MUMBAI: Video-on-demand service HOOQ, which launched in India earlier this year, has expanded its content offering by adding a host of movies from Yash Raj Films’ catalogue.

     

    These latest additions provide a significant boost to its extensive catalogue of Hollywood, regional and local movies and TV series.

     

    Iconic YRF movies from classics like Kaala Patthar, Kabhi Kabhie, Silsila to new films like Rocket Singh – Salesman of the Year and Kabul Express are now available on HOOQ.

     

    With the addition of these movies, HOOQ is now offering over 30,000 hours of Hollywood, Bollywood, regional and local content, further solidifying HOOQ’s vision to be the country’s largest and most premier subscription video-service to date. 

     

    Yash Raj Films vice president – digital Anand Gurnani said, “Yash Raj Films has always strived to bring the best cinematic entertainment experiences for the Indian audiences – be it through content or latest technologies.  With this association, we are giving the viewers an option to watch and relive their favourite YRF movies. As a platform HOOQ makes us confident that together we will be able to bring alive an exciting and satisfying experience for the users by giving them access to best quality content available at their fingertips.”

     

    HOOQ co-founder and chief content and distribution officer Krishnan Rajagopalan added, “We have received very encouraging feedback from both consumers and the trade regarding the service, and going forward will continue to add a range of International and Indian movies and TV series to meet the voracious entertainment appetite of the Indian users.”

     

    Some of the other movies from YRF, which users can find on HOOQ include Mujhse Fraaandship Karoge, Aaja Nachle, Ta Ra Rum Pum, Mashaal, Noorie, and Daag among others.

  • Mobiles boost broadband usage by 4.17% during May

    Mobiles boost broadband usage by 4.17% during May

    NEW DELHI: Mobile users helped give a spurt to broadband usage in the country to touch 104.96 million by the end of May, which signified a monthly growth rate of 4.17 per cent.

     

    It may be recalled that in April this year the broadband users in the country crossed the 100 million mark for the first time.

     

    Mobile devices users (phones and dongles) went up from 84.79 million to 88.96 million between April and May, signifying an increase of 4.91 per cent.

     

    However, Fixed Wireless subscribers (Wi-Fi, Wi-Max, Point to Point Radio and VSAT) showed a minor decline of 0.17 per cent thus remaining at just over 440,000 users.

     

    Wired subscribers went up from 15.52 million to 15.56 million, showing an increase of 0.23 per cent.

     

    Based on reports received from the service providers, the Telecom Regulatory Authority of India (TRAI) said the top five service providers constituted 83.75 per cent market share of total broadband subscribers at the end of May.

     

    These service providers were Bharti Airtel (23.39 million), Vodafone (21.27 million), BSNL (18.50 million), Idea Cellular Ltd (15.76 million) and Reliance Communications Group (8.99 million).

     

    The regulator noted that some wireless service providers exclude incidental data users from their subscriber base, based on minimum usage decided by them.

     

    As on 31 May, the top five Wired Broadband Service providers were BSNL (9.90 million), Bharti Airtel (1.45 million), MTNL (1.14 million), Atria Convergence Technologies (0.66 million) and YOU Broadband (0.45 million).

     

    The top five Wireless Broadband Service providers were Bharti Airtel (21.93 million), Vodafone (21.27 million), Idea Cellular (15.76 million), Reliance Communications Group (8.88 million) and BSNL (8.59 million).

  • Online consumers to be better protected by new United Nations guidelines

    Online consumers to be better protected by new United Nations guidelines

    NEW DELHI: Better protection for people buying things online in both developed and developing countries will be among the outcomes of revisions to United Nations guidelines agreed at a major UNCTAD conference in Geneva.

     

    More than 350 competition specialists from 70 countries gathered from 6 to 10 July to review the so-called “United Nations Set” of mutually agreed competition and consumer protection policies.

     
    UNCTAD’s work on competition and consumer protection has long shown that these can play a direct and important role in promoting economic growth and reducing poverty in developing countries. Competition stimulates innovation, productivity and competitiveness, increases a country’s attractiveness as a business location, triggering investment, and delivers benefits for consumers through lower prices, improved services and greater choice. Empowered consumers who know their rights and enforce them are subject to fewer abuses. This directly improves their welfare.

     
    Last updated in 1999, the United Nations Guidelines on Consumer Protection needed updating in a world of e-commerce and online shopping, and in other areas such as financial services, energy, public utilities, and tourism. With the update, member States agreed to put UNCTAD at the center of global consumer protection.

     
    “If we want citizens to be active players in achieving sustainable development we need to empower them as consumers in the marketplace,” said UNCTAD Secretary-General Mukhisa Kituyi. “I am delighted that member States have entrusted UNCTAD with becoming the privileged international forum for advancing consumer protection worldwide.”

     
    A proposal will be submitted to the United Nations General Assembly for adoption in its next session and contains the request that UNCTAD: establish an Intergovernmental Group of Experts on consumer protection law and policy; monitor the implementation of the guidelines; serve as forum for exchange of best practices; and provide technical cooperation and capacity building to developing countries and economies in transition.

     
    Amanda Long, director-general of Consumers International, which is the world federation of consumer groups, said: “We are particularly pleased with the high level of commitment to establish an Intergovernmental Group of Experts. Effective implementation by member States and business will be key going forward.”

     
    Further outcomes of the conference included renewed support for UNCTAD’s voluntary peer review model. Since 2005, more than 18 countries have been participated in the competition policy peer review process. The resulting reports were used in amending legislation, advocacy (for example in Indonesia and Nicaragua) and establishing new training agenda for staff in Zimbabwe.

     
    UNCTAD’s unique development perspective and experience in working with competition authorities in developing countries, as well as on competition policy worldwide, serve as a guarantee that the voluntary peer review process focuses on fostering competitiveness and takes into account the development needs of countries.

     
    The conference also agreed to reconvene the Intergovernmental Group of Experts on Competition Law and Policy during the next four years until the next ministerial review conference is held.

     

    Emerging issues this body will tackle include: competition and its role in inclusive and sustainable development; best practices in the design and enforcement of both competition and consumer protection laws and policies; the provision of capacity building and technical assistance, and International cooperation and networking

     

    In particular, next year’s meeting will focus on examining the interface between the objectives of competition policy and intellectual property; enforcing competition policy in the retail sector; enhancing legal certainty in the relationship between competition authorities and judiciaries; and strengthening private sector capacities for competition compliance.

  • Lukup Media partners Euro Channel to bring on-demand international cinema to India

    Lukup Media partners Euro Channel to bring on-demand international cinema to India

    MUMBAI: Indian movie aficionados can now enjoy the best of international cinema by subscribing to Lukup Media’s on demand TV service. Through a strategic partnership with Euro Channel, Lukup Media is all set to bring Euro Channel to Indian shores, screening exclusive European cinema for Indian viewers. 

     

    Euro Channel will be a subscription based on-demand channel on the Lukup Media service. Subscription on demand TV channels appears along with linear broadcast TV channels on the TV Guide. Each subscription on demand channel has a catalog of content refreshed weekly that subscribers can view on demand. 

     

    The Euro Channel subscription is Rs 150 per month. The channel will have 15 new movies every month.

     

    This partnership further strengthens Lukup’s portfolio of content, with more than 3000 titles in its movie catalogue. Apart from cinema, Lukup Media subscribers can also choose from over 200 English and regional shows, 600 lifestyle shows and 1500 regional shows and movies.

     

    “We are excited to bring a selection of outstanding cinema from across Europe in partnership with Eurochannel on the Lukup Media platform. This partnership aligns with our objective of bringing international content and TV channels to Indian audiences and to present them with more choice of content,” said Lukup Media founder and CEO Kallol Borah.

     

    Elaborating on the partnership, Euro channel CEO Gustavo Vainstein added, “Eurochannel continues its vast expansion across international borders, thanks to the dynamic Video on Demand service launching in India. Our partnership with Lukup has proved indispensible for this recent launch, as we share the same vigor and collaborative spirit to bring quality entertainment to millions of residents throughout the country on a practical platform. Together, Lukup and Eurochannel will offer the best of European cinema.”