ITV

Category: iWorld

  • “Rajadhiraaj: Love. Life. Leela” music album by Sachin-Jigar now streaming on all music platforms

    “Rajadhiraaj: Love. Life. Leela” music album by Sachin-Jigar now streaming on all music platforms

    MUMBAI: The enchanting songs of ‘Rajadhiraaj: Love. Life. Leela.’, which gracefully brought Shri Krishna’s timeless leelas to life in the mega-musical, is now available on all music streaming platforms worldwide. Conceptualised by visionary Dhanraj Nathwani, the soundtracks of the theatrical have been composed by renowned composer duo Sachin-Jigar, and the lyrics have been penned by celebrated lyricist Padma Shri Awardee Prasoon Joshi.

    20 original melodic tracks, which illuminated the auditorium with their captivating lyrics and lively scores, are now available for streaming, allowing audiences to immerse themselves in the magic of the grand musical. The songs elegantly capture the unconditional love between a mother and son, the enchanting love story of Radha and Krishna, and the mischievousness of Balgopal, evoking a wide range of emotions.

    Dhanraj Nathwani said, “Music stirs a rich blend of emotions and leaves a lasting impact on individuals. And Rajadhiraaj’s songs have resonated deeply with the audience across generations, Shri Krishna’s leelas have reached them through music. The enthusiasm we witnessed among the spectators here in Delhi and Mumbai led us to release these soul-stirring songs on the streaming platforms, ensuring they reach a wider audience. Of the 20 tracks, we are releasing 11 right now. We are hopeful that everyone will love them as much as we loved creating them.”

    The composition is a blend of Western symphonic elements from Budapest and Indian classical music, highlighting multiple musical genres such as haveli sangeet, Rajasthani and Gujarati folk, Sapakra, Raas Garba, and Hindustani semi-classical music. To capture the flavours of various regions of India, the musical duo also incorporated local instrumentalists, including tabla, dholak, shehnai, and others. The songs have been sung by renowned singers like Shankar Mahadevan, Shreya Ghoshal, Kailash Kher, Sachin Sanghvi, Parthiv Gohil, Keerthi Sagathia and Jonita Gandhi.

    Revealing the idea behind the creation of the lively composition, music composer Sachin-Jigar said, “It was an interesting as well as quite challenging project for us and we thrive on such experiences. We have grown up hearing the songs and stories of Shri Krishna from our grandparents and this musical was an opportunity to bring the Krishna we know to the audience. To add depth, we blended Western and Indian classical music, while also experimenting with different local instruments to create unique and dynamic melodies. Each song is different from the other, and each one is close to our hearts.”

    After a stellar run at Mumbai’s Nita Mukesh Ambani Cultural Centre (NMACC), ‘Rajadhiraaj: Love. Life. Leela.’ — the world’s first mega-musical on Shri Krishna’s life graced Delhi’s Jawaharlal Nehru Indoor Auditorium in the last week of November. Executive Producer Bhoomi Nathwani presents the musical masterpiece, which seamlessly blends rich storytelling, stunning visuals, and soul-stirring live music. The show received an enthralling response from the audience in both cities, uniting generations under one roof to celebrate the rich tapestry of art, culture, and tradition. The musical is set to premiere in Dubai in 2025.

    To tune into the songs, click on the below-mentioned links:

    JioSaavn: https://www.jiosaavn.com/album/rajadhiraaj-love.life.leela/995QMoAPKDA_

    Spotify: https://open.spotify.com/album/4L9N1MAhACgO6WdAl2stxM?si=whHtEZiGTzOIeH1zOrVQZw&nd=1&dlsi=89628b3ce0684067

    Apple Music: https://music.apple.com/us/album/rajadhiraaj-love-life-leela/1783979815

    YouTube Music: https://music.youtube.com/playlist?list=OLAK5uy_ngd7O4bJYbdp47QOeaahe4QrvcoMOyVIk&si=J50UDp2UEFQilnP1

  • Tadiran Telecom to invest $10 million annually in IP phone manufacturing in India

    Tadiran Telecom to invest $10 million annually in IP phone manufacturing in India

    MUMBAI: Securing a visionary investor is the spark that fuels every entrepreneur’s ambition, and for Tadiran Telecom, it’s a dream realised with purpose. In a landmark move blending opportunity with innovation, the Israel-based leader in unified communications has unveiled its commitment to invest over $10 million annually in India, marking a new chapter in its 26-year journey in the country. Partnering with DCM Shriram, Tadiran is set to produce 100,000 cutting-edge IP telephones each year—a transformative step that underscores its unwavering belief in India’s potential as a global manufacturing hub.

    Tadiran Telecom CEO Moshe Mitz stated, “We plan to make 1,00,000 IP telephones in India every year. This is a conservative number. We have allocated $10 million for one year for our manufacturing project. Investment will increase based on the performance.”

    IP telephones, designed for businesses and supporting multiple communication functions, including conference calls, will be classified under class two equipment, making them eligible for government procurement.

    Mitz confirmed that Tadiran’s current business is driven 70 per cent by software and 30 per cent by hardware. This manufacturing initiative represents the first phase of the company’s ambitious expansion in India. “If we achieve success in meeting manufacturing targets, then we will launch our phase two expansion in India for software development,” Mitz added.

    The company has already initiated discussions with a leading Indian software giant to collaborate on software development in phase two of its plan.

    DCM Shriram president Rudra Shriram highlighted the group’s commitment to the partnership, noting that this is its first foray into electronics manufacturing. “Tadiran Telecom has the technology. We are putting in place a dedicated team for manufacturing their products. Besides manufacturing, our group will provide all supply chain support to Tadiran Telecom, including warehousing and logistics,” he said.

    Tadiran’s investment aligns with India’s growing focus on local manufacturing and advanced technology solutions. As Mitz remarked, “Manufacturing is phase one of our expansion plan in India. If successful, phase two will focus on software development, further solidifying our commitment to India.”

    This initiative underscores Tadiran’s strategy to bolster its hardware manufacturing capabilities while exploring advanced software development partnerships in the Indian market.

  • Vi launches Super Hero Prepaid Plan with unlimited midnight-to-noon data

    Vi launches Super Hero Prepaid Plan with unlimited midnight-to-noon data

    MUMBAI: Are you tired of scouring coffee shops for free Wi-Fi or anxiously counting every megabyte because your telecom provider’s data charges are sky-high? Say goodbye to the frustration and hello to freedom! Vi, one of India’s leading telecom giants, swoops in like a digital superhero with its brand-new ‘Super Hero Prepaid Plan.’ With unlimited data from midnight to noon, this offering promises to rescue late-night binge-watchers, productivity-driven women, and the endlessly scrolling Gen Z from the dreaded curse of ‘No Internet’. It’s more than just a plan—it’s a lifeline for those who refuse to hit pause on their digital lives.

    The Super Hero Plan aligns with evolving consumer data usage patterns, enabling customers to maximise their online activities during peak usage hours. Subscribers can enjoy half-day unlimited data access (12 AM to 12 Noon) and additional data benefits during the remaining hours, ensuring round-the-clock connectivity.

    Key features of the Super Hero Plan include:

    . Weekend data rollover: Users can carry forward unused weekday data to the weekend for greater flexibility.

    . Data delight: Twice a month, customers can access up to 2GB of additional data at no extra cost via the Vi app or by dialling 121249.

    VI Plan
    Vi has made the Super Hero Plan available across recharge packs offering 2GB/day or more in key regions, including Maharashtra, New Delhi, Gujarat, Tamil Nadu, Kerala, West Bengal, Punjab, and Haryana. The plan starts at an affordable Rs 365.

    With the internet forming the backbone of communication, education, work, and entertainment, Vi’s new plan empowers its customers to stay connected without interruptions. 

  • Skyesports-The Pokemon Co flag off Pokémon Unite winter esports tournament

    Skyesports-The Pokemon Co flag off Pokémon Unite winter esports tournament

    MUMBAI: Remember the global frenzy when Niantic’s John Hanke unleashed Pokémon GO, sparking a worldwide revolution and rekindling childhood nostalgia?

    That unexpected masterpiece didn’t just exceed expectations—it redefined mobile gaming, amassing nearly eight billion in lifetime revenue across the App Store and Google Play. With its best financial year in 2020, raking in $908.94 million, and a still-impressive $655.24 million in 2022, Pokémon GO became a cultural phenomenon, turning sidewalks into battlefields and parks into Pokémon havens.

    For many of us, it wasn’t just a game—it was a time machine. It whisked us back to those cherished afternoons of munching on lunch while glued to the TV, cheering as Ash and Pikachu braved another adventure. Now, as the Pokémon legacy continues to thrive, a new chapter is here to reignite the excitement.

    In a move to keep the spirit alive and burning, The Pokémon Company, in collaboration with Skyesports, has announced the Pokémon Unite Winter Tournament India 2025. This grassroots esports extravaganza promises not only glory but also a chance for Indian players to compete for national pride on the international stage. Get ready, trainers—the journey isn’t over yet!

    The tournament features a prize pool of $10,000, with the ultimate victor earning a coveted spot in the Pokémon Unite Asia Champions League 2025 finals. Scheduled to take place in Shinjuku, Japan, on 29-30 March, the finals will host elite teams from across Asia.

    Registrations for the tournament are now live on the official website and will close on 29 January 2025. The event begins with a qualifier stage, followed by group stages, and culminates in the playoffs. The top eight teams will battle through a double-elimination bracket, aiming for the prestigious international slot.

    Tournament schedule:

    1    Qualifier Stage: Single-elimination bracket (1-2 February)

    2    Group Stage: Four groups in a single round-robin format (8 February)

    3    Playoffs: Top two teams from each group compete in double elimination (9 February)

    The tournament complements the ongoing Pokémon Unite ACL India League, which engages top-tier organisations such as S8UL, GodLike, Revenant XSpark, and Global Esports. While the ACL India League focuses on professional teams, the winter tournament serves as a platform for aspiring talent.

    An executive from the Pokémon company highlighted the initiative’s dual approach: “While the ACL India League supports the top-tier organisations of the country, the Winter Tournament highlights our commitment to grassroots development. By supporting players at every level—from grassroots to the pro scene—we aim to ensure the sustainable growth of Pokémon Unite esports in India.”

    Skyesports, CEO & founder, Shiva Nandy added, “We are thrilled to introduce the open-for-all Pokémon UNITE Winter Tournament. This competition gives every aspiring pro player a chance to shine and represent the country in Japan. The tournament underscores Skyesports’ vision of giving Indian players and teams a chance to compete on the global stage. Best of luck to all participants.”

    Pokémon Unite’s dynamic 10-minute matches have fuelled its rapid rise in India, cultivating a vibrant ecosystem of players and fans. This winter tournament aims to nurture this growth further, ensuring continued momentum for Pokémon Unite  esports in the country.

  • Short drama, vertical format OTT Reelies set for launch

    Short drama, vertical format OTT Reelies set for launch

    MUMBAI: They are going where the likes of Jeffrey Katzenberg and Meg Whitman did go with Quibi TV in 2018. Rather unsuccessfully as the duo burned a billion dollars in vertical mobile friendly t short format content creation (10 minutes or less duration) before shutting it down after audiences rejected Quibi TV outright.

    The “they” we are talking about is Delhi-registered Hermes Media. Promoted by the creative duo of Anshuman Misraa and Anshumaali Jha (he, of Scriptwallah fame), the company is on the runway to launch Reelies – a short format, vertical video drama OTT  – soon.

    The duo is chasing the relative success that other short drama apps – ReelShorts, DramaBox, MoboReels, Topshorts, ShortMax, Goodshorts – have been notching up since the well-known colossal failure of Quibi TV. 

    Hermes has a solid history behind it having produced more than 1,200 corporate films and TVCs for top of the rung clients such as Fevicol, Ambuja Cement, M-Seal, Araldite, WD-40, Hero, Aditya Birla group. It is involved in the entire spectrum of video production – from crafting product films, corporate AVs, ads and promos, to 2D and 3D animation, infographics and live action videos to expertly managing line production. With a dedicated in-house team of seasoned writers, directors, animators, and technicians, the company says it brings clients r creative vision to life with precision and flair. In a year the company produces over 300 high-quality videos for renowned brands, tailoring each project to meet the specific needs and preferences of their target audience.

    ANSHUMAALI ANSHUMAN MISRAA

    Not just that. Both have been involved in TV fiction in their personal capacities. Anshumali has been a writer on shows such as Jag Jaanani  Maa Vaishnodevi_ Kahaaani Mata Raani Ki, Afsar Bitiya, Saavdhaan India, Ek Mahal Ho Sapno Ka,  Crime Patrol, among many others. Anshuman, on his part, was associated with Garima Productions for its shows Neeli Chatri waale, Chidya Ghar, among others.

    That should hold them in good stead when commissioning or production for Reelies, especially what they should not be doing. Something  Anshumali  agrees with totally. 

    “Audiences have shifted their entertainment preference from movies and web series to shorter, snackable content. Theater-going has become a painstaking and time-consuming process,” says Anshumaali in a blog post on Scriptwallah. “With attention spans getting lower and demand for fast-paced content getting higher, social media reels have come out as a winner for the go-to content consumption medium. However, the problem with reels is there is no narrative or storytelling. People are constantly scrolling without any gratification or purpose.” 

    And this is what has driven the duo to launch Reelies – India’s first short drama app. They expect it to completely change the inattentive scrolling, giving high-impact and dramatic stories in short durations.

    Adds Anshumaali: “Every story will be about 50 episodes long, but the twist is each episode will be less than 90 seconds. This bite-sized entertainment will keep the viewers hooked and leave them wanting more. Viewers all over the globe are completely addicted to such high-impact shows, and Reelies will create the same effect for Indian audiences. The format of the content is the perfect blend of cinematic storytelling with the social media vertical frame.”

    REELIESAnd they have roped in social media influencers like Riyaz Aly (28 million followers), Vishal Pandey (10 million), Sana Makbul (three million), Sameeksha Sud (12 million), Bhavin Bhanushali (4.4 million), Ashish Bhatia (1.1 million), Akriti Negi (one million), Jashwanth Bopanna (712,000), Riva Arora (11.5 million), Deepak Joshi (6.7 million), Beauty Khan (13 million), Lucky Dancer (six million), Abha Ranta along with some popular faces from the industry for the shows. To start with five shows have been lined up: 
    Bruh – In the world of new age relationships and situationships, four friends navigate love, life, and friendship at one common hangout spot, Café Bruh.
    Contract Marriage – A relationship between a young millionaire and his colleague built only for a temporary contract turns into a special connection.
    Open Secret – A housewife discovers a grave truth about her marriage and then rediscovers herself, her life, and her happiness.
    Alpha Beta Gamma – Two rival clans always at each other’s throats fight for love, loyalty, and legacy in a supernatural teen drama.
    Secret Crorepati – A boy struggles to make ends meet and falls in love with a girl from a rich family. In a twist of fate, he discovers he is the biggest billionaire in the country.
    BFF vs BF – Two inseparable college best friends are separated when one of them falls in love with a classmate. Experience love, betrayal and heartache in this young adult drama.

    Reelies has subscription plans which appear appealing to the young crowd seeking gratification from short curated story-filled videos: Rs 7 a day, Rs 25  for a week, and Rs 50 for a month. 

    We will have to wait and watch if Reelies can reel in the audiences. And if their pockets are deep enough to see them through the rough ride that streaming is proving to be for even the big boys. 

  • Nodwin Gaming secures Rs 64 crore from parent Nazara for growth & global expansion

    Nodwin Gaming secures Rs 64 crore from parent Nazara for growth & global expansion

    Mumbai: Youth entertainment, gaming and esports company  Nodwin  Gaming announced that its parent  Nazara Technologies has approved an investment of Rs 64 crores in it.

    As per the press release, Nodwin  Gaming’s board has approved plans to initiate a private financing round to accelerate the company’s vision of becoming the No 1 new-age youth media, gaming and esports firm across emerging markets. As the first investor backing this investment, Nazara and Nodwin boards have both ratified this investment that is in the form of convertible preferred stock.

    The funds raised in this round will be primarily allocated to fuel Nodwin Gaming’s ongoing expansion momentum, focusing on enhancing its capabilities, growing its portfolio of intellectual properties (IPs), and strengthening its presence in emerging markets.

    Nodwin  Gaming has been growing organically and inorganically through acquisitions. In the recently announced quarter results of Q2 FY24, revenue grew 91 per cent on a QoQ basis and 111 per cent on a YoY basis. Nodwin  has recently announced the investment and scaling up of ComicCon India and the acquisition of Trinity Gaming.

    Nodwin Gaming co-founder &  MD Akshat Rathee said, “As we continue on our growth and expansion journey, we remain fully committed to building a truly global company coming from India that leads with innovation, expanding our capabilities in new age media in emerging markets. Our focus is on capturing the attention and mindshare of the global youth.”

    The press release highlights Nodwin Gaming’s global expansion, noting that the company manages a range of intellectual properties, including notable tournaments, festivals, and conferences in esports, gaming, music, comedy, pop culture, and live experiences that resonate with young audiences.

    Recently, Nodwin has enhanced its portfolio through several strategic acquisitions, such as the German esports and gaming marketing agency Freaks 4U Gaming.

  • Bharti Airtel awards multibillion dollar contract to Ericsson

    Bharti Airtel awards multibillion dollar contract to Ericsson

    MUMBAI: It’s network upgradation time at Bharti Airtel. India’s second largest telco has awarded a multi-year, multibillion extension deal to Swedish company Ericsson for 4G and 5G radio access network (RAN) products and solutions. Ericsson has been a trusted connectivity partner for Airtel for over 25 years, supporting every generation of mobile communications.

    As per the new contract, Ericsson will deploy centralised RAN and open RAN-ready solutions for network transformation which will help customers with wider coverage and enhanced capacity on the network. Ericsson will also undertake the software upgradation of its current deployed 4G radios thereby enhancing the customer experience.  

    A 5G RAN relies on a fully coordinated, multi-layer network with low-band, mid-band and high-band to provide wireless connectivity to devices and deliver the best network performance. New 5G use cases will deliver new revenue streams for communication service providers (CSPs) and new connectivity opportunities for subscribers.  These use cases include:  cloud gaming, AR/VR,  autonomous driving, fixed wireless access  
    In order to deliver these use cases, the RAN consists of antennas, radios, baseband (RAN compute), and RAN software to enable incredible speeds and mobility.  

    Ericsson currently powers 170 live 5G networks in more than 70 countries. Ericsson’s technology leadership is recognized by independent  analysts such as Frost Radar’s 5G Network Infrastructure Market 2024 , where Ericsson was ranked as the leader for the fourth consecutive year. Ericsson has also been positioned as a leader in the Gartner Magic Quadrant for 5G for the fourth year in a row.  

    Says Bharti Airtel CTO  Randeep Sekhon:  ”The strategic partnership with Ericsson to deploy the latest technology is a testament to Airtel’s pursuit of network excellence. This deployment will enable us to further improve the speed, reliability, and coverage of our network, ensuring an exceptional experience for our customers.”    
                                
    Adds Ericsson south-east Asia, Oceania & India head Andres Vicente: “This partnership extension reflects our shared vision to build a robust 4G and 5G infrastructure for Bharti Airtel to serve the connectivity needs of its  customer base – including the new 5G use cases as they emerge. We will work closely with Bharti Airtel to deliver great user experiences for their customers.”  

    (Picture courtesy: Ericsson)

  • ThinkAnalytics launches ThinkContextualAI high privacy ad solution

    ThinkAnalytics launches ThinkContextualAI high privacy ad solution

    MUMBAI: If you think about, privacy is becoming increasingly important online what with GDPR and all the regulations which apply.

    AI driven video discovery, viewer insights, targeted advertising solutions provider ThinkAnalytics thought about it. The company has launched ThinkContextualAI, a contextual advertising solution that raises the bar for privacy-first, audience-aligned advertising. The solution complements ThinkAnalytics’ broader ThinkAdvertising offerings which have been instrumental in redefining ad targeting across connected TV (CTV)  platforms.

    Combining its  two decades of expertise in viewer behavior and advanced AI technology, ThinkContextualAI leverages a proprietary ontology of more than 40,000 metadata tags, crafted to decode not only what content is about but why it resonates with individual viewers.

    With this insight, ThinkContextualAI allows CTV advertisers to engage with audiences without invasive tracking, ensuring that content signals like genre and sub-genre are mapped to a known ontology so that they can be leveraged consistently by supply side platforms (SSPs).
     
    As fragmentation increases, privacy regulations tighten and personal data access diminishes, advertisers face mounting challenges to engage with audiences. Traditional contextual advertising solutions often fall short, either lacking nuance or failing to capture the true mood and engagement factors of content. In addition, SSPs  are seeing up to 11 million similar but different titled genres and subgenres, meaning buyers can’t reliably buy content-based audiences.

    ThinkContextualAI meets this untapped need, enabling advertisers to target viewers with unmatched precision by moving beyond simple context to align ad placements with themes and emotions.
     
    “Our 40,000+ metadata tags represent not only the subjects of content but also why viewers connect with it,” says ThinkAnalytics CTO & founder Peter Docherty. “This unique capability allows advertisers to achieve a new level of relevance and resonance in ad placement, benefiting both viewer engagement and campaign performance. We worked closely in partnership with customers to ensure this solution meets advertisers’ needs across diverse markets in an evolving regulatory environment.”
     
    ThinkContextualAI empowers advertisers with advanced contextual targeting capabilities, including:

    * Premium Audience Segmentation: advertisers can reach high-value segments like luxury lifestyle and travel enthusiasts without using personal data.
    * Scalable Content Understanding: Scale across vast content libraries with consistent, high-quality categorisation, to enhance the impact of advertising campaigns.
    * Privacy-Safe Solutions: Deploy ad campaigns that are compliant with global privacy standards, helping advertisers maintain audience trust while maximising results.

    ThinkContextualAI offers measurable improvements in campaign effectiveness and user experience:

    * Improved Ad Recall: Drive higher ad recall through genuine content-ad alignment.
    * Increased Viewer Satisfaction: Maintain ad relevance, increasing viewer engagement.
    * Enhanced ROI: Maximize ROI with targeted, privacy-safe placements.
    * Reduced Ad Waste: Minimise irrelevant placements, ensuring efficient ad spend.

    With over 85 service providers serving approximately 475 million subscribers in 47 languages, and generating eight billion recommendations per day, ThinkAnalytics is amongst the largest independent content discovery platform. Its clients include Liberty Global, Vodafone, Deutsche Telekom, DirecTV, Sony Pictures Entertainment, Bell Media, BritBox International, Crunchyroll, Astro, Intigral, MBC, OSN, Proximus, Rogers, Sky Mexico, Tata Play, TELUS, and Mediacorp.

  • Big FM hits the airwaves as official radio partner for Hockey India League 2024-25

    Big FM hits the airwaves as official radio partner for Hockey India League 2024-25

    Mumbai: It’s a sound decision. The Hockey India League (HIL) has got into bed with  Big FM for the 2024-25 season as the official radio partner. This partnership seeks to connect hockey with millions of fans and amplify the message of #IndiaKaGame throughout the nation.

    A press release states that the HIL  kicks off on 28 December 2024, featuring an exciting lineup of eight men’s teams and four women’s teams competing in Rourkela and Ranchi. Notably, this season also marks the debut of the Women’s Hockey India League, reinforcing Hockey India’s commitment to inclusivity and the empowerment of women in sports.

    BIG FM COO Sunil Kumaran highlighted that hockey holds a special place in the hearts of millions. “This collaboration reflects our commitment to spreading awareness about the sport’s legacy and significance. Together, we aim to shine a spotlight on hockey’s incredible journey and inspire a deeper appreciation for the sport across the country,” he said.

    HIL governing committee chairperson Dilip Tirkey said, “Radio has a unique ability to connect with people in the remotest corners of the country, making it the perfect medium to promote hockey. With BIG FM’s engaging content and nationwide reach, we aim to make hockey a household conversation. This partnership will spark excitement across India and bring more fans closer to IndiaKaGame. Together, we’re confident of taking the Hockey India League to new heights of popularity.”

    HIL governing committee member Bhola Nath Singh added, “BIG FM’s captivating narrative style and broad reach make it an ideal partner to grow hockey’s fanbase. Through this association, we aim to unite the country in support of IndiaKaGame and inspire millions to cheer for our national sport.”

    With Big FM listeners can stay tuned to every match and cheer for their favourite teams and players.

     

     

    All information about the Hockey India League can also be found on the newly launched website: https://hockeyindialeague.com/

  • RunnTV engages Sumit Chauhan as sales director

    RunnTV engages Sumit Chauhan as sales director

    MUMBAI: Digital sales has been his playground for most of his career. And now Sumit Chauhan has jumped on board the Runn Media Labs train as sales director. The Manish Sinha-founded firm recently got into bed with South  African media conglomerate emedia and got an injection of funding from it.

    Runn Media Labs is setting up a Fast media platform Runn TV, targeting Indian viewers with thematic and personalised channels.

    Sumit has about 15 years’  experience behind him with stints at PayU Payments, Times Internet, Fork Media Network18 Media, Bliss, and finally with HT Media Labs as the regional lead – north and east where he was driving sales for the aggregation platform OTT Play and Slurp.com.

    “This is an incredible opportunity to spearhead the hashtag#Digital Ad-Sales business for Runn Media Labs and to ensure steady growth and coverage,” said Smit on Linkedin while announcing his appointment.