ITV

Category: iWorld

  • Olympic Gold Quest and Twitter together share the journey of Indian Olympians

    Olympic Gold Quest and Twitter together share the journey of Indian Olympians

    MUMBAI: Olympic Gold Quest, a not-for-profit foundation supporting the training and preparation of India’s top athletes, has joined forces with Twitter to let Indian fans be part of journey with the Olympians and Olympic sports they support. Throughout the lead up to, during and after the Rio Olympics, Indian fans will be able to immerse themselves in the Rio experiences of their favourite Olympians across Twitter, Vine and Periscope

    #ReadyForRio Periscope Series

    Starting 23 June, Olympic Gold Quest will be taking fans into the world of Indian Olympics with a regular #ReadyForRio Periscope series from the Twitter India Blue Room leading up to the Games and from Rio during the Olympics, where Viren Rasquinha will host Twitter chats with athletes and other guests.

    #KnowYourStar Video Series with Athletes

    Athletes supported by Olympic Gold Quest will be answering fun and interesting questions in a rapid fire video quiz series on Twitter.

    #TrainWithOGQ on Vine

    The Olympic Gold Quest Vine account will take fans into the inside world of Indian Olympic training with a regular series of six second Vine videos. These looping videos will highlight the Olympian training experience like never before, from the intensity of athlete training to the fun behind-the-scene moments.

    Olympians on Twitter

    Each of the athletes supported by Olympic Gold Quest be active on Twitter in the lead up to the Olympics. Fans can follow their journey by subscribing to this Twitter List that also includes the accounts of the Olympic Gold Quest founders, board, management and more.

    Olympic Gold Quest CEO Viren Rasquinha said, “Our mission is to build a movement for Olympic sports in India. We are excited to partner with Twitter to ensure that well-wishers of Indian Olympics anywhere in the world will have the best access to the team with interactive video experiences.”

    Twitter head of sports partnerships Aneesh Madani said, “Twitter has democratized sport and is the best place for fans to see what’s happening in the lead up to the Olympics. There has been a 400 percent growth in video consumption across Twitter, Vine and Periscope over the past year and Olympic Gold Quest’s commitment to bringing the story of Indian Olympians to life with Twitter video is great to see.”

  • Olympic Gold Quest and Twitter together share the journey of Indian Olympians

    Olympic Gold Quest and Twitter together share the journey of Indian Olympians

    MUMBAI: Olympic Gold Quest, a not-for-profit foundation supporting the training and preparation of India’s top athletes, has joined forces with Twitter to let Indian fans be part of journey with the Olympians and Olympic sports they support. Throughout the lead up to, during and after the Rio Olympics, Indian fans will be able to immerse themselves in the Rio experiences of their favourite Olympians across Twitter, Vine and Periscope

    #ReadyForRio Periscope Series

    Starting 23 June, Olympic Gold Quest will be taking fans into the world of Indian Olympics with a regular #ReadyForRio Periscope series from the Twitter India Blue Room leading up to the Games and from Rio during the Olympics, where Viren Rasquinha will host Twitter chats with athletes and other guests.

    #KnowYourStar Video Series with Athletes

    Athletes supported by Olympic Gold Quest will be answering fun and interesting questions in a rapid fire video quiz series on Twitter.

    #TrainWithOGQ on Vine

    The Olympic Gold Quest Vine account will take fans into the inside world of Indian Olympic training with a regular series of six second Vine videos. These looping videos will highlight the Olympian training experience like never before, from the intensity of athlete training to the fun behind-the-scene moments.

    Olympians on Twitter

    Each of the athletes supported by Olympic Gold Quest be active on Twitter in the lead up to the Olympics. Fans can follow their journey by subscribing to this Twitter List that also includes the accounts of the Olympic Gold Quest founders, board, management and more.

    Olympic Gold Quest CEO Viren Rasquinha said, “Our mission is to build a movement for Olympic sports in India. We are excited to partner with Twitter to ensure that well-wishers of Indian Olympics anywhere in the world will have the best access to the team with interactive video experiences.”

    Twitter head of sports partnerships Aneesh Madani said, “Twitter has democratized sport and is the best place for fans to see what’s happening in the lead up to the Olympics. There has been a 400 percent growth in video consumption across Twitter, Vine and Periscope over the past year and Olympic Gold Quest’s commitment to bringing the story of Indian Olympians to life with Twitter video is great to see.”

  • The selfie expert, OPPO F1 Plus, averages one sale every 1.1 seconds

    The selfie expert, OPPO F1 Plus, averages one sale every 1.1 seconds

    MUMBAI: OPPO Mobiles, a leading global technology brand, announces that OPPO F1 Plus has averaged one sale every 1.1 seconds, reaching a total of 7 million units so far globally.

    The news has added another feather to the cap as OPPO has already been ranked no 4 globally in the top 5 smartphone vendors list and is the best performing brand in the first quarter of 2016! The brand believes that OPPO’s success has to be credited to – commitment to fostering strong, fair relationships with distributors, company’s knack for creating effective promotional campaigns and most primarily strong and dedicated focus on the product.

    Sky Li, Sky Li, OPPO Global VP, MD of International Mobile Business and President of OPPO India, said, “We are very excited with the performance of OPPO F1 Plus. Our focus on camera technology and photography-focused F series has resulted in excellent results for the brand – first with OPPO F1 becoming the best-selling model and now OPPO F1 Plus recording great sales. The acceptance from the consumers has been great and we believe that the reason behind this is the brand’s focus on taking consumer feedback seriously. We listen to users, and bring them meticulously designed, top-quality products that they’ll truly love. That’s what’s brought us this far and what will continue to drive us going forward.”

    F1 Plus Soars on Quality and Innovation

    OPPO is committed to both groundbreaking product design and industry-leading quality, which has propelled the F1 Plus’ success. On the design front, OPPO’s VOOC Flash Charge technology has been one of its most celebrated advances. OPPO also announced that by the end of June, global users of VOOC-enabled devices will reach 30 million.

    VOOC’s industry-leading charging speeds are well-known, but an equally important advantage lies in the fact that it can achieve these speeds while preserving the longevity of the battery.
    Industry standards stipulate that, after 500 charge cycles, a battery should still have 80% of its original capacity. The F1 Plus maintains this capacity through a full 900 cycles, making it 1.8 times stronger than the industry standard, on top of providing breakneck charging speeds.

    OPPO spares no effort or expense in the expansive testing regime that its products undergo before reaching market. From the arrival of components at the factory to the final production stage, OPPO devices like the F1 Plus undergo 390 quality assurance tests, including four full trial production runs.

    Among these tests are ones that are exclusive to OPPO, specially designed to take into account every last detail of the end user experience. As an example, OPPO’s unique procedure for testing one small but essential aspect of the F1 Plus: the micro-USB charging port.

    OPPO realized that, with some competitor phones, users can inadvertently damage the inside of the charging port by inserting the charging cable at odd angles or exerting unusual pressure. Although it’s an unlikely occurrence, the consequences to the user can be critical.

    To ensure that OPPO devices never experience this type of damage, they undergo a strict test: A charging cable is inserted into the port and then jerked in four directions, up, down, left and right, using 3 kilograms of pressure. A charging port is only allowed to advance to the production stage if it can undergo this harsh treatment a full 5,000 times without losing any functionality.

  • The selfie expert, OPPO F1 Plus, averages one sale every 1.1 seconds

    The selfie expert, OPPO F1 Plus, averages one sale every 1.1 seconds

    MUMBAI: OPPO Mobiles, a leading global technology brand, announces that OPPO F1 Plus has averaged one sale every 1.1 seconds, reaching a total of 7 million units so far globally.

    The news has added another feather to the cap as OPPO has already been ranked no 4 globally in the top 5 smartphone vendors list and is the best performing brand in the first quarter of 2016! The brand believes that OPPO’s success has to be credited to – commitment to fostering strong, fair relationships with distributors, company’s knack for creating effective promotional campaigns and most primarily strong and dedicated focus on the product.

    Sky Li, Sky Li, OPPO Global VP, MD of International Mobile Business and President of OPPO India, said, “We are very excited with the performance of OPPO F1 Plus. Our focus on camera technology and photography-focused F series has resulted in excellent results for the brand – first with OPPO F1 becoming the best-selling model and now OPPO F1 Plus recording great sales. The acceptance from the consumers has been great and we believe that the reason behind this is the brand’s focus on taking consumer feedback seriously. We listen to users, and bring them meticulously designed, top-quality products that they’ll truly love. That’s what’s brought us this far and what will continue to drive us going forward.”

    F1 Plus Soars on Quality and Innovation

    OPPO is committed to both groundbreaking product design and industry-leading quality, which has propelled the F1 Plus’ success. On the design front, OPPO’s VOOC Flash Charge technology has been one of its most celebrated advances. OPPO also announced that by the end of June, global users of VOOC-enabled devices will reach 30 million.

    VOOC’s industry-leading charging speeds are well-known, but an equally important advantage lies in the fact that it can achieve these speeds while preserving the longevity of the battery.
    Industry standards stipulate that, after 500 charge cycles, a battery should still have 80% of its original capacity. The F1 Plus maintains this capacity through a full 900 cycles, making it 1.8 times stronger than the industry standard, on top of providing breakneck charging speeds.

    OPPO spares no effort or expense in the expansive testing regime that its products undergo before reaching market. From the arrival of components at the factory to the final production stage, OPPO devices like the F1 Plus undergo 390 quality assurance tests, including four full trial production runs.

    Among these tests are ones that are exclusive to OPPO, specially designed to take into account every last detail of the end user experience. As an example, OPPO’s unique procedure for testing one small but essential aspect of the F1 Plus: the micro-USB charging port.

    OPPO realized that, with some competitor phones, users can inadvertently damage the inside of the charging port by inserting the charging cable at odd angles or exerting unusual pressure. Although it’s an unlikely occurrence, the consequences to the user can be critical.

    To ensure that OPPO devices never experience this type of damage, they undergo a strict test: A charging cable is inserted into the port and then jerked in four directions, up, down, left and right, using 3 kilograms of pressure. A charging port is only allowed to advance to the production stage if it can undergo this harsh treatment a full 5,000 times without losing any functionality.

  • YU announces senior level appointments

    YU announces senior level appointments

    MUMBAI: YU, the new age technology brand, and the fully owned subsidiary of Micromax today announced three senior level appointments, strengthening its core team responsible for future expansion and growth. The company has appointed Bharat Singh Malik as the Vice President of Service, Deepak Dahiya as Head of Sales – South and West region and Chandra Kishore as the Head of Sales – North and East region. The move is aimed at building a robust offline sales network and increasing its focus on customer service.

    Commenting on the high profile appointments, Mr. Shubhodip Pal, Chief Operating Officer, YU Televentures said “In a very short span, the agility with which we moved, the products that we introduced, the way our users interacted with us and the feedback that we received from the developer community, has been defining and extraordinary. While in the first phase we focused on taking crucial steps towards consumer confidence and brand acceptability, in the second phase we will strengthening our national presence and growth potential to reach newer audience. This core team brings with them a wealth of experience, which is exceedingly valuable at this juncture of our growth story.”

    Bharat is a strategic leader and bring with him a wealth of experience in strategizing and managing the service operations for some of the leading brands in the category including Samsung and Nokia. This is Bharat’s second stint with the company, as he led the same function for Micromax, the parent brand of YU. His area of expertise lies in setting up service networks, contact centers, central support warehouses regional support warehouses. Bharat will aggressively chart out a clear cut service and support strategy to help YU enhance its customer service and delight.

    Commenting on his appointment Bharat Singh Malik said “It is a great opportunity for me to be working with YU, a young brand which is all set to make it big. I am proud to be a part of an organization that is dedicated to maintaining a reputation built on quality, service, and uncompromising ethics.”

    Deepak Dahiya, Head of Sales- South and West said “Micromax has been a brand really close to my heart as I was one of the initial team members of the Micromax family. I went to the US to pursue an alternate career however a call from Rahul and his vision for YU, got me back. I am thrilled to take the brand to the next level and will certainly focus on two of the biggest smartphone regions in India- South and West”

    Commenting on his new role Chandra Kishore said “There is immense potential in regions and consumers are adopting technology like never before. In my new role at YU, I look forward to building growth opportunities for the brand.”

    Deepak and Chandra are mandated to boost the online sales while driving YU’s physical footprint across the country. With over 9 years of experience, Deepak Dahiya is a maverick who has been breaking new avenues and driving revenue growth by keeping abreast of market trends and competition moves to achieve market-share metrics. Deepak has been associated with the parent brand Micromax since 2007 in different roles. At YU, Deepak will be a key resource to accentuate its successful journey in the West and South India markets. Chandra has great experience in preparing high impact sales strategies and contributing towards enhancing business volumes and growth. He has been with the parent brand Micromax since 2008 and now in his new role he is all set to solely enhance YU’s presence in some of the largest markets in North and Eastern India.

  • YU announces senior level appointments

    YU announces senior level appointments

    MUMBAI: YU, the new age technology brand, and the fully owned subsidiary of Micromax today announced three senior level appointments, strengthening its core team responsible for future expansion and growth. The company has appointed Bharat Singh Malik as the Vice President of Service, Deepak Dahiya as Head of Sales – South and West region and Chandra Kishore as the Head of Sales – North and East region. The move is aimed at building a robust offline sales network and increasing its focus on customer service.

    Commenting on the high profile appointments, Mr. Shubhodip Pal, Chief Operating Officer, YU Televentures said “In a very short span, the agility with which we moved, the products that we introduced, the way our users interacted with us and the feedback that we received from the developer community, has been defining and extraordinary. While in the first phase we focused on taking crucial steps towards consumer confidence and brand acceptability, in the second phase we will strengthening our national presence and growth potential to reach newer audience. This core team brings with them a wealth of experience, which is exceedingly valuable at this juncture of our growth story.”

    Bharat is a strategic leader and bring with him a wealth of experience in strategizing and managing the service operations for some of the leading brands in the category including Samsung and Nokia. This is Bharat’s second stint with the company, as he led the same function for Micromax, the parent brand of YU. His area of expertise lies in setting up service networks, contact centers, central support warehouses regional support warehouses. Bharat will aggressively chart out a clear cut service and support strategy to help YU enhance its customer service and delight.

    Commenting on his appointment Bharat Singh Malik said “It is a great opportunity for me to be working with YU, a young brand which is all set to make it big. I am proud to be a part of an organization that is dedicated to maintaining a reputation built on quality, service, and uncompromising ethics.”

    Deepak Dahiya, Head of Sales- South and West said “Micromax has been a brand really close to my heart as I was one of the initial team members of the Micromax family. I went to the US to pursue an alternate career however a call from Rahul and his vision for YU, got me back. I am thrilled to take the brand to the next level and will certainly focus on two of the biggest smartphone regions in India- South and West”

    Commenting on his new role Chandra Kishore said “There is immense potential in regions and consumers are adopting technology like never before. In my new role at YU, I look forward to building growth opportunities for the brand.”

    Deepak and Chandra are mandated to boost the online sales while driving YU’s physical footprint across the country. With over 9 years of experience, Deepak Dahiya is a maverick who has been breaking new avenues and driving revenue growth by keeping abreast of market trends and competition moves to achieve market-share metrics. Deepak has been associated with the parent brand Micromax since 2007 in different roles. At YU, Deepak will be a key resource to accentuate its successful journey in the West and South India markets. Chandra has great experience in preparing high impact sales strategies and contributing towards enhancing business volumes and growth. He has been with the parent brand Micromax since 2008 and now in his new role he is all set to solely enhance YU’s presence in some of the largest markets in North and Eastern India.

  • Oxigen Wallets Mobile App associates with HPCL, for fuel payments

    Oxigen Wallets Mobile App associates with HPCL, for fuel payments

    MUMBAI: Spearheading the digital revolution, India’s first Non-Bank Mobile Wallet app, Oxigen Wallet, has entered into a strategic association with HPCL. While until now cash and cards had been the major accepted mode of payments at these petroleum pumps, the association is set to allow users to pay for fuel refills using Oxigen Wallet app.

    Oxigen Wallet has been on a rapid expansion spree, following with the recent launch of Virtual Visa. The partnership is slated for further up the ante for Oxigen Wallet in the digital payments domain,as a benefit for the users. The recent alliance with the HPCL takes away the pain of carrying cash or paying for fuel using cards, thereby making payments swifter, and minimising credit card exposures.

    At present, 61 HPCL outlets spanned across India, including New Delhi, Noida & Greater Noida, Gurgaon, Mumbai, Kolkata, Bangalore and Chennai are prepped to accept payments directly from the Oxigen Wallet mobile app. In the coming two months, Oxigen Wallet is set to strengthen its partnership further, by on boarding more than 2000 HPCL outlets to accept payments for fuel using the Oxigen Wallet Mobile app.

    Further commenting on the strategic alliance, Ankur Saxena, Director and Chief Mentor, Oxigen Wallet said, “We at Oxigen Services work passionately towards the digital revolution and it is our endeavor to provide premium services for digital payments to our users. We are excited to be partnering with HPCL and introducing mobile payments for getting the fuel. Making the payments secure and convenient, we are affirmative that our users would actively avail the service, paying for the fuel directly from their favorite Oxigen Wallet mobile app.”

    Along with adding security, the entire process is pretty simple and straightforward. Users intending to pay using the app would have to share their mobile number with the HPCL petrol pump assistant. The assistant would then feed the number in the POS machine, triggering and OTP on the registered number for the confirmation of the transaction. User would then have to share the OTP with the assistant again and upon feeding the same in the POS machine, the amount payable for the fuel will get deducted directly from Oxigen Wallet.

  • Oxigen Wallets Mobile App associates with HPCL, for fuel payments

    Oxigen Wallets Mobile App associates with HPCL, for fuel payments

    MUMBAI: Spearheading the digital revolution, India’s first Non-Bank Mobile Wallet app, Oxigen Wallet, has entered into a strategic association with HPCL. While until now cash and cards had been the major accepted mode of payments at these petroleum pumps, the association is set to allow users to pay for fuel refills using Oxigen Wallet app.

    Oxigen Wallet has been on a rapid expansion spree, following with the recent launch of Virtual Visa. The partnership is slated for further up the ante for Oxigen Wallet in the digital payments domain,as a benefit for the users. The recent alliance with the HPCL takes away the pain of carrying cash or paying for fuel using cards, thereby making payments swifter, and minimising credit card exposures.

    At present, 61 HPCL outlets spanned across India, including New Delhi, Noida & Greater Noida, Gurgaon, Mumbai, Kolkata, Bangalore and Chennai are prepped to accept payments directly from the Oxigen Wallet mobile app. In the coming two months, Oxigen Wallet is set to strengthen its partnership further, by on boarding more than 2000 HPCL outlets to accept payments for fuel using the Oxigen Wallet Mobile app.

    Further commenting on the strategic alliance, Ankur Saxena, Director and Chief Mentor, Oxigen Wallet said, “We at Oxigen Services work passionately towards the digital revolution and it is our endeavor to provide premium services for digital payments to our users. We are excited to be partnering with HPCL and introducing mobile payments for getting the fuel. Making the payments secure and convenient, we are affirmative that our users would actively avail the service, paying for the fuel directly from their favorite Oxigen Wallet mobile app.”

    Along with adding security, the entire process is pretty simple and straightforward. Users intending to pay using the app would have to share their mobile number with the HPCL petrol pump assistant. The assistant would then feed the number in the POS machine, triggering and OTP on the registered number for the confirmation of the transaction. User would then have to share the OTP with the assistant again and upon feeding the same in the POS machine, the amount payable for the fuel will get deducted directly from Oxigen Wallet.

  • IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    MUMBAI: IOT Group Limited subsidiary – OTT Premium Pty Ltd – has entered an exclusive agreement to bring Xstream’s over-the-top media streaming platform to Australia and more than 100 countries across the Asia-Pacific region. Xstream, one of the only independently owned tier-one streaming companies in the world, offers telcos, broadcasters, production and film companies and content owners with the full end to end over-the-top platform to deliver content which can be viewed on any device, at anytime, anywhere.

    OTT Premium will be headed up by Bob Morrison who joined Xstream as managing director, Asia Pacific in 2015 to launch, manage and grow Xstream’s operations across the region, after earlier spending 12 months on the board of Xstream. Bob is a known business strategist and respected industry leader bringing with him over 25 years of entertainment, media, television, content and OTT experience.

    The Xstream technology will allow global content to be delivered instantly and seamlessly to Australian audiences – and Australian content to be delivered to new audiences around the world. Existing Xstream clients include Telenor (the world’s fourth biggest telco), Spark New Zealand (formerly Telecom New Zealand) and Bollywood’s largest production studio – Balaji Telefilms and is in discussion with some major players in the APAC region. In addition, OTT Premium will be adopting Xstream’s dynamic business model which means no matter the size of the client, OTT Premium will cohesively scale with each client’s individual needs.

    “This partnership will expand the reach of an Australian tech company across the entire region,” said IOT Group Executive Director Duffell. “There is a gap in the market for customers looking for unique content delivered as and when they want it. There’s numerous streaming and VOD services offering mass content, few of which offer tailored viewing or multilingual channels to address unique tastes. The Xstream platform already has access to over 10,000+ hours of homeland television and continues to grow.”

    “This partnership presents a huge opportunity for Australian broadcasters and telcos to bring previously unseen global TV content to local audiences, and provides a platform for Australian artists and production companies to bring their new content to a global stage,” Morrison said.

    Xstream CEO Simon Hoegsbro commented: ““The entire Asia Pacific region is experiencing tremendous growth in online video viewership. Entering this new era with OTT Premium will allow us to meet the increasing demand for our technology in this region. We are honoured that OTT Premium has chosen Xstream to spearhead its reach into the Asia-Pacific region and we are committed to working with OTT Premium to offer a flexible, best in class OTT platform across the Asia Pacific continuing our commitment to simplify the complexity of Internet TV for our customers “

    Over-the-Top (OTT) applications and services are the platform that delivers streaming and video-on-demand services to use on mobiles, tablet, web, smart TV, set-top-box and consoles and mobile devices. OTT providers are poised for scale and growth as they deliver user content over the Internet bypassing traditional distribution channels more generally, at a lower cost. Examples include Netflix and Apple TV (replacing your regular TV provider) or Skype (replacing your long distance provider).

  • IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    MUMBAI: IOT Group Limited subsidiary – OTT Premium Pty Ltd – has entered an exclusive agreement to bring Xstream’s over-the-top media streaming platform to Australia and more than 100 countries across the Asia-Pacific region. Xstream, one of the only independently owned tier-one streaming companies in the world, offers telcos, broadcasters, production and film companies and content owners with the full end to end over-the-top platform to deliver content which can be viewed on any device, at anytime, anywhere.

    OTT Premium will be headed up by Bob Morrison who joined Xstream as managing director, Asia Pacific in 2015 to launch, manage and grow Xstream’s operations across the region, after earlier spending 12 months on the board of Xstream. Bob is a known business strategist and respected industry leader bringing with him over 25 years of entertainment, media, television, content and OTT experience.

    The Xstream technology will allow global content to be delivered instantly and seamlessly to Australian audiences – and Australian content to be delivered to new audiences around the world. Existing Xstream clients include Telenor (the world’s fourth biggest telco), Spark New Zealand (formerly Telecom New Zealand) and Bollywood’s largest production studio – Balaji Telefilms and is in discussion with some major players in the APAC region. In addition, OTT Premium will be adopting Xstream’s dynamic business model which means no matter the size of the client, OTT Premium will cohesively scale with each client’s individual needs.

    “This partnership will expand the reach of an Australian tech company across the entire region,” said IOT Group Executive Director Duffell. “There is a gap in the market for customers looking for unique content delivered as and when they want it. There’s numerous streaming and VOD services offering mass content, few of which offer tailored viewing or multilingual channels to address unique tastes. The Xstream platform already has access to over 10,000+ hours of homeland television and continues to grow.”

    “This partnership presents a huge opportunity for Australian broadcasters and telcos to bring previously unseen global TV content to local audiences, and provides a platform for Australian artists and production companies to bring their new content to a global stage,” Morrison said.

    Xstream CEO Simon Hoegsbro commented: ““The entire Asia Pacific region is experiencing tremendous growth in online video viewership. Entering this new era with OTT Premium will allow us to meet the increasing demand for our technology in this region. We are honoured that OTT Premium has chosen Xstream to spearhead its reach into the Asia-Pacific region and we are committed to working with OTT Premium to offer a flexible, best in class OTT platform across the Asia Pacific continuing our commitment to simplify the complexity of Internet TV for our customers “

    Over-the-Top (OTT) applications and services are the platform that delivers streaming and video-on-demand services to use on mobiles, tablet, web, smart TV, set-top-box and consoles and mobile devices. OTT providers are poised for scale and growth as they deliver user content over the Internet bypassing traditional distribution channels more generally, at a lower cost. Examples include Netflix and Apple TV (replacing your regular TV provider) or Skype (replacing your long distance provider).