Category: iWorld

  • Lionsgate Play partners with Ncell in Nepal for Biz Sadhain ONÚ customers

    Lionsgate Play partners with Ncell in Nepal for Biz Sadhain ONÚ customers

    Mumbai: Ncell in line with its commitment to Sadhain ON has partnered with Lionsgate Play, a premium streaming service from Lionsgate India and Starz, to offer Biz Sadhain ON users quality content that is second to none. Lionsgate Play features a library of premium content, binge-worthy franchises, and premieres.

    This partnership aims to enhance the experience of customers subscribing to Biz Sadhain ON by providing bundled subscription offers and exclusive content for better customer engagement and satisfaction. Customers who have already accessed this platform since the launch of Biz Sadhain ON have expressed excitement about the platform and its rich content library.

    Every Ncell customer buying Biz Sadhain ON plans above Rs 499 is eligible to enjoy Lionsgate’s bold, inclusive, provocative, empowering, and engaging content. Additionally, Biz Sadhain ON users receive subscription-free access to the Mero Lagani App, which tracks share profit and loss.

    “We are thrilled to introduce Lionsgate Play to Nepal with Ncell, offering viewers a world-class streaming experience,” said Lionsgate Play, Asia president Rohit Jain. “With our vast library of content, including critically acclaimed movies and series, we are confident that Lionsgate Play will become the go-to destination for entertainment lovers across the country.”

    Lionsgate Play offers a diverse range of content across various genres, catering to different tastes and preferences. The platform features a wide selection of content, including Hollywood blockbuster movies, TV shows, original content under the Lionsgate banner, documentaries, kids and family content, and international films and series that appeal to global audiences.

    “Lionsgate Play is a very exclusive offer for our Biz Sadhain ON customers. This is the ticket that ensures special access to the vast content library of Lionsgate, one of the world’s leading standalone, pure-play, publicly traded content companies,” said Ncell chief commercial officer Umair Mohsin. “So far, we have received overwhelmingly positive feedback since Lionsgate Play became accessible in Nepal for our Biz Sadhain ON customers, as our streaming partner.”

    To access Lionsgate Play, customers can quickly upgrade their plans to Biz Sadhain ON by dialling *123# or visiting the Ncell App. The Lionsgate Play app can be downloaded from the Google Play Store, Apple App Store, and Amazon Firestick.

  • Amplify your employer brand on social media: Proven strategies and tips

    Amplify your employer brand on social media: Proven strategies and tips

    Mumbai: In today’s digital age, social media is more than just a platform for personal connections—it’s a vital tool for companies to build a strong employer brand. With job seekers increasingly turning to social media to research potential employers, having a robust online presence is crucial. Here are some key strategies and tips to build a strong employer brand on social media.

    1. Define Your Employer Value Proposition (EVP)

    Your Employer Value Proposition (EVP) is the unique set of benefits and values you offer employees. A compelling EVP can differentiate your company from competitors. Highlight aspects like career growth opportunities, company culture, and benefits. Ensure that your EVP is consistently communicated across all social media channels.

    2. Leverage Employee Advocacy Across Levels

    Employee advocacy involves encouraging your employees to share their positive experiences and company content on their personal social media accounts. This not only extends your reach but also adds authenticity to your brand. Tools like LinkedIn Elevate or Hootsuite Amplify can help streamline this process.

    3. Showcase A Modern Company Culture

    Showcasing your company culture is essential in attracting top talent. Use platforms like Instagram, Facebook, and LinkedIn to share behind-the-scenes content, employee stories, and company events. Visual content, such as photos and videos, can provide a glimpse into daily life at your company, making it more relatable and appealing to potential hires.

    4. Engage with Your Target Talent Group

    Active engagement with your talent audience on social media can significantly boost your employer brand. Respond to comments, participate in discussions, and acknowledge employee achievements publicly. This interaction shows that your company values its community, creating a positive image that attracts potential employees.

    5. Utilize Trending Hashtags and Keywords

    Using trending hashtags and keywords can increase the visibility of your posts. Research popular hashtags related to your industry and employer branding, such as #LifeAt[YourCompany], #JoinUs, #Hiring, #techjobs and #CompanyCulture. Including these in your posts can help you reach a broader audience.

    6. Share Employee Testimonials In Interesting Formats

    Employee testimonials are powerful tools for showcasing the positive aspects of working at your company. Feature quotes, interviews, or day-in-the-life videos of employees on your social media channels. Authentic stories from current employees can build trust and attract top talent.

    7. Highlight Career Development Opportunities and Signature Upskilling Programs

    Career growth is a significant factor for job seekers. Highlight the training programs, mentorship opportunities, and career advancement paths your company offers. Use platforms like LinkedIn to share success stories and professional development content that resonate with your audience.

    8. Monitor and Adapt Your Social Strategy

    Regularly monitor the performance of your social media efforts. Use analytics tools to track engagement, reach, and other key metrics. Pay attention to what types of content resonate most with your audience and adapt your strategy accordingly. Continuous improvement is key to maintaining a strong employer brand.

    9. Collaborate with 1M Influencers

    Influencer marketing isn’t just for consumer brands. Collaborating with industry influencers or micro-influencers can amplify your employer branding efforts. Choose influencers who align with your company values and can authentically promote your brand to their followers. Choose influencers with a 1 million followers atleast so that you can maximise your employer brand reach.

    10. Promote Work-Life Integration Programs

    Today’s job seekers value work-life balance. Highlight your company’s commitment to flexible working hours, remote work options, and mental health support. Share posts about wellness programs, employee hobbies, and work-life balance tips to showcase your company’s dedication to employee well-being.

    ICONIC BRANDS and Their Iconic Social Media Strategies:

    Google is a leading global example of a company that effectively builds its employer brand on social media. Here’s how Google implements these strategies:

    Google’s EVP focuses on innovation, inclusivity, and personal growth, consistently communicated across all social media platforms.

    Google encourages employees to share their experiences using hashtags like #LifeAtGoogle and #GrowWithGoogle, amplifying its reach. Google’s Instagram and YouTube channels are filled with content showcasing its vibrant work culture, from behind-the-scenes looks at events to day-in-the-life videos of employees. Google actively engages with its audience by responding to comments, hosting live Q&A sessions, and participating in conversations on LinkedIn and Twitter. Google uses trending hashtags and keywords such as #GoogleCareers, #GoogleJobs, and #TechJobs to increase the visibility of its posts. Google features employee stories and testimonials across its social media channels, highlighting diverse experiences and career paths within the company. Google shares content related to its extensive training programs, mentorship opportunities, and professional development initiatives on platforms like LinkedIn.

    Google regularly partners with industry influencers and thought leaders to enhance its employer brand and reach a wider audience.

    Conclusion:  effectively leveraging social media is essential for building a strong employer brand. Companies like Netflix, Spotify, Meta etc showcase the power of strategic online presence through employee advocacy, engaging content, and consistent communication of their unique values. By adopting these strategies, businesses can attract and retain top talent in today’s competitive job market.

    The following article is attributed to Phoenix TalentX Branding CEO Amandeep Kaur. 

  • For an average Indian viewer, distinction between original and adapted content is often irrelevant: Mautik Tolia

    For an average Indian viewer, distinction between original and adapted content is often irrelevant: Mautik Tolia

    Mumbai:  With over 3000+ hours of content produced across 50+ shows for major broadcasters and OTT platforms, Bodhitree Multimedia Ltd specializes in drama, thriller, horror, comedy, and lifestyle genres. Their services encompass producing, directing, writing, dubbing, mixing, subtitling, content editing, and localization for a variety of media including television, films, and digital platforms, operating primarily on a B2B business model.

    The company operates in three main verticals: Broadcast – Hindi General Entertainment, Content for OTT platforms, and Regional Content across languages such as Tamil, Marathi, Bengali, and Gujarati for broadcast and digital. By focusing on trending and edgy themes, Bodhitree has established a strong reputation in the Indian media industry, becoming a preferred partner for many broadcasters and OTT platforms, thanks to their versatile and high-quality productions.

    Bodhitree most recently launched Gunaah on Hotstar, Class on Netflix. Other titles under Bodhitree include Fuh se Fantasy, The Gone Game, Marzi, The Raikar Case, among others.

    Indiantelevision.com reached out to Bodhitree Multimedia’s managing director Mautik Tolia, where he highlighted their significant content consumption growth, adaptations, new ventures and much more…

    Edited excepts

    Your recent show “Gunaah” on Disney+ Hotstar has been a significant success with 3.4 million views. What factors do you attribute to its popularity, and how does it fit into BTML’s overall content strategy?

    When we examined the original Turkish content, we found it to be highly plot-driven and filled with raw emotions. These elements resonate strongly with the Indian audience due to their deep-rooted appeal in pulpy storytelling, themes of revenge, drama, and family betrayal. Recognizing this, we tailored the content into a love story, confident that it would connect well with Indian audiences, particularly those who consume Hotstar. This approach has proven successful, garnering a very positive response for the show.

    BTML has been actively expanding into new ventures such as media rights management and studio facilities. How do these new ventures complement your core business of content production?

    Our strategy involves vertical expansion within our existing businesses, addressing specific infrastructure needs within the industry. We aim to fill crucial gaps in the market, ensuring we meet growing demands effectively.

    With the establishment of subsidiaries focusing on regional content like Marathi and Bhojpuri, how important is regional language content to BTML’s growth strategy, and what are your future plans in this segment?

    Regional content plays an important role in our strategy, given its exponential growth potential, especially through OTT platforms as internet penetration increases. While Hindi remains a dominant market, regional languages such as Tamil, Telugu, and Bengali are gaining significant traction in content consumption, mirroring trends seen in traditional broadcasting. We are poised to capitalize on this shift by producing tailored content in regional languages.

    BTML reported a 50% revenue growth in FY24 and an EBITDA margin of 14.23%. What were the key drivers behind this growth, and how do you plan to sustain this momentum in the coming years?

    Key drivers behind this growth is that our expanded content strategy is more inclusive than before, encompassing a wider range of platforms beyond TV and OTT. This diversification includes the establishment of subsidiaries and other strategic initiatives, reflecting our commitment to broader market coverage and sustained growth.

    Adaptations like “Class” on Netflix have been well-received. Could you elaborate on your thoughts on adapting international content for the Indian audience?

    For an average Indian viewer, the distinction between original and adapted content is often irrelevant; what matters most is the quality and appeal of the content itself. Whether an adaptation of an international series or a homegrown production, viewers judge based on its merits rather than its origins.

    As the managing director, what is your vision for BTML in the next 5-10 years, and how do you plan to position the company amidst competition and changing consumer preferences?

    The industry is undergoing rationalization, and we position ourselves to serve all verticals of content creation comprehensively. Our trajectory aims to encompass diverse languages, genres, and formats, ensuring a versatile presence in the content creation landscape.

  • Skyesports reveals Skyesports Championship 2024 trophy

    Skyesports reveals Skyesports Championship 2024 trophy

    Mumbai: The Skyesports Championship 2024 is entering its Playoffs stage with only six teams left in the fray for the prestigious trophy and the lion’s share of the humongous $300,000 prize pool. After an intense group stage from 24 to 26 July, the playoffs brackets have now been locked in.

    From group A, Aurora Gaming, The Mongolz, and ENCE have qualified, while Eternal Fire, 3DMAX, and Amkal Esports have made it to the Playoffs from Group B.

    The first-placed teams from each group, Aurora Gaming and Eternal Fire, have directly secured a bye to the second round of the playoffs, which is the semifinals. Therefore, the quarterfinals schedule on 27 July 2024 is as follows:

    ●    Mongolz vs. Amkal: 4 pm IST

    ●    3DMAX vs. ENCE: 8 pm IST

    The winner of the Mongolz vs Amkal match will go on to face the Turkish powerhouses Eternal Fire. This team has a unique accolade in the Skyesports Championship as they have gone undefeated so far. If they manage to win the trophy on Sunday, they will have gone through the entire tournament without losing a single series.

    The playoffs will follow a single-elimination bracket with each match being a best-of-three series.

    Commenting on the playoffs, Skyesports’ project manager Sudarshan S said, “We ran into some technical issues on day one of the Skyesports Championship 2024; however, our team was able to address them and put up a good show throughout the group stage. Now, as we make our way to the Playoffs, the Skyesports Championship 2024 will make its way to the main stage at the Taj Lands End, Mumbai, with a true LAN spirit. There is a lot at stake – as besides the $300,000 prize pool – teams are fighting for a gorgeous trophy.”

    Skyesports also revealed the Skyesports Championship 2024 trophy, with a blue color scheme and crystals to embody the essence of excellence and prestige. The design, featuring a striking blue hue and intricate crystal accents, reflects the championship’s grandeur and the competitive spirit of the esports athletes.

    Fans can catch all the action live on the Skyesports YouTube and Twitch channels.

  • Prime Video’s The Lord of the Rings: The Rings of Power season two trailer unveiled

    Prime Video’s The Lord of the Rings: The Rings of Power season two trailer unveiled

    Mumbai: San Diego was transformed into Middle-earth on Friday, as Prime Video showcased the highly anticipated second season of the epic series, The Lord of the Rings: The Rings of Power. Showrunners J.D. Payne and Patrick McKay were joined on the iconic Hall H stage by over a dozen cast members for a lively and insightful conversation moderated by Emmy-nominated actress and renowned genre fan Yvette Nicole Brown (Avengers: Endgame, Community).

    The ensemble cast thrilled the 6,500 fans who packed the massive convention center hall by unveiling a brand-new exclusive trailer for the upcoming season. The action-packed trailer focuses on the long-feared reemergence of the legendary villain Sauron, heralding the return of darkness and evil to Middle-earth after many years of hard-fought peace among all of its realms. The trailer also highlighted the creation of more of the titular Rings of Power, forged with the aid of Sauron’s powers of deception and manipulation.

    Fans were also excited to see a glimpse of many of the fantastical, and sometimes frightening, creatures that will appear this season, including a young Shelob, an army of Barrow-wights, Hill-troll Damrod, a Sea Worm, and even Ents!  The riveted crowd also enjoyed teases of several major battle scenes that will be pivotal to Season Two’s storylines.

    The cast members who participated in the show’s Hall H panel were Cynthia Addai-Robinson, Robert Aramayo, Maxim Baldry, Morfydd Clark, Ismael Cruz Córdova, Charles Edwards, Trystan Gravelle, Sam Hazeldine, Ema Horvath, Tyroe Muhafidin, Sophia Nomvete, Lloyd Owen, Megan Richards, Charlie Vickers, Benjamin Walker, and Daniel Weyman.

    The second season of The Lord of the Rings: The Rings of Power will premiere exclusively on Prime Video on 29 August 2024.

    In season two of The Rings of Power, Sauron has returned. Cast out by Galadriel, without an army or ally, the rising Dark Lord must now rely on his own cunning to rebuild his strength and oversee the creation of the Rings of Power, which will allow him to bind all the people of middle-earth to his sinister will. Building on season one’s epic scope and ambition, the new season plunges even its most beloved and vulnerable characters into a rising tide of darkness, challenging each to find their place in a world that is increasingly on the brink of calamity. As friendships are strained and kingdoms begin to fracture, the forces of good—Elves and dwarves, orcs and men, wizards and Harfoots—will struggle ever more valiantly to hold on to what matters to them most of all: each other.

    The second season of The Lord of the Rings: The Rings of Power is produced by showrunners and executive producers J.D. Payne and Patrick McKay. They are joined by executive producers Lindsey Weber, Callum Greene, Justin Doble, Jason Cahill, and Gennifer Hutchison, along with co-executive producer and director Charlotte Brändström, producers Kate Hazell and Helen Shang, and co-producers Clare Buxton, Andrew Lee, Glenise Mullins, and Matthew Penry-Davey. Additional season two directors include Sanaa Hamri and Louise Hooper.

  • Legrand & Amaal Malik Electrify with ‘Kamaal ka Switch’ – A symphony of innovation

    Legrand & Amaal Malik Electrify with ‘Kamaal ka Switch’ – A symphony of innovation

    Mumbai: In an exciting collaboration, Legrand, a worldwide pioneer in electrical and digital building infrastructure, has teamed up with renowned musician Amaal Malik to reintroduce its innovative Lyncus Range. The new campaign, titled “Kamaal ka Switch,” features a vibrant music video showcasing the standout features of the Lyncus Range, aimed at engaging a millennial audience.

    A Fresh Marketing Communication

    Originally launched in 2019, the Lyncus Range has evolved in response to the changing preferences of consumers. Today, audiences seek new and innovative experiences, prompting Legrand to refresh its marketing communication. “Kamaal ka Switch” represents this new direction, blending modern aesthetics with cutting-edge technology.

    Highlighting the Lyncus Range

    The Lyncus Range is distinguished by its touch switches, pillow finish plates, and elegant design. These features set it apart from other products in the market. The touch dimmer and switches offer smooth functionality, while the unique pillow finish adds a touch of sophistication. Additionally, the nose pinch design on the switches is a unique element that enhances the user experience.

    The “Kamaal Ka Switch” Music Video

    The storyline of the “Kamaal ka Switch” music video is simple yet engaging. Amaal Malik receives a package and discovers the Lyncus switches, leading him to compose a groovy song inspired by the product. The video showcases the smooth functioning of the touch dimmer and switches, visually highlighting the innovative features of the Lyncus Range.

    Measuring Campaign Success

    The success of the “Kamaal ka Switch” campaign will primarily be measured through social media impressions, given the campaign’s major presence on these platforms. Additionally, insights from partners and market feedback will be used to evaluate the impact of offline promotional activities.

    Looking Ahead

    Legrand remains committed to innovation, with plans that focus on bringing fresh and exciting elements to its customers. The reintroduction of the Lyncus Range exemplifies this commitment, setting the stage for more groundbreaking products in the pipeline.

    Group Legrand India marketing director Sameer Saxena said, “We are thrilled to collaborate with Amaal Malik for the ‘Kamaal ka Switch’ campaign, a significant step in redefining how we connect with our audience. The Lyncus Range, with its touch switches and unique pillow finish, represents the perfect blend of technology and style, embodying the spirit of innovation and modernity. This campaign not only highlights the innovative features of our products but also reinforces our commitment to delivering exceptional customer experiences through engaging contemporary communication strategies. The tagline ‘Upgrade to New’ emphasizes the need for an upgrade to modern solutions, reflecting our focus on providing advanced and aesthetically pleasing electrical fittings that meet the evolving needs of our customers”.

    Further, he added, “At Legrand, we continuously strive to enhance customer experiences through innovative solutions, and this campaign is a testament to our commitment to staying ahead of the curve.”

    Group Legrand India’s head of brand & digital business Laxman Tari commented, “Our approach to customer experience is centered on creating meaningful and engaging interactions with our audience, particularly the millennial demographic. The ‘Kamaal ka Switch’ campaign is a testament to this commitment, as we leverage a blend of digital platforms, out-of-home (OOH) advertising, and experiential activations to make a lasting impression. By utilizing digital media, we aim to connect with tech-savvy consumers where they spend most of their time, ensuring our innovative electrical solutions are top of mind.

    The strategic use of OOH advertising helps us reach a broader audience in high-traffic areas, creating widespread visibility and reinforcing our brand presence. Additionally, our experiential activations are designed to provide hands-on, immersive experiences that highlight the unique features of the Lyncus Range, fostering a deeper connection with our products.”

    Further, he added, “This multi-channel approach not only showcases the distinct advantages of our offerings but also solidifies Legrand’s position as a leader in the home automation and electrical fittings industry. Through these efforts, we are committed to driving engagement and encouraging consumers to explore and experience the transformative benefits of our innovative solutions.”

  • Big FM celebrates 25th Kargil Vijay Diwas with ‘Mera Dil Kargil’

    Big FM celebrates 25th Kargil Vijay Diwas with ‘Mera Dil Kargil’

    Mumbai: In a heartfelt tribute to the valiant soldiers of India, BIG FM, one of the leading radio networks in the country, marked the 25th Kargil Vijay Diwas with its initiative ‘Mera Dil Kargil’. Engaging listeners across the country, BIG FM has been undertaking significant efforts each year by paying homage to the courage, valour and sacrifices made during Operation Vijay in 1999. This year’s campaign honors the milestone anniversary of the extraordinary bravery and determination of the Indian soldiers who fought in the Kargil War. BIG FM RJs – RJ Pihu and RJ Anshuman visited the Kargil War Memorial in Drass where they provided live updates, honouring war heroes, veer naaris (brave widows) and war veterans. Their stories were narrated and broadcasted through live connections with RJs across the radio network’s key stations.

    The Kargil War, characterised by its challenging terrain and extreme altitudes, witnessed unparalleled heroism of Indian soldiers. As part of the celebrations of the momentous occasion, BIG FM gave listeners an opportunity to participate in this tribute with shows like ‘Shaurya Gaathayein’ (stories of bravery) of Kargil Vijay and interviews of war veterans across stations. Listeners conveyed their wishes for soldiers and their families through messages, songs, poetry and more. In a special tribute, BIG FM dedicated a ‘Gift of Music’ to the courage and valour of the soldiers on Kargil Vijay Diwas broadcasting patriotic songs across all stations.

    Sharing his thoughts, BIG FM COO Sunil Kumaran said, “India stands strong because of the brave soldiers protecting our borders. Honouring their enduring spirit through our ‘Mera Dil Kargil’ campaign is extremely special for everyone at BIG FM. The 25th anniversary of Kargil Vijay Diwas is celebrated with great enthusiasm across the nation. Through such meaningful initiatives, we bow to our heroes and highlight their lasting inspiration for the youth of India. By creating deeper emotional connections and reinforcing our brand’s commitment to patriotism, we aim to inspire our listeners and instil strong community values.”

    Every year, BIG FM honours the army personnel through this campaign with on-air, digital and on-ground activations. Furthermore, BIG FM aired interactions with war veterans to commemorate the 50th anniversary of the 1971 war, organised the first military heritage festival in 2023 and served as the official radio partner for the honour run army veterans half marathon.

    With ‘Mera Dil Kargil’, BIG FM strives to keep the spirit of patriotism alive and ensure that tales of bravery are cherished by generations to come.

  • Tune into these six audiobooks written by Dr APJ Abdul Kalam on Audible

    Tune into these six audiobooks written by Dr APJ Abdul Kalam on Audible

    Mumbai: It has been almost a decade since Dr. A. P. J. Abdul Kalam’s passing, but his wisdom is evergreen and shines through even after so many years. The visionary put pen to paper to share his experiences, perspectives, guidance and most importantly, his vision for the future. He spearheaded the technological developments in India that continue to hold us in good stead even today! Known as the people’s President, this celebrated man was ahead of his times in every way. In honour of his contribution to India, we have handpicked a few audiobooks on Audible written by him that will inspire you. 

    Wings of Fire

    Written by: APJ Abdul Kalam, Arun Tiwari; Narrated by: Girish Karnad

    APJ Abdul Kalam’s one and only autobiography is this book, Wings of Fire. The Missile Man of India was once an ordinary boy with a very humble upbringing.  This curious boy with a fire in his belly went on to become the President of India, a visionary scientist, an awardee of the three highest civilian awards. This best selling book has been translated into thirteen languages including Chinese and French. Tune into the story of this iconic man who made making history look easy and get inspired to find your own wings of fire! 

    Forge Your Future

    Written by: A. P. J. Abdul Kalam; Narrated by: Errol Rodrigues 

    Ever wondered what it would be like to ask A. P. J. Abdul Kalam about your problems? It would be  fascinating to get responses from a man with the depth of experiences like his, wouldn’t it? Well, look no further! This novel by A. P. J. Abdul Kalam has the questions that have been asked to him over the years in the 300 plus daily emails, face-to-face meetings and on Facebook. Dr. Kalam has answered the questions taking insights from his own experience, meetings with political and spiritual leaders and books he read. There is a good chance a pertinent question you would like to ask might be in this book. Give this audiobook a listen to get the insights of this wondrous man! 

    Ignited Minds

    Written by: A. P. J. Abdul Kalam; Narrated by: Pradeep Kumar 

    India has been led by some extraordinary leaders. But what stops us from being the best we can be? Dr. Kalam shares valuable insights and reforms we could adopt to fasttrack our growth as a country. He urges us to find our own solutions and role models in our own country instead of looking to other countries. In this book, Dr. Kalam shows us the role models hiding among us. This audiobook is a must-listen for the young minds who want to achieve the extraordinary, for themselves and for the country. 

    My Journey

    Written by: A. P. J. Abdul Kalam; Narrated by: Surjan Singh 

    Tired with the lemons life has thrown at you? Dr. Kalam, in this audiobook, takes you through how he tackled every curveball that came his way. This book captures many emotional accounts shared by him. It elaborates about the people who were instrumental in his life turning out the way it did, the books that helped him navigate challenges and how spirituality gave him the much-needed solace during turbulent times. This audiobook might just change your perspective on problems by making you see them as just a bump on the way. Tune in into his journey here on Audible while you gear up to brave the challenges that come your way.

    You Are Born to Blossom

    Written by: A.P.J Abdul Kalam; Narrated by: Nadir Khan 

    In 2008, Dr. Kalam shared his vision for schools in India for 2020. It would be interesting to go through this audiobook in 2024 to see how much of his vision has been materialised and how much is left to accomplish.  He saw people from rural areas as an underutilised source of talent who could propel information and communication technology to unseen heights. In the book, he highlights many scientists and artists who proved age is no bar to blossom and urges us to create favourable environments to see the growth we want. Tune into this audiobook to get a glimpse of how this visionary man breaks down his vision for the rest to action it. 

    Guiding Souls

    Written by: A. P. J. Abdul Kalam; Narrated by: Nadir Khan 

    This one is for all the tech geeks. Dr. Kalam is given the credit for the development of India’s first satellite launch vehicle.  He contributed significantly to the technological developments in India while working in the Indian Space Research Organisation (ISRO), Defence Research & Development Organisation (DRDO) and as the Principal Scientific Adviser to the Government of India. Drawing on his experiences, Dr. Kalam has shared his vision for technology in India for 2020. Tune in to see how ahead of his time he was!

  • Here’s why you should watch Amber Girls School S2

    Here’s why you should watch Amber Girls School S2

    Mumbai: Amazon miniTV recently released the second season of its coming-of-age teen drama, Amber Girls School. Set against the backdrop of 2008 Chandigarh, the first season captivated the audience with its hard-hitting narrative, compelling characters, and authentic portrayal of teenage struggles. Now, the second season is poised to take viewers on an empowering journey as Ojaswini is motivated to not only work on herself but also inspire her peers by helping them embrace their uniqueness and advocating for their convictions. Created by Reliance Entertainment Studios and helmed by director Rajlaxmi Ratan Seth, the series portrays the conflict between conventional beliefs and the contemporary dreams of young females.

    Bringing an intriguing tale of rebellion, self-discovery, and the quest for individuality, here are four reasons why you must watch Amber Girls School S2 on Amazon miniTV.

    ● Witness a brand-new version of Ojaswini: This season follows the female protagonist, Ojaswini, as she embarks upon a new journey of self-discovery and empowerment, inspiring viewers to embrace their unique paths and voices. In the first season, Ojaswini was stuck between her family life at the school’s strict rules, but in the second season, she, along with her friends, find their wings by embracing their individuality.

    ● Emotions, bonding, and friendship: The second season delves into the intricate bonds of friendship among students at an all-girls school, set against the backdrop of adolescent challenges, intense emotions, and a captivating story. Each episode weaves a captivating narrative that sheds light on the complexities of adolescence and highlights the true power and depth of female friendships during this pivotal stage of growth and development.

    ● Perfect depiction of adolescent school life: This season is a perfect blend of emotions, heartwarming moments, romance, and chaos. Viewers will be captivated by the diverse characters and gripping plot, which will surely keep them on the edge of their seats. Amber Girls School Season 2 aims to address teenage challenges and intense emotions through an intriguing storyline. This season highlights the conflict and growth of each character.

    ● Ensemble cast: Amber Girls School S2 is brought to life by Celesti Bairagey, Kajol Chugh, Adrija Sinha, Ishika Gagneja, Harsh Khurana, and Shruti Panwar in pivotal roles. Their compelling portrayals bring their characters’ distinct qualities and challenges to life, enhancing the storyline with a mix of self-conscious emotions and personal development.
     

  • DeadAnt Live brings ‘Bones and All’ tour with Anthony Jeselnik in India

    DeadAnt Live brings ‘Bones and All’ tour with Anthony Jeselnik in India

    Mumbai: DeadAnt Live is bringing international comedy legend Anthony Jeselnik’s critically acclaimed ‘BONES AND ALL’ tour to India for the second edition of ‘The DeadAnt Loop’. Set to take place across Mumbai, Delhi, and Bengaluru from 8 to 10 August 2024, this tour marks a historic milestone as Jeselnik brings his iconic humour to Indian shores for the very first time.

    Known for his bold and unapologetic style, Anthony Jeselnik’s comedy delves into the darkest topics with a sharp wit that is unmatched. Jeselnik’s ‘Bones and All’ tour will feature his signature dark humour, tackling a wide range of themes with his unique deadpan delivery. With globally acclaimed specials and unforgettable roasts under his belt, Jeselnik guarantees a night of laughter that’s not to be missed.

    DeadAnt Live, the events vertical of DeadAnt Media, aims to bring the best of international comedy to Indian shores, creating a vibrant space for humour, entertainment and cultural exchange like never before.

    When & Where:

    8 August –  Mumbai – Shanmukhananda Hall – 7:00PM onwards

    9 August – Delhi – Siri Fort Auditorium – 7:00PM onwards

    10 August – Bengaluru – Good Shepherd Auditorium – 7:00PM onwards