Category: iWorld

  • Kuku FM acquires audiobook rights for iconic works of Jeffrey Archer

    Kuku FM acquires audiobook rights for iconic works of Jeffrey Archer

    Mumbai: Indian audio entertainment platform – Kuku FM has acquired the exclusive rights to adapt several of Jeffrey Archer’s acclaimed works into Hindi audiobooks. 

    The securing of the exclusive rights also includes the iconic William Warwick series and other global bestsellers including “The Fourth Estate,” “As the Crow Flies,” and “A Matter of Honour”. This strategy aims to bridge the gap between global literature and Hindi-speaking audiences across India and South Asia, making these literary masterpieces accessible.

    Jeffrey Archer, whose narratives often draw inspiration from Indian concepts and characters, has long held a special place in the hearts of avid readers. His works always resonate deeply with a varied readership in India, ranging from young adults and middle-aged professionals to literature enthusiasts and those who have an interest in historical narratives. Archer’s books consistently top bestseller lists globally, as readers get drawn to his masterful storytelling and universal themes of ambition, power, and human fulfillment.

    “We are thrilled to bring Jeffrey Archer’s works to our platform. His narratives, known for their out-of-nowhere plot twists, and compelling characters, are ideally suited for our listeners’ growing entertainment needs, as they clock in almost 100 mins a day, and still ask for more,” said Kuku FM CEO and co-founder Lal Chand Bisu. “This partnership allows us to cater to our diverse audience base and introduce these globally acclaimed stories in an immersive Hindi audio format for the first time. We want to re-introduce an entire generation to the Archer magic.”

    The audio format is particularly well-suited to Archer’s writing style, known for nail-biting cliffhangers and dialogue-rich prose. This adaptation promises to bring his complex characters to life in an immersive auditory experience, set in the Hindi language to deepen the listener’s emotional bond with the story.

    “I am delighted that my books will now be available as Hindi audiobooks via Kuku FM. I very much hope that those who have never listened to my stories will enjoy them, along with the many who are already fans of my work,” said Lord Archer.

    This project aligns with Kuku FM’s continuous efforts to bring diverse, world-class entertainment choices to a wide set of audiences, and further solidifies its dedication to ensure there is a library for everyone on the platform.

    The release schedule for the Hindi audiobook series will be announced in the coming weeks.

  • Must-watch fantasy series and movies you can’t miss

    Must-watch fantasy series and movies you can’t miss

    Mumbai: If you love fantasy and the supernatural, this list is for you. Dive into magical worlds filled with epic adventures, mythical creatures, and captivating stories that will transport you to realms of imagination and wonder. Each entry promises a unique journey full of excitement and intrigue, offering a perfect escape from the everyday.

    Prepare to be enchanted by tales where the extraordinary comes to life. Here’s the list:

    Deadpool & Wolverine: The upcoming movie featuring promises to be a high-octane blend of humour, action, and oh-so-intense storytelling. Set to bring together two of Marvel’s most iconic anti-heroes, the film will see Ryan Reynolds reprising his role as the irreverent Deadpool, while Hugh Jackman returns as the formidable Wolverine. Fans can expect an exhilarating ride as these two characters, known for their sharp wit and fierce combat skills, team up for a thrilling adventure.

    Number Zero (Pocket FM): Vipin is known for his interplanetary travels, but his latest journey brings him to Earth, a planet he has never explored before. Determined to keep his visit a secret, he quickly learns that hiding such a venture is no easy feat. As Vipin lands on Earth, he faces a series of unexpected challenges. Will he adapt to life on this human-dominated planet? His survival depends on blending in and navigating the complexities of human society. Tune in to Number Zero on Pocket FM to uncover the thrilling adventures that await Vipin on Earth.

    Shoorveer (Pocket FM): A hundred years into the future, humanity has unlocked the power of teleportation, revolutionizing life as we know it. However, teleportation doesn’t transport people through time but to an entirely different planet filled with strange creatures and unknown dangers. Stranded in this new world, humans must find a way to survive and coexist with the bizarre inhabitants. With each teleportation, new challenges and mysteries unfold, testing the limits of human resilience. Discover how they navigate this alien terrain and fight for their survival by listening to Shoorveer on Pocket FM.

    The Boys (Amazon Prime): “The Boys” dives into a dark and gritty world where superheroes, known as Supes, are corrupt and abusive, far from their public personas. Led by Billy Butcher, portrayed by Karl Urban, a vigilante group known as The Boys takes on these powerful beings to expose their true nature and hold them accountable. Hughie Campbell, played by Jack Quaid, joins the team after a personal tragedy caused by a careless Supe. Opposing them is Homelander, the leader of the Seven, played by Antony Starr, whose public heroism masks a sinister and manipulative nature. The show explores themes of power, corruption, and the consequences of unchecked heroism.

    House of the Dragon (Jio Cinema): Set 200 years before the events of “Game of Thrones,” “House of the Dragon” delves into the turbulent history of House Targaryen, chronicling their rise and fall. The series centres on the Targaryen civil war, known as the Dance of the Dragons, where rival factions vie for the Iron Throne. Paddy Considine stars as King Viserys I Targaryen, whose succession sparks conflict, while Emma D’Arcy plays his daughter Princess Rhaenyra Targaryen, a key contender for the throne. Matt Smith portrays Prince Daemon Targaryen, Rhaenyra’s ambitious and unpredictable uncle. What secrets and betrayals will emerge as the Targaryens fight to maintain their legacy? Unravel the dramatic saga of fire and blood by tuning in to “House of the Dragon” on JioCinema.

    Thank God (Amazon Prime): It is a 2022 Indian Hindi-language fantasy comedy-drama directed by Indra Kumar, featuring Sidharth Malhotra, Ajay Devgn, and Rakul Preet Singh. The film follows Ayaan Kapoor, a selfish real estate businessman who, after a severe road accident, finds himself in Heaven. There, he is given a chance to return to Earth by playing the “Game of Life” while his body is in an operation theatre. The movie combines humour and fantasy as Ayaan’s journey prompts him to reflect on his life choices, making for a thought-provoking and entertaining watch.

    Damsel (Netflix): Damsel, starring Millie Bobby Brown, is an exciting Netflix fantasy adventure movie where a young woman, expecting to marry a charming prince, discovers she’s been deceived and thrown into a cave with a fire-breathing dragon. Stripped of any help, she must rely on her wits and will to survive, battling the dragon and uncovering her inner strength in this gripping tale of betrayal and empowerment. With stunning visuals and intense action, Damsel is a must-watch for fans of thrilling and empowering stories.

    Madame Web (Netflix): Starring Dakota Johnson, this is an intriguing Marvel film that follows the story of a clairvoyant mutant with powerful psychic abilities. As she navigates her mysterious and complex life, she uncovers a sinister plot that threatens the entire Spider-Verse, forcing her to use her unique powers to protect both herself and the web of heroes connected to her. With a blend of supernatural intrigue and intense action, Madame Web promises to captivate audiences with its compelling storyline and dynamic performances.

  • Love and Information makes a grand return to the NCPA

    Love and Information makes a grand return to the NCPA

    Mumbai: Following the show’s sold-out success and overwhelming response from critics and audience members last April, the NCPA is delighted to bring back Love and Information to its revered Experimental Theatre this August.

    Written in 2012 by celebrated British playwright Caryl Churchill, Love and Information is a creative and experimental presentation that delves into the contemporary lives of the present society through an unconventional yet immersive theatrical experience.  

    As a series of over 50 disparate scenes divided into seven sections, the play is an exercise in reimagining the medium. The disruptive format of the script provides no stage directions, no character attributions and no notes for performance. Additionally, the play follows a non-linear narrative and is devoid of central characters, emphasising the cumulative impact of diverse, brief scenes ranging from seconds to minutes. The scenes are of varying lengths and the structure allows for the viewer to narrow in on a world oversaturated with information. The vignettes mirror the rapid pace of channel-hopping or scrolling through social media, highlighting potential implications for relationships in an era dominated by instant gratification and short attention spans.

    The play doesn’t limit itself to its technical uniqueness but also promises to challenge the audience by addressing a wide range of subjects covered from mental illness to privacy erosion to memory atrophy that cloud modern-day lifestyles.

    It has been adapted for Indian audiences in English and other regional languages including Hindi, Gujarati and Marathi. It features a talented cast including Ashish Mehta, Dusha, Kashish Saluja, Lovleen Misra, Mahesh Saini, Mallika Singh Hanspal, Mohit Solanki, Mrinmayee Godbole, Prajesh Kashyap, Rachel Dsouza, Rytasha Rathore, and Siddhesh Dhuri.

    Don’t miss this immersive theatrical presentation in Experimental Theatre at the NCPA, Mumbai.

  • India to get comprehensive YouTube data come 2025, courtesy Comscore

    India to get comprehensive YouTube data come 2025, courtesy Comscore

    Mumbai: One sore point for most media planners and buyers is that digital does not give accurate and reliable data in one place while third-party measurement is still some time away. Well, things are going to get much better come 2025 for Indian media mavens and marketers, thanks to rating and evaluation agency Comscore. For that’s when it is going to be releasing comprehensive measurement of YouTube audiences across all digital devices in India.

    This was announced yesterday by the research and monitoring firm even as it stated that at the beginning of July, it had started delivering a holistic view of YouTube traffic across desktop, mobile, and connected TV (CTV) for the US market. This new capability enhances Comscore’s existing reporting for YouTube video traffic on desktop and mobile browsers, as well as in mobile apps, according to a press release issued by the company. The release added that “this groundbreaking holistic YouTube measurement sets Comscore apart from other industry measurement providers.”

    With this advancement, Comscore’s video metrix multi-platform now includes YouTube CTV data, inclusive of co-viewing, in the US. Additionally, this release includes the ability for Comscore clients to access traffic sharing in its YouTube CTV measurement. 

    “Comscore is solving for the convergent shift in cross-platform audiences and continues to lead in digital and video measurement that incorporates person-level insights and deduplicates video audiences across digital,” said  Comscore chief commercial officer Steve Bagdasarian. “Bringing YouTube CTV to Comscore’s video metrix multi-platform suite will give publishers complete reporting of its reach across all video platforms.” 

    Other regions outside the US will see the total YouTube audience view beginning in 2025, including Argentina, Brazil, Canada, France, Germany, Italy, Malaysia, Mexico, Spain, and the UK.

  • KathaVersse’s Nonfiction Brand Digital Commentary Launches First Travel Chat Show IP “Zero To Hero”

    KathaVersse’s Nonfiction Brand Digital Commentary Launches First Travel Chat Show IP “Zero To Hero”

    Content IP company KathaVersse Media Network launches its first travel chat show, “Zero To Hero,” on its nonfiction platform Digital Commentary on YouTube.

    Directed by Bibhu Nandan “Zero To Hero” follows the journeys of five trendsetting viral content creators who have dramatically transformed their lives through their content. Often labeled as “cringe,” these creators are, in our view, true heroes who inspire countless others.

    Our goal with this show is to highlight their life stories, the challenges they faced before discovering content creation, and the incredible impact it has had on their lives. We also want to capture how they handle criticism and online hate.

    Taking you straight to their hometown we bring you never seen before insights and anecdotes from their lives and homes. The show is hosted by Jasmeet Singh Bhatia who is a writer, actor and a stand-up comedian. 

    Contrary to popular belief, creating content is far from easy. With “Zero To Hero,” we offer an unprecedented look into the lives of these content creators.

    “Delving deeper into the show and the varied guests in the show COO, Kshitiz Sudhakar mentioned how these creators are made fun of left right and center before their ascent to mammoth viewership and following which could potentially help advertisers reach the nooks and corners of the Bharat i.e. the tier 2 and tier 3 Indian audience and fetch massive visibility”

    Digital Commentary currently boasts a subscriber base of 345K and a monthly YouTube viewership of 90 million.  On Facebook and Instagram, we have reached a combined monthly viewership of 40 million. Overall, in June 2024 Digital Commentary accumulated a monthly viewership of 135 million across its social platforms.

    “Emphasizing on KathaVersse’s content vision CEO, Aakash Kumar stated that KV aims to create IP’s with a shelf life of 7+ years and this show ZTH perfectly resonates with it as there’s a new crop of such inspiring viral creators every three month which seamlessly blends with our travel chat show format enabling us to create back-to-back new seasons of the show and not just in Hindi but in different Indian languages and geographies”

    Given the burgeoning non-fiction space in India and our compelling content strategy, we are confident of quadrupling these numbers within six to eight months. Digital Commentary is actively engaging with tier 2 and tier 3 audience-centric brands seeking to leverage our rapidly growing platform, which effectively targets the 18-34 demographic. Brands interested in branded content are encouraged to reach out.

    While the SVOD market is currently disrupted by mergers, acquisitions, and course corrections, the branded content market is thriving and making a steady ascent.  As per an article from the financial express; Influencer marketing in India is expected to surge by 25% in 2024, reaching Rs 2,344 crore, and will further expand to Rs 3,375 crore by 2026 poised to revolutionize the media and entertainment industry.

    We plan to launch at least two more non-fiction shows by the end of this 2024 financial year. Additionally, our fiction brand, Antenaaa Studio, is set to debut its first fiction show in the coming months on YouTube. At Antenaaa also we are committed to telling massy Bharat centric tier 2, tier 3 stories.

    Join us as we celebrate the extraordinary journeys of Puneet Superstar, Arvind Mera Saathi, R Rajesh Vlogs, Ulhaas Kamathe, and Ishaan Ali in “Zero To Hero.” These inspiring content creators, collectively reaching a massive audience of 58 million, share their stories of resilience and triumph.

    Are you ready to embark on a hero’s journey? Let’s create something extraordinary together. Contact us at connect@kathaverse.com to explore partnership opportunities.

  • Stand up comedy has been a slow romance and I am enjoying it: Sumukhi Suresh

    Stand up comedy has been a slow romance and I am enjoying it: Sumukhi Suresh

    Mumbai: Comedy is considered an art and known as one of the most powerful forms of expression for telling the truth to power. In India, personal, societal, and political satire-related stand-up and comedy shows are highly popular. These shows are popular sources of entertainment and provide happiness which may be defined as funny programs on YouTube and other social media handles.

    Sumukhi Suresh, known for her sharp wit and humor, is all set to entertain her audiences on an international stage with her show “Hoemonal.” Starting from 31 July to 11 August, which marks an incredible milestone in her career as she takes her comedy beyond borders.

    Sumukhi’s journey from a comedian to an actor, writer, and entrepreneur is nothing short of inspiring. Starting out in stand-up comedy, she quickly gained acclaim for her relatable humor. Her success on the comedy circuit laid the groundwork for her expansion into acting and writing, where she has continued to impress with her creativity.

    In addition to her artistic pursuits, Sumukhi is the founder of Motormouth, a platform that reflects her entrepreneurial spirit to foster new talent. Through Motormouth, she has contributed significantly to the comedy scene, helping emerging comedians find their voice.

    Indiantelevision.com caught up with Suresh where she shared her stand up comedy journey, vision behind creating Motormouth, the Edinburgh fringe festival, combating misogyny and much more…

    Edited excerpts

    Congratulations on taking ‘Hoemonal’ international! What inspired this decision and what can audiences abroad expect from the show?

    Thank you so much!  

    Edinburgh fringe festival is one of the most prestigious festivals in the world for performers. The festival was the inspiration behind it honestly. The audience can experience an honest tale of a 30s woman trying to balance hormonal imbalance and dating imbalance. I feel the core of Hoemonal is relatable and amusing and I would love for audiences abroad to experience that too.

    As the founder of Motormouth, could you share with us the vision behind it and how it supports emerging talent in the entertainment industry?

    Motormouth is my endeavor to bring together writers into the writers room and create movies and shows with protagonists that are female, flawed and fabulous.

    The aim is also to develop more women who can be head writers and shows-runners. I wish to be able to do the same work for other genders as I learn more about it.

    Comedy often transcends cultural boundaries. How do you think your style of humor resonates differently across different audiences, especially as you take your shows international?

    Comedy is most effective for me when I am most honest about what I am thinking about a premise. So when I write the show, I try to keep my jokes and observations as rooted in reality as I can.

    I like to perform by personalising my anecdotes and observations so that the audience either relates to it and those who don’t end up rooting for me.

    From your roots as a comedian to now branching into acting, writing, and entrepreneurship with Motormouth, how has your journey shaped your approach to comedy and storytelling?

    Actually my beginning was improv and sketch comedy. This is my love for writing and acting. Stand up comedy has been a slow romance and I am enjoying it.

    Each of these skills are so dynamic that there is something new to learn every day. I also think they are interconnected in so many ways that it helps in the overall growth of me as an artist.

    Lastly, what is your response to the “Women can’t do Comedy” narrative around the globe as we have been hearing this misogynist remark for a decade or so and what advice would you give to the upcoming female comedians for the same?

    This remark is not going away. Also this remark is centuries old now. In fact the moment I see this comment, I know a video of mine has gone viral.

    The only way to combat this is to keep doing the job, making money, dreaming about owning a mansion in your favorite city and then laugh at whoever says “women can’t do comedy”.

  • ZAMNA music festival debuts in India this September

    ZAMNA music festival debuts in India this September

    Mumbai: Making its highly anticipated debut in India, Zamna is all set to transform the country into a pulsing epicentre of electronic music. The globally acclaimed festival is bringing together a motley of international acts from across diverse geographies to deliver the finest techno beats amidst breathtaking natural settings for its pilot India edition. Presented by Bacardi Experiences and curated by Paytm Insider, Paradox & WMS Entertainment, Zamna India will enthral audiences at NESCO, Mumbai, on 28 September and head to Gymkhana Club, Gurugram, on 29 September.  

    The  Indian edition of the festival will unite thousands of electronic music aficionados with their favourite artists. So, get ready for the most heart-thumping party of the year as the exciting line-up brings the house down with a pulsating mix of subgenres for an all-encompassing sonic experience from around the world.

    Setting the pace will be Mind Against, an Italian-born Berlin-based duo with a slick, moving take on techno, house and IDM. Their sound draws inspiration from the psychedelic hooks of the 1980s soundtracks and modern dance music. The duo is no stranger to Zamna, having delivered an unforgettable performance at the “Afterlife” event in Tulum earlier this year.

    Indo Warehouse’s Kahani aka Armaan Gupta and Kunal Merchant will up the ante with their signature blend of South Asian culture, rhythms and sounds fused with global house and techno in their set, ‘Kahani vs Kunal Merchant.’

    Italy-based composer and multi-instrumentalist Giorgia Anguili will bring an energetic groove with her versatile set seamlessly moving between pop, techno and house. Her performance will feature vocals, samples and loops enhanced by a range of toy instruments.

    Known for his innovative approach to music, Shall Ocin will elevate his sound to new and unexplored heights with a mesmerising blend of cutting-edge soundscapes, beats and custom-made effects. The Crash Into My Love artist promises to create an unforgettable experience for every attendee.

    No party would be complete without Animal Picnic, the Spanish powerhouses Iñigo and Daniel. Renowned for captivating audiences worldwide – from Ibiza to Moscow and beyond – with their blend of house, techno, progressive and Afro rhythms, they are known for their standout tracks like Sinopsia and Kapote. The duo will take attendees on a cathartic music journey, making it one of the must-see performances of the festival.

    Festival-goers can expect a phenomenal experience with captivating performances, custom lighting, state-of-the-art sound design, and spectacular visuals, promising a multisensory delight. Embodying the life, music, and beautiful spirit of Tulum, Zamna has grown into a global epicentre of cutting-edge sounds, natural beauty, and cultural significance. It connects people and nurtures a community, making its Indian edition a landmark event in the country’s techno music scene. Don’t miss this adrenaline-pumping bash! Book your tickets now at Paytm and Paytm Insider!

  • ZEE5 launches #AbHarMardKhatreMain campaign

    ZEE5 launches #AbHarMardKhatreMain campaign

    Mumbai: ZEE5 unveiled the #AbHarMardKhatreMain campaign following the successful launch of the recent original horror comedy film “Kakuda”. The film has been running successfully on ZEE5 and has crossed the watch time of over 200 million minutes in just 10 days of its release.

    As a part of the campaign, ZEE5 partnered with Swiggy through map integration within the app’s post-order delivery tracking screen. Within the tracking screen, Kakuda is following the delivery partner, blending delivery with entertainment. This collaboration garnered significant attention, prompting the audience to share the unusual Swiggy activity on social media. The two-day campaign generated more than 10 million impressions and sparked organic social media chatter.

    ZEE5 #AbHarMardKhatreMein campaign kicked off on social media with people starting to spot warning notes across Mumbai, Delhi, and Bangalore, advising men to open their doors every Tuesday at 7:15 pm to avoid making Kakuda angry. Reels were then created by influencers, generating over 2000 comments and creating a significant social media buzz. The campaign also saw metros making announcements, warning men to beware of opening doors for Kakuda at 7:15 pm, further spreading awareness about Kakuda’s wrath. The overall activity garnered 11 million views and a reach of eight million.

     

     

    ZEE5 India chief business officer Manish Kalra stated, “We are delighted with the overwhelming response to our #AbHarMardKhatreMain campaign. The initiative was designed to raise awareness and generate buzz about ‘Kakuda’ in a fun and engaging way. Through this, our aim was not only to highlight the film’s unique storyline but also showcase ZEE5’s commitment to delivering compelling content and experiences that resonate with our audience.”

    ‘Kakuda’, starring Riteish Deshmukh, Sonakshi Sinha, and Saqib Saleem, is a movie, recently premiered on ZEE5 platform. It is set in the village of Ratodi in Uttar Pradesh’s Mathura district. The film revolves around a peculiar ritual that demands the opening of the smaller door of each house every Tuesday at 7:15 pm sharp. Failure to comply with this rule invites the wrath of Kakuda, who punishes the man of the house.

  • JioCinema Premium unveils an exciting line-up for August!

    JioCinema Premium unveils an exciting line-up for August!

    Mumbai: August, brimming with the festive spirit and extended weekends, is the ideal time to dive into some top-notch entertainment, and JioCinema Premium is all set to entertain its viewers with a captivating line-up that has something for everyone.

    The lineup kickstarts with the OTT comeback of Tusshar Kapoor with the comedy-thriller series Dus June Ki Raat, releasing on 4th August, where he plays an unlucky man who can’t seem to catch a break, promising lots of laughs and thrilling moments. The month also brings the highly anticipated detective series Shekhar Home, premiering on 14th August, starring Kay Kay Menon, Rasika Duggal, and Ranvir Shorey. Set in Bengal in the early 1990s, the gripping series is an original work of fiction inspired by literary works by Sir Arthur Conan Doyle, which are in the public domain. Adding to the patriotic fervour of Independence Day will be the youth-centric show Cadets, starring Tanay Chheda and Chayan Chopra, which follows four friends finding their purpose at a fictional tri-services academy, and premieres on 30 August.

     

     

    With a month full of finales, the popular reality show Bigg Boss OTT 3 is all set for its grand finale on 2 August, followed by the exciting finale of House of the Dragon Season 2 on 5 August. That’s not all! Movie fans are in for a treat with the much-awaited release of Dune: Part 2, starring Timothée Chalamet and Zendaya, on 1st August, followed by Godzilla vs Kong on 29 August. For those who love a good rom-com, Ghudchadi, featuring Sanjay Dutt, Raveena Tandon, and Parth Samthaan, is set to entertain on 9 August, with the intriguing film Tikdam starring Amit Sial arriving on 23 August. The documentary Moving Mountains Within, premiering on 7 August, follows runners braving a 555 km race in Ladakh, facing high-altitude challenges and harsh weather. Elevating the entertainment quotient will be the 5 seasons of Bigg Boss Marathi with none other than Riteish Deshmukh, premiering every day at 9 pm, and Khatron Ke Khiladi with Rohit Shetty every Saturday-Sunday at 9.30 pm.

    For wholesome entertainment for the little ones, all-time favourite movies Motu Patlu and Mission KungFu Kid will be available from 2 August, followed by Chikoo Bunty – Bhaagam Bhaag Express on 14 August. New episodes of Golmaal Jr. and Pakdam Pakdai, and seasons of Peppa Pig will keep kids entertained throughout the month. Additionally, viewers can catch up on their Hindi, Marathi, and Kannada shows like Megha Barsenge, Durga, and Drusti Bottu and the movie Koti before TV.

    This August, enjoy new premieres from the extensive library of reality shows, originals, movies, kids & family entertainment, and international content, along with exclusive early access to network content 24 hours before it airs on TV, only on JioCinema Premium at Rs. 29 per month!

  • RBI invites producers to make series about itself

    RBI invites producers to make series about itself

    Mumbai: We don’t see this happening very often. The Reserve Bank of India has placed a tender notice through which it is inviting producers, OTT platforms, TV channels to produce a series about itself. The series is expected to highlight the central bank’s journey as it enters its ninetieth year.

    The notice has invited interested parties to take part in the process through a two-bid system (technical and financial). A budget of Rs 70 million ($836,000-odd) has been kept aside for the production. Bidders have to submit an earnest money deposit of Rs 1.4 million through a bank guarantee.

    The Rs 70 million is expected to cover the cost of production and distribution with the former accounting for a minimum of 70 per cent of the overall expenses.

    The details of the tender are available by clicking on the link below.

    https://www.rbi.org.in/Scripts/BS_ViewTenders.aspx?Id=10499