Category: Over The Top Services

  • Moj first Indian short video platform with Dolby vision for stunning visuals

    Moj first Indian short video platform with Dolby vision for stunning visuals

    Mumbai: Moj, India’s short video platform announced it is working with Dolby Laboratories, a leader in immersive entertainment experiences, to bring Dolby Vision HDR to the hands of its community. Moj is also the first Indian platform to implement Dolby Vision image quality.

    Dolby Vision empowers content creators and everyday users to create and share videos with dazzling colours, sharper contrast, and greater detail – pulling viewers in with dynamic picture quality that brings entertainment to life. With Dolby Vision, Moj creators can ensure that their videos evoke a profound sense of realism, immersing viewers in an experience that feels incredibly lifelike and real.

    When available, Dolby Vision will significantly enhance the viewing experience on the platform. Whether it’s cinematic landscapes or videos of family adventures, Dolby Vision is the future of picture technology that goes beyond HDR by dynamically optimising the image quality based on your service, device, and platform to deliver stunning visuals every time.

    Moj director of product Setal Patel said, “With this partnership with Dolby Vision, a first in India, Moj enables creators to share richer stories and experiences, empowered by cutting-edge innovation and advanced technology. Viewers, in turn, enjoy a more immersive and enhanced viewing experience. Advertisers on Moj also have the opportunity now to showcase their products in a more impactful and realistic way to their target audience. Dolby Vision marks a significant stride forward for Moj and opens up a lot of possibilities for our users in the future”

    Users can capture videos in Dolby Vision from compatible iOS or Android devices, upload them on the Dolby Vision-enabled MOJ App & reach a wider audience.  

    IMEA (India, Middle East & Africa) at Dolby Laboratories Sr. director of commercial partnerships Karan Grover said, “At Dolby, our singular focus is to deliver immersive audio-visual experiences to our customers. We are thrilled to work with Moj to bring the Dolby Vision experience to the Moj platform. It is exciting to know creators and consumers of Moj will now be able to shoot videos that capture all of the details and textures with the incredible resolution and image quality of Dolby Vision”.

     

  • Animeta diversifies its creator categories

    Animeta diversifies its creator categories

    Mumbai: Animeta, the leading AI-powered creator tech company has announced the newest addition of several prominent creators to its platform. It has ventured into the highly popular gaming category known for its strong youth appeal. Popular social media gaming-led creators like ‘Assassins Army’, ‘PVS Gaming’, ‘X Mania’ are on the list and in food space the mega category creator ‘Grandpa Kitchen’ will be associated with Animeta. These creators, known for their exceptional content in the gaming, food, and entertainment sectors, will further enrich Animeta’s diverse creator portfolio. Having successfully brought on board creators boasting an impressive cumulative subscriber count of over 100 million and an extensive viewership of over two billion views per month, Building upon their remarkable progress, Animeta has further strengthened its position with creators across more than ten categories.

    Animeta CEO Devdatta Potnis commented on signing on new creators “Together with our creators, we are writing a new chapter in the digital content revolution and are very happy to have these popular creators aboard. Within our organisation, we are diligently crafting a range of AI-powered solutions intended to ignite innovation and inspire novel creative endeavors. Concurrently, our creators gain exclusive access to a dedicated team that offers consistent publishing assistance and expert guidance in optimizing their content for optimal reach and impact. The fact that we are able to work with Asia’s largest and high engagement driven creators of a cumulative reach of 70 Billion+ is a testimony of the faith these creators have in us and we have in them to further elevate the space”.

    Among the notable creators joining Animeta are, Nayan Shelke from Aurangabad, creator of Assassins Army (7.93M subscribers). His channel has garnered a dedicated following with his captivating gameplay and entertaining commentary. With an impressive subscriber base, Nayan has become a prominent figure in the gaming community. Another name added to this roster is Dr. Hari Raman from Tamil Nadu, creator of PVS gaming (2.61M). The 26-year-old doctor and gaming enthusiast, has carved a niche for himself by providing pro tips for gamers on his YouTube channel. One more prominent gamer to join this lot is Hemant Vyas from Morena, creator of X Mania (2.3M). He has captivated viewers with his gaming content, showcasing a diverse range of games and providing entertaining commentary.

    On the food front, Animeta has onboarded the famous Grandpa Kitchen with a staggering 9.49M subscribers, a channel dedicated to cooking delicious food while making a positive impact on the world. The channel’s creators are on a mission is to entertain viewers while donating the proceeds to charities, ensuring basic necessities like food, clothing, school supplies, and birthday gifts reach orphans and those in need. Other creators recently onboarded include Sarpmitra Akash Jadhav- Wildlife from Ahmednagar (5.17M), Basant Jangra-Comedy from Haryana (2.94 M), Plus Drive -Auto from Mumbai (579K), Sobit Tamang- Music from Darjeeling (507K), Rekha Singh- Beauty from Mumbai (287K), Pandu Gang- Entertainment from Rajasthan (782K) to name a few from Animeta’s Pan-India creator cluster.

    By partnering with Animeta, they gain access to a comprehensive suite of AI-powered tools, services, and support, including media, branding, strategy, financial assistance, and content development. This collaboration allows the creators to focus their energies on what they do best – creating exceptional and engaging content for their audiences. The company is focused on key 16 content categories which make up over 80 per cent of social media viewership. In its ongoing endeavor to onboard creators and expand across diverse content categories, Animeta is poised to attain comprehensive control over the entire digital content landscape, ensuring a holistic approach to its operations.

  • Sony LIV turns 3; announces the release date of SCAM 2003: The Telgi Story

    Sony LIV turns 3; announces the release date of SCAM 2003: The Telgi Story

    Mumbai: Sony LIV 2.0 celebrates the 3rd anniversary of its relaunch by announcing the release date of Scam 2003: The Telgi Story. The much-awaited series will begin streaming from 2 September 2023 on the platform.

    The series is adapted from the Hindi book ‘Reporter ki Diary’ authored by journalistnews reporter Sanjay Singh, who is credited with breaking the story of the scam back in the time.

    Scam 2003 brings the story of the 2003 Stamp Paper Scam by Abdul Karim Telgi. The series promises to be an intriguing watch as it will capture the life of Telgi, born in Khanapur in Karnataka, and his journey to becoming the mastermind behind one of India’s most ingenious scams spread across 18 states which shook the entire country. It is estimated that the scam value was around Rs 20,000 crores.

    The show features Kiran Yadnyopavit, known for his contribution to the Marathi film industry, to write and develop the story along with Singh.

    Scam 2003 is produced by Applause Entertainment in association with Studio Next. The series is helmed by Hansal Mehta and directed by Tushar Hiranandani.

  • Times Prime launches ‘OUT & EVOLVING’ podcast

    Times Prime launches ‘OUT & EVOLVING’ podcast

    Mumbai: Times Prime, the premier digital membership service in India, commences Pride Month festivities with the launch of its podcast series aiming to uplift LGBTQIA+ mental health. The service has also collaborated with EVOLVE, a leading mental health app, fostering inclusivity and support for the community.

    As part of the partnership, Times Prime will offer a complimentary three month Evolve Plus subscription to its members. Evolve Plus is a premium subscription plan that offers access to additional features and resources, including:

    ● Unlimited access to therapy sessions with qualified therapists
    ● Access to a library of mental health resources, including articles, videos, and podcasts
    ● The ability to create a private community with other LGBTQIA+ people In addition to the subscription offer, Times Prime will also launch a new podcast series called “OUT & EVOLVING.” The podcast will feature conversations with LGBTQIA+ community leaders, mental health experts, and everyday people about the challenges and triumphs of living an LGBTQIA+ life.

    The first episode of the podcast was released on 15 June. It featured a conversation between Times Prime head of marketing Parul Kaul, EVOLVE co-founder Rohan Arora, and Google head of SMB and PRIDE@Google India chapter lead Abhinav Kishore. The episode focused on the topic of “Beyond Diversity: Embracing Workplace Inclusivity.”

    “We are thrilled to partner with Times Prime to raise awareness of the importance of mental health within the LGBTQIA+ community,” said Arora. “By working together, we can help to create a more inclusive and supportive environment for LGBTQIA+ people.”

    “We believe that everyone deserves access to quality mental health care,” said  Kaul. “Our partnership with EVOLVE is a step towards making that happen for the LGBTQIA+ community.”

    The podcast series “OUT & EVOLVING” will be available to stream on Spotify and YouTube.

  • OnePlus road trip future bound tour starts in Delhi

    OnePlus road trip future bound tour starts in Delhi

    Mumbai: OnePlus, the global technology brand today announced the OnePlus Road Trip – Futurebound – a unique initiative to bring the latest tech experiences from OnePlus closer to its community across India. The second edition of the OnePlus Road Trip – Futurebound commenced its journey from Delhi and will span across the expansive northern and southern regions of India.

    The OnePlus Road Trip – Futurebound was flagged off in Delhi today, in the presence of several excited community members, unveiling the special pop-up OnePlus experience outlet that showcases a diverse range of OnePlus products. A key highlight of the OnePlus Road Trip 2023 is the popular OnePlus 11 concept which was unveiled at the recent Mobile World Congress 2023 held in Barcelona, garnering global admiration. Since its unveiling at the MWC 2023, the OnePlus 11 concept is now available for the first time for the Indian community to experience the innovative products first-hand. The OnePlus 11 concept features Active CryoFlux, a state-of-the-art liquid cooling to unlock next-generation mobile cooling and gameplay. It stands as a true testament to OnePlus building cutting-edge technology and provides a vision for the future of smartphones.

    In addition to the OnePlus 11 concept, the pop-up experience outlet will also feature the recently launched flagship OnePlus 11 series, the all-new OnePlus Pad, OnePlus Buds Pro 2, OnePlus Nord CE 3 Lite, OnePlus Nord Buds 2, OnePlus Keyboard 81Pro and as well as the OnePlus Monitor X 27, showcasing the true strength of the OnePlus ecosystem of products.

    As part of this innovative campaign, the brand has transformed two large 32 feet expandable trucks into mobile experience outlets. This engineering marvel highlights OnePlus’ relentless pursuit of pushing boundaries and transforming conventional concepts. The expandable trucks will serve as a stunning backdrop for showcasing the latest OnePlus devices, creating a visually captivating experience. The two pop-up experience outlets will embark on a journey towards northern and southern routes respectively, covering over 25 cities which includes several tier-2 cities and beyond. One pop-up experience outlet will be covering many cities in the northern region such as Chandigarh, Jaipur, and Lucknow amongst others, while the other pop-up outlet will be heading towards a southern route, covering several cities like Coimbatore, Chennai, Pune, Kochi, Ahmedabad and more.

    At the flag-off event, OnePlus India director – of marketing communications Ishita Grover shared, “We are thrilled to announce the launch of the OnePlus Road Trip – Futurebound, the second edition of our successful product experience campaign in 2023. OnePlus Road Trip – Futurebound, comes back this year with a bigger, better experience, embarking on a much more expansive journey across India, to bring the OnePlus experience closer to the doorsteps of our community in over 25 cities, including tier-two cities and beyond.

    We are excited to flag off the Road Trip – Futurebound campaign in Delhi. Delhi has been very special to us as the city houses a truly vibrant OnePlus India community who were instrumental in making our first global launch in India, the recent Cloud 11 launch, a remarkable success. We look forward to providing them with this interesting opportunity to gain an intimate experience of our OnePlus 11 Concept as well as the ecosystem of OnePlus products”.

    The event also offered a plethora of engaging activities, such as the “OnePlus 5G Sketchbot” featuring an AI robotic arm powered by 5G technology wherein the robotic arm will remotely recreate art made on smartphones by the community. Moreover, attendees can indulge in the exhilarating “OnePlus Action Flipbook” experience and other fun-filled activities. The Red Cable Club brings an exciting “Spot the Bus with OnePlus Road Trip” activity for members. Users would need to spot the bus, capture an image and share it for a chance to win the OnePlus Buds Z2 for the duration of the road trip.

    Customers looking to buy the OnePlus 11 Series products also stand a chance to win an exciting OnePlus goodie at the venue.

    In addition to the flag-off event being held in Delhi, Delhi NCR has also emerged as the top-performing market in terms of the majority of overall online smartphone sales for OnePlus in India in H1 2023 followed by Bangalore and Hyderabad. The recently launched flagship OnePlus 11 series also witnessed the highest sales demand from the Delhi NCR market for the brand, in terms of the majority of overall online smartphone sales in India in H1 2023 (as per internal sales data).

  • Disney+ Hotstar’s heartwarming Father’s Day watchlist

    Disney+ Hotstar’s heartwarming Father’s Day watchlist

    Mumbai: Not all dads wear capes, but they definitely have their own superpowers. From heartwarming hugs to hilarious conversations, these shows and movies of Disney+ Hotstar will make you laugh, cry and cheer for these everyday superheroes. This Father’s Day, let’s celebrate fatherhood with Disney+ Hotstar.

    City Of Dreams S3

    Poornima Gaikwad (Priya Bapat) and Ameya Rao Gaikwad’s (Atul Kulkarni) relationship went through a rough patch when he chose his son over his daughter, despite her capabilities. With a power struggle, professional and personal losses, and a journey of their own, the two realise what is at stake and fight to protect their legacy. As they join hands and come together, Poornima and Ameya emerge stronger, victorious and understand each other’s emotions and sensibilities, making their bond stronger and deeper.

    Bro Daddy

    Bro Daddy showcases a unique and beautiful father-son relationship between John (Mohanlal) and Eesho (Prithviraj Sukumaran). Taking you for a rollercoaster ride of emotions, John often fails to understand his son’s modern ways. However, when John and Eesho find out about unexpected pregnancies from their partners at the same time, they find themselves navigating the joys and challenges of impending fatherhood together. In the middle of their chaotic world and multiple misunderstandings, they learn to appreciate life’s way of springing up beautiful surprises.

    The Night Manager

    In The Night Manager, Shelly Rungta (Anil Kapoor) showcases a very beautiful relationship with his son Taha (Shrenik Arora), quite contrary to his dark personality. While he enforces strict rules and maintains a hardened exterior with those around him, he transforms into a soft-hearted doting father to his child. His affection and concern towards Taha, bring to light his simplicity as a father who is ready to go to any extent to protect his child.

    Gulmohar

    In Gulmohar, Arun (Manoj Bajpayee) and Aditya (Suraj Sharma) share a disgruntled relationship, which is filled with emotional turbulence. Aditya’s desire for independence and starting his own business clashes with Arun’s protective nature and attachment to their ancestral home. The never-ending arguments and misunderstandings clash further straining their relationship. However, when it is time to finally say goodbye and move out of Gulmohar, they start to understand that love and a little understanding can go a long way. Their journey to find common ground and recognise the value of family bonding and love brings them closer together.

  • Lallantop’s ‘Guest in the Newsroom’ completes 52 handcrafted episodes

    Lallantop’s ‘Guest in the Newsroom’ completes 52 handcrafted episodes

    Mumbai: The Lallantop, a digital media platform, has announced the successful airing of the 52nd episode of its weekly show, “Guest in the Newsroom.” This milestone has marked a year of insightful conversations with 52 distinguished guests from various fields, making it a powerful series that has resonated with audiences worldwide.

    “Guest in the Newsroom” has revolutionised the interview format by offering a diverse experience for viewers. Recognising that people yearn to learn more about the different personalities beyond their star persona, the show followed its famed RRR format, keeping the show real, raw and relatable with a long format, uninhibited, lounge like discussion platform fostering a sense of community among viewers.

    From conversation with filmmaker Anurag Kashyap to conversations with Indian Forensic Pathologist Dr TD Dogra, the show has consistently delivered quality content that sparks intellectual curiosity.

    On this milestone, The Lallantop editor Saurabh Dwiwedi said, “Throughout the past year, the show has featured luminaries from a wide range of fields, including writers, medicine, cinema, whistle-blowers, senior journalists, scientists, and doctors. From NASA Scientist Nitin Kumar Singh to renowned actress Sonali Bendre, to IAS Trainer Dr Vikas Divyakirti the show has welcomed a diverse line-up of guests who have captivated audiences with their experiences and insights. We would like to express gratitude to all the guests who have contributed to the success of the show. Their willingness to share their knowledge and experiences has enriched the lives of viewers and elevated the show to new heights.”

    The Lallantop COO Gaurav Verma said, “We have created a platform which is beyond just news. With 63.9 Million Unique users, our viewers have clearly shown they appreciated the content we put up. Lallantop remains committed to producing high-quality and thought-provoking content, ensuring that “Guest in the Newsroom” continues to be a platform for insightful conversations with individuals.”

  • Sustainability Takes Centre Stage: JioCinema’s Bigg Boss OTT Season 2 Delivers A Unique House of Recycled Wonders

    Sustainability Takes Centre Stage: JioCinema’s Bigg Boss OTT Season 2 Delivers A Unique House of Recycled Wonders

    Mumbai: Bigg Boss OTT has been making headlines ever since JioCinema announced the eagerly awaited second season. With only two days remaining until the show’s grand launch, the platform has taken the anticipation to new heights by unveiling the extraordinary house, leaving fans in awe! Expertly designed by art director Omung Kumar and production designer Vanita Garud Kumar, this season, the ‘strange house’ theme takes center stage with its captivating design, featuring recycled elements that redefine innovation. Right from the entrance and the bedroom to the grand dining area, every corner tells a story of artistic sustainability!

    Plastic bottles have found new life in the grand entrance Bigg Boss eye, seamlessly blending with other decorative elements like lamps and chandeliers. The kitchen, a central part of the house, showcases innovation by incorporating egg cartons on walls, adding a touch of quirkiness through their unique shape and texture. Kitchen utensils such as spoons, spatulas, and kadchis are transformed into captivating art pieces, while the dining area creatively utilises springs and clip hangers, giving a colourful twist to the space. The bedroom embraces psychedelic tones and patterns, creating a cool and fun vibe. This remarkable house inspires sustainability, reminding that beauty can emerge from unexpected places. Within the eccentricity of “The Strange House,” the bathroom takes on a unique twist with toilet seats creatively placed on walls, complemented by mirrors, while loofas, brushes, and even repurposed garbage bins ingeniously transform into eccentric lighting fixtures.

    This season of Bigg Boss OTT will feature multiple lounge zones, including a lively black love area where housemates can creatively arrange pillows adorned with letters on the walls, allowing them to form words and express their thoughts. Additionally, the garden area boasts not only a refreshing pool and a fully equipped gym but also a distinctive jail setup, adding an intriguing element to the overall experience.

    Commenting on the thought and the creativity behind the house, Omung Kumar said, “The ‘strange house’ of Bigg Boss OTT Season 2 is designed with the vision of creating something youthful and relevant in today’s times. We took an unconventional approach to discover art in everyday things, proving that even the most unexpected items can become extraordinary works of art. This house is nothing less than an art museum of recycled materials, where discarded items are given a new life and transformed into visually stunning pieces.”

    Offering non-stop entertainment and multi-cam action for free, Bigg Boss OTT Season 2 is set to stream from 17 June with iconic superstar Salman Khan as the host. This season gives the audience the ultimate power to influence the game, under the tagline ‘Iss Baar Janta Hai Asli Boss’.

  • Taboola and ThePrint extend their strategic partnership for 3 years

    Taboola and ThePrint extend their strategic partnership for 3 years

    Mumbai: Taboola, a leader in powering recommendations for the open web, helping people discover things they may like, today announced the renewal of its partnership with ThePrint, one of the prominent news publishers in India. This renewed collaboration spans three years and reaffirms Taboola’s commitment to delivering enhanced content discovery experiences to users worldwide. Moreover, the enhanced alliance is set to amplify The Print’s revenue generation, audience engagement, and overall user experience, strengthening their position in the dynamic digital landscape.

    Under the exclusive partnership, ThePrint will leverage Taboola Feed, a vertical-scrolling feed, to seamlessly deliver personalized content recommendations to its extensive user base of its 12 to 14 million users across India, the United States, the United Kingdom, the United Arab Emirates, Canada, and Australia. With a significant share of traffic originating from India, users can expect a smooth and tailored flow of engaging content recommendations.

    With Taboola’s suite of products and platforms, including Feed, AMP Feed, Explore More, Next Up, and the Read More button. These integrations will provide The Print’s users with personalized content recommendations, optimizing the overall user experience and increasing engagement. By leveraging Taboola’s advanced features such as Match AI and Homepage personalization, The Print aims to achieve its key performance indicators (KPIs) while delivering high-quality content and ensuring brand safety for advertisers.

    Taboola CEO Adam Singolda said, “We are thrilled to continue our journey with ThePrint, a well-known and trusted destination for massive audiences in India, and build upon our strong foundation of partnership. With Taboola, ThePrint has shown a commitment to innovating around recommendations for readers, delivering a great user experience, and ultimately achieving its revenue goals.”

    ThePrint founder and editor-in-chief Shekhar Gupta is excited about the partnership. “At ThePrint, our unwavering commitment has been to deliver exceptional journalism that deeply engages our readers. Taboola has been a valuable partner in elevating our readers’ experiences through personalised and relevant content recommendations. We look forward to embarking on this journey together and revolutionising the content discovery landscape in India. We are confident that this partnership will propel us into a new era of digital media excellence, further strengthening our position in the news media landscape.”

    Taboola’s journey towards building new technologies helps various platforms from all domains to drive reader engagement and stimulate consumers’ interest by discovering the content of their choice.

  • Lionsgate Play all set for John Wick: Chapter 4’s digital premiere

    Lionsgate Play all set for John Wick: Chapter 4’s digital premiere

    Mumbai: Who’s got G.A.M.E you ask? It’s Lionsgate Play. The ‘Greatest Action Movie Ever’, John Wick: Chapter 4, is all set for its digital premiere in India exclusively on Lionsgate Play. After its stupendous theatrical success globally, with an entry into the ‘billion-dollar box office collection’ club, the latest John Wick installment will be available on the Lionsgate Play in India on 23 June. To celebrate this Lionsgate Play launched a Wick-ed G.A.M.E (campaign) to reach out to fans and commemorate what can only be one of the coolest films of the year. An action extravaganza, full of guns, violence, and obviously the charismatic Keanu Reeves, this blockbuster film will promise to help you re-enter the world of the Boogeyman for the final ‘G.A.M.E’.

    Talking about the release of John Wick: Chapter 4 and Lionsgate Play’s G.A.M.E, Lionsgate executive vice president Amit Dhanuka said, “We are happy to announce that Lionsgate Play has got G.A.M.E – that’s right, the ‘Greatest Action Movie Ever’, John Wick: Chapter 4, is set to digitally premiere in India exclusively on Lionsgate Play. We know fans have been waiting to relive the magic that Keanu Reeves brought to life on the silver screen. While the franchise was already at a position of international dominance, the new chapter surpassed all our expectations at the Indian box-office to become the highest-grossing Hollywood film of 2023 in Indian theaters as of date and we can’t wait for audiences to enjoy it from the comfort of their own homes on Lionsgate Play.”