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Category: Gaming

  • Riot Games’ ‘Convergence’: Trailblazing teams in India’s first VALORANT International e-sports tournament

    Riot Games’ ‘Convergence’: Trailblazing teams in India’s first VALORANT International e-sports tournament

    Mumbai: Riot Games’ Convergence, its first ever international VALORANT esports tournament in India in partnership with The Esports Club, and Lenovo as the title sponsor, is all set to kick off, with the top VALORANT teams from across multiple regions taking the field to compete for the prestigious title. Held from 14 to 17 December 2023 at the Manpho Convention Center in Bangalore, Convergence will be Riot’s first international VALORANT e-sports event on the Indian circuit, showcasing its commitment to the growing gaming culture in the country.

    For Indian gamers, the tournament marks an exciting opportunity to see some of the top VALORANT teams from around the world play each other live – including two Indian contenders, Global Esports and True Rippers Esports to cheer for. With the other contenders representing Asia, Europe, and the Americas from Riot’s VALORANT Champions Tour (VCT), the event is sure to be the pinnacle of professional VALORANT esports and boost the Indian VALORANT circuit. Here is a quick look at the teams competing later this month:

    Global Esports

    Mumbai headquartered Global Esports are one of the teams to watch this tournament. Known for their strategic site executions, the team will have plenty of fans to cheer for them in Bangalore, particularly for             local boy Abhirup Paul ‘Lightningfast’ Choudhury. Together, they will be looking to convert their homeground advantage into a strong performance at Convergence.

    FUT Esports

    Representing Turkey, FUT brings a unique flair to the competition with their unpredictable playstyle and knack for surprise tactics. With the potential to take games off any team, they will be strong title contenders and a dark horse coming to challenge the established order.

    Furia

    Representing Brazil, one of the most competitive FPS gaming regions in the world, Furia’s precise and aggressive gameplay has been forged in the fires of the competitive South American region, and has made them a force to be reckoned with. They will be looking to bring their A-game to the Convergence battleground as they go toe to toe with the best in the world.

    Team Vitality

    Hailing from Europe, Vitality’s strategic plays have been their standout feature and carried them to 5-6th Place at the EMEA League of the 2023 Valorant Champions Tour. Convergence will be a new proving ground for the squad, who will be looking forward to clinching the title at the tournament.

    Gen.G Esports

    Gen.G is a powerhouse North American / Korean organization, this year fielding a talented all-Korean squad with a reputation for explosive plays and clutch moments. With a roster stacked with top-tier talent, they are determined to establish themselves as the dominant force in the global VALORANT scene.

    True Rippers Esports

    Fighting their way up to the tournament from the Indian qualifiers, Bangalore based True Rippers Esports have already begun their journey in the tournament with a bang, and will look to continue their winning ways by taking games off the established top teams at the event. Performing in front of a home crowd, the underdogs may be new to the scene but definitely not ones to be counted out.

    As the tournament kicks off, Indian fans can look forward to seeing a stellar showcase of VALORANT performances and global talent going up against Indian esports athletes. Convergence is set to be India’s biggest VALORANT event, and a delight for fans both in India and around the world.

  • Emirates Esports Federation & ITW forge alliances to launch EGL

    Emirates Esports Federation & ITW forge alliances to launch EGL

    Mumbai: The Emirates Esports Federation & ITW Global have joined forces to introduce the EGL (E-Gaming League), a global Esports League, which is scheduled to take place in UAE during April 2024. With a lucrative prize pool, the first-of-its-kind league will offer Indian gamers the platform to prove their mettle on the international stage.

    Slated to be a multi-title league, the EGL will onboard 6 Franchises as Team Owners that will be competing across various titles like DOTA, PUBG, etc. Player selection will be conducted by franchises through drafts, marking a pioneering move as the league becomes one of the first to embrace a franchise and draft format.

    This initiative represents a significant global effort to establish an Esports league modeled after the successful structures seen in traditional sports leagues.

    Speaking on the creation of EGL, Emirates Esports Federation president Sheikh Sultan Bin Khalifa Bin Shakbout Al Nahyan said, “The Emirates Esports Federation under the National Sports Council was set up to ensure the consistent development of Esports in the UAE in a fair and regulated manner. The EGL will revolutionize the Esports industry and go a long way in achieving our goal of creating a space where publishers, players, organizers & brands can come together and co-exist harmoniously to further bolster the future of Esports in the region.”

    The tournament will feature a perfect blend of international global players and emerging talents from across the Middle East, UAE, India, China, South-East Asia, Europe, and the USA. Aspiring players will undergo a rigorous selection process, with multiple rounds of qualifiers scheduled for February and March 2024.

    “Asia is one of the fastest-growing Esports markets currently and with Indian gamers participating in this league, this league will provide country’s talented esports athletes with the platform to showcase their ability amongst the best-of global Esports talent. We are excited about the potential of this league and look forward to creating an event that will truly change the trajectory and contribute to the growth of Esports,” added Sheikh Sultan Bin Khalifa Bin Shakbout Al Nahyan.

    The top-ranked amateurs and future players emerging from these qualifiers will then be drafted into each franchise through a player auction or draft.

    ITW Global, the co-owner of the league is set to bring the concept to reality, Nayeem Khan ITW said, “ITW has been working in the business of sports for the last 15 years and we pride ourselves on understanding the market with an eye on the future, we have always believed in the potential of Esports and are very excited to partner with the Emirates Esports Federation to bring EGL to the fans and players. We look forward to launching EGL India on the same concept in October 2024”.

    The “India Games Market Report 2023” report by Niko Partners states that the number of gamers in India across all platforms is forecast to reach 444 million in 2023, up 12.1% YoY, and reach 641.2 million in 2027, growing at a 5-year CAGR of 10.1 per cent.

    EGL will leverage the growing prominence of Esports in India and focus on bringing tried and tested, successful sports formulas like the franchise setup seen in the IPL to the Esports arena.

    Anticipated to commence in April 2024, the inaugural edition of EGL will be preceded by pre-event build-up activities starting in February in the UAE.

  • Games24x7 welcomes Pawan Sehrawat as My11Circle’s brand ambassador

    Games24x7 welcomes Pawan Sehrawat as My11Circle’s brand ambassador

    Mumbai: Games24x7, India’s leading online skill gaming company, has onboarded Pawan Sehrawat, India’s Kabaddi sensation, as the new brand ambassador for My11Circle, its popular fantasy sports platform. The Hi-Flyer, Pawan Sehrawat, will take centre stage in the brand’s upcoming campaign, titled ‘Ab My11Circle Banega Kabaddi ka Naya Maidaan,’ amplifying the excitement and anticipation for the upcoming Pro Kabaddi League Season 10.

    The Pro Kabaddi League Season 10 is scheduled to kick off on December 2, 2023, and will run until February 21, 2024. Games24x7’s association with the exceptionally talented and skilled Pawan Sherawat will further augment its connect with the kabaddi enthusiasts. The ‘Ab My11Circle Banega Kabaddi ka Naya Maidaan’ campaign, through its popular ambassador and engaging initiatives, aspires not only to entertain but also to reach wider masses and create a platform that resonates with the diverse interests of sports lovers across the country. The campaign will offer fans a daily opportunity to win an SUV, adding an additional layer of thrill to their gaming experience.

    Commenting on the association, Games24x7 associate VP – brand and marketing strategy Avik Kanungo said, “Kabaddi, deeply rooted in our Indian heritage, holds a cherished place in our hearts as a cultural icon. This indigenous sport embodies the essence of our traditions and resilience. With Pawan Sehrawat joining My11Circle as the face of our new campaign, we’re not just celebrating his stellar performances but also honoring the spirit of Kabaddi. Through this partnership, we’re dedicated to amplifying the love for this remarkable sport, offering an immersive gaming experience that resonates with the passion of Kabaddi enthusiasts nationwide.”

    The Pro Kabaddi League is a celebration of skill and strategy, and My11Circle offers fans a chance to be a part of this celebration in a unique way. As the brand’s latest campaign unfolds, participants can anticipate an immersive experience that not only celebrates the essence of Kabaddi but also rewards their passion and skill for the game.

    Speaking about this partnership, Pawan Sehrawat said, “I am excited to be associated with My11Circle, a platform that has been a pioneer in transforming how fans engage with sports. Kabaddi holds a special place in the hearts of millions of Indians, and together, we aim to make it even more accessible and exciting.”

    Pawan Sehrawat is the most expensive buy for the second consecutive year in the Pro Kabaddi League. Picked by Telugu Titans for Season 10, he is a furious raider holding the record for the most raid points in a single PKL match (39 points). As the countdown to the league kick-off begins, My11Circle and Pawan Shehrawat are ready to redefine the Kabaddi experience, promising an unforgettable season filled with excitement, skill, and substantial rewards.

    The campaign is set to launch on the My11Circle app on the eve of the opening day of Pro Kabaddi League Season 10.

  • Pokémon GO wins the ‘Best Ongoing Game’ award

    Pokémon GO wins the ‘Best Ongoing Game’ award

    Mumbai: Pokémon GO, one of the leading augmented reality mobile games by Niantic has been recognised with Google Play’s ‘Best Ongoing Game’ award in India in 2023. This recognition is a testament to Pokémon GO’s continuous efforts towards engaging players for seven years since the launch and the game’s evident success in delivering captivating, augmented reality experiences, innovative blend of technology, and community interaction which resonates with millions of trainers across India and the world.

    Since the launch of Pokémon GO in 2016, Niantic has demonstrated unwavering dedication towards engaging Pokémon fans around the globe and persuading them to explore their neighbourhoods. With the introduction of exciting features, events, in-game rewards, and innovative updates to the game and underlying technology at regular intervals, the company has always prioritized the enrichment of Pokémon GO adventure and successfully created an ever-evolving and immersive experience for the trainers. Niantic recently added Hindi language support to the game to allow a wider audience in India to make themselves a part of the Pokémon GO universe.

    Niantic VP for emerging markets Omar Tellez, on the announcement, said, “The acknowledgment of Pokémon GO as the Best Ongoing Game on Google Play in India is a celebration of the collaborative spirit that defines Niantic and our incredible community. This recognition reflects our Trainers’ and communities’ uninterrupted love which has been only growing with each passing year since we introduced the game to this world in 2016. We are grateful to each of our Indian Trainers for contributing to our commitment towards expanding the community and delighted to see new Trainers embarking on their Pokémon adventures.”

    This award is a celebration of shared passion that unites Pokémon GO’s global community making the game a timeless adventure transcending beyond boundaries and welcoming all to immerse into augmented reality experiences.

    Please be aware of your surroundings and follow guidelines from local health authorities when playing Pokémon GO.

  • Electronic Arts and Skyesports tie-up to bring EA SPORTS FC Mobile Campus Tour

    Electronic Arts and Skyesports tie-up to bring EA SPORTS FC Mobile Campus Tour

    Mumbai: Electronic Arts (EA) has tied up with Skyesports for its legendary mobile football game, EA SPORTS FC™ Mobile, bringing the title to colleges across the country in an exciting campus tour. The EA SPORTS FC™  Mobile Campus Tour will happen at six colleges in as many different cities of the country in November and December 2023.

    The EA SPORTS FC™  Mobile Campus Tour will take over one college for a full day with an interactive booth featuring EA SPORTS FC™  Mobile grassroot competitive matches, giveaways, and meet-and-greets with some of the most renowned gaming content creators in the country including Ungraduate Gamer, Kaztro, Doctor Gaming, Tanvee, and Karan Shinde.

    EA SPORTS FC™ Mobile  provides an unrivaled authentic football experience on mobile devices and features more than 15,000 fully licensed players across over 650 teams and over 30 leagues – including the UEFA Champions League, Premier League, LALIGA EA SPORTS, Bundesliga, and many more. True Player Personality is at the core of bringing this authenticity to life in-game, reflecting player characteristics with distinct strengths and weaknesses that diversify gameplay and team building.

    The EA SPORTS FC Mobile Campus Tour will land in six different colleges across as many different cities. The complete list of cities and colleges will be announced on Skyesports’ Instagram handle soon. Students can attend to participate in giveaways while showing off their skills in EA SPORTS FC™ Mobile.

    Commenting on the association with EA, Skyesports’ founder and CEO Shiva Nandy, said, “We are absolutely thrilled to partner with EA for the FC Mobile Campus Tour. At Skyesports, we’re dedicated to nurturing the gaming culture at its roots, and this collaboration allows us to bring the exhilaration of  EA SPORTS FC™ Mobile directly to college campuses. We’re excited to witness students from six diverse cities engage in the FC Mobile Campus Tour, showcasing their skills, participating in giveaways, and meeting their favorite gaming influencers. This partnership is about fostering community, celebrating talent, and igniting the passion for EA SPORTS FC™ Mobile among the current generation of gamers.”

  • Riot Games announces India Closed Qualifiers for ‘Convergence’

    Riot Games announces India Closed Qualifiers for ‘Convergence’

    Mumbai: ‘Convergence’ by Riot Games in partnership with The Esports Club, is all set to showcase India’s esports prowess as the company today announced its plans to host an India Closed Qualifiers into the upcoming tournament. Joining forces with Lenovo as the Title Sponsor for its first ever international VALORANT esports tournament in India, Riot Games is committed to promoting local teams in the tournament scheduled between 14 to 17 December, 2023 at the Manpho Convention Center in Bangalore.

    The India Closed Qualifiers will witness Indian VALORANT teams earn a chance to compete with some of the best professional VALORANT teams from Riot’s International Leagues from across the Pacific, EMEA and Americas. Scheduled to begin on 30 November, the closed qualifiers will invite the top six professional VALORANT teams from India to battle it out and secure a spot in the main tournament. The six teams will follow a Double Elimination format to select the home team that will join the Convergence main event. The upper bracket and lower bracket finals, as well as a grand finale of the qualifiers will be streamed on The Esports Club’s YouTube Channel, starting from 29 November. All teams have secured their invitation to the qualifiers based on their performance in the Indian domestic season in 2023.

    Riot Games esports lead India & South Asia Sukamal Pegu said, “We are super excited to announce that the India Closed Qualifiers gives top local teams a great platform to showcase skills and play against some of the best professional VALORANT teams in the world. The goal behind Convergence is to grow esports talent in India and the qualifiers are a testament to the hyperlocal opportunities we are creating for our VALORANT community in the region.”

    “Lenovo India has been championing esports as a dedicated way to reach out to gaming audiences, and with VALORANT being a popular title that’s well enjoyed across India we have been engaging with the title during various online and offline events. With our portfolio of great gaming products on Legion and LOQ, we feel it’s a great way for Lenovo to be seen and experienced by relevant younger TG who we believe will be glad that we are able to bring a great esports event to India” said Lenovo India director – marketing Chandrika Jain.

    The main Convergence event starting from 14 December will be broadcast live in English on Riot’s Pacific Channels and in Hindi on Riot’s South Asia channels. The Esports Club will also carry the broadcasts on their channels.

    Bolstering the gaming culture in India, Riot Games has been actively involved in fostering community engagement and enhancing the player experience with multiple initiatives over the past year. Recently, Riot Games celebrated the one-year anniversary of VALORANT’s first ever Indian agent Harbor by conducting a beach clean-up with the Indian gaming community, and also commemorated the third anniversary of VALORANT in India with BHARAT VALORANT celebrations.

    The gaming community can witness the live action of the upcoming Convergence tournament through free and paid ticket options. Stay tuned for further details on ticketing set to be revealed in the coming weeks. 

  • Neela Mediatech announces strategic partnership with JioGames

    Neela Mediatech announces strategic partnership with JioGames

    Mumbai: Neela Mediatech’s gaming platform TMKOC PLAY, built on the leading IP, Taarak Mehta Ka Ooltah Chashmah has announced a strategic partnership with JioGames. With this partnership, the company aims to roll out over 50 games on the JioGames platform targeting a significant base of Indian mobile and cloud gaming users.

    JioGames users will now have the opportunity to enjoy a diverse selection of games centred on the theme of ‘TMKOC’ and immerse themselves in the roles of their cherished characters from the series. This partnership will enable JioGames to welcome fresh users from the existing audience of over 60 million captivated by the ‘TMKOC’ intellectual property.

    Announcing this partnership, Neela Film Production and Neela Mediatech creator, producer and MD Asit Modi said, “TMKOC and Jio are familiar names in households nationwide, and their user base extends even to the remote corners of cities and towns. Therefore, it’s a strategic move to capitalize on each other’s strengths. This partnership will facilitate an expansion of our user base, providing an exceptional digital entertainment experience.”

    Neela Films, the production house recently invested Rs 24cr into Neela Mediatech, the gaming, animation and e-commerce business as an extension to Taarak Mehta Ka Ooltah Chashmah IP. The company has recorded 5 million game downloads, and their YouTube rhymes channel has expanded its subscriber base from 1.5 million to 3 million in a brief span. This growth encompasses multiple languages, including English, Hindi, Marathi, Punjabi, Bengali, Bhojpuri and Gujarati.

    The platform will host free-to-play games and cloud-based adventures, for both single-player and multiplayer gamers. Bhide Scooter Race, TMKOC Air Hockey, Bhide Pickle Delivery, Gokuldham Kite Flying and Tapu Skating Adventure are the first of many games that are available on the platform.

  • Rajeev Chandrasekhar to deliver keynote at India’s largest online gaming convention on 5 Dec

    Rajeev Chandrasekhar to deliver keynote at India’s largest online gaming convention on 5 Dec

    Mumbai: The Internet and Mobile Association of India (IAMAI), in collaboration with the Federation of Indian Fantasy Sports (FIFS) and the E-Gaming Federation (EGF) is all set to organise the first edition of the nation’s largest gaming conference, the Indian Gaming Convention (IGC), on December 5, 2023, at the Taj Palace, New Delhi. Shri Rajeev Chandrasekhar, Minister of State for Skill Development and Entrepreneurship, and Electronics and Information Technology, Government of India, will deliver the keynote address at the valedictory session.

    Leading policymakers, regulators, gaming industry captains, marketers, game developers and service providers will converge on one platform to address the IGC, which is expected to draw more than 700 delegates, including senior professionals of the online gaming ecosystem of the country.

    Among stalwarts of the gaming landscape who will share their insights at the IGC will be Dr. Trivikraman Thampy, Co-founder, Games24x7; Dilsher Singh Malhi, Founder & CEO, Zupee; Salone Sehgal, General Partner, Lumikai; Ishita Grover, Director (Marketing), Oneplus; Deepak Jacob, General Counsel, DreamSports, and Anuraag Saxena, CEO, EGF.

    International speakers, addressing the IGC will include Jean Major, a former Canadian regulator currently on the Board of the Ontario Lottery and Gaming Commission, and Sarah Ramansaukas, a player safety expert from the UK, who co-founded The Game Safety Institute.

    Elaborating on the context of the convention IAMAI chairman and Dream Sports CEO and co-founder Harsh Jain said, “2023 has been a defining year for India’s Online Gaming industry, marked by multiple positive developments like MeitY’s appointment as our nodal ministry, notification of the IT regulations and clarity on taxation. These developments will facilitate the industry’s sustainable and responsible growth over the long term. I look forward to insightful discussions at IGC, where the focus will be on exploring collaborative strategies between industry, Government, and the ecosystem to enable a safe, trusted, and accountable Indian online gaming industry that can emerge as the global hub for gaming.”

    IAMAI Online Gaming Committee chairman and Games24X7 Co-founder & Co-CEO Bhavin Pandya said, “The Indian online gaming industry is going through a tectonic shift, with 2023 being a landmark year in its evolution. Key tax and policy frameworks have laid a robust foundation for the online gaming sector, but there is a long way to go from here. This underscores the need for platforms like the Indian Gaming Convention (IGC) where open and honest dialogues between industry and government, stakeholders and partners, and visionaries and innovators are earnestly facilitated. Such platforms are crucial for our industry to seize opportunities and face challenges collectively. I’m confident that the IGC will evolve into a central platform which will play an instrumental role in shaping the future of the online gaming industry in India.”

    More than 35 of subject-experts will deliberate upon the opportunities and challenges before India’s online gaming industry 360 degrees in 10 of sessions, including keynotes, fireside chats, and panel discussions. Some of the key sessions of the IGC will be on “Future of Gaming: Fuelling Innovation to Make India a Global Gaming Hub”, “Empowering the Digital Landscape: Online Gaming’s Role in Fueling Digital India”, ”Building a Robust National Regulatory Framework for Online Gaming”, “Investor Insights: How Can the Industry Build Through Regulatory Shifts”, “Gaming’s Role in Promoting Culture, Education, and sports”, and “Voices of the game: Online gaming in India, a user-speaks experience”.

    Value Leaf is the Platinum Partner of the IGC, and it is being supported by the Government of Telangana.

  • Riot Games to host ‘Convergence’

    Riot Games to host ‘Convergence’

    Mumbai: Riot Games has announced plans to host Convergence, its first ever international VALORANT esports tournament in India in partnership with The Esports Club (https://theesports.club/). The tournament is scheduled to take place between 14 to 17 December, 2023 at the Manpho Convention Center in Bangalore.

    Convergence represents Riot’s first international VALORANT esports event in India, showcasing its commitment to the growing gaming culture in the country. The tournament will bring together some of the top VALORANT teams from around the world, such as Global Esports, FUT, Furia, Vitality, and GenG, to compete on the same stage in India. The aforementioned teams play in Riot’s VALORANT Champions Tour (VCT) in Asia, Europe and Americas, representing the pinnacle of professional VALORANT esports. They are set to compete against each other in the main event, commencing on 14 December.

    “Convergence is us at Riot saying thanks to our amazing fans in India, who have supported us since the launch of VALORANT in 2020. We have also since grown the India team to deliver such hyperlocal experiences to our players here. With Convergence, Indian fans will finally get to see some of their favorite VALORANT athletes perform in person and also interact with them off-stage. It will be a perfect ending to the 2023 VCT season and we are just getting started here in India for such international events.” said Riot Games esports lead India & South Asia Sukamal Pegu.

    “We are excited to partner with Riot Games to introduce their first ever international VALORANT tournament to the gaming community in India. This event will not only enhance the esports experiences in the country but also elevate India’s presence on the global gaming stage,” said The Esports Club founder & managing director Vamsi Krishna.

  • Shemaroo Entertainment partners with The Sandbox, in the BharatBox destination

    Shemaroo Entertainment partners with The Sandbox, in the BharatBox destination

    Mumbai: Shemaroo Entertainment Ltd, one of India’s leading media and entertainment conglomerates, is elated to unveil its collaboration with The Sandbox, a leading decentralised gaming virtual world and a subsidiary of Animoca Brands, set within BharatBox, a new cultural metaverse hub in The Sandbox featuring high-profile artists and brands from India’s entertainment industry. This venture signifies Shemaroo’s progressive dive into the digital space, amalgamating cinematic heritage with state-of-the-art technology, bringing forth the Bollywood metaverse to BharatBox.

    With a legacy spanning over six decades in delivering unparalleled entertainment, Shemaroo’s foray into Digital Collectibles and Non-Fungible Tokens (NFTs) has solidified its presence in the metaverse. Together with BharatBox, this venture will reinvent entertainment, infusing iconic Bollywood IPs such as Jab We Met, The Great Gambler, Disco Dancer, Khuda Gawah, Blue, 22 Yards, and many more, offering fans an immersive virtual engagement with their cherished characters.

    Key Features of the Shemaroo x BharatBox metaverse experience:

    1    Central Land Parcel: Envisioned as the Bollywood heartland on The Sandbox. Activities range from film launches, award ceremonies, live concerts to screenings, ensuring continuous engagements.

    2    Gaming Zones:

    a   Retro Night Club (Inspired by Disco Dancer): Gamers can groove to iconic steps, earning rewards and purchasing digital collectibles.

    b   Gaming Club (Inspired by The Great Gambler, starring Amitabh Bachchan): Creating a casino-themed gaming experience.

    c   Underwater Treasure Hunt (Based on Blue): Navigate oceanic depths and treasures.

    d   Cricket Game (From 22 Yards): Experience the cricketing universe, with teams, tournaments, and virtual merchandising.

    e   Horse-riding (Rescue) Quest (Khuda Gawah themed): Embark on thrilling missions across majestic terrains.

    f   Café for Socializing (Jab We Met): A space to connect and converse amidst iconic movie moments.

    g   Action Game (Tango Charlie): Engage in strategic warfare, unlocking advanced weaponry and challenges.

    Shemaroo invites global fans to embark on this digital journey, blurring lines between reel-life entertainment and real-life experiences.

    Shemaroo Entertainment Ltd chief operating officer Arghya Chakravarty said, “Our alliance with The Sandbox is a testament to Shemaroo’s commitment to innovation and embracing the future of entertainment. As we bridge the illustrious world of Bollywood with the pioneering metaverse of BharatBox, we are creating more than just an experience. It’s a tribute to our fans, offering them an immersive journey into the heart of Indian cinema, where they can not only relive their favourite moments but also be a part of them. The future is digital, and we are thrilled to lead the charge with The Sandbox metaverse.”

    “Our core mission is to empower global creators and inspire them to launch new types of experiences based on true digital ownership, utilizing our #no-code Game Maker,” remarked The Sandbox co-founder and COO Sebastien Borget. “We’re thrilled Shemaroo chose The Sandbox to expand its metaverse experiences in association with BharatBox, as they are are helping to bring Bollywood and its millions of users to the metaverse to explore exciting new content.

    “We at BharatBox are incredibly excited to collaborate with a legacy brand like Shemaroo,” said BharatBox CEO Karan Keswani. He added, “This partnership is not just about bringing Bollywood to the metaverse but celebrating the rich cinematic history of India in a space that’s redefining the future. Merging traditional cinematic masterpieces with the limitless potential of the digital realm signifies the dawn of a new era for Bollywood enthusiasts globally.”