Category: DTH

  • Videocon d2h’s Saurabh Dhoot: HD, big driver of ARPUs

    Videocon d2h’s Saurabh Dhoot: HD, big driver of ARPUs

    BALI: He is young, but the young Dhoot scion’s debut on the Asian stage at the Asia Pacific Operators Summit (APOS) in Bali was pretty impressive by most yardsticks. Dhoot dismissed any suggestions about DTH operators getting together to bring down content costs. “We at Videocon d2h have very good relations with broadcasters. We don’t have a single court case against any of them; we don’t have any contentious disagreements over packages. And we don’t want to get into any complex arrangements,” he said.

     

    He revealed that the newest DTH player has about 11 million gross subs out of which about seven million plus are active.  “It’s all about how everything is being executed,” he said. “And we are doing it right. The top two or three players have almost 70-80 per cent of active subs. India is a land of opportunities; there is space for everyone even for a FreeDish.”

     

    The next phase for the DTH players is going to be about HD, he emphasised.  “We embraced HD from day one.  HD is a game changer in our plan. HD sub base will treble—that will make a great difference to ARPUs.”

     

    Additionally, he said that packaging of products such as kid’s packs will make a difference. “We need to work with our broadcast partners to work out new packages,” he highlighted.

     

    He revealed that the company was generating cash from operations, excluding finance costs, depreciation and amortization.

     

    One of the big impediments to growth of the DTH business is regulatory is Saurabh Dhoot’s view. “The 30 per cent entertainment tax in some states almost equals to the tax on alcohol and cigarettes. We as an industry need to come together to raise our voice. It is archaic and needs to be changed,” he concluded.

  • Videocon d2h and MStar Semiconductor tie up for MPEG-4 HD STBs

    Videocon d2h and MStar Semiconductor tie up for MPEG-4 HD STBs

    MUMBAI: Videocon d2h has decided to go one step further to strengthen its technology by tying up with Taiwan based MStar Semiconductor for its new HD MPEG-4 DVB-2 set top boxes (STB) that will be provided to the Indian market.

     

    The new STB with MStar’s technology provides features such as PVR that allows users to watch content of their interest at their own time. It also allows for watching TV channels with functions such as title/time based recording, rewind and forward, auto serial recording, pause live TV and mark-skip-watch.

     

    “Having a 10 million subscriber base in a very short time in India is a strong testimony of Videocon d2h’s success. It is our honor and pleasure to be the partner with Videocon d2h. Leveraging our cutting-edge set-top box platform, we will continue to support Videocon d2h to further build upon their success,” says MStar Semiconductor chairman Wayne Liang.

     

    Videocon d2h CEO Anil Khera said “We have partnered with MStar, global leader in integrated chips. The ease of user experience, best in class integration and performance provide a significant edge for our cutting edge high definition set-top box. We are hopeful that MStar technology will provide better experience to our consumers as we are looking at consolidating our leadership position.”
     

    Currently Videocon d2h is offering its SD STBs at Rs 1990 the HD ones cost Rs 2000. In an earlier interview Khera had told indiantelevision.com that the DTH operators’ current number of HD subscribers is 8 per cent of the total that has the potential to rise to 20 per cent in the coming few years.
     

    In 2014, the DTH platform’s parent company Videocon group is planning to set up a one million STB plant that will provide STBs for people in phases III and IV of digitisation.

  • Tata Sky expands its news channel offerings in Odisha

    Tata Sky expands its news channel offerings in Odisha

    MUMBAI: This election season, Tata Sky – the leading Direct-to-Home service provider announced the addition of three news channels in Odisha – Kanak TV, Zee Kalinga and MBC TV.

    Along with the Dhamal Mix pack at Rs.220/- pm, subscribers also get 2 free regional packs giving them access to over 100 channels including popular Hindi channels such as Colors, Star Plus,Sony and Zee. Tata Sky subscribers can now enjoy the free Odia regional pack that comprises of 10 popular Odia channels providing entertainment, regional and national news.

    Zee Kalinga, a 24×7 news channel will bring in deep election analysis, live discussion programs, current affairs on the table for subscribers. Kanak TV and MBC TV on the other hand will keep the subscribers informed about news not only from the region but also across the country.

    On the latest addition to the Tata Sky family, Mr. VikramMehra, Chief Commercial Officer, Tata Sky said, “Expanding our offering with the three news channels is a part of our endeavor to increase our spread of channels across all genres for our Odia subscribers. One of the largest states in the East and an important market for digitization, Odisha has been witnessing positive digital growth over the last few months.”

    Apart from Odia channels, Tata Sky also offers 10 Bengali and 20 Telugu channels. With the addition of the Odia channels, Tata Sky continues to reinforce its focus on the Odisha market, further strengthening its position in the east of India.

     

  • Videocon d2h expands its regional channel portfolio

    Videocon d2h expands its regional channel portfolio

    MUMBAI: The direct to home (DTH) operator, Videocon d2h has taken a step forward in strengthening its regional channel profile. The operator has now added a Tamil channel ‘Vendhar TV’ and a Punjabi channel ‘Chardikala Time TV’ on its platform.

     

    While ‘Vendhar TV’ is a Tamil general entertainment channel and will be available in the basic pack South Silver, ‘Chardikala Time TV’ is a Punjabi News channel, and will be available in the basic pack Super Gold.

     

    With this addition Videocon d2h will now offer 53 Tamil and 12 Punjabi channels and services.

     

    ‘Vendhar TV’ will be available on channel number:  817 and ‘Chardikala Time TV’ on channel number: 762.

  • Watch your TV on the go with Airtel Digital TV’s Pocket TV

    Watch your TV on the go with Airtel Digital TV’s Pocket TV

    MUMBAI: Airtel Digital TV, the DTH service arm of the leading telecom operator Bharti Airtel, today announced the launch of Airtel ‘Pocket TV’ – a mobile app which will enable customers to watch their favorite TV programs while on the move.

     

    Loaded with over 150 Live TV channels and more than 10,000 hours of video content and over 13 channels on anytime TV available at an introductory pricing of just Rs. 60/- per month, Pocket TV now promises a never before library of video content which is available at an affordable price.

     

    The Airtel Digital TV app is available for download on the Android play store and is accessible to all smartphones and tablets with Android version 2.1 onwards. Within 1 month, the app will also be available on the iOS platform soon followed by other platforms. After installation of the app, customers have to activate the service by sending the SMS <ADD TV> to 54325 from their registered mobile number.

     

    The app is a convergence of the TV & mobile phone and its launch follows the success of Airtel Digital TV’s innovative offering of Twitter on TV which was the first ever global convergence of Twitter and TV. 

     

    For more details, please log on to: http://www.airtel.in/pocketTV

  • DTH operators to challenge I&B Ministry’s notice on arrears

    DTH operators to challenge I&B Ministry’s notice on arrears

    NEW DELHI: Operators of private direct-to-home (DTH) platforms, who recently received a notice from the government with regard to licence fee dues amounting to Rs 2,066 crore, plan to challenge the notice on the ground that the matter is subjudice and is pending in the Supreme Court.

     

    However, the DTH Operators Association of India is yet to decide whether the challenge will be in the form of a reply to the Ministry or an application in Court.

     

    According to the notice sent earlier this week, the six private operators have been asked to pay the amount within fifteen days.

     

    However, most of the operators contacted by indiantelevision.com said they had cleared the dues of licence fee.

     

    The operators say the licence fee as demanded under the rules is on gross revenue (GR) whereas they have been asked to pay the fee on the basis of actual gross revenue (AGR). The operators have said the fee should be only on subscription revenue and not on allied earnings such as dividend and interest income.

     

    When the operators insisted that they had been paying the licence fee on the GR, the government went to the Supreme Court on the issue and the matter has been pending for the past four years and is now expected to come up early next month.

     

    However, Information and Broadcasting Ministry secretary Bimal Julka told indiantelevision.com that the Ministry was justified in sending the notices since the apex court had not levied a stay order in the matter. Asked about possible action after 15 days, he said this would be done according to the provisions of the licensing rules.

     

    Tata Sky MD & CEO Harit Nagpal said that the demand of Rs 2,066 crore is the differential between the GR and the AGR.

     

    He also said that I&B Ministry had itself asked the Finance Ministry to reduce the fee from 10 per cent to six per cent but the latter had not taken a decision on this so far.

     

    According to the notices sent to the operators, Dish TV has to pay Rs 625 crore while Tata Sky has been told to pay Rs 620 crore. Airtel Digital TV has to pay Rs 298 crore, while Sun Direct has to clear Rs 230 crore. The Videocon-owned d2h has to pay Rs 157 crore while Reliance Digital TV has to pay Rs 136 crore.

     

    While DTH companies provide for 10 per cent licence fee on overall revenue in their profit and loss account, they pay less (only on subscription revenue net of content cost) at about five per cent of overall revenue. The rest is booked as a provision in the balance sheet, along with applicable interest.

     

    As of 31 March 2013, Dish TV’s closing provision pertaining to regulatory dues (including interest) stood at Rs 653.66 crore.

     

    Some of the DTH operators were hopeful that the Telecom Regulatory Authority of India would bring down the licence fee from 10 per cent to six per cent, as proposed by the I&B Ministry to the Finance Ministry. TRAI itself had recommended last year that the actual gross revenue should be brought down to eight per cent.

     

    Meanwhile, the Parliament was told in April last year that the six private DTH operators paid Rs 307.8 crore as licence fee to the government for the year 2011-12, compared to Rs 177.8 crore in 2010-11 and Rs 126.2 crore in 2009-10.

     

    The revenue in 2008-09 was Rs 89.3 crore from four operators, since both Airtel Digital TV (Bharti Telemedia) as well as Videocon d2h (Bharat Business Channel) had not commenced services.

     

    The other DTH players are Dish TV, Tata Sky, Sun Direct TV, and Reliance Big TV.    

     

    Under the agreement with the government, the platforms pay a non-refundable entry fee of Rs 10 crore and an annual fee equivalent to 10 per cent of its gross revenue every financial year. Thus, the platforms have paid Rs 60 crore as one-time entry fee.

     

    According to figures furnished in the reply to the Parliament, Tata Sky paid licence fee of Rs 79.3 crore in 2011-12 as against Airtel Digital’s Rs 61.87 crore and Dish TV’s Rs 30 crore. Sun Direct paid Rs 36 crore, Reliance Big TV paid Rs 9.5 crore, and Videocon d2h paid Rs 5 crore.

     

    DTH services are governed by the DTH guidelines and terms and conditions issued by the I&B Ministry on 15 March 2001 and amended from time to time.    

     

    The seven DTH players in the country including Doordarshan’s free-to-air Freedish cover around 3.5 crore TV homes. Freedish currently has 59 slots including 22 of its own and which it hopes to increase to 97 by the end of this year and ultimately to 250 slots over the next two years.

  • Tata Sky promotes Karaoke service

    Tata Sky promotes Karaoke service

    MUMBAI: Tata Sky had recently announced a new service to its customers- a karaoke service at home! Now, it has come up with an ad campaign to promote its new innovation.

     

    The direct to home (DTH) player has come up with a series of advertisements promoting the service. Of these, one film demonstrates a group of youngsters partying in their room and another shows a family having fun while singing songs on Karaoke. The ad ends with its tagline ‘Kum se kum lyrics toh sahi honge’ (at least the lyrics will be right).

     

    Tata Sky chief commercial officer Vikram Mehra said, “The love for singing and dancing is epitomized by Bollywood movies. Karaoke may be a new activity for a large part of India, but singing as an entertaining and collective activity was never an alien concept. Be it a family function or a night out with friends, singing our favorite Hindi songs in loud chorus adds tremendously to the fun factor of any evening. Capitalising on this sentiment, the Karaoke ads capture the simplicity of tuning into the service any time of the day for non-stop entertainment.”

     

    The concept has been created by agency Ogilvy & Mather(O&M). The professionals who have worked on it include national creative director Abhijit Avasthi and group creative director Sukesh Nayak under production house Curious Films.

     

    Says Avasthi: “Karaoke had to be pitched as a social activity in the realm of enjoyment. While the product was revolutionary we wanted people to see it as on obvious relevant product which seamlessly fits into, rather enhances an already existing moment in their life.  Essentially, all we had to do was to let people know the key features of Karaoke that will make fun moments over singing, even more fun.”

     

    Karaoke is available with an HD + set top box. A mic along with 12 month subscription will cost Rs 1990. One album will always be free to sample while new songs will be regularly added. 

  • HBO on Demand gets on board Tata Sky

    HBO on Demand gets on board Tata Sky

    MUMBAI: The Home of Box Office (HBO) just got cosier with ‘HBO on Demand’. The new and innovative service offered for free exclusively to subscribers of the HBO Premium Channels – HBO Hits HD and HBO Defined HD – will be available on the direct to home (DTH) platform starting today.  

     

    The service provides flexibility, choice, and convenience to subscribers giving them complete control of what they watch, when they watch and how they watch.  HBO Hits and HBO Defined are distributed by Turner International in India.

     

    “HBO and Turner have always been ahead of the curve with innovations on content delivery that are designed to entertain consumers like never before. We have received a very enthusiastic response from the discerning subscribers of HBO Defined HD and HBO Hits HD and are very happy to now extend their premium advertising-free television viewing experience with the additional feature of ‘HBO on Demand’ on Tata Sky,” said Turner International India, network and content distribution, senior director Kishan Cheranda in a press statement.

     

    Based on the Subscription Video on Demand (SVOD) model, the service will give HBO Premium subscribers access to a wide selection of HBO original content. At launch, subscribers can catch all seasons of HBO shows such as Game of Thrones (Season 1-3), True Detective (Season 1) and Banshee (Season 1-2). Thereafter, additional content including HBO original series and movies will be added on an ongoing monthly basis thus allowing subscribers to view them at a time of their choice completely advertising free.

     

    Tata Sky chief content and business development officer Paolo Agostinelli stated, “At Tata Sky, we work towards providing our premium subscribers with world class television experience with best content to offer. Apart from just bringing entertainment to their homes, now our subscribers can enjoy the programs showcased on HBO premium channels at any time that is convenient to them. Moving with time, we are aware of the changing consumption patterns of our viewers, hence we are pleased to launch the first ever ‘HBO On Demand’ model in India.”

  • Videocond2h adds Star Sports2

    Videocond2h adds Star Sports2

    MUMBAI: In a move to strengthen its bouquet of offerings, direct to home (DTH) operator Videocon d2h has added Star Sports 2 on its platform.

     

    On an a la carte basis, Videocon d2h has priced Star Sports 2 at Rs 40 per month.

     

    “We believe in increasing our channel offerings in every genre. This new channel will help us in engaging with the passionate sports fans like never before. This channel will connect with sports loving audience for our quality channels and services offered. We hope that this channel addition will trigger more action, more excitement and more love for sports,” said Videocon group director Saurabh Dhoot.

     

    With this addition of Star Sports 2, Videocon d2h now offers 18 sports channels and services on its platform. Videocon d2h has a subscriber base of more than 10 million and is the fastest to achieve the same. It has grown tremendously in past four years, since it went pan India in February 2010.

     

    “In continuation with our philosophy of giving the customer what he asks for, we have added Star Sports 2 on our platform. Star Sports 2 is a sports channel dedicated to the diehard fans of all kinds of sporting actions. With this channel, our customers can now enjoy the entire offerings of Sports channels. This promise of giving the best of channels and services across genres has built trust for brand Videocon d2h,” added Videocon d2h CEO Anil Khera.

     

    Videocon d2h currently offers 490 plus channels and services, 27 Asli “HD” channels and host of regional channels. Star Sports 2 will be available on the d2h platform on channel number: 417.

  • Videocon d2h adds Focus Odisha on its platform

    Videocon d2h adds Focus Odisha on its platform

    MUMBAI: The direct to home (DTH) operator Videocon d2h, has expanded its channel portfolio. The operator has now added another regional news channel of Odisha “Focus Odisha” on its platform.

     

    Focus Odisha is a popular 24/7 news and current affairs channel catering to the state. With this channel addition, Videocon d2h now offers 10 Oriya channels and services.

     

    Videocon d2h offers 489 channels and services, 27 Asli “HD” channels and services and 10 Oriya channels and services. Focus Odisha will be available on channel number:  796.

     

    The addition of the news channel will keep the consumers of Videocon d2h updated about the latest happenings in the region, current affairs, news analysis and much more.