ITV

Category: DTH Operator

  • Videocon d2h eyes 35-40% EBITDA growth at Rs 8.6 billion in FY-2016

    Videocon d2h eyes 35-40% EBITDA growth at Rs 8.6 billion in FY-2016

    MUMBAI: Driven by strong subscriber growth momentum and improving average revenue per user (ARPU), Indian direct-to-home (DTH) company Videocon d2h is expecting EBITDA to be in the range of Rs 8.2 – 8.6 billion in FY-2016, which translates to approximately 35-40 per cent growth over EBITDA in the fiscal year ended 31 March, 2015.

     

    As was earlier reported by Indiantelevision.com, Videocon d2h is also planning to increase its monthly subscription rates in the range of Rs 12 – 23 per month.

     

    The company maintains its current first half of the fiscal year ending 31 March, 2016 guidance of 25-30 per cent period on period growth of EBITDA, and is guiding towards 40-45 per cent period on period growth in the second half of the fiscal year ending 31 March, 2016.

     

    Videocon d2h executive chairman Saurabh Dhoot said, “We are pleased to provide strong EBITDA growth guidance for fiscal year 2016. This is driven by strong subscriber growth momentum, improving ARPU and further benefit of operating leverage. We remain excited about our long term subscriber growth prospects as a result of the government mandated move to digitalisation. We have positioned ourselves to take advantage of the 100 million subscriber homes opportunity for the industry over the next four to five years.”

  • DD Freedish e-auction scheduled on 22 Sept with reserve price of Rs 3.7 crore

    DD Freedish e-auction scheduled on 22 Sept with reserve price of Rs 3.7 crore

    NEW DELHI: Barely six weeks after the last e-auction, Doordarshan will hold the 22nd e-auction for its free-to-air DTH platform Freedish on 22 September in an attempt to touch the target of 112 television channels in the next few months.

     

    Doordarshan has set a reserve price of Rs 3.7 crore per slot (as in the last few auctions) for the online e-auction, though Indiantelevision.com learnt that the bid amount went up to Rs 4.7 crore in earlier e-auctions.

     

    In the 21st auction on 12 August, DD Freedish managed to auction six slots for approximately Rs 23.2 crore.

     

    However, DD sources refused to divulge the number of slots being auctioned to prevent bidders forming consortia to bid or resort to other malpractices.

     

    Sources also said that while Freedish may be encrypted from Mpeg2 to Mpeg4 shortly to keep a tab on the number of subscribers, it would remain free-to-air.

     

    The e-auction will be conducted by C1 India Pvt. Ltd., Noida which is also conducting the FM Radio Phase III auctions on behalf of Prasar Bharati.   

     

    The reserve price in the 15th e-auction was Rs 3 crore and was raised to Rs 3.7 crore in the 16th auction.

     

    Currently, Freedish has 64 channels including its own channels, and Lok Sabha and Rajya Sabha TV.

     

    The participation amount (EMD) in the e-auction is Rs 1.5 crore, which has to be deposited in advance before or by 12 noon on 22 September along with the non-refundable processing fee of Rs 10,000 in favour of PB (BCI) Doordarshan Commercial Service, New Delhi.

     

    Incremental amount for the auction will be Rs 10 lakh and the time for every slot e-auction will be of 15 minutes duration.

     

    Of the reserve price, Rs 1.1 crore has to be deposited within one month of placement and another Rs 1.1 crore within two months along with service tax of 14 per cent on the bid amount.

     

    The balance bid amount needs to be deposited within six months, failing which the reserve price will be forfeited.

  • DTH operators woo customers with lucrative offerings

    DTH operators woo customers with lucrative offerings

    The year has started on a good note for direct to home (DTH) subscribers. Even as Indian DTH players have seeded close to four million set-top-boxes (STBs) across the country in Q1-2015 alone, with growing competition and increasing digitization push, the companies are now also putting their best foot forward to woo more subscribers, while retaining existing ones.

     

    Going by the latest Telecom Regulatory Authority of India (TRAI) report, almost 34.90 million DTH subscribers in India are inactive as against the total registered subscriber base of 76.05 million till the quarter ending March 2015. So while the DTH operators have been thumping their chests about adding new subscribers, their constant effort is channelized towards luring existing subscribers to stay on. And one such way to do that is by launching new products and services.

     

     

    As the year kicked off with the ICC Cricket World Cup and Indian Premiere League (IPL), DTH players got into overdrive mode early on with offerings galore. From Tata Sky launching 4K STBs, Videocon d2h rolling out a 4K Ultra HD multi genre channel, Dish TV offering discount packs, Sun Direct giving away an HD DVR connection at the cost of an HD connection on buying Samsung Curve to Airtel Digital TV’s UHD TV, it has been the year when DTH subscribers have been spoilt for choice.

     

     

    Over the past eight months, different players have come up with different strategies to increase subscription as well as add more active subscribers.

     

    Here’s a lowdown on who did what:

     

    Dish TV

     

    The DTH operator, which had in 2014 created a sub-brand called Zing, started the year by launching Zing for the Tamil Nadu market. Dish TV had introduced the sub-brand to cater to the specific needs of consumers in different regions and also give competition to the cable industry. Through this, Dish TV offered more than 145 channels, including 49 Tamil channels and services in a mere price of Rs 99 per month. Soon after, the operator launched Zing for the Kerala region as well. This time, it gave more than 150 channels, including 16 Malayalam channels at Rs 99 per month.

     

    Cashing in on the IPL, Dish TV, which was one of the sponsors for Kolkata Knight Riders, introduced a special Cricket+ package to increase its subscription revenues as well as the entertainment quotient.

     

    Dish TV, in order to get the ‘Art of Living’ lovers onboard launched Anandam Active to showcase the teachings of the spiritual guru Sri Sri Ravishankar. The service was made available to the subscribers of Dish TV with a monthly subscription fee of Rs 59 per month.

     

    “It has been our constant endeavour to make television viewing a wholesome experience for the entire family. We have always believed in offering unique content to our subscribers,” Dish TV COO Salil Kapoor had then said.

     

    Soon after, in order to lure music lovers, Dish TV tied up with Hungama to launch ‘Music Active Service.’ The service was launched to enhance Dish TV’s portfolio in the field of VAS and music and provide unlimited music to subscribers. While it launched the service at an introductory price of Rs 35 till 31 October, it will be priced at Rs 45 starting 1 November.

     

    The platform has something for everyone. In order to satiate the needs of movie lovers, Dish TV launched its first Home Video System – DishFlix. With this first of its kind push VOD service, Dish TV aims to empower consumers to enjoy uninterrupted ad-free entertainment. Through the service, viewers will be able to pause, play, fast forward and rewind movies or TV shows at their own convenience. Another unique feature is that this service will not require an internet connection as the content will be pushed to the customer’s STB via satellite. The customers for the service will need a DishFlix Box, which is priced at Rs 5990 that comes preloaded with 50 movies. Out of these, 15 movies will be refreshed every month on FIFO (First in First Out) basis (one new movie every two days) so that the viewable movie library is always updated. The monthly subscription to Flix studio is Rs 100.

     

    Tata Sky

     

    Tata Sky started its year with the launch of first 4K STB in India at a time when the country was preparing for the biggest cricketing extravaganza, the ICC Cricket World Cup 2015. While for the new subscribers, the 4K box was available for Rs 6400, existing subscribers could avail the box at Rs 5900.

     

    Soon after, the DTH operator decided to disrupt the market by making DTH connections affordable for its customers. Keeping this in mind, the operator launched the ‘Daily Recharge’ voucher, which empowered subscribers to pay only for the day they watched TV at Rs 8. This also became the smallest denomination of recharge voucher in the television-viewing sector globally. Tata Sky’s aim was to make inroads into untapped markets.

     

    “This initiative elevates the DTH sector by redefining the pace of digitization and reach to markets nationwide,” said Tata Sky MD & CEO Harit Nagpal at the time of launching the service.

     

    The latest addition to the DTH operator’s offering is its new upgraded STB – Tata Sky+ Transfer, which will enable users to transfer the recorded content onto alternative screens. The new product addresses the growing consumption of video on the move, through smartphones, tablets and other alternative screens. The new STB, which is priced at Rs 9300 for new subscribers and Rs 7200, for existing customers, will work on a Wi-Fi connection.

     

    Videocon d2h

     

    For Videocon d2h, the highlight of the year has been the launch of the first 24-hour 4K Ultra HD multi genre channel in January. The 4K Ultra HD channel is a content pipe that can carry multi genre feeds like movies, video on demand, travel, infotainment, sports etc provided by international broadcasters or independent content providers. The channel was launched just before the ICC Cricket World Cup, thus enabling subscribers to experience the sport in 4K Ultra HD.

     

    In June, the company unveiled its new initiative aimed at preschool and elementary school aged children with the launch of SMART Services. This comprised value-added bouquet of learning activities and games available exclusively to Videocon d2h subscribers at a subscription rate of Rs 45 per month. The banner included Smart Learning, Smart Kids and Smart Games, all available on subscription basis.

     

    Airtel Digital TV

     

    Airtel Digital TV was the first to launch indigenously manufactured STBs, in keeping with Prime Minister Narendra Modi’s ‘Make in India’ campaign. The STBs have been made available in HD and soon all of Airtel Digital TV’s STBs will be manufactured in India. These indigenous Airtel Digital TV HD+ STBs offer features like – Full HD 1080p support, MPEG-4 video with Dolby Digital Plus Surround Sound; 5X picture clarity; unlimited recording (via USB-drive); and USB-based Wi-Fi connectivity for On-demand, Anytime TV and Interactive Gaming.

     

    In order to make available DTH account details easily, Airtel Digital TV launched the missed call service for customers. Through this, customers can get their DTH account details on their mobile number by just giving a missed call on 08130081300. The service is completely free of cost for all Airtel Digital TV customers and provides information regarding customer ID, balance and validity, package name, monthly rental, base package rental, top up rental, last recharge date and amount and number of connections to customers on an SMS within five seconds of the missed call.

     

    The company also rolled out an innovative and easy to use Self-Care application for television sets, a first-of-its kind by a DTH service provider. A TV replica of the ‘My Airtel mobile app,’ the Self-Care enables customers within Airtel Digital TV HD STBs could easily access their account details real-time on their TV sets. The app can be accessed by connecting the STB to an internet connection via a LAN cable or with the help of the newly launched plug and play Wi-Fi dongle– Airtel Infinity.

     

    Sun Direct

     

    DTH operator Sun Direct wooed its customers during the two mega sporting events of the year – the ICC Cricket World Cup and IPL. The platform, which believes that events like these help increase its existing subscriber base, came up with special packs during the World Cup and IPL. While it offered the Star Sports bouquet on its bestselling Cinema+Sports pack for the World Cup, it provided Sony Six, the official broadcaster for the league free to new customers in order to incentivize them during the IPL.

     

    Sun Direct offered the Cinema+Sports package at Rs 195 per month during WC and focused on the pack in order to fulfill the requirements of its customers, during the cricketing season.

     

    During IPL, the operator also provided IPL add-on free for customers, who recharged beyond six months. That apart, Sun Direct also came up with an add-on for Rs 44, which allowed customers to watch the T20 matches for the entire duration of the tournament. “We see the IPL as a good tool to win back customers and improve our recharges substantially,” Sun Direct CEO Mahesh Kumar had earlier told Indiantelevision.com.

     

    While DTH operators have been putting their money where the mouth is by launching innovations as well as technological upgrades, the fact remains that close to 45 per cent of DTH subscribers are inactive in India. Going by this figure, DTH players will have to ramp-up their offerings to ensure that those coming onboard stay with them on as loyal customers in the long run.

  • India leads HDTV boom on DTH in SAARC region

    India leads HDTV boom on DTH in SAARC region

    NEW DELHI: India, which had just three true high-definition television (HDTV) channels in 2010, now leads in the South Asian Association for Regional Cooperation (SAARC) region with 50 HDTV channels in Q1 2015.

     

    What’s more, the SAARC countries will see a boom for HDTV segment over the next three years.

     

    According to a new research report by Dataxis, the steady increase in HDTV subscribers and the number of HDTV channels in the region, driven by the digitisation drive could lead to robust growth in the segment.

     

    This steady increase in HDTV penetration in the SAARC region is therefore mainly due to India, which accounts for more than 90 per cent of the total HD subscribers in the SAARC countries – Bangladesh, Nepal, Pakistan and Sri Lanka – covered in the report.

     

    The HDTV penetration in India is primarily driven by DTH players, who are aggressively promoting HDTV set top boxes (STBs) in the country. Dataxis report finds that DTH operators in India have seeded about four million STBs in Q1-2015 as compared to less than 0.3 million HD STBs seeded by multi-system-operators (MSOs) during the same period.

     

    HDTV segment, both in terms of HDTV STB penetration and HDTV channels have witnessed steady growth in the last four quarters, with HDTV penetration in the SAARC countries reaching 4.2 million in the quarter ended March 2015, says the new Dataxis report titled “SAARC: HDTV Market Q1-2015.”

     

    Although, MSOs in India had a slow start in seeding HD STBs mainly due to the delay in implementing gross billing, cable operators have begun pushing HD STBs to customers in metros and other Phase II cities where gross billing is in place. HD STB seeding by MSOs is expected to gain traction by the fourth quarter of 2015.

     

    “DTH players are expected to lead the HDTV penetration in India for the next couple of years, however, MSOs are also expected to come on board as the demand for HDTV and UHD content is on the rise in the Phase II cities where cable TV dominates the Pay-TV market,” said Dataxis media analyst Sreeja VN.

  • Videocon d2h eyes higher ARPU, ups monthly subscription prices

    Videocon d2h eyes higher ARPU, ups monthly subscription prices

    MUMBAI: In a bid to attain growth in average revenue per user (ARPU), direct-to-home (DTH) operator Videocon d2h has decided to increase its monthly subscription prices pan India.

     

    Depending on the monthly subscription rate of the package, prices will increase in the range of Rs 12 – 23 per month. 

     

    The move comes in the wake of content expansion benefitting consumers as well as numerous technological advancements that the DTH operator has made over a period of time.

     

    Currently Videocon d2h offers various packages in North, East & West India, Delhi City and South India. The packages on offer to subscribers in price range varying from Rs 202 – Rs 613 are as follows: Super Gold Pack, Gold Maxi, New Gold Sports Pack, New Diamond Pack, Platinum Pack, Platinum HD Pack, South Silver, South Silver Maxi, South Silver Sports, New South Gold, South Gold Maxi, New South Gold Sports, New South Diamond Pack, South Platinum Pack and New South Platinum HD.

     

    Videocon d2h offers a robust lineup of channels and services totalling 525 national and regional channels and services across India.

     

  • Tata Sky to ‘un-box’ entertainment with new STB; launches digital ad campaign

    Tata Sky to ‘un-box’ entertainment with new STB; launches digital ad campaign

    MUMBAI: On the move video consumption is growing at an aggressive rate in India thanks to the lightning fast penetration of smartphones, tablets and other alternative screens. Addressing the growth, direct-to-home (DTH) operator Tata Sky is set to launch its new upgraded set top box (STB) – Tata Sky+ Transfer, which will enable users to transfer the recorded content onto alternative screens.

    While this service immediately raises concern of piracy and content security, Tata Sky has taken care of that aspect. Tata Sky chief communications officer Malay Dikshit says, “The content will be available on the app and will not be transferred as a video file, so sharing that file or uploading it for mass is not possible. Moreover, the content is self destructive, the duration of the content varies from broadcaster to broadcaster, but after a certain period the content will get destroyed automatically.”

    All that the new STB needs is a Wi-Fi connection. All other devices connected to the same Wi-Fi network can access the recorded content. Not only that, consumers don’t need to lose hefty chunk of their data (bandwidth) to get the recorded content transferred on their mobile devices. The content gets transferred through the wireless local area connection to the locally connected devices. To transfer 30 minutes of content, the preparation procedure takes 30 minutes of time. The resolution is automatically selected by the app as per the infrastructure of the device the content is viewed on. Thirty minutes of content occupies around 200 MB of storage.

    The STB, which is priced at Rs 9300, is targeted towards metro centric consumers. Existing Tata Sky customers, can purchase the new STB for Rs 7200.

    To generate awareness amongst the DTH subscribers, Tata Sky in association with Ogilvy One, will be orchestrating a digital campaign called Transferkars. The campaign will have one main film, which will be launched on 4 September. Three teasers will grab consumer attention until then.

    The campaign introduces Tata Sky’s latest product the Tata Sky+ Transfer, which enables the STB recording to be available on the subscribers’ tablets and phones.

    This campaign uses Tata Sky’s trademark style of using hyperboles and humor to drive home the product messages in an interesting manner. The protagonists Transferkars are a TV addicted family of six, each madly passionate about their shows. The campaign is a series of films that will bring alive the lengths that they go to carry their favourite TV shows with them. The commercial portrays Tata Sky+ Transfer as an innovative product, which solves these problems by enabling subscribers to transfer recorded content on their mobile devices and view it at their convenience. Hence, the campaign concludes with the sign off ‘Record. Transfer. Carry.’

    “We already have around 60,000 views in an hour and we are expecting to cross the 100,000 mark today itself. We want to have 400 million impressions for this campaign, which will run for next three months,” added Dikshit.

    Shedding light on the consumer behaviours that drove this innovative campaign, he said, “Today, time comes at a premium. The consumer is increasingly finding it difficult to be constrained by fixed timing and location for viewing even recorded content. Thus there is demand for convergence and portability of content. The rapid increase of Wi-Fi enabled homes open up new possibilities and potential for new offerings. The Tata Sky+ Transfer box delivers on this sweet spot allowing subscribers to use their connected homes to enjoy their space and identity. Our focused digital-approach with this new campaign along with the launch of an interactive micro-site would surely intrigue existing and prospective subscribers.”

    “It is just the beginning of our endeavours to un-box entertainment for our subscribers,” he added. 

    Talking about the campaign’s creative, Ogilvy One senior creative director George Kovoor said, “Tata Sky has once again set the benchmark through this unique digital first campaign. At the heart of the campaign is a family of obsessive TV show fans who not only engage the consumers but also demonstrate the Transfer product in a simple yet entertaining story. Fans can follow this family and their quirks on YouTube, Facebook, Twitter and even an interactive microsite.”

    Differing on the perception that digital content has no production cost and comes free, Kovoor said, “We have used a lot of resources to bring the best out of the campaign. A lot has been spent on the campaign and I hope the creative piece makes a mark in the audiences’ mind.”

    “The task for us was to create a high impact campaign centered around digital devices like smartphones and tablets, demonstrating clearly and in in a memorable way how to and in what situations this product is used,” he said.

    Campaign Credits:

    · Creative Agency: Ogilvy & Mather

    · Creative Team: OgilvyOne Worldwide senior creative director George Kovoor & creative director Anand Gharat

    · Account Management Team: OgilvyOne Worldwide president Vikram Menon 

    · Production House: Corcoise Films

    · Director: Bhavesh Kapadia

  • Doordarshan Freedish earns Rs 23.2 crore from 6 channels in 21st e-auction

    Doordarshan Freedish earns Rs 23.2 crore from 6 channels in 21st e-auction

    NEW DELHI: Doordarshan has earned Rs 23.2 crore from the 21st online e-auction of six slots to Indian television channels on its free-to-air DTH platform Freedish. 

     

    DD’s target is to touch 112 television channels on Freedish over the next few months.

     

    Against a reserve price of Rs 3.7 crore per slot for the online e-auction, DD earned as much as Rs 4.1 crore from Colors Rishtey, whereas Star Utsav got its slot for Rs 3.9 crore.

     

    Doordarshan sources told Indiantelevision.com that the other slots went to Zee Anmol, Zee Sangam, Housefull Movies and B4U Music for Rs 3.8 crore each. 

     

    However, as per information available with this website, the bid amount had gone up to Rs 4.2 crore in one of the earlier e-auctions.

     

    DD sources also said that while Freedish may be encrypted to keep a tab on the number of subscribers, it would continue to remain free-to-air.

     

    The e-Auction was conducted by C1 India Pvt. Ltd., Noida on behalf of Prasar Bharati, thus marking a change in the auctioneer.

     

    The reserve price in the 15th e-auction was Rs 3 crore and was raised to Rs 3.7 crore in the 16th auction.

     

    The six channels were part of Freedish but had to re-bid as their contract had expired. Consequently, Freedish retains 64 channels including DD’s channels and Lok Sabha and Rajya Sabha TV.

     

    The participation amount (EMD) in the e-Auction was Rs 1.5 crore, which was deposited in advance along with a non-refundable processing fee of Rs 10,000 in favour of PB (BCI) Doordarshan Commercial Service, New Delhi.

     

    Incremental amount for the auction was Rs 10 lakh and the time for every slot e-auction was of fifteen minutes duration.

     

    Of the reserve price, Rs 1.1 crore will be deposited within one month of placement and another Rs 1.1 crore within two months along with service tax of 14 per cent on the bid amount.

     

    The balance bid amount will be deposited within six months, failing which the reserve price will be forfeited.

     

    Applicants had to provide details of the Uplink/Downlink permission documents received from the concerned Ministries with the applications to ensure they are not rejected.

     

  • Dish TV ups Malayalam channels offering to 28 with Janam TV

    Dish TV ups Malayalam channels offering to 28 with Janam TV

    MUMBAI: Direct to home (DTH) operator Dish TV has added Malayalam news channel Janam TV in its bouquet for its Kerala viewers. Dish TV now offers the maximum regional entertainment amongst all DTH players with a total of 28 Malayalam channels and services on its platform. 

     

    Dish TV’s subscribers in Kerala will be able to watch Janam TV on channel number 730. 

     

    Dish TV India chief operating officer Salil Kapoor said, “Being a pioneer and market leader, Dish TV has always stood up to its promise of providing maximum width and depth of content with an overall of 500+ channels & services. Dish TV has always taken the lead in enhancing the value proposition and believes in providing the maximum and the best in entertainment to its subscribers. Our endeavour is to increase affinity with our audiences by providing them the choice of content they would like to watch. And now by adding Janam TV exceedingly popular Malayalam news channel in our channel bouquet, we take pride to offer maximum Malayalam content to our customers in Kerala and we will continue to expand our offerings with further additions.”

  • Dish TV unveils VOD movie service DishFlix

    Dish TV unveils VOD movie service DishFlix

    NEW DELHI: Dish TV has launched a video on demand service that – unlike IPTV – works without the Internet and offers a choice of fifty English and Hindi films to choose from at any time.

     

    While conceding that it was akin to the Internet Protocol Television (IPTV), which had been introduced without much success almost a decade earlier, Dish TV CEO R C Venkateish said that the difference was that DishFlix would work without the internet.

     

    The new technology would require a small box costing Rs 5990 that will be attached to the set top box. Viewers can avail the service for a monthly fee of Rs 100. One film will be added every second day, making it a total of 15 new films every month. However, the total number of films would remain the same on the service.

     

    Dish TV executive vice president Anjali Malhotra tells Indiantelevision.com that the company will be spending approximately Rs 20 – 25 crore in marketing the new product.  DishFlix will be promoted on Zee and other channels as well as across theatres chains like PVR and INOX. Movie portals will also be seen sporting DishFlix ads.

     

    While at launch the ratio of Hindi and English film on the service would be 70:30, other language films would be brought in at a later stage. The films were divided across five genres on DishFlix, informs Malhotra.

     

    Dish TV MD Jawahar Goel informs that the new service would help curb piracy as lesser people would be templed to download films from the internet. Moreover, consumers could also bid goodbye to the problem of buffering caused by the slow Internet rate.

     

    Venkateish added that this VOD version puts the power in the hands of the consumer. “It is a plug in service with films that would be completely free of advertisements,” he said.

     

    Viewers will be able to pause, play, fast forward and rewind movies or TV shows at their own convenience. The service works sans any internet connection as the content will be pushed to the customer’s STB through satellite. Customers need to buy a DishFlix Box that comes preloaded with 50 movies. Out of these, 15 movies will be refreshed every month on first in first out basis so that the viewable movie library is always updated.

  • Dish TV takes HD channels offering to 45 with Comedy Central HD

    Dish TV takes HD channels offering to 45 with Comedy Central HD

    MUMBAI: Keeping in mind the promise of providing maximum high-definition channels; Dish TV has added another HD channel – Comedy Central HD to its portfolio.

     

    With this, Dish TV has taken its HD channel & services count to 45, which is the highest in the country so far. It may be recalled that Videocon d2h recently upped its HD offering to 39 channels with the addition of Colors Infinity HD and Nat Geo Wild HD.

     

    Dish TV chief operating officer Salil Kapoor said, “Latest trends suggest that the growth of the High Definition category over the past year together with rising sales of flat panel TVs (LED/LCD) has added a new dimension to superior HD viewing experience. With the usage of DTH connections with HD boxes, the experience quotient for the subscribers is all set to go up. We are proud to announce the addition of Comedy Central HD channel on our platform. Dish TV has a complete offering and mix of High-Definition entertainment, music, news and regional language channels and has maximum content with 45 HD channels and services, making it the highest in the country.”

     

    Viacom18 EVP and head of English entertainment Ferzad Palia added, “We are thrilled to be a part of Dish TV’s HD offering. Comedy Central HD is the country’s premier English comedy destination and it is great that our viewers will now get to enjoy their daily dose of fun and laughter in high definition.”