Category: DTH Operator

  • DirecTV expands Intl programming platform with Korean language package

    DirecTV expands Intl programming platform with Korean language package

    MUMBAI: DirecTV is continuing to grow its international programming platform, WorldDirect, with the addition of three leading Korean-language networks – MBC, YTN, and Christian Television Systems (CTS).

    In addition, DirecTV also offers the Seoul Broadcasting System (SBS), a top-rated Korean network, which launched on the WorldDirect platform last year.

    SBS, MBC and YTN will be available as part of the new DirecTV KoreanDirect package, which is currently available to DirecTV customers nationwide for $26.99 per month. CTS will be available on an a la carte basis for $4.99 per month, according to an official release.

    DirecTV International VP Aaron McNally said, “DirecTV is offering the Korean community living in the United States not only the best Korean-language programming lineup, but also the leading English-language program offering as well. We are truly a one-stop shop for the best television viewing experience available. By partnering with the leading networks in Korea, DirecTV is able to provide a superior programming lineup compared to its competitors, and deliver a programming package that keeps the Korean community informed, entertained and connected to their homeland.”

    SBS, a top-rated Korean network, has designed its programming to feed the needs of all its viewers by providing content that is both informative and entertaining. MBC

    MBC is a top-rated, 24-hour Korean network. “M” stands for “Munwha” in Korean, which means “culture” in English. MBC offers programs such as news, sports, cultural programs, variety shows, drama, comedy and documentaries.

    YTN is the only 24-hour a day, comprehensive Korean news channel. The network, encompassing local branches and 100-plus foreign correspondents bringing news from over 50 major cities around the world, provides Korean-Americans with up-to-the-minute news and events coverage from Korea and around the world.

    Founded by the Korean Primary Christian Denomination, CTS is a gospel broadcasting channel serving Christian Koreans in the United States. For more information on how to receive KoreanDirect, customers should call (800) 378-3309.

    The DirecTV WorldDirect platform has launched 39 channels that deliver a wide variety of new programming in multiple foreign-languages, including Russian, Hindi, Tamil, Telugu, Gujarati, Bengali, Mandarin, Cantonese, Vietnamese, Tagalog, Korean, Italian and Ukrainian, to underserved ethnic markets throughout the United States.

    DirecTV customers will need to use a WorldDirect services satellite dish that is capable of receiving both international and English-language programming. In some markets, customers who subscribe to a local channels package will require a second smaller dish.

  • MTV, VHI US go Pink in association with Honda

    MTV, VHI US go Pink in association with Honda

    MUMBAI: MTV and VH1 in the US will paint their broadband and mobile platforms Pink with content from an exclusive flashmob concert in New York City with platinum-selling
    LaFace/Zomba artist Pink. The concert footage features music from Pink’s latest album, I’m Not Dead.

    The concert was the result of a contest launched last year in conjunction with Honda and its advertising agency RPA to promote the launch of the 2006 Honda Civic. MTV and VH1 worked with Honda to develop the extensive 12-week Honda Civic Under The Hood campaign featuring a series of music-based interstitials that drove viewers to various media platforms to enter their zip codes, giving the region with the most entries a “flashmob” concert by a national music artist.

    VH1 and MTV joined forces for the first time ever in creating a cross-channel multiplatform campaign that amplified the reach of the networks’ live music franchises to support the launch of the 2006 Honda Civic.

    On 5 April, text messages and emails went out to contest entrants informing them of the Pink “flashmob” concert in New York that evening. The first 200 to respond to the message won access to the event at Crobar. Pink Across All VH1 and MTV Platforms

    From tomorrow 13 April, footage from the exclusive concert, including full songs from Pink’s performance will be available on VH1 and MTV’s broadband channels VSpot (vspot.vh1.com) and Overdrive (overdrive.mtv.com).

    Fans will also be able to enjoy video clips of the concert on MTV Mobile and VH1 Mobile cross-carrier. Pink appeared on MTV’s Total Request Live the day of the concert and upon her exit took a few of the members of the audience and escorted them to the show. In addition, a half-hour version of the concert will air on MTV on 14 April.

    VH1 will also produce a video podcast interview with Pink that will be available for download on VH1.com and iTunes.

  • PanAmSat solidifies HD dominance with National Geographic HD win

    PanAmSat solidifies HD dominance with National Geographic HD win

    MUMBAI: National Geographic HD has chosen to join PanAmSat’s high-definition neighborhood. PanAmSat’s Galaxy HD neighborhood reaches over 9,000 cable systems throughout the US and features many of America’s top HD offerings, including: HBO HD, Cinemax HD, National Geographic HD, HDNet, HDNet Movies, Encore HD, ESPN HD, Fox Sports Net HD, NBA HD, NFL Network HD, The Outdoor Channel, Showtime HD West, STARZ! HD, TNT HD, WB HD and Wealth TV.

    “National Geographic’s high-quality, award-winning programming lends itself perfectly to high-definition television delivery. By joining the A-list roster of customers on Galaxy 13, National Geographic HD will enjoy the industry’s best coast-to-coast coverage that this powerful spacecraft offers. And, bar none, the Galaxy HD neighborhood delivers what television networks want — to pass every potential HDTV cable home in the nation’s top ADIs,” said PanAmSat executive vice president global sales and marketing Mike Antonovich.

    National Geographic HD is distributed by Fox Entertainment Group. Fox had signed a long-term, multi-year, multi-satellite, multi-transponder deal with the Company, consolidating its entire suite of US programming onto PanAmSat’s global fleet as well as a significant portion of its international traffic. The contract was later expanded to include two additional transponders on Galaxy 13, the new home for National Geographic HD.

    High-definition television has made large strides in the US and is predicted to make even larger inroads in the next four years.

    According to industry analyst reports, by 2009, HDTV will be in 52 million households, up from the current four million households. Northern Sky Research estimates that 500 channels will be broadcast in HD by 2010. And, the Consumer Electronics Association reports that seven in 10 consumers are planning to purchase a digital cable-ready HDTV as their next television.

    Ultimately, the continued price reductions in the HDTV arena, coupled with the looming analog cut-off, will result in 55 percent of US households having at least one HD-capable TV by the end of 2010 explain analysts from Leichtman Research Group’s in a recent report entitled, “HDTV: Awareness, Interest and Intent to Purchase 2005.”

  • MTV US president Van Toffler highlights the importance of short form videos during CTIA keynote

    MTV US president Van Toffler highlights the importance of short form videos during CTIA keynote

    MUMBAI: In his keynote address at the CTIA Wireless 2006 event in the US, MTV Music Group president Van Toffler highlighted the appeal of short-form video from the MTV, VH1, CMT, Comedy Central, Logo and Spike TV brands on the wireless platform.

    He described the mobile platform as a rich, creative medium for new and emerging talent to connect with and cultivate new audiences.

    To underscore that point, Toffler welcomed recording artist LL Cool J, to the stage. LL offered an advance look at an upcoming episode of MTV’s Life & Rhymes, which chronicles his life as an artist and is set to debut tonight 10 April on MTV, MTV’s broadband channel Overdrive and on MTV Mobile.

    Toffler noted that audiences have increasingly embraced MTV Networks’ diverse array of mobile programming. Last month MTV Networks streamed nearly 2.5 million videos cross-carrier, an all-time high, Toffler reported, adding that the number is growing by nearly 40 per cent month-to-month for the first three months of 2006.

    He says, “Our audience is responding in droves to our mobile programming. They have a personal relationship with our brands and they increasingly want to consume our content on the handset, the new ‘holy grail’ of electronic
    devices.”

    LL Cool J echoed that sentiment saying, “The mobile phone helps me establish closer ties with my fans, connect with new ones and hopefully inspire everyone I touch through my music. The cell phone — which has become
    the accessory for today’s young adults — is one way that helps me reach them.”

    Among the varied types of mobile programming driving audience consumption are music videos, comedy segments, user-generated content, scenes from television shows, ‘after shows’ developed exclusively for mobile, never-
    before-seen outtakes, and short art breaks, also known as “sharts,” featuring animated and live-action segments.

    In many respects, the burgeoning mobile
    platform is a return to MTV Networks’ early roots, when MTV gained significant
    notoriety for the five- and 15-second art breaks created by brilliant, young talent and which lived between the music videos. For the MTVN Music Group, which encompasses the CMT, MTV and VH1 brands, three types of programming — extensions of on-air franchises; made-for-mobile episodes; and music — are all performing well on the mobile platform.

    Extensions of On-air Franchises
    VH1’s Flavour of Love, the most successful show in that channel’s history, was also the most popular VH1 Mobile content in February
    and March.
    — Web Junk 20 also on VH1 and VH1 Mobile, ushered in the user-generated era to TV and simultaneously to mobile phones.

    — MTV will showcase a 20-year-old college student’s visual interpretation using stick figures based on the lyrics of Fall Out
    Boy’s Sugar We’re Going Down, representing original user-generated content.
    — VH1 is debuting Dingo Ate My Video, a made-for-mobile series that combines VH1’s comedic voice with music videos from a wide
    range of artists, including Green Day, Missy Elliot, Jewel and others.
    — Country Music Television soon will debut a made-for-mobile reality series called Road Hammers about a southern rock/blues band trying to make it in the music business.

    MTV adds that labels and artists like LL Cool J increasingly are embracing the mobile platform to connect with fans and institute new marketing paradigms.
    The Arctic Monkey’s new video I Bet You Look Good on the Dance floor made its debut on: mtvU, MTV’s network for college students; mtvU’s Uber broadband network; mtvU.com and mtvU wireless.

    The approach mirrored a similar one taken by VH1 last year, which debuted Te Amo Corazon, the new Prince single, on VH1, VH1’s
    VSPOT broadband channel, and VH1 Mobile. The Prince debut marked the world’s first-ever multimedia, multiplatform worldwide
    exclusive premiere.
    — Prior to releasing her latest single and album, Madonna distributed an exclusive ringtone for Hung Upon MTV Mobile and VH1 Mobile.

    Spike TV is delivering the Ultimate Fighting Championship’s ‘Ultimate Fight Night(TM) Live’ to Amp’d Mobile subscribers tonight.
    This represents the first time the live sporting event is being simulcast to both mobile devices and to television subscribers.

    “The wireless platform is as important to us as television and computer screens. As soon as we start developing a new concept, we think beyond the television. We think of how that idea can live on broadband and mobile” Toffler says.

  • Jabil completes $ 185 million acquisition of Celetronix

    Jabil completes $ 185 million acquisition of Celetronix

    MUMBAI: Jabil Circuit, Inc. has acquired Celetronix, a leading electronic manufacturing services (EMS) company in India, for around $185 million, including debt.

    The purchase price consists of around $155 million in cash plus the assumption of $30 million in debt. The acquisition process was completed on 31 March, a source said.

    Celetronix offers services from design and prototyping and is the strategic partner used by many of the world’s recognised brands in set-top satellite decoders, computers, home electronics, networking and server appliances. The company, for instance, does work for direct-to-home (DTH) service provider EchoStar in the US.

    Jabil, a premier EMS company in the world, will be able to get access to low-cost manufacturing from India while targeting new markets and customers. Also, its manufacturing footprint will expand in India. Jabil currently manufactures in 176,000 square feet in Ranjangaon, India. Celetronix has manufacturing facilities in Mumbai, Chennai and Pondicherry.

    Indiantelevision.com e-mailed a set of questions to the company on the acquisition details and its expansion plans. But Celetronix officials in Mumbai declined to comment.

    Celetronix, founded by the Tandon family, has low-cost manufacturing facilities in India and delivers through its worldwide locations including India, US, Malaysia, Singapore and Sri Lanka.

  • Sydus teams up with Bacardi for radio mobile service

    Sydus teams up with Bacardi for radio mobile service

    MUMBAI: The spirits company Bacardi has launched Bacardi B-Live Radio for mobile. This is being done through a tie up with Sydus, which works in creating audio-to-mobile lifestyle expressions.

    The service goes live next month and will take Bacardi’s spirit out of the bottle and onto mobile phones around the world. B-Live Radio is the world’s first brand-funded global digital music service, and will also be delivered via the web.

    While traditional marketing strategies have been ‘push’, going from the brand out to the consumer, with Sydus’ BrandedRadio solution, consumers can ‘pull’ the Bacardi experience onto their mobile phones and enjoy the Baqcardi spirit and lifestyle, wherever they are.

    Bacardi B-Live Radio combines two elements – the emotional connection of music, with the ubiquitous and extremely personal usage of mobile phones – to build a stickiness that is declining in traditional delivery mechanisms.

    Sydus president Saumil Nanavati says, “Bacardi B-Live Radio is an innovative way to market to audiences globally, using new media to attract and engage today’s savvy consumer. Sydus is delighted to be a part of Bacardi’s innovative approach to reach out to its users, and we believe this is the start of the next big shift in lifestyle marketing, whereby brands can connect to a global audience in a cost-effective manner.”

    Mobile marketing is rapidly emerging as an effective medium as brands target their customers via mobile phones. Bacardi, using Sydus’ technology solution, has taken a lead in demonstrating how a brand can reach out to its target consumers across the globe effectively, as compared with other marketing options, including the Internet.

    Bacardi global brand director John Burke says, “We are happy to partner with Sydus to enable the Bacardi B-Live Radio service. This is a music service that extends Bacardi’s existing music properties and long standing experience in events. Being available both online and via mobile, we are investing in new mediums that have a real relevance to our consumer’s lives. Sydus’ technology will service strengthen our association with music by creating further opportunities for us to connect with our target consumer in a way that reflects our brand values”.

    Bacardi B-Live Radio will play a mix of uplifting party classics from the world’s hottest dance floors with guest DJs selected from a global talent portfolio to produce exclusive mixes. At weekends, the content features the ‘best of the week’ and live recordings of Bacardi events across the globe. Bacardi has worked with independent experts to ensure content is selected with the correct audience in mind. All tracks must be socially responsible, avoiding any that feature foul language, incite racism or drug taking and excessive drinking.

    B-Live Radio will stream Bacardi mixes 24×7 through the Internet, and via Sydus’ BrandedRadio solution, directly onto GPRS/Edge/3G-compatible mobile handsets, estimated at 85 million handsets worldwide. This spans 189 mobile phone handset models and variants that are compatible with Sydus technology. Listeners can download the radio player free of charge onto their phones from www.bacardibliveradio.com to tune in to the service, and share the application with family and friends using Bluetooth or infrared. Alternatively, the radio service can be accessed via the site wap.bliveradio.com.

  • MobiTV integrates broadcast, cellular networks for seamless mobile TV service

    MobiTV integrates broadcast, cellular networks for seamless mobile TV service

    MUMBAI: Mobile video service provider MobiTV Inc, said it has successfully integrated today’s cellular networks with new forthcoming DVB-H technologies to deliver live and on-demand television via both unicast and broadcast networks in one seamless unified service solution.

    MobiTV chairman and CEO Phillip Alvelda said, “One of the most important lessons we have learned from operating this live TV network for mobile phones over the past few years, is that the future of mobile television requires a multinetwork offering that hides all of the multinetwork complexity from the consumer. This astounding new technology allows us to extend the MobiTV solution that has been so successful over the last few years to encompass any of the new broadcast TV delivery standards and address capacity, interactivity and quality requirements all at the same time.”

    Cellular and broadcast networks address different usage scenarios. While broadcast and multicast technologies address concentrated demand for the most popular content, cellular networks provide a dedicated connection which enables carriers to offer personalized content and integrated mobile-commerce. Combining network infrastructures allows operators to take advantage of the strengths of each to deliver consistently high-quality media content to consumers, said MobiTV executives, according to an official release.

    “As usage grows and the number of customers using mobile television grows, networks will require careful capacity management through co-existing solutions such as unicast, in-band multicast and DVB-H solutions. If broadcast technologies are needed in the future, we believe the ideal solution for operators and subscribers is a system that seamlessly leverages and combines the strengths of the available networks solutions,” said MobiTV COO and co-founder Paul Scanlan.

    MobiTV also will deliver features including seamless navigation and content discovery; unified billing, provisioning and authentication; live and on-demand media ingestion; electronic programming guide; premium channel purchase; mobile commerce; in-stream advertising; integrated music content; integrated clip assets; VoD and PVR functionality; location-based services; blackout management; and DMA content restrictions.

    MobiTV has also announced that over one million users now subscribe to its mobile television services worldwide. Since launching in November 2003, MobiTV has signed-on more than 50 international content partnerships and deployed its television services on more than 20 mobile networks worldwide.

    Earlier this year at the 3GSM World Congress, MobiTV announced support for several other network delivery standards including DMB, MBMS, BCMCS, TDtv, WiMax, and WiFi.

  • DD to demand carriage fee from broadcasters for DTH service

    DD to demand carriage fee from broadcasters for DTH service

    NEW DELHI: Prasar Bharati has decided that it would demand an annual carriage fee of Rs.10 million from private broadcasters to be on its DTH platform, DD Direct+.

    “We have written to some broadcasters on this and are awaiting their response,” Prasar Bharati CEO KS Sarma said today during an annual Press meet.
    According to him, after DD Direct+ increases its capacity to 51 television channels from May, a fee would be taken for being aboard the world’s first subscription-free DTH service, which on last count had approximately 1.1 million subscribers.

    Over 40 broadcasters, including some Indian and foreign religious channels, German pubcaster DeutcheWelle and the proposed AlJazeera International English news channel, are waiting in the queue to hop on to DD Direct+ seeing its obvious advantages.

    “We don’t anticipate any problems regarding drop-outs from the present lot as many channels are waiting with the requisite fee in hand for our nod,” Sarma said, adding some entertainment channels, including South Indian ones, too have evinced interest.
    However, charging a monthly subscription from the subscribers has been ruled out. “We want to remain free for some more time,” Sarma explained.

    To subscribe to DD Direct+ DTH service, a consumer has to buy the hardware for approximately Rs. 3,000, which can be considered as one time investment. No monthly subscription is charged from subscribers.

    Apart from DD Direct+, the other DTH player in the country is Subhash Chandra-controlled Dish TV. A Rupert Murdoch and Tata joint venture is proposing to launch Tata Sky DTH service later this year in market that might yield 15 per cent to DTH services over the next two-three years.

    Meanwhile, Prasar Bharati informed that a low-cost DTH set-top box has been launched in the market for radio channels.

    “We are quite excited by this and would strengthen our services to take advantage of this low-cost receiver,” All India Radio DG Brijeshwar Singh said.

  • Security concerns threaten enterprises rollout of mobile technology: Global survey

    Security concerns threaten enterprises rollout of mobile technology: Global survey

    BANGALORE: Security concerns are the biggest obstacle to the widespread adoption of wireless and remote computing in businesses worldwide today, according to a global survey by the Economist Intelligence Unit, sponsored by Symantec Corp.

    More than 60 per cent of companies are holding back on deployment, citing security concerns. Close to 47 per cent of respondents cite cost and complexity as a major obstacle to deployment. All the while, almost one in five businesses has already experienced financial loss due to attacks via mobile data platforms.

    The Economist Intelligence Unit’s research highlights serious weaknesses in firms’ present security arrangements for mobile devices. While 82 per cent of businesses worldwide, indicate that they see the damage from virus attacks as the same or greater on a mobile network than on a fixed network, only 26 per cent have actually assessed security risks of smart phones, compared with 81 per cent of enterprises conducting security assessments for laptops. Despite the proliferation of mobile device use in the enterprise, only 9 per cent of companies have incorporated a new security architecture designed to include mobile device access. Of the rest, ten per cent of the companies have no measures for addressing mobile security, 39 per cent are granting mobile devices access to corporate networks on an ad hoc basis and another 39 per cent are integrating mobile devices into their existing fixed network security architecture.

    “It’s prudent for enterprises to gain experience in mobile deployments and security before a serious attack makes it mandatory and time critical,” said Paul Miller, director mobile and wireless solutions, Symantec Corporation. “In today’s enterprise, there are multiple end points to account for and proper protection cannot be tackled as one-size-fits-all. While most enterprises are aware of the risks introduced with mobility, they continue to lack the appropriate security measures and policies required to protect themselves from potential threats.”

    The Economist Intelligence Unit, surveyed more than 240 global company executives and conducted a number of in-depth interviews with executives across a range of industries, to explore awareness of security risks associated with the widespread adoption of mobile data solutions. The research also looked at business readiness to respond, should a security threat be realized. Regional responses were aligned on a number of matters, with regional contrast strongest around security risk assessment on specific devices and security software deployment. For example, 55 per cent of Western European businesses have deployed security software to protect mobile data, compared to 44 per cent in Asia-Pacific and just 36 per cent in North America.

    “Security is the one particular issue that continues to impede the widespread adoption of mobile computing in the workplace and if it continues to be overlooked there is a danger that some businesses will miss the advantages mobility can bring to their workforces,” said Economist Intelligence Unit director of custom research Gareth Lofthouse.

    The Symantec Internet Security Threat Report Volume IX, published in March 2006, highlighted that malicious code that targets mobile devices, particularly smart phones, continued to grow through the second half of 2005. The report also highlighted several new examples of malicious code for smart phones including Cardtrp, which was the first cross-platform threat with the ability to affect both Symbian and Windows operating systems. The end of 2005, also saw the emergence of Pbstealer, which is distributed as a file that represents itself as a phone book utility for smart phones, in order to entice a user to download and execute it. Once a device has been compromised by one of these Trojan horses, information such as the user’s phonebook, notepad, calendar, and to-do list will be transmitted to Bluetooth-enabled devices that are within range. This may pose a serious breach of confidentiality if a corporate device is compromised in this manner, as sensitive contact information and appointments could be shared. The risks connected with mobile data will increase as larger mobile networks become a more attractive target for cyber-criminals.

    “A coherent strategy for mobile security would work towards alleviating the concerns of many enterprises. Companies can begin leveraging mobile technology as a competitive advantage by adding mobile protection to 5 or 10 per cent of their mobile workforce and heeding to best practices. This measured approach will help tremendously in preparing for major deployment,” said Miller.

  • Ntl:Telewest to acquire Virgin Mobile in $1.7 billion deal

    Ntl:Telewest to acquire Virgin Mobile in $1.7 billion deal

    MUMBAI: In another major buy out deal in the global telecom arena, UK cable company Ntl:Telewest has agreed to buy Virgin Mobile for 984.9 million pounds ($1.7 billion).

    The new company will operate under the Virgin brand following a 30 year licensing agreement.

    Richard Branson, whose Virgin Group owns 71.2 per cent of Virgin Mobile, has agreed to receive a mix of cash and Ntl:Telewest stock worth 378 pence per share for his stake, plus a licence fee for the Virgin brand worth about 9 million pounds a year.

    Reportedly, Branson will be the largest shareholder in the combined company with a stake of about 10 per cent, and he will have a representative on the Ntl:Telewest board.

    Virgin Mobile’s operating business will continue to be led by members of Virgin Mobile’s current management team, and it is intended that a marketing director from Virgin will join Ntl:Telewest, bringing Virgin’s brand expertise to the Ntl:Telewest management team.