ITV

Category: Disney

  • Disney movies on demand reaches over 8 million viewers in EMEA

    Disney movies on demand reaches over 8 million viewers in EMEA

    MUMBAI: Disney Media Distribution EMEA revealed the figures for its branded on-demand service Disney movies on demand and the continued growth of ABC TV on demand and Disney channels on demand, this Mipcom.

    Since its launch at Mipcom in October 2012, Disney movies on demand, the family-friendly branded SVOD service, is now available on 12 live platforms in six EMEA territories. Disney movies on demand most recently launched on OSN in the Middle East and North Africa and Wuaki in the UK , reaching over eight million consumers across EMEA.

    The service gives customers access to a wide range of Disney’s classic animation and live-action hits including the classic animation ‘Jungle Book’, Disney Pixar’s ‘Monsters’ and ‘Pirates of the Caribbean’.

    Since its launch in 2010, ABC TV on demand has been launched on 26 platforms in 16 EMEA territories. In 2013 to date ABC TV on demand has had over 60 million views in EMEA. In 2012, ABC TV on demand launched in four new countries and on 11 new platforms, registering 33 per cent increase in reach and 80 per cent increase in total views.

    Disney channels on demand that offers popular Disney channel, Disney XD and Disney Junior series at the click of a button, is now available to 47 million Disney channel subscribers across EMEA on 55 live platforms, with further launches scheduled before the end of the year. The channel on demand has also enjoyed particular success in France, where it is now available to 4.7 million viewers with a 62 per cent uplift in viewers between July 2012 and July 2013.

    The Walt Disney Company EMEA SVP & GM media distribution Catherine Powell said, “Disney and ABC Studios content is hugely popular with viewers across EMEA and the significant growth of our branded on-demand services reflects that. We are committed to bringing our great characters and excellent storytelling to all members of the family when they want it; where they want it and how they want it. Our branded services will continue to be a focus for the future.”

  • Disney’s ‘Talk It Loud comes’ to Mumbai

    MUMBAI: Disney Channel’s ‘Talk Out Loud‘ is all set to groom its fans across Mumbai, Delhi, Kolkata, Hyderabad, Ahmedabad, Baroda, Ludhiana, Lucknow, Kanpur and Indore. One fan in each city will get to feature alongside his/ her favourite star on Disney Channel.



    As many as 200 participants were shortlisted at a city-level audition held earlier this month on their stage presence, diction, confidence, presence of mind, diction, and unique style.



    The second round of auditions further shortlisted 10 participants per city. The second round of auditions of these participants was held in Mumbai. These finalists were groomed in communications and presentation skills during various workshops such as ‘Theatre Workshop’, ‘Communications Workshop’ and performed in front of the camera before the final winner announcement.



    Walt Disney Television International (India) SVP and MD Antoine Villeneuve said, “Disney Channel’s ‘Talk Out Loud’ aims to connect with the audience through their own idioms while also providing a platform for fans to express themselves. Disney Channel fans have always been a part of the channel and now we are giving them an opportunity to be a popular face and voice on the Channel!”



    In July this year, Disney Channel engaged its fans across 10 cities through interactive classroom and school auditorium sessions where the channel invited schools to send entries for the ‘Talk Out Loud’. Viewers enrolled through a quiz played on IVRS, SMS and online.