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Mumbai: BookMyShow announced the launch of its latest campaign, “#GoCelebrate.” The entertainment platform has curated a plethora of over 1,500 events across formats, including parties, music,...
Mumbai: Prime Video, in collaboration with Dharma Productions and Leo Media Collective, announced that it will co-produce a new movie for theatrical release. The currently untitled...
Mumbai: At the recently concluded Epica, Impact BBDO, BBDO India and BBDO Bangkok brought home gold and silver awards with works focused on impact, led by...
Mumbai: iTap and HumaraMovie have launched a new OTT show, Ex-Mates. The show depicts the drama of a breakup that spirals out of control. Shreya Prasad...
Mumbai: Warner Bros. Discovery has officially launched its global centennial campaign, “Celebrating Every Story,” in preparation for the studio’s 100th anniversary on 4 April 2023. This...
Mumbai: In terms of market share during election week, News18 India outperformed its rivals and once again dominated the Hindi news category in the country. With...
Mumbai: The International League T20 and DP World have announced a joint five-year title sponsorship deal for the upcoming six-team franchise competition. The agreement involves 84...
Mumbai: Global audio series platform Pocket FM released Pocket FM #Rewind2022 on Thursday, highlighting key consumption and listener community trends on the platform during the year....
Mumbai: Crypto investing app CoinSwitch revealed an all-new brand identity, which includes a new logo, colours, font, and a refreshed mobile app. The company announced that...
Mumbai: McDonald’s India—North and East—announced the launch of the brand’s global flagship music IP – “i’m lovin’ it Live” in India, in partnership with India’s leading...
Mumbai: TAM has recently released its AdEx report (July–September 2022) on celebrity endorsements. It reveals that 29 per cent share of the ads broadcast on TV...
Mumbai: Branding Edge Strategic Communications founder and managing partner and a young lad of 28 years, Rahul Tekwani was part of the strategy team of Enormous...
Mumbai: Times Now on Thursday announced that it has emerged as the most-watched English news channel during the Gujarat, Himachal Pradesh Assembly Elections & MCD polls....
Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 49, i.e., 3 December to 9 December. As per data for the all-India...
Mumbai: Broadcast Audience Research Council (Barc) India has released the much-anticipated news channel viewership data for the election day in Gujarat and Himachal Pradesh. On 8...
Mumbai: Esports and live game streaming platform Loco on Thursday announced the elevation of Firasat Durrani, currently VP of operations, and Chetan Dhembre, currently CTO, to...
Mumbai: Apparel manufacturer and retailer Cantabil Retail India Ltd. has unveiled its winter wear and wedding collection 2023 through a digital film. The film, created by...
Mumbai: McDonald’s India – North and East has roped in actor Kartik Aaryan as its new brand ambassador. The actor’s strong youth connection will further strengthen...
Mumbai: Colors’ reality show Bigg Boss has come a long way in its 15-year journey and has gone on to become a phenomenon in the television...
Mumbai: Beverage brand Pepsi is all set to celebrate the spirit of the younger generation through its partnership with disruptive fashion label HUEMN for their latest...
Mumbai: Marking its foray into the world’s second-most populous country, global basketball stats company NBN23 S.L. has announced its partnership with Ekalavyas Consultancy, a basketball media...
Mumbai: If you want to describe the journey of StudioNEXT, the content creation arm of Sony Pictures Networks (SPN), then faadu would be the best word...
Mumbai: If 2021 saw Indians taking their first cautious steps into a post-pandemic era, 2022 marked the year people bounced back stronger in many ways. In...
Mumbai: Cosmos-Maya has bolstered its leadership team with important hires, including Kaushal Nanavati as chief revenue officer and Asif Khan as business head of new projects...
Mumbai: Content creator Banijay has announced that Helen Greatorex has stepped up as its head of format acquisitions. Continuing to report to the global head of...
Mumbai: Confectionery brand Monginis announced plans to launch a new campaign, “Magic every time,” before the busy Christmas-New Year festive season. Featuring brand ambassador Ayushmann Khurrana,...
Mumbai: Indian two-wheeler industry icon Bajaj Pulsar has modernised its line-up with the new Pulsar N160. To evoke ‘thrilling’ emotions, the brand has joined forces with...
Mumbai: NXTCONCLAVE 2022 was organised by NXTDIGITAL, the digital media division of Hinduja Global Solutions, which is a Hinduja Group company, and brought together notable business...
Mumbai: Ollang, a US-headquartered global player in the content localisation industry using artificial intelligence (AI) audio solutions, has announced its foray into the Indian market. In...
Mumbai: dentsu Programmatic has launched its strategic programmatic supply solution, dentsu Curate, in India. A first-of-its-kind service in the market, dentsu Curate enables advertisers to target...
Mumbai: Innocean and Havas Media Group have decided to extend their global media collaboration beyond 2022. Earlier this year, the global marketing and communications firm Innocean...
Mumbai: Victoria’s Secret, the top specialty retailer of lingerie & beauty products with modern, fashion-inspired collections, fine fragrances, body care, lounge wear, and Victoria’s Secret’s PINK,...
Mumbai: Riders has rolled out its first ever TVC campaign, “Riders for Change & Riders for Life,” featuring brand ambassador Sara Ali Khan. The all-new TVC...
Mumbai: Kyunkii Tum Hi Ho, Shemaroo Umang’s third big original show is about to premiere. The show will air every Monday to Saturday at 9 p.m....
Mumbai: To bring FIFA World Cup excitement to its fans in an innovative and artistic way, MTV India has collaborated with Mooz Graffiti to honour the...
Mumbai: Producers Guru Deshpande and Kaushik Izardar have joined hands for a Kannada language anthology film titled Pentagon. The anthology film comprises five different stories that...
Mumbai: Half Pants Full Pants, Prime Video’s latest comedy-drama, will be available on the service beginning 16 December. The eight-episode, lighthearted series features joyful childhood memories...
Mumbai: 27th Sports have signed Kewal Kiran Clothing Ltd. (KKCL), widely renowned for their Killer Jeans brand, as the title sponsor for the Indian cricket team’s...
Do you prefer to watch a movie or a popular show? During these later months, it’s nice to have a constant companion like an eight-episode show...
Mumbai: Fine jewellery brand BlueStone announced the elevation of its chief operating officer, Sudeep Nagar. Nagar has joined the company’s CEO, Gaurav Singh Kushwaha, as the...
Mumbai: The team behind the eagerly anticipated film Cirkus, from director Rohit Shetty, T-Series Films, and Dolby, celebrated 10 years of Dolby Atmos in India. The...
Mumbai: CleverTap on Tuesday announced the appointment of Samer Saad as the regional sales director for its META region, who will be based out of Dubai....
Mumbai: The India unit of AB InBev has partnered with Aryan Khan, Leti Blagoeva, and Bunty Singh, who have started a lifestyle company, SLAB Ventures, that...
Mumbai: The short video platform space has exploded and expanded in the last few years. It’s not the future. It’s the present. At present, most creators...
Mumbai: MX Player’s content arm – MX Studios, in partnership with Bada Business, is set to introduce India’s next big business tycoons in an interesting quiz...
Mumbai: Last month, the ministry of electronics and information technology, after deliberating on various aspects of digital personal data and its protection, formulated a draft bill,...
Mumbai: Mediabrands India’s Interactive Avenues has appointed Siddharth Barjatya to head its analytics function. This is Barjatya’s second stint with Interactive Avenues. He will be based...
Mumbai: Bombay Shaving Company and Bombae’s holding company, Visage Lines Personal Care Pvt Ltd., on Tuesday announced the elevation of their chief operating officer (COO), Deepak...
Mumbai: The metaverse technology is likely to see exponential growth in the coming years with rising awareness about its applications, rapid advancements in the digital infrastructure,...
Mumbai: Avinash Sable announced that he has signed a deal with Fast&Up as its brand athlete. After his historic silver medal win in the 3000m steeplechase...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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