CHICAGO: In a bid to expand beyond fast food, McDonald’s Corp. said on 13 November that it will license its brand around the world in a...
MUMBAI: One way for any broadcaster to connect with its target audience more effectively is to reach out to them in ways that go beyond the...
MUMBAI: The BBC Hindi Service has announced the launch of a high impact two-week series on the issue of HIV/Aids starting this Sunday (16 November). ...
NEW DELHI: A Mysore court has refused to stay the re-telecast of 20th Century Fox film Independence Day on Star Movies. The petitioner, NRI Film...
MUMBAI: Star Movies will premiere the sixth episode of Steven Spielberg’s Taken at 9 pm on Sunday (16 November). The sixth episode, Charlie And Lisa, is...
MUMBAI: Star World, is all set to launch “Top Drive – Getaway” on 16 November at 9.30 pm. The show is edged with a distinct difference....
NEW YORK: Media and Entertainment honchos from New York and Los Angeles will raise a glass to News Corporation president and COO Peter Chernin when he...
NEW DELHI: At a time when India’s No. 1 news channel, Aaj Tak, has breached the 40 per cent-mark channel share amongst news channels at prime...
NEW DELHI: At a time when the global and Indian music industry is reeling under pressure of falling margins, what do you do? Try de-risking the...
JAIPUR: ‘Asian companies would have to change their mindsets if they are to emerge as global champions’ was consulting guru Rajat Gupta’s verdict this morning. ...
JAIPUR: How’s this for a contrarian view? “Brand choice is not necessarily about satisfying need.” Rory Morgan Coming as it did after a well-argued...
JAIPUR: “Loyal customers are satisfied customers.” The Buddha of direct marketing Lester Wunderman kept it straight and simple as he opened proceedings on Day 3 of...
Not so long ago, Miss Rolling Eyes Annu of Des Mein Niklla Hoga Chand, Sweta Keswani had told me, "Hansika Motwani literally lights up Des Mein…...
HONG KONG: The GMA-7 Network of the Phillippines won the 2003 CASBAA/ABU Unicef Child Rights Award. This was presented a few days ago during a gala...
LONDON: The BBC will sell its wholly-owned commercial subsidiary BBC Technology. The move follows a strategic review of the BBC’s technology requirements for the next decade....
HAMILTON: New Zealand Cricket (NZC) has launched its strategic plan Pushing the Boundaries. NZC chief executive Martin Snedden said that the four year plan was...
SWITZERLAND: Infront Sports & Media has signed an exclusive agreement with Hong Kong Cable Television (Hong Kong Cable) for the Hong Kong television rights to the...
NEW DELHI: A new leadership for Ernst & Young in India was decided at a meeting of the firm’s partners. The impending retirement of chairman and...
NEW DELHI: Zee News Ek Shamshan Teen Ratein programme has received ratings of 2.18 amongst C & S 4+ homes. The first part of Ek Shamshan,...
NEW YORK: It is Game Over for traditional awards shows. Viacom’s all male network Spike TV presents the first annual Video Game Awards (VGAs) from the MGM...
NEW DELHI: A new leadership for Ernst & Young in India was decided at a meeting of the firm’s partners. The impending retirement of chairman and...
JAIPUR: “There has been a hollowing out of the creative core in most companies.” That, in a nutshell, was what Scott Bedbury, CEO of Brandstream and...
JAIPUR: Whether at the evening parties or at the convention centre, if there is one thing that all the delegates hope to get out of their...
JAIPUR: “Today’s brave new world offers many opportunities to build brand India with global appeal.” Mukesh Ambani at the Chairmen’s Round Table at Ad...
JAIPUR: The Harley Davidson story is all about what passion can do for a brand. From dead on its feet no-hoper to ultimate in cult brand...
JAIPUR: Cognitive neuroscience – the study of how our brains function – as a means to improve ad effectiveness? Whatever next. Well, Noel Coburn,...
JAIPUR: “The global India – intellectual capital for the world.” This was the key thought that Aditya Birla Group chairman Kumar Mangalam Birla had to offer...
JAIPUR: If Harley-Davidson represents an iconic brand in the US, the natural question that flows from this is whether something like that could work with India’s...
NEW DELHI: Bharti Tele-Ventures’ (BTVL) mobile service AirTel has announced the launch of ‘Sachin Se Poochho Aaj Kya Jeeta’ offer. Under the offer, AirTel’s...
By VINAY KANCHAN Focus group – a research tool, largely inspired by the methodology used to resolve the Middle East crises… with the same success rate....
In Phase-I of liberalization of FM broadcasting one frequency in each of the forty cities was reserved for educational broadcast by IGNOU. However, so far IGNOU...
CALIFORNIA: Icon Productions and Universal Network Television will make a comedy pilot at ABC. It will be executive produced by Oscar winning actor and director Mel...
CHENNAI: Vijay TV, which has created a niche for itself in the Tamil entertainment industry with its mega ‘live events’, has broken new grounds with a...
MUMBAI: Reliance Capital Asset Management Limited has acquired 7.98 per cent of the total paid up capital of Television Eighteen Limited. According to a notice...
MUMBAI: Sahara Samay-Mumbai, Sahara Group’s western India-specific news channel, may formally launch in two weeks time, informs channel head Rajiv K Bajaj. The channel began its...
BEIJING: China plans to make digital TV, popular because of its high-resolution images, available to everyone by 2010, the state media said. In seven years’...
Presently, Government of India has a policy on uplinking of TV channels. The following two major benefits have accrued from this policy: (a) Outflow of...
NEW YORK: As he prepares to succeed Tom Brokaw as the anchor of the NBC Nightly News after the 2004 presidential election, Brian Williams is shedding...
NEW DELHI: Amid clouds of not-so-cordial relationship between India and Pakistan overshadowing crucial matters – like formulating model guidelines for transnational satellite broadcasting – prime minister...
Script approvals We feel that the process of approval of scripts prior to film productions by the Ministry of I & B for foreign film productions...
CALIFORNIA: US broadcaster CBS best known for reality shows like Survivor is looking to a comedy game show to help shore up ratings. It has announced...
LONDON: The media is at par with mothers as a source of love and sex education as 66 per cent of young people say they learn...
NEW YORK: They may be taking the name off the masthead, but Time Warner is finally getting around to cooperating with its spurned partner, AOL. ...
NEW DELHI: Sian Kevill has been appointed to the newly created position of editorial director of BBC World, the BBC’s commercially funded 24-hour international news and...
LONDON: Associated Press (AP) has announced its expansion, with the establishment of its newly named division AP International. The new division is charged with expanding AP’s...
NEW YORK: EchoStar Communications Corporation, the satellite television service, earned a third-quarter profit of $35.1 million after taking subscribers from cable TV services. The net...
The radio industry in India is in a nascent stage of growth. However, as the market develops a number of legal and social issues (like content...
MUMBAI: Sony Entertainment Television (SET)’s weekend supernatural thriller Kya Hadsaa Kya Haqeeqat will premiere its 10th series Kab Kyon Kahan on Sunday (16 November). The Balaji...
MUMBAI: “We are not launching a sports marketing company (a la IMG, PMG, Procam), we’re launching a sports agency,” the core team behind Starcom MediaVest Group’s...
Zee Telefilms Ltd (ZTL) announced yesterday that it was setting up a DTH television joint venture with Sterling group’s C.Sivasankaran. According to sources, the actual vehicle...