MUMBAI: It’s official and formal now. Business Standard will not only get to access Financial Times’ content, but can also rely on its marketing muscle to...
MUMBAI: Just ahead of the onset of monsoons, Sab TV had announced a slew of launches. But in the times when a promo blitz is a...
MUMBAI: It’s that time of year again. When sporting action is on (in this case Euro 2004) can switch-offs be far behind Star India associated MSO...
MUMBAI: For the first time in Bollywood, cartoon characters from a feature film are going to be recreated on television. The adorable Hum and Tum of...
NEW DELHI: Telecom Regulatory Authority of India (Trai) has released a consultation paper proposing a downward revision of tariff applicable for Domestic Leased Circuits. The Authority...
Ravina Raj Kohli is a tenacious professional. The lady has come a long way from being an advertising professional to running a radio company in Singapore...
MUMBAI: What You Said about the BBC, a report on the BBC, organised by culture secretary Terssa Jowell has found that the public has an overall...
NEW DELHI: With a launch date still not fixed, a certain section in Doordarshan now thinks that starting a free Ku-band direct-to-home (DTH) TV service is...
MUMBAI: CommunicAsia and EnterpriseIT, Asia’s largest ICT and enterprise technology shows closed on 18 June at the Singapore Expo. According to organisers, the events attended by...
KBC, AB, and Star TV, watch out you’ve got competition. At least that’s what the folks at Zee TV are threatening to offer to the three...
MUMBAI: The Microsoft Network (MSN) aims to ignite innovation in online advertising with a new programme in the US. The programe teams creative minds in advertising...
MUMBAI: Nielsen Media Research has won a new, seven-year contract to provide television audience ratings in Sweden with effect from September 2005, the terms of which...
HBO, the English movie channel, wraps up the exciting Summer is HBO franchise with the third big one, Spy Kids 3-D: Game Over, which will premiere...
MUMBAI: This is an initiative that promises to have broad ramifications for the global satellite industry. Alcatel and Finmeccanica which claims to be Italy’s largest aerospace...
MUMBAI: 2004 looks to be turning into the year for media public offerings. After Aaj Tak and NDTV, it is the turn of UTV promoter Ronnie...
MUMBAI: TWI has been re-appointed to distribute Manchester United Television (MUTV). This is the daily football club channel and the deal is for the next three...
The wait is finally over. The much awaited Anigraph 2004 starts tomorrow. Check Animation express issue dated 28 June for a blanket coverage of Anigraph 2004...
How could we have bypassed an extremely unusual face on the small and big screen both? Our sleuths inform us that he is a gay who...
NEW DELHI: It may be a bit surprising, but two big multi-system operators (MSOs), Siti Cable and Hathway Datacom, are among 32 applicants who have sought...
MUMBAI: News broadcaster CNN has announced that it will dedicate a week to India next month in the programme initiative Eye On India. The initative will...
MUMBAI: NDTV India is taking its association with noted news anchor Vinod Dua beyond the elections. Khabardar, which launched yesterday (19 July) sees Vinod Dua...
MUMBAI: Zee News’ Javed Aapke Sheher Main is going to be a live interaction of people with Javed. The show with its city-centric episodes is going...
The man needs no introduction. Madison Communications’ chairman and managing director Sam Balsara can boast of having built up, that too from scratch, one of the...
MUMBAI: The judging process for The Advertising Club, Bombay’s Emvies 2003 got underway this morning at south Mumbai’s KC College. A panel of judges comprising Zee...
She always wanted to be a journalist. Ever since her name appeared in the newspapers as a winner of a debate competition the lady had a...
MUMBAI: One of the best ways for a brand to imprint itself in the mind of its customer is to get involved in a big way...
MUMBAI: News channel Times Now has appointed Neel Chowdhury as the head of marketing. He will oversee all marketing, communication and digital responsibilities and will report...
MUMBAI: This is what could be termed a real opportunity for television programming honchos. Indians on an average spend a lowly 13.3 hours a week in...
MUMBAI: Tribal DDB India, a specialist communications unit of the Mudra Group, has a new logo – the Kite. In an endeavour to leverage the power...
MUMBAI: Sony Pictures India Ltd has roped in P9 Integrated in an exclusive marketing deal for it’s upcoming feature Spiderman 3. A replication of an International...
MUMBAI: A Unicef -supported television and radio campaign to fight polio won a silver medal at this year’s EFFIE Awards given by the advertising industry. The...
MUMBAI: Tata Motors (formerly TELCO) has launched a nationwide customer care campaign for its commercial vehicle customers starting 25 August 2003. A press release says that...
NEW DELHI: Impact Communications, which claims to be the largest mela marketing and operations agency, has given several leading brands a chance to associate with the...
NEW DELHI: Titan Industries Limited today announced the official launch of the Tommy Hilfiger watch collection in India. Titan has entered into an exclusive sub-licensing arrangement...
MUMBAI: The roll out has begun. Next on Zee’s agenda is bolstering its weekend viewing and what better programme than the one billion project- India’s best...
MUMBAI: While the issue of addressability is still to be sorted out in the country one delivery method that has promise is broadband. At this afternoon’s...
MUMBAI: “Set up a well defined monitoring system which will keep tabs on the services being provided by companies in the broadcast business.” This was one...
MUMBAI: Viacom and Blockbuster have jointly announced terms of separation. The divestiture is to be achieved through split-off exchange offer to Viacom stockholders. The registration statement...
MUMBAI: While it might be a competitive channel, but it has always held on to its “different” entertainment channel status. So while thrillers are on the...
MUMBAI: Radio Mirchi is becoming more Mumbai centric with their breakfast show Hello Mumbai which airs from Monday to Saturday from 7 am to 11 am....
MUMBAI: Loral Skynet, the International satellite company specialised in entertainment, telecom, government and defense, and education has announced its renewal of the agreement with HBO Pacific...
MUMBAI: For all those who have been wondering where regional channel Surya TV’s primetime comedy programme Comedy Time has vanished, take note: it has been yanked...
At first glance, Star India’s senior vice president ad sales, Kevin Vaz comes across as unassuming to a fault. But there is no getting away from...
Sound mnemonics planted as memory hooks have been an age old practice in advertising. With more and more apparently meaningless words cropping up in ads these...
Can a review of the highlights of the advertising business in 2003 be based principally on a survey done on advertising that appeared on air and...
Television programming is increasingly devoting more time to airing mega events and shows to increase their TVRs. These are some of the findings of The Compass,...
MUMBAI: The AC Nielsen Asia Pacific Consumer Confidence Survey has placed Australia among the region’s most popular holiday destinations while the prestigious US Travel and Leisure...
NEW DELHI: Ozone Ayurvedics, which markets its products under the brand name – Nomarks, has earmarked an annual ad budget of Rs 120 million for its...
MUMBAI: Kids broadcaster Nickelodeon and fast food major Burger King have announced plans to extend their existing US promotional partnership for The SpongeBob SquarePants Movie to...
SINGAPORE: What are the things you have to keep top of mind while branding your channel? A clutch of panelists tried to answer this question at...

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