MUMBAI: Bajaj Allianz Life Insurance has appointed the Mumbai office of TBWAIndia as their creative agency. TBWA India bagged the creative business of Bajaj Allianz Insurance...
MUMBAI: Titan, has appointed mega star Aamir Khan as its brand ambassador who will be endorsing the range of Titan watches. Titan Watches CEO Bijou Kurien...
MUMBAI: What is so special about Friends grand finale? First is the super secrecy shroud around the final episode, then the media frenzy to get the...
MUMBAI: Times of India Group president Pradeep Guha was today unanimously elected president of the Indian Newspaper Society (INS) for 2004-05. Guha, who was the INS...
NEW DELHI: The government today appealed in the Supreme Court against an Andhra Pradesh high court order, which had quashed a ban on political advertisements on...
MUMBAI: Here come the men in black!! That could have well been the song of the evening as the ad frat saw the Ogilvy & Mather...
MUMBAI: This year too is going to be an ‘eventful’ one for Zee Network’s Marathi channel Alpha Marathi. The channel, which launched a slew of talent...
MUMBAI: Animal Planet claims that the channel’s biggest-ever brand awareness campaign creates 50 per cent jump in viewership in Bangalore. Animal Planet global head Peter Weil...
MUMBAI: Alcatel recently unveiled its One Touch 320 feature rich mobile in the Indian market. The phone, which is priced at Rs 3995, captures the simplicity...
MUMBAI: Adidas has launched the Indian football team jersey. It is the first ever Indian team jersey that the company has launched in the country. ...
MUMBAI: Delhi based Sunil Kumar has set up a headhunting service for media organisations in India. The service, called Media Network of India, will cater to...
MUMBAI: The Hong Kong Tourism Board (HKTB) and Tourism Malaysia have tied-up in India to promote a twin-destination package in partnership with the Malaysia Airlines. Between...
MUMBAI: Sometime during the Emvies 2003 held at the Taj Land’s End, Mumbai, mimic Vikram Sathe used the words “This is history being created” while doing...
MUMBAI: BBC Worldwide’s software publishing division, BBC Multimedia, is releasing a PC CD-Rom game. This is based upon the beeb’s soap for pre-schoolers Balamory. The PC...
MUMBAI: Perfetti Van Melle India Pvt. Ltd., today announced the launch of Happydent Protex, a specially formulated sugar-free chewing gum that helps prevent tooth decay. This...
MUMBAI: Financial services company Intrex India part of the Essel Group is moving full steam ahead with its recent initiative ITZ Cash. ITZ Cash claims to...
MUMBAI: Beverage conglomerate Coca-Cola India has taken its affordability strategy a step forward by launching its popular fun mango drink – Maaza in a 200 ml...
MUMBAI: Leo Burnett, which turned 69 on 19 August, has more reason to celebrate than one. The agency has bagged the creative duties of the yet-to-be-named...
MUMBAI: Asian integrated franchise solution major Franchise India Holdings Limited (FIHL) is organising its second international exhibition, conference and opportunity seminar for franchise and business opportunity...
MUMBAI: In a reviewal of the creative duties for Bajaj CT 100, India’s second largest selling bike, the estimated 100 million account was awarded to Lowe....
MUMBAI: The Super Bowl telecast in the US has over the years been a strong vehicle for American companies to get their message across to the...
MUMBAI: Visa International announced the expansion of its business operations in India with its inauguration of its Mumbai office. Visa India deputy country manager, Uttarn Nayak...
MUMBAI: Bharti Teletech today introduced the country’s first 2.4 GHz band cordless phone range in the organised sector in India. The range includes three models each...
NEW DELHI: Even as the Election Commission today lobbed the ball back into the government’s court today saying that the law is adequate in dealing with...
1, 2, 3… and going strong – Radio Mirchi Delhi celebrates its third anniversary – Adds more excitement with completely new programming New Delhi: April 29,...
MUMBAI: Starcom Worldwide has been appointed the lead media agency for global advertising initiatives by Sun Microsystems from 17 September 2003. The unit of Starcom MediaVest...
MUMBAI: The Cable & Satellite Broadcasting Association of Asia (CASBAA) has launched CASBAA Pay-TV Advertising Awards to boost the pay-TV advertising market. The initiative is to...
NEW DELHI: With a view to consolidate its market share in rural India, and provide family entertainment to TV households, Zee Turner, the distribution arm of...
MUMBAI: After his move from Win 94.6 to Radio City, star RJ Roshan Abbas has been quite busy. Besides his regular RJ assignments for the radio...
What is so different and special about Heinz ketchup? That is the question that Leo Burnett India tried to answer through their new ad campaign for...
MUMBAI: Airtel announced yesterday the appointment of Madison Media to handle its Rs 1 billion media planning and buying account. Percept continues as its outdoors agency....
MUMBAI: As the US heads for the polls, the BBC has decided to get more aggressive on the marketing and promotions front. The beeb is launching...
MUMBAI: It’s changing its sales spiel in a bid to better its offering to advertisers. Leading kids’ channel Cartoon Network has started selling its programmes individually,...
After being absent for over a year on the cricket front, Max is all set to steal the limelight. It has two mouth-watering tournaments back to...
MUMBAI: Looks like reality has finally arrived. We reserve our comment on if the phenomenon seems akin to the infamous ‘Dotcom boom’, but the broadcasters are...
MUMBAI: Fresh off the success of Popstars and Popstars 2 Channel [V] in association with film production company Mukta Arts have announced a reality show [V]...
NEW DELHI: Even as the Telecom Regulatory Authority of India (Trai), the broadcast and cable regulator, takes it own sweet time to come out with recommendations...
MUMBAI: Sahara Manoranjan has not tried lifestyle programming till now, but is now aiming to go full throttle at it with a fashion magazine show hosted...
MUMBAI: Australia-based television distribution company Zebra has expanded its Asian operations by opening an office in Beijing. Zebra is currently supplying movies, dramas, music and comedies...
MUMBAI: Regional channel Tara Bangla, the flagship of Broadcast Worldwide Limited, presented a Bangladesh fashion week in Dhaka on 3 and 4 of June. Aarong, an...
MUMBAI: UTV Software Communications Ltd (UTV), today filed the prospectus with the Stocks and Exchange Board of India for entering the capital market with a public...
MUMBAI: Hong Kong’s foreign-owned mainland TV channels operated by Tom Group and News Corp’s Star TV have been recording triple-digit ad sales growth at their networks...
MUMBAI: Fame Adlabs, Andheri, in suburban Mumbai, is all set to cash in on the return of the Spiderman with Spiderman-2 beginning with an exclusive ticketed...
MUMBAI: Powerkids, DQ entertainment’s marketing arm, has launched the series The World of Tosh on DD Sahyadri on 1 July. After being dubbed in Marathi, the...
MUMBAI: Zee TV has introduced Kahiye To… an interactive programme that will have the viewer calling shots and demand the programme of his choice. Raj Verma...
MUMBAI: Zee Telefilms’ long-in-the-offing 2D animation film Bhagmati is finally ready for release. An early September opening of the film, that wrapped up in December 2003,...
NEW DELHI: Finance minister P Chidambaram today presented the Budget for 2004-05, which has taken a middle path of not unveiling any big ticket and grand...
NEW DELHI: In a surprising move, the grants-in-aid to Prasar Bharati, which manages India’s pubcasters Doordarshan and All India Radio, has been shaved off marginally, though...
NEW DELHI / MUMBAI: Presented below are reactions from a cross-section of the industry to Budget 2004. Zee Telefilms CMD Subhash Chandra: “The 2004 budget...
NEW DELHI: Multi System Operators have one more issue to add to their “litany of woes”. The government has brought under the expanded tax ambit, MSOs...

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