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MUMBAI: After a long sabatical Coca-Cola India is back this summer with one of the biggest consumer promotions in the soft drinks category. Titled ‘Thanda Aish-Cash’...
MUMBAI: International market research firm Synovate today announced details of its new global survey partnership with 24-hour international news and information channel BBC World. Synovate will...
MUMBAI: This is a deal that furthers the growth of wireless content in Europe. MTV Europe and Motorola have announced that Motorola will be the exclusive...
MUMBAI: Preferring to watch television while spending time at their favourite hangout – home – is high on the agenda of Indian youth, reveals a MTV...
MUMBAI: Internet service provider America Online has launched AOL Spyware Protection 2.0 (Asp 2.0). This is a multi-level package of spyware protection that includes four different...
MUMBAI: The BBC’s international radio and online division has launched its biggest ever online marketing campaign for bbcnews.com. The campaign titled News for a non-stop world...
MUMBAI: SaharaOne Television has launched Kohinoor Dekho Kohinoor Parkho contest as part of the promotional activities for its upcoming big ticket thriller Kohinoor. The contest offers...
MUMBAI: The inaugural edition of Promax & BDA Arabia has announced the winners. In one of the more prestigious categories, Best Television Image Promo, Showtime-Gulf DTH,...
BANGALORE: With a view to increasing their subscriber base in the circle, Hutch a cellular service provider in India today announced the launch of content on...
MUMBAI: Adidas has struck an exclusive personal sponsorship deal with Chelsea’s acerbic football coach Jose Mourinho. The deal entails Mourinho act as a global coaching ambassador...
MUMBAI: Domestic child labour has been prevalent in India and in order to increase awareness around the cruelties that are meted out to these kids, Mudra...
MUMBAI: The Poona Golf Course, today saw some ‘aspiring’ amateurs trying their hand at golf and emerging extremely surprised about their unexplored talent. The occasion was...
MUMBAI: Sony Computer Entertainment (SCE) has acquired Guerrilla Games to further expand its development capability as part of Worldwide Studios (WWS). In a strategic move...
VIRGINIA: comScore Networks which claims to be the standard in Internet behavioural measurement, has reported an analysis of consumer behaviour associated with Super Bowl XXXVII. The...
MUMBAI: Chennai based Fifth Estate Communications has bagged the creative duties for Team Mineral Water. The account is pegged at Rs 30 million. Team Mineral Water...
MUMBAI: Disney’s Buena Vista International Television Japan (BVITV-J) has promoted Harry Tanaka to vice president, sales, as announced today, Walt Disney Television International Japan Senior VP...
MUMBAI: The Internet and Mobile Association of India (IAMAI), the not-for-profit industry body, has introduced a credit policy and accreditation process for all agencies dealing with...
MUMBAI: Now that it has reached all India coverage Audience Measurement and Analytics (AMA) which runs aMap which delivers television ratings overnight is looking to add...
MUMBAI: The forthcoming Bollywood film ‘Honeymoon Travels Pvt. Ltd.’ is looking to ride the vehicle that is featured in the movie, the Tata Starbus, across multiple...
NEW DELHI: DD News has chosen production company Moving Pictures Company Limited (MPC) as its “creative agency” following a multi-agency pitch. Confirming the move, an official...
MUMBAI: The crucial deciding match against polio has to be won. That was the message that spin bowler Anil Kumble had during a conference organised by...
MUMBAI: Rajul Kulshreshta, formerly director international sales CNBC Asia, is being tipped to replace Sai Nagesh, head of the LG business at GroupM, who has just...
MUMBAI: A perfect excuse for ad agencies to blow their own trumpet! Spinn, a chic bar located at Residency Road, has announced a contest, inviting advertising...
MUMBAI: LG Electronics India Pvt Ltd head marketing services and brand Salil Kapoor has put in his papers at the company. Kapoor worked in various capacities...
BANGALORE: IndusInd Bank has launched its International Mahila Card on the eve of the International Women’s Day. International Mahila Card is an international card...
MUMBAI: One of AXN’s major programming initiatives for the year is The Contender. The boxing based reality show kicks off on 10 March with a double...
MUMBAI: Initiative, the flagship arm of Lintas Media Services has been mandated to handle the media for both Classic (makers of Polo and Smash clothing) and...
MUMBAI: Automobile behemoth General Motors Corp. has moved its lucrative US media buying account worth an estimated $3.5 billion to GM Planworks, an arm of Chicago-based...
MUMBAI: As Hindi programming seems to be gaining momentum in Singapore, the Subhash Chandra-promoted Zee Network has appointed StarHub as its ad sales agent. Zee had...
BANGALORE: Philips today announced the completion of the merger of Philips Medical Systems India Private Limited and Philips Software Center Private Limited with Philips India Limited...
MUMBAI: Radio City is on a hiring spree. The latest to join the radio station is Zoom regional sales head (West and East) Ashit Kukian. He...
MUMBAI: Danish major Ecco shoes launched its operations in Delhi with the introduction of its premium golf footwear priced at Rs 26,999. The company also launched...
MUMBAI: FremantleMedia Licensing Worldwide, Americas (FLW, Americas), the US licensing division of FremantleMedia, co-producer and licensor of American Idol, and Fluid Audio Networks, has announced the...
MUMBAI: In the recent empanelment conducted by MTNL, SSC&B Lintas emerged the winner, bagging the full service account of the telecom PSU major to build the...
LAS VEGAS: At the recently concluded National Association of Broadcasters Convention (NAB) in Las Vegas, Accom (which claims to be the market leader in digital video...
MUMBAI: Nikhil Mirchandani has been promoted as executive director strategic marketing, Cartoon Network – India.The announcement was made by Turner Entertainment Network’s Asia, Inc (TENA), senior...
NEW DELHI: “This coming together of traditional rivals in the print sector – The Times of India and The Hindustan Times – is issue-based, and objective...
BANGALORE: India’s IT hub saw the curtains fall for the Gladrags Mega Model & Manhunt Contest 2007 for the South Zone today. Gladrags Beauty Pageants (GBP),...
MUMBAI: This is an alliance that gives tennis fans a chance to hit aces and down the line winners on their mobiles. The MForma Group which...
MUMBAI: Encouraged by the success of converting The Matrix Revolutions into the Imax format last year Warner Bros. has announced that it will release Tom Hanks’...
MUMBAI: After inviting nine agencies for a creative pitch, retail major Globus has decided to shake hands with Euro RSCG. Company executives estimate the approximate ad...
MUMBAI: Online marketing and advertising in America will rival cable and satellite TV and radio ad spend in five years time. It will reach $26 billion...
MUMBAI: Max New York Life has launched its new campaign featuring its brand ambassador and the captain of the Indian cricket team, Rahul Dravid. The campaign...
MUMBAI: B4U Television Network has appointed Deepak Ranjan as its national ad sales head, filling up the vacancy after a gap of eight months. Ranjan had...
MUMBAI: “It is critical to identify the current need of the hour and then meet the gap.” And that gap was more than filled by Indian...
MUMBAI: The annual Commonwealth Chess Championships will be held in Mumbai from 19 April 2003 for a period of 10 days. More than 30 grandmasters (GMs)...
MUMBAI: A healthy lifestyle is what Cartoon Network in the US is advocating in its new marketing initiative. Targeted to kids in the 6-14 age group...
Bangalore: Claiming to be the first company to manufacture GSM mobile handsets, BPL launched seven models of handsets priced between Rs 3,900 and Rs 11,600 at...
NEW DELHI: Strengthening its presence in the information technology sector, Ogilvy & Mather India has won the creative business of India’s leading network and e-commerce services...
MUMBAI: 50 per cent of broadband users in the US say that a recent purchase was influenced by the Internet, 36 per cent were influenced by...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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