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NEW DELHI: The Brand Council, a part of Superbrands India is currently evaluating over 700 brands in the country in 95 different categories to identify the...
MUMBAI: Mediaware Infotech (MI) has developed an integrated credit management system (ICMS) for billing related issues involving TV industry constituents and ad agencies. MI MD Biswajit...
MUMBAI: Nothing says that elections are around the corner like media frenzy around it. This time on media is all geared up to educate the youth...
MUMBAI: Colgate-Palmolive has appointed Yahoo UK and Ireland to run its first online campaign, and is investing a substantial amount of money researching the effectiveness of...
MUMBAI: UTV has finalised JWT as the creative agency and Starcom as the AOR for its kiddies channel Hungama TV which is set to launch in...
NEW DELHI: PR consultancy Hanmer & Partners Communications Private Limited has recently bagged the account of LG Care. The public relations account was allotted to Hanmer...
MUMBAI: It was not just Fantasia Barrino that came out on top of Fox’s recently concluded music based reality show American Idol. Research conducted by America’s...
MUMBAI: With 24 days to go for the Johnnie Walker Super Series in Australia, Max, the movies and special events channel today kicked-off its campaign with...
MUMBAI: Indiagames Ltd has announced the opening of its office in Hollywood and the appointment of Sean Malatesta as Business Development VP. Indiagames is...
MUMBAI: The Mudra Kolkata office has just managed to pick up two accounts in the eastern region. They being – Amar PC, a one year old...
MUMBAI: After the recent re-vamp of its Delhi arm, SSC&B Lintas has adopted a new corporate identity. This move comes in keeping with the endeavour of...
MUMBAI: BBC World has launched a new global advertising campaign, which features correspondents and cameramen, who will tell the stories behind some of their most extraordinary...
MUMBAI: Monsterindia.com today announced the launch of the Monster HR Panel that will forecast trends in the human resource industry. This quarterly initiative will primarily focus...
MUMBAI: The Gitanjali Group and Damas – the largest retailing jewelry brand chain in the Middle East – have joined forces to launch the former’s Nakshatra...
MUMBAI: A 30-member delegation of the Indian Newspaper Society (INS) is in Pakistan now on a four-day goodwill mission. The delegation is led by Zee Telefilms...
MUMBAI: Zee Cinema is getting aggressive. Having grown in viewership, the Hindi movie channel has decided to hike its ad rates by 100 per cent. ...
IndiEarth MUMBAI: With less than 48 hours to go for the greatest extravaganza in the world of cricket to kick off, DD-Nimbus has managed to add...
MUMBAI: This sure is a first of sorts when a film company involved in the movie exhibition business has engaged a professional advertising agency. In a...
MUMBAI: Sanjay Hemady, national sales head for the Millennium Broadcast promoted Win 94.6 is moving to MTV India as group account director from 1 June. Hemady’s...
MUMBAI: And the winners are… Zee Cinema in association with indiantelevision.com had organised a contest in April 2004, around movie- Waisa Bhi Hota Hai- Part II....
MUMBAI: The average adult Canadian watched over 1,240 hours of television and an estimated 20,000 television commercials in 2004 based according to research conducted by Digital...
MUMBAI: Sam Balsara’s Madison is on a roll. After pocketing a gaggle of accounts and being ranked as among the top media agencies in the country,...
BANGALORE: Fortune Brands, a US $7 billion global liquor company, has completed the transaction for the acquisition of more than 20 spirits and wine brands that...
MUMBAI: One advertising method that is growing in the US is that of product placement in both film and television. How effective is it? That is...
MUMBAI: Hit Entertainment, producer of Bob The Builder- the animated show has launched its licensing business in India in conjunction with Licensing Plus (India) Pvt Ltd,...
MUMBAI: NBC Universal and Volkswagen have entered a multi-year global marketing alliance. As part of the partnership, Universal will incorporate Volkswagen’s products and brand, in...
MUMBAI: The first-of-its-kind exhibition cum conference on point – of – purchase advertising POP Asia 2005 will commence on January 20 and will go on till...
MUMBAI: Warner Bros. Interactive Entertainment has announced the production of the Justice League of America videogame, based on the DC Comics super heroes, for the Sony...
MUMBAI: Time Warner is finalising a deal with Microsoft for an online advertising service to compete with Google, reported the Wall Street Journal, quoting unnamed sources....
MUMBAI: Tata Indicom and Kinetic Motor Company have entered a strategic alliance to offer consumers a series of joint promotions. Under this tie-up, Tata Indicom...
BANGALORE: BrandWidth 2005 – a seminar on the dynamics of building successful and memorable brands – held in the city attempted to bring together a cross-industry...
LONDON: Most of the UK consumers would be unwilling to give up television – the most preferred news and entertainment medium in the country. These are...
MUMBAI: Two-wheeler manufacturer TVS Motor Company, today announced its decision to continue with Universal McCann as its Agency of Record. The decision comes post a three-agency...
MUMBAI: The Ogilvy Group has announced the formation of OgilvyAction to provide a full range of brand activation services globally. In North America, OgilvyAction will be...
MUMBAI: Cricket Australia (CA) has lost its battle to retain a long-term corporate backer as a team sponsor for the World Cup. Despite CA’s drawn-out fight...
MUMBAI: Each day an American spends 11.7 hours on the media, on an average. While the “least media-active person” spent 5.25 hours a day with the...
MUMBAI: Virgin Atlantic has introduced a new, exciting and funky radio spot to woo customers. The lively spot is being aired on Radio City reiterating the...
MUMBAI: MindShare has been awarded the prestigious title of Global Media Agency of the Year by Advertising Age magazine for an unprecedented second consecutive year. Advertising...
MUMBAI: London cabbies are getting hi-tech! Following the launch of a new broadcast service, black cabs in the Queen’s country will have an in-built television. Named...
MUMBAI: Sony Entertainment Television India’s movies and cricket channel Max already has a cricket legend as its brand ambassador in Kapil Dev. It has now added...
MUMBAI: The first Promax&BDA Arabia conference, which opened in Dubai today, saw Pan-Arabic promotion, marketing and broadcast design executives stressing on the importance of visual creativity...
MUMBAI: Trying to take fashion beyond the realm of the elite of Indian society and making it relevant and accessible to common people! That is what...
MUMBAI: Radio Mirchi has an exclusive tie-up with Yash Raj Films to play the yet to release movie Salaam Namaste. The music of Salaam...
MUMBAI: Adidas, the leading sports accessories brand in the world, has launched its third generation Barricade series of tennis shoes – The Barricade III. Adidas’ Barricade...
MUMBAI: After a five year stint with Johnson & Johnson as general manager marketing, Rahul Gambhir has put in his papers. He is all set to...
Newsletters Email Story Print Comment Indiantelevision.com’s Media, Advertising, Marketing Watch 30% online consumers turn to cable TV websites for news: JupiterResearch Indiantelevision.com...
MUMBAI: The Hong Kong Intellectual Property Department (IPD) has joined hands with the California Commission for Jobs and Economic Growth (Cajobs) to fight piracy and to...
NEW DELHI: TBWA India has won the advertising account of Tasty Bite, a ready-to-serve foods brand from Tasty Bite Eatables Limited (TBEL). TBEL is a subsidiary...
MUMBAI: Promodome Communications recently acquired the advertising duties for Carlson Hotels Asia Pacific, a division of Carlson Hotels Worldwide. The brand operates five of the world’s...
MUMBAI: Publishing phenomenon Time has announced that it will launch All You. This is a monthly women’s magazine and will debut in the US in September....
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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