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MUMBAI: A few days ago British soccer great David Beckham presented his new Adidas Predator boots at the recently opened adidas Sport Performance Store on Broadway...
MUMBAI: Marketing communications firm, FCB Worldwide, is replacing its regional-centric structure, in both the US and international operations, with what it is calling, global centers of...
MUMBAI: Collage Consulting, the newly-formed Branding, Design & Creative Services division of R K Swamy BBDO, has won the positioning, retail identity, packaging and mass media...
NEW DELHI: JWT India, Bangalore office, seems to have hit the purple patch. Continuing with its winning spree, JWT has won the creative account of Hindustan...
NEW DELHI: Matrix Cellular (International) Services has announced dirt cheap cellular package for visitors from India going to the West Indies to watch the World Cup,...
BANGALORE: After launching the Aveo U-VA in Delhi, Mumbai, Kolkotta and Chennai, GM today launched it in Bangalore. Hyderabad is next in line. The UV-A is...
MUMBAI: Starcom MediaVest Group today announced setting up of a new specialist solutions unit that will focus on lifestyle marketing and communications. Branded ‘C’, it will...
MUMBAI: Last Wednesday – 24 March 2004 – GroupM’s Maximize announced it had won the media AoR business of Britannia. Close on the heels of that...
MUMBAI: Cartoon Network seems to have decided to give baby sibling Pogo a programming and promotional push. Turner International India recently commissioned a NFO study to...
MUMBAI: Nokia today announced an agreement with Capcom to produce a variety of titles for the N-Gage platform. The first N-Gage titles from Capcom are expected...
MUMBAI: China sure seems to be in the limelight these days as all major international companies are eyeing the market there. Leading mobile company Siemens has...
BANGALORE: Pepsi today launched its first ever television commercial online in India. The three-part ‘webisode’ of the TV commercial will run on Yahoo! India this week...
MUMBAI: ‘The Sultan of Swing’ Mark Knopfler is all set to rock Mumbai this evening 5 March. The former Dire Straits singer who has become an...
MUMBAI: Nira Radia, promoter of Vaishanavi Corporate Communications, has announced the launch of a scheduled domestic carrier in India. Newly floated company Magic Airlines Pvt. Ltd...
MUMBAI: Levi Strauss India (LSIL) today announced the appointment of K Venkataramani as marketing director. In his new role at LSIL, Ramani will be spearheading marketing...
MUMBAI: While the boys in blue are slugging it out in the field against Pakistan, the girls are getting their act together. The Women’s cricket World...
MUMBAI: Debuting 21 March, AdWeek will introduce a new magazine titled Other Advertising, which will cover non-traditional advertising categories it defines as mass transit, sports stadiums,...
BANGALORE: Hitachi Data Systems (HDS) and Acer have announced a joint marketing plan for the Asia-Pacific market – including India – by which Acer will undertake...
MUMBAI: Sports marketing agency Nimbus Sport has been appointed by A1 Team India to manage their commercial and sponsorship rights. A1 Grand Prix, which...
BANGALORE: LG Electronics India Pvt. Limited has launched Notebooks ranging from Entry-level to the Premium segment, which includes nine models. They are: LM70, LS70,...
MUMBAI: Yahoo! India today turned five and is among a handful of survivors of the dotcom bust, completing five years of operations in India. The dotcom...
BANGALORE: Reebok India has launched its latest offering in the sports shoe range. The new generation Pump Shoes launched by the company offer indifidualised customisation facility....
MUMBAI: The Promax&BDA 2005 Asia, which was held in Singapore on 28 and 29 November saw Channel [V] India and UAE based MBC Creative Services hogging...
MUMBAI: Data storage major, Iomega Corporation, announced its ‘Dollar Dhamaka’ offer for its distributors in India. As a part of this offer, on every purchase of...
HONG KONG : The Association of Southeast Asian Nations (ASEAN) has launched its first-ever advertising campaign on CNN International. From this month, the on-air promotion entitled...
MUMBAI: MAA Communications Bozell, Cochin has bagged both the creative and media duties for three accounts. These include Coconut Development Board, a commodity board promoting coconut...
MUMBAI: Euro RSCG Worldwide has been named Advertising Network of the Year by Campaign, one of the advertising trade publications in the UK. Euro RSCG...
MUMBAI: Mudra plans to pump in an initial investment of Rs 200 – 250 million towards setting up a Communications Research institute called the Mudra Institute...
MUMBAI: The Internet and wireless media business has come of age in India and 2005 should witness a gross billing of at least Rs 1 billion...
MUMBAI: Piracy is surely a menace that needs to be dealt with aggressively. While Shemaroo has been on the forefront to end piracy as far as...
MUMBAI: The New York headquartered DoubleClick which provides solutions for advertising agencies, web publishers and marketers has announced that its rich media solution, Dart Motif and...
MUMBAI: Star in its endeavour to grow its advertising revenues has decided to refurbish its ad sales functioning. The network has decided to create specific ‘client...
MUMBAI: Competition beware! Sony Entertainment Television (SET) India has not one, but four aces up its sleeve from next week on — Indian Idol (season two),...
MUMBAI: Online media agency Quasar Media has started operations in Mumbai. The company is eight months old. It is a part of StudioSmile, a seven-year old...
MUMBAI: As a special initiative to mark the cricket World Cup, Zee News has gone interactive by launching a two-way messaging contest via SMS for the...
MUMBAI / NEW DELHI: McCann-Erickson, Mumbai, has won the advertising account of Pears. The account was earlier with J Walter Thompson (JWT). Pears soaps and face...
MUMBAI: Charged with passion, the room was reverberating with literature, poetry and art to the hilt. Urging the young creative minds to seek and absorb and...
MUMBAI: Nick India has designed a Jadoo contest for its show J Bole toh Jadoo. The contestants will have to participate to help Jadoo in his...
MUMBAI: The Northpoint Centre of Learning in Maharashtra’s Khandala district has announced a full time post graduate programme in advertising and marketing communications The...
MUMBAI: Group M’s specialist unit BroadMind is in the process of rebranding itself as M Entertainment, focussing exclusively on content. And it is in television content...
MUMBAI: Shailesh Kapoor, marketing head of the Times Group’s non-fiction entertainment & lifestyle channel Zoom, has decided to move on. Kapoor is slated to join Sahara’s...
MUMBAI: The National Readership Studies Council (NRSC) released a second tranche of NRS 2005, containing three additional dimensions – psychographic segmentation data; readership of supplements and...
MUMBAI: India’s retail market is burgeoning and leading manufacturer-retailer Pantaloon is riding the wave, confident that its already impressive growth trajectory will pick up even more...
MUMBAI: Post the sudden resignation of erstwhile Havas chairman and CEO Alain de Pouzilhac late last month, the French advertising agency has appointed Vincent Bollore as...
MUMBAI: Pidilite Industries has roped in Rajesh Mehta as marketing head for the company’s flagship brand – Fevicol. Mehta, who was earlier with Rasna International...
MUMBAI: ComScore Networks has released its first-ever research report demonstrating the broad reach and demographic appeal of Internet video and audio in the US. ...
MUMBAI: Rasna International Pvt Ltd general manager marketing Rajesh Mehta has put in his papers at the company. His last day in office will be 30...
MUMBAI: The beer Britain loves! Now in India! Premium brand Cobra Beer has announced that it has appointed former cricketer Farooq Engineer as its brand ambassador....
BANGALORE: As on 31 October, Heathrow too has got Bangalored! Only in this context, it has got nothing to do with the verb that signifies outsourcing...
MUMBAI: In the US, product placements in music videos seem to be the name of the game. Major music labels, grappling with piracy and recession, have...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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