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Mumbai: Spotify India and Amplified Intelligence, which focuses on accurate attention measurement, have shared findings from their research that determines attention benchmarks and norms across the...
Mumbai: IBC2024 has unveiled a host of exciting new show features and speaking sessions to showcase real-world artificial intelligence (AI) advances across the IBC Conference, the...
Mumbai: Crocs, a footwear company has launched a playful and exciting new campaign that engages Gen-Z with a captivating blend of wit, creativity, and fashion. Teaming...
Mumbai: Zee Tamil, a major entertainment channel, is known for its popular fiction and reality shows that receive strong viewer support. The channel has presented several...
Mumbai: Shemaroo Entertainment has announced their partnership with Sandbox-BharatBox, to launch their first digital collectible of the character ‘Geet’ from the movie ‘Jab We Met’. The...
Mumbai: Yas Island Abu Dhabi, the region’s leading leisure and entertainment destination, will welcome Punjabi music icon Diljit Dosanjh to Etihad Park on 9 November 2024,...
Mumbai: Swiss Beauty, an Indian cosmetics brand, announced the appointment of Vidushi Goyal as its chief marketing officer. She will lead the overall marketing strategy for...
Mumbai: Wavar, a leading force in agricultural technology and sustainability, has officially appointed Thought Process Communications as their Public Relations partner. This strategic partnership aims to...
Mumbai: Art-E Mediatech, India’s creative, media, and martech agency, has announced its latest collaboration with Firefox Cycles. As a part of the mandate, Art-E will be...
Mumbai: Stone Sapphire India Pvt Ltd, a manufacturing and distribution company, has announced the appointment of Shobhit Singh as chief executive officer (CEO). Previously serving as...
Mumbai: Banijay Asia, part of Banijay Entertainment, has inked a deal with Sony Pictures Television, the global television production and distribution company, acquiring format rights to...
Mumbai: Adobe released the Digital Trends 2024 Asia Pacific and Japan (APJ) report indicating how Indian brands are embracing the generative AI deployment. Brands across the...
Mumbai: Vita Student, the UK’s premium student accommodation brand, has announced the appointment of Shayon Dasverma as the head of marketing for South Asia, Southeast Asia...
Mumbai: As Chennai gears up to celebrate the 385th Madras Day, ACKO, India’s leading D2C insurer, brings out an exciting new music video anthem – ‘Chennai...
Mumbai: On the occasion of its 55th anniversary, The Indian Performing Right Society Ltd (IPRS) has launched ‘Soundscapes of India – Gateway to the World’ in...
Mumbai: With the festive season fast approaching, advertisers are busy finalizing media plans to acquire and retain customers. The upcoming eleventh season of the Pro Kabaddi...
Mumbai: Influencer marketing has undergone significant transformations over the past decade. From its early days, when brands sought out celebrities to endorse their products, to today’s...
Mumbai: In 2024, social media and influencers are central to shaping the travel economy and influencing hotel bookings. This trend is accelerating rapidly, with Statista reporting...
Mumbai: Narayana Health SRCC Children’s Hospital is to announce the launch of its latest campaign in Mumbai. This comprehensive 360-degree campaign celebrates the innate wisdom and...
Mumbai: Virtual retailers are exploring the power of social media to build brand loyalty. Social commerce, which allows brands to sell directly through social networks, has...
Mumbai: Vh1, Viacom18’s international music and English entertainment channel, has announced the launch of its newest original show, ‘Vh1 Unleashed’, premiering on Thursday, 22 August 2024,...
Mumbai: Disney+ Hotstar, the official streaming partner of the Premier League 2024/25 in India, is all set to bring select matches of the season in stunning...
In the dynamic world of sports, where precision, performance, and innovation reign supreme, the integration of technology has sparked a revolution. From performance enhancement to fan...
Mumbai: Building momentum on its digital-first strategy, Thomas Cook (India) Ltd – an omnichannel travel services company and its group company, SOTC Travel, have launched a...
Mumbai: Indian customers have undergone an evolution in preferences that help differentiate brands for them. While brands that persist in operating under the previous paradigm have...
Mumbai: Moment marketing has become a game-changer for brands wanting to make a real impact. It’s all about tapping into fleeting cultural moments and trends to...
Mumbai: Advertising agency SW Network has announced Alin Choubey as the new business head of its Delhi office. In this crucial management role, Alin will lead...
Mumbai: Artiste First, a label dedicated to championing independent music and supporting established artists, has announced a new collaboration with composer Sohail Sen for the release...
Mumbai: At the third edition of the Adani BT India@100 summit, held on August 20 at the Leaders’ Lounge, Bharat Mandapam in New Delhi, the discussions...
Mumbai: Alchemist Live is bringing back the Delhi Theatre Festival (DTF) for its fifth season, featuring original live performances, notable casts, and classic stories. This year,...
Mumbai: Audible, a producer and provider of premium audio content, has revealed the trailer for the upcoming release of the fifth season of the Hindi Audible...
Mumbai: VT Markets, a global multi-asset broker, has announced a new partnership with Newcastle United. This collaboration unites two entities that exemplify bravery, perseverance, and innovation....
Mumbai: Godrej Properties Ltd (GPL), a real estate developer in India, recently announced the launch of its visionary campaign, #WhereTrustResides. Home buying is a significant milestone...
Mumbai: JioCinema, the Indian streaming platform of Viacom18, hosted the Semi-Final Round of Judging for the 52nd International Emmy Awards in Mumbai. The event featured an...
Mumbai: Media consulting firm Ormax Media has released the latest edition of India’s largest audience research to size the OTT universe in the country, titled The...
Mumbai: Interactive Avenues, the digital arm of IPG Mediabrands India, has bagged the creative and media mandate for Super League Kerala (SLK), Kerala’s very own football...
Mumbai: On behalf of the President of India, the Ministry of Information & Broadcasting (MIB) has announced an invitation for proposals to select an agency for...
Mumbai: As per Elara diet report, global adtech leaders like Trade Desk and PubMatic have seen an average 16.0 per cent year-on-year revenue growth in developed...
Mumbai: Integrated marketing agency, Hashtag Orange, secured the mandate for Zuno General Insurance’s latest marketing campaign. The campaign, titled ‘Well Done Vivaan’, promotes the Zuno Switch...
Mumbai: GRM Overseas, an exporter of Basmati rice, and in India’s FMCG sector, is thrilled to announce the signing of actor Salman Khan as its brand...
Mumbai: Renowned composer and Oscar-winning music maestro A.R. Rahman has released the highly anticipated soundtrack of his groundbreaking immersive film, Le Musk. The soundtrack with 12...
Mumbai: Entrepreneurship has evolved significantly over the past decades. In the 21st century, it is characterized by rapid technological advancements, increased access to global markets, and...
Mumbai: Moneycontrol, India’s number one business and markets news platform, has announced the 2024 edition of ‘Moneycontrol Mutual Fund Summit’. Scheduled to take place on 21...
Mumbai: Grapes Worldwide, an integrated communication agency, has announced its expansion into the UK market, marking its first international foray with a new office in London....
Mumbai: The Telecom Regulatory Authority of India (TRAI) has released its latest report on telecom subscription data as of 30 June 2024. The total number of...
Mumbai: Prasar Bharati, the largest public broadcaster in India, has issued a notice inviting proposals for integrating various application platforms with its OTT platform. This call...
Mumbai: Tute Consult, an independent communications and PR agency from India, has announced the elevation of Shweta Mehrotra to the position of vice president. Mehrotra joined...
Mumbai: Nxtra Data Ltd (“Nxtra by Airtel”), a subsidiary of Bharti Airtel (Airtel), today, unveiled the second edition of its Sustainability Report for FY 2023-24. The...
Mumbai: Wardwizard Foods and Beverages Ltd has appointed Deepak Nambiar as the head of corporate communications. With over two decades of experience, Nambiar will lead the...
Mumbai: National Film Development Corporation (NFDC) received more than 150 applications this year from 21 states out of which six projects of various genres have been...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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