MUMBAI: In a world drowning in data but starved for real insight, one agency has managed to cut through the noise—Jigsaw. The consumer research and strategy...
MUMBAI: Buying a car in India has long been an exhausting rite of passage. Prospective buyers have had to wade through conflicting online reviews, wrestle with...
MUMBAI: In a move set to redefine experiential marketing in India, Impact Communications has acquired a majority stake in Immersive Communication, the cutting-edge experiential and shopper...
MUMBAI: The digital world moves fast, blink and you might miss the next big thing. But Minikin DGWorks isn’t here to play catch-up. It’s here to...
MUMBAI: GRM Overseas Ltd is shaking up the wheat flour market with a bold new campaign for its 10X classic chakki fresh atta, featuring none other...
MUMBAI: “Desirability at scale and marketing activity systems of ‘others say’ at scale will be the fundamental principles of our marketing strategy. I’m 100 per cent...
MUMBAI: When it comes to picking the right college, guesswork is no longer an option. Times Network, India’s leading broadcast and digital powerhouse, has launched Unilist.in,...
MUMBAI: Honda Cars India Ltd (HCIL) is shifting gears at the top, with Takashi Nakajima set to take over as president & CEO from 1 April...
MUMBAI: In the high-stakes world of media accounts, loyalty is a rare commodity—but not for Dabur India. According to sources, the FMCG powerhouse has doubled down...
Bangalore, the Silicon Valley of India, is one place that truly celebrates luxury, elegance, and style in the lifestyle while being the heart of creativity and...
MUMBAI: Cricket might be a game of glorious uncertainties, but one thing the Union Health Ministry wants to be absolutely certain about is a tobacco-free Indian...
MUMBAI: Agilitas is making bold moves, and this time, it’s off the track. India’s fastest-growing, end-to-end futuristic sportswear company has roped in Samarpita Samaddar as its...
MUMBAI: Big moves, bigger responsibilities—Harshit Sahni has taken on a new leadership role as senior director – cluster revenue head for factual & lifestyle, eurosport, international...
MUMBAI: Entertainment powerhouse Banijay group has posted phenomenal financial figures for 2024, with profits perking up considerably in the final quarter. The firm, flying high after...
MUMBAI: The final of the ICC Champions Trophy 2025 between India and New Zealand rewrote the record books, amassing a staggering peak of 90.2 crore views...
MUMBAI: Vikram Goel has been appointed chief business officer at Mahindra Lifespace Developers Ltd, the company announced yesterday. Goel joins the real estate arm of the...
MUMBAI: Surbhi Jain has been appointed public relations specialist at Cred. Jain joins the financial technology firm after more than two years at CoinSwitch, where she...
MUMBAI: As Pepsi and Coca-Cola reignite their decades-long fizzy feud ahead of the the IPL 2025 and the coming blazing summer, dairy giant Mother Dairy has...
MUMBAI: In the sweltering heat of India’s bustling metropolises, where street vendors hawk their wares amid a cacophony of honking horns and animated chatter, PepsiCo has...
MUMBAI; You have got to hand it to the PM and his core communications management team. In a pioneering move to celebrate International Women’s Day, Narendra...
MUMBAI: It’s got a lever into the International Cricket Council (ICC) – the apex body of the cricketing world. FMCG behemoth Unilever has announced a two-year...
MUMBAI: In a spectacular manoeuvre that has the wrestling world buzzing, WWE has officially announced its debut on Netflix India, following a colossal $5 billion deal...
MUMBAI: The India Today Group (ITG) has orchestrated another technological crescendo in its innovation symphony, launching a revolutionary new music genre called A-Pop featuring two virtual...
MUMBAI: Health insurance isn’t just a policy, it’s power. And this Women’s Day, Niva Bupa Health Insurance is giving women the nudge they need with its...
MUMBAI: Marking International Women’s Day, ITC has launched the HerStory campaign, celebrating the vital role of women across science, agriculture, manufacturing, and entrepreneurship. This initiative underscores...
MUMBAI: On International Women’s Day, Navbharat Times, in collaboration with FCB Ulka, unveiled a pioneering initiative, ‘Barabari Ki Bhasha’,aimed at making the Hindi language more inclusive...
MUMBAI: Do you only appreciate God during festivals, or is the devotion an all-year affair? If faith and admiration are ingrained in us for the divine,...
MUMBAI: On International Women’s Day, Adani Wilmar Limited (AWL) is recognising the invaluable work of SuPoshan Sanginis dedicated volunteers combating malnutrition and anaemia across India. To...
MUMBAI: This Women’s Day, Frido is challenging the traditional notion of comfort with its bold campaign, ‘Her Terms and Comfort’. Designed to encourage women to prioritise...
MUMBAI: A woman’s story is no longer yours to tell—now, she writes her own. Great stories deserve a second act, and this Women’s Day, Cinépolis India...
MUMBAI: Piracy is the digital equivalent of sneaky pickpocketing—except here, it’s entire films, shows, and creative works vanishing into the dark web. But India has decided...
MUMBAI: Bollywood icon Shah Rukh Khan returns to the screen in a high-octane new campaign for Castrol Activ’s 3X Protection, where he plays a tough cop...
MUMBAI: In celebration of International Women’s Day, Canon India has launched its ‘She Canwithcanon’ campaign, focusing on the need to accelerate meaningful, sustainable change for women....
MUMBAI: Mumbai’s academic landscape just got a creative boost with the launch of Bhavan’s College Management School of Events, Entertainment & Design (MSEED) in Andheri west....
MUMBAI: As the world marks International Women’s Day, Apollo Green Energy Limited and Apollo Fashion International Ltd. have launched two impactful campaigns ‘Growing Up, Growing Equal’...
MUMBAI: What does a key unlock? For Godrej Enterprises Group, it opens doors to innovation, leadership, and limitless possibilities led by the trailblazing women across its...
Mumbai: Maruti Suzuki India Limited (MSIL) has entered into a MoU with Hero Fincorp Limited to offer tailored financial solutions for new and pre-owned car loans....
MUMBAI: In an era where communication is both an art and a science, Media Mantra Group has once again taken the lead in shaping its future....
MUMBAI: In a marketplace saturated with female-focused messaging, Indian brands are pivoting toward more authentic approaches this International Women’s Day. Gone are the predictable pink-washing campaigns...
MUMBAI — Indians rank among the world’s most progressive citizens in their views on gender equality, with 78 per cent believing in the importance of achieving...
MUMBAI: Allied Blenders & Distillers Ltd has announced the appointment of Arvind Hangal and Roshni Chatterjee as marketing directors with immediate effect from 6 March 2025....
MUMBAI: Mufin Group just made a big-money move. In an all-cash deal that sent ripples through the financial sector, Mufin Group has acquired a majority stake...
MUMBAI: Ever felt like finding the right show to watch is harder than choosing what to eat for dinner? Media Distillery has heard the struggle and...
MUMBAI: What happens when artificial intelligence meets high fashion? A campaign so cutting-edge, it practically stitches itself. India’s premier fashion e-tailer, Ajio, has made history with...
BENGALURU — Are you a fragrance-phile or perfumista? And if you are in Bengaluru, you can head to SSBeauty by Shoppers Stop which has unveiled its...
MUMBAI: There are rivalries, and then there’s this-India vs Pakistan, a battle that grips the subcontinent tighter than a Virat Kohli cover drive. The latest chapter...
MUMBAI: The cricketing future just got brighter for 22 young girls across Uttar Pradesh. ITC Aashirvaad and UP Warriorz successfully wrapped up the Char Kadam Aage...
MUMBAI: McDonald’s India – north and east is striking a crispy, crunchy, and catchy chord with food lovers through its latest campaign, Shakashaka. This quirky, mockumentary-style...
MUMBAI: Sweety brand mouth freshener maker MR group has appointed Divya Johari as head of marketing & brand development, effective February 2025. In this on-site role,...
MUMBAI: Who says you can’t dance all night in heels? Bata India and Geisha Designs are proving otherwise with a dazzling new collaboration, just in time...

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