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MUMBAI: Siya Wadhawan has jumped ship from audio giant boAt to take the helm as head of brand marketing at sportswear challenger Boldfit. The savvy brand...
MUMBAI: Home services giant Urban Company has muscled its way into the quick commerce arena with a service that promises to deliver maids to your doorstep...
MUMBAI: In a ballsy marketing campaign that’s got the attention of the advertising world, Indian mattress maker Wakefit has taken a full-page broadside at streaming behemoth...
MUMBAI: Angel One Ltd has poached tech heavyweight Rohit Chatter as its new chief data officer, while bidding farewell to outgoing data chief Deepak Chandani. Chatter,...
MUMBAI: Singapore’s state investment firm Temasek has finally taken a bite out of India’s snack market, snapping up a 10 per cent slice of Haldiram’s for...
MUMBAI: In a bombshell announcement that’s sent shockwaves through India’s media landscape, NDTV’s editorial director Sonia Singh is to call it quits after a 32-year relationship...
MUMBAI: Publicis Groupe has pinched Coca-Cola’s lucrative North American media account from WPP following a hush-hush competitive review, industry sources confirmed yesterday. The French advertising giant...
MUMBAI: In a rebuke, the Standing Committee on Communications and Information Technology has demanded that the ministry of information and broadcasting stop dithering and set a...
MUMBAI: In a stunning transfer move, UC3 has announced that American agency Relevent has won the prized global marketing and sales rights for UEFA men’s club...
MUMBAI: In a bold corporate shuffle aimed at spicing up its business offerings, Wipro has appointed industry veteran Jasjit Singh Kang as managing partner & global...
MUMBAI: In a splashy move that coincides with the festival of colours, corporate affairs veteran Viraj Chouhan has jumped ship from PepsiCo to join the RP-Sanjiv...
MUMBAI- Sustainability just got a creative twist, thanks to the Pinky Promise campaign, an innovative concept by Rahul Rudra and Abhishek Kaddi of Ogilvy, which has...
MUMBAI: In a spectacular turn of events that’s left industry insiders cheered up, London-based visual effects powerhouse Cinesite has secured a jaw-dropping $215 million (over Rs...
MUMBAI: Tech and product evangelist Kinnari Dave has bagged the business head role at Shemaroo Entertainment after a steady three-year climb through the ranks. The digital...
MUMBAI: Tata Communications has handed the keys to its chairman’s office to N. Ganapathy Subramaniam, the tech wizard who spent four decades cutting code and climbing...
MUMBAI: In a glitzy push to make India the hotbed of global media action, the government rolled out the red carpet for its ambitious World Audio...
MUMBAI: Ogilvy has turned up the creative heat in Gurugram with the appointment of Sujoy Roy and Nitin Srivastava as its new chief creative officers. The...
MUMBAI: Havmor Ice Cream, a subsidiary of Lotte Wellfood Co. Ltd and one of India’s most cherished ice cream brands, has teamed up with Swiggy Instamart...
MUMBAI: A new research report has revealed that throwing cash at just traditional TV spots during the IPL might not be the most effective way to...
MUMBAI: If burgers had a Hall of Fame, Rebel Foods and Wendy’s would waltz in with a victory burger and a side of fries. The world’s...
MUMBAI: The latest episode of Duologue with Barun Das, airing on News9 on 15 March at 10 pm, features a compelling exchange between TV9 Network’s MD...
MUMBAI: Lubi Industries LLP, a manufacturer of pumps, motors, valves, and EV chargers, has announced its role as the principal partner of Sunrisers Hyderabad (SRH) for...
MUMBAI: In a surprise move, Jubilant FoodWorks has announced that Chitrank Goel, its executive vice president and business head for Dunkin’, has tendered his resignation. The...
MUMBAI: The ICC Men’s Champions Trophy 2025 tournament wasn’t just battle for the top honours—it was a digital juggernaut. With a staggering 540+ crore total views...
MUMBAI: Bold prints, bold statements, and an even bolder message that’s what Bold Care and Odd Not Even bring to the streets with their exclusive ‘Take...
MUMBAI: Mondelez’s chocolate giant has done it again. Working with creative powerhouse Ogilvy, Cadbury has unleashed two delicious new digital films that are more than just...
MUMBAI: India’s cricket carnival is back with a bang as JioStar has unveiled its sizzling new campaign for the eighteenth edition of the Tata IPL. The...
MUMBAI: The world of beauty is getting a digital makeover as The Estée Lauder Companies (ELC) partners with Adobe to redefine marketing campaigns using Firefly, Adobe’s...
MUMBAI: The battle for digital dominance just got fiercer, and Webenza has emerged victorious. After a high-stakes multi-agency pitch, the digital powerhouse has secured the creative...
MUMBAI: TVS Motor Co has revved up its partnership with Petronas Lubricants International, extending their slick collaboration for another three years of motorsport dominance across India’s...
MUMBAI: In a move that blends speed with style, Swiggy Instamart has teamed up with Apparel Group to bring Crocs to consumers in just 10 minutes,...
MUMBAI: Footwear brand Yoho has launched a socially conscious Holi campaign, Phisal Na Jaaiyo, to emphasise the importance of consent and personal boundaries during celebrations. While...
MUMBAI: Havas India has polished its environmental halo after scooping the coveted ISO 14001:2015 certification, positioning itself as the advertising world’s unlikely eco-warrior in a notoriously...
MUMBAI, 13 March 2025 – In a brilliantly adhesive marketing move, Pidilite Industries has slapped its iconic Fevicol brand onto Marol Naka Metro Station, permanently bonding...
MUMBAI: The Silicon Valley giant that’s been looking for a permanent captain has finally found its new helmsman, as Intel Corp yesterday announced semiconductor veteran Lip-Bu...
MUMBAI: In a departure, that’s sent ripples through India’s gaming industry, Nazara Technologies’ chief operating officer Sudhir Kamath is folding his hand after a two-and-a-half year...
MUMBAI: SLMG Beverages – Coca-Cola’s largest Indian bottler – is brewing up a storm with ambitious expansion plans that would make even the most hardened business...
MUMBAI: Move over Inspector Pradyuman, there’s a new investigative squad in town – and they’ve barely finished their homework in their high school notebooks! Sony Yay!...
MUMBAI: In a twist worthy of a courtroom thriller, the Karnataka high court has put the brakes on a Rs one lakh penalty slapped on PVR...
MUMBAI: Squash fever is set to grip Mumbai as JSW Sports announces the JSW Indian Open, India’s first PSA Squash Copper event, scheduled to take place...
MUMBAI: A digital juggernaut aimed squarely at India’s youth tsunami has emerged as the hottest ticket in town for brands desperate to crack the elusive next-gen...
MUMBAI: Yesterday our sister publication AnimationXpress broke the news that Jellyfish Pictures was ceasing operations. At that time, there was no real confirmation coming from the...
MUMBAI: High-flying marketing strategist Varun Thakar has nabbed a plum position as director of brand marketing at fintech powerhouse Razorpay, after catapulting travel major Cleartrip into...
MUMBAI: Get ready for a blockbuster cricket battle as Dream11, the world’s largest fantasy sports platform unveils its electrifying Indian Premier League (IPL) 2025 campaign, ‘Aapki...
MUMBAI: The Financial Times has tapped its commercial whizz Jon Slade as the new chief executive, ending John Ridding’s mammoth 18-year stint at the helm of...
MUMBAI: Holi isn’t just about gulal and gujiyas, it’s about laughter, fun, and, of course, your favourite toons! Sony Yay! is bringing the ultimate festive mash-up,...
MUMBAI: Tata Consultancy Services (TCS) has bagged a juicy contract extension with Coop Danmark, continuing to power the digital backbone of Denmark’s retail heavyweight across its...
MUMBAI: Pi42, India’s first Crypto-Inr perpetual futures exchange, has strengthened its leadership ranks by appointing Satish Mishra as its new chief technology officer (CTO). With an...
MUMBAI: The Red Lorry Film Festival is shifting into high gear, opening with the critically acclaimed September 5, a tense, true-to-life thriller directed by Tim Fehlbaum....
MUMBAI: JioHotstar has smashed the cricket ball clean out of the stadium with eye-popping viewership figures during India’s Champions Trophy final victory against New Zealand, giving...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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