MUMBAI: When it comes to the market, timing is everything and Nuvama has picked its slot wisely. In a strategic play to bolster its brand presence across India’s financial news ecosystem, wealth management major Nuvama Group has inked a year-long partnership with Network18, beginning 2 June 2025. The tie-up places Nuvama right at the beating heart of stock market discourse, the Market Hours segment across the CNBC Universe.
Billed as the most-watched business news programming in the country, Market Hours will now see Nuvama integrated via contextual co-branded promotions, smart non-FCT elements, and in-program visual branding that go beyond the classic ad break approach. The integration will play out across television, digital, and Connected TV, ensuring a full-spectrum 360-degree brand presence.
Nuvama will also be the presenting sponsor of CNBC-TV18’s India Business Hour, airing Monday to Friday at 8 PM, a prime-time perch to cement its presence in India’s financial storytelling. But the real kicker is a first-of-its-kind daily post-market wrap, served with expert insight and fresh analysis on market movements, economic indicators, and sectoral shifts a content initiative that adds serious thought leadership to the brand’s positioning.
Network18 CEO, business news, Smriti Mehra said, “We are delighted to welcome Nuvama as a valued partner. This partnership is rooted in a shared vision for long-term collaboration, and we look forward to working together in the years ahead.”
Nuvama Group CMO Sujay Rachh added, “We are pleased to announce Nuvama’s first-ever partnership with Network18, a strategic move that brings together two trusted brands with a shared commitment to empowering investors. In a world where information is abundant, but clarity is rare, this association is designed to deliver credible, actionable insights. We see strong momentum ahead as this partnership brings together trust, scale and thought leadership.”
For a sector as dynamic as wealth management, timing a brand push to the right platform and moment can be everything. With this partnership, Nuvama isn’t just riding the ticker, it’s making its own headlines.
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