MUMBAI: Radio just got a little louder and a lot bigger. Big Fm, which has long been a household name for music and entertainment, has officially tuned itself into the country’s largest single-brand radio network with a whopping 67 stations. The milestone comes with the addition of nine new stations across Punjab, Haryana, Uttar Pradesh, and Uttarakhand, set to go live in the next 6–9 months.
This expansion amplifies BIG’s dominance in the Hindi heartland, taking its tally to 34 stations across Northern and Central India, where it already enjoys market leadership and hyperlocal clout.
Sapphire Media Limited chairman Sahil Mangla said the achievement is both a win and a weight: “Becoming India’s largest radio network is an achievement, but also a responsibility. With Big Live and Big Ooh already launched, we’re looking forward to shaping the future of audio entertainment with original content, tech and AI integration.”
Echoing the sentiment, CEO Sunil Kumaran noted that Big’s philosophy of “Dhun Badal Ke Toh Dekho” continues to guide its growth. “With new stations, we’re not just expanding coverage but also building stronger teams, creating content that clicks with diverse communities, and opening fresh opportunities for advertisers,” he said.
With radio listenership still strong across India’s metros and smaller towns, Big Fm’s expansion ensures it doesn’t just play the hits, it stays in tune with the cultural pulse of the nation.
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