Gaming
NODWIN, Exceed join forces for NH7 revival
NEW DELHI: Talk about turning up the volume. NH7 Weekender, India’s happiest music festival, has found a fresh rhythm as Nodwin Gaming announced a strategic partnership with Exceed Entertainment to supercharge its sponsorship and brand ecosystem.
Set to return with its signature mix of music, culture and youthful energy, the long-running multi genre festival is preparing for another blockbuster edition. For over 15 years, NH7 Weekender has been a cultural touchstone, shaping music discovery and youthful expression for audiences across the country.
Nodwin Gaming, which acquired NH7 Weekender and other intellectual properties from OML Entertainment in 2021, continues to lead programming, production, creative vision and the festival’s long-term growth. The new partnership assigns Exceed Entertainment a focused mandate, driving sponsorship monetisation, brand alliances and commercial expansion.
The collaboration blends Nodwin’s stronghold in large scale live IPs such as Comic Con India and DreamHack with Exceed’s deep network in celebrity management, influencer ecosystems and experiential brand partnerships. The result is a model designed to elevate sponsor-led activations, curated talent engagements and new revenue blueprints that fuse music, gaming and pop culture.
Nodwin Gaming co-founder and managing director Akshat Rathee said, NH7 Weekender’s spirit has always been rooted in culture, community and the joy of being together. He added that Exceed’s expertise will help unlock fresh brand collaborations while Nodwin continues shaping the festival experience fans hold dear.
Exceed Entertainment founder Afsar Zaidi said, the company aims to set the pace rather than follow trends. He described the partnership as an opportunity to reimagine monetisation for one of India’s most iconic live IPs, promising innovative brand integrations and new commercial pathways.
With both partners aligned on creativity, youth culture and brand-centric design, NH7 Weekender looks set to deliver an even more immersive edition, keeping its cultural legacy intact while expanding its commercial horizon.
Gaming
Ex-Glazer Games CEO Anand Mishra joins MetaNinza
Ahmedabad: MetaNinza, a rewards-first gaming and esports platform, has onboarded Anand Mishra as co-founder and chief of staff, signalling an ambitious push to scale its ecosystem across India and South East Asia.
Anand, a serial entrepreneur with 7+ years in consumer tech, blockchain and gaming, previously founded and led Glazer Labs, where he built Glazer Games and THRYL, a rewards-centric gamer engagement platform. Under his leadership, Glazer Games delivered 400 million+ impressions for 50+ brands, drove 10 million+ user acquisitions, executed hundreds of creator partnerships, and launched new esports IPs. THRYL amassed nearly half a million users in just two months. Anand also founded HECOD Blockchain, serving 400+ B2B clients globally and scaling to 8 million+ active users, with a $4.2 million ARR.
At MetaNinza, Anand will oversee growth, user acquisition, creator ecosystem building, tournaments and rewards distribution, and ensure alignment between product, tech, marketing and operations. His blockchain expertise is expected to strengthen secure, fair and anti-abuse reward systems across the platform.
“MetaNinza is building something truly differentiated by combining competitive esports, rewards-first daily engagement and community-led growth. What drew me most was their clarity of vision: to go beyond tournaments and build a full participation ecosystem where gamers engage meaningfully every day and are rewarded fairly,” said Anand Mishra.
The appointment comes as MetaNinza strengthens its platform foundations and expands its offerings, including tournaments, scrims, quests, coin wallets, offerwalls and anti-abuse frameworks. The company has also launched 16score.com, a global esports news platform aimed at boosting organic community growth. MetaNinza currently serves India-first users but plans to scale across South East Asia, targeting 600 million gaming enthusiasts in the region over the next three years.
“Anand brings a rare combination of ecosystem insight and execution discipline. His experience in building scalable gaming platforms is exactly what we need as MetaNinza enters its next growth phase,” said Sudhansu Sinha, founder and CEO of MetaNinza.
MetaNinza is positioning itself as a full-stack, community-first esports brand, combining competitive tournaments, teams, technology, content and social engagement into one end-to-end platform.
Gaming is no longer just play. With Anand on board, MetaNinza is turning competition, rewards and community into a high-speed growth engine.
Gaming
Esports Nations Cup to debut in Riyadh in 2026 with national teams
MUMBAI: When esports trades club colours for national flags, the stakes get personal. The Esports Nations Cup 2026 is set to make its global debut in Riyadh from November 2 to 29, 2026, adding a fresh, nation-first twist to competitive gaming.
Announced by the Esports World Cup Foundation, the new tournament is designed to sit alongside the club-based Esports World Cup, giving players the rare chance to represent their countries and fans a reason to cheer with identity and pride firmly in play.
The numbers are hard to ignore. ENC 2026 is backed by a $45 million, three-part funding model, aimed at strengthening the entire esports ecosystem. Of this, 20 million dollars will be paid directly as prize money to players and coaches across 16 game titles. A further $5 million has been earmarked as incentives for esports clubs that release their professional players for national duty, with payouts linked to player performance.
Another $20 million will flow through the ENC Development Fund, supporting national teams with logistics, travel, operations, marketing and long-term pathway development signalling that this is as much about future pipelines as present-day podiums.
The competition introduces a placement-based prize framework that keeps things simple and transparent. Every qualified player is guaranteed prize money and at least three matches. A gold-medal finish earns $50,000 per player, silver takes $30,000, and bronze pays $15,000. The same placement pays the same amount across all titles, whether solo or team-based, with team payouts scaling by roster size. Coaches are rewarded alongside players for identical finishes.
“National teams bring a powerful new layer to esports, rooted in identity and pride,” said Esports World Cup Foundation CEO Ralf Reichert, adding that the model is designed to reward performance while remaining fair and sustainable for players, clubs and national programmes alike.
While Riyadh hosts the inaugural edition, the ENC is planned as a biennial event with a rotating host-city format, taking nation-based esports to major cities around the world.
Several titles are already locked in. Mobile Legends: Bang Bang, Trackmania, and Dota 2 have been confirmed for 2026, with more games expected to be announced shortly.
For esports fans, it is no longer just about who plays best but which nation plays proudest.
Gaming
Christoph Hartmann exits Amazon games after eight years
MUMBAI: It seems Amazon’s gaming division has finally met its final boss. After nearly eight years at the helm, Christoph Hartmann is reportedly packing up his controller and heading for the exit. The news, first reported by Bloomberg’s Jason Schreier, marks the end of an era for the man who steered the New World and Lost Ark ships into the choppy waters of the MMO market.
While Hartmann’s departure might look like a simple game over, it is actually part of a massive tactical pivot. Amazon appears to be retreating from the costly, high-stakes world of traditional AAA console and PC development. Instead of chasing the next blockbuster epic, the company is looking skyward by focusing its energy on Amazon Luna, its dedicated cloud gaming service.
This leadership shuffle coincides with a broader wave of 16,000 redundancies across the Amazon empire. For gamers, the most poignant bit of lag is the news that New World: Aeternum is set to go offline permanently in January 2027. It appears the company is no longer interested in building digital worlds from scratch, but rather in providing the cloud-based pipes to stream them.
Hartmann leaves behind a legacy of taking Amazon from a struggling studio to a genuine, if brief, contender in the PC gaming space. Looking forward, the hardware focus is shifting entirely to Luna infrastructure. Rumours suggest the new-look Amazon Games will be heavily bolstered by AI-integrated experiences rather than traditional software. Whether this move is a masterstroke or a massive misclick remains to be seen. For now, the Amazon Games office is looking a little bit emptier, and the cloud is looking a lot more crowded.
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