Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 23 March 2006 – 5 April 2006.
Account name | Incumbent | New agency | Reported annual spends in Rs |
| Media | |||
Alkem Laboratories | – | Starcom | 150 – 180 million |
Automart India (Mahindra Group) | – | Insight | 50 million |
Creative | |||
Art d’inox (Jindal Stainless Ltd.) | – | Percept H | 20 million |
Park Hotels (Apeejay Surendra Group) | Grey Worldwide | Vyas Giannetti Creative (Delhi) | 120 million |
Ray Ban | Capital | Law & Kenneth (Delhi) | NA |
JVC | – | NA | |
Automart India (Mahindra Group) | – | Lowe | 50 million |
Creative & Media | |||
New Balance (sportswear) | – | Rediffusion DY&R | 30 million |
| Note: Low account movement in March end attributed to financial year ending | |||
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com | |||
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