MUMBAI: Over two days of seminars on distribution platforms, consumer preferences and content in various media and the last session on Day 2 had both the panelists and audience divided on the question – ‘Who really is the King?‘ .
Someone from the audience quipped ‘if content is the king, then who is the queen?‘ There were fewer answers and more questions that the session on ‘Content is King‘ elicited.
MUMBAI: Over two days of seminars on distribution platforms, consumer preferences and content in various media and the last session on Day 2 had both the panelists and audience divided on the question – ‘Who really is the King?‘ .
Someone from the audience quipped ‘if content is the king, then who is the queen?‘ There were fewer answers and more questions that the session on ‘Content is King‘ elicited.
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